ImPRessions - Crenshaw Communications

JULY 10, 2023

As a PR agency that works with high-growth companies, including many technology brands, we talk a lot about why public relations is important for the tech industry. Reach a Wider Audience In the past, PR was largely limited to traditional media outlets such as newspapers, magazines, television, and radio.

Technology 266

Technology Television Web Social Media 266

The Hoyt Organization

MAY 26, 2024

Moxy Hotels Introduce A Playful Element To Their Marketing With A YouTube Influencer’s Video “Interviews” Hotel groups are also jumping on the influencer marketing bandwagon. This video series was set in a room that was designed to represent the rooms in a Moxy hotel. Let us do the same for you. Connect with us today.

Travel 93

Travel Industry Tourism Hotels 93

Landis PR

MARCH 4, 2024

Example: pitch a story on a newly opened hiking trail to an outdoors editor at a local newspaper who also has a following on social media. Go for a bylined article in a trade publication or research journal. Targeting those audiences that influence your target customer can cut through the digital clutter.

Media Relations 107

Media Relations Media SEO Newspapers 107

PRSay

JANUARY 3, 2018

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. Tools to measure and evaluate public relations might continue their march away from simplistic and output-based methods toward more valuable outcome-based measures.

Publicity 167

Publicity Social Media Television Measurement 167

ImPRessions - Crenshaw Communications

DECEMBER 6, 2016

The case of Bell Pottinger, the UK PR firm that created fake insurgent videos as part of a contract with the Pentagon, made me wonder about the PR’s role in truth-telling. The post How Public Relations Can Fight Fake News appeared first on Crenshaw Communications. But the slope can be a slippery one. Support legitimate media.

Publicity 120

Publicity Storytelling Journalism Viral 120

Maxim Behar

FEBRUARY 15, 2024

In 1999, in an interview with Bulgarian online media expert Justin Toms, I declared that print newspapers would be gone by 2025. Max, you’re going against your livelihood — you started in the press, with the printing press and newspaper ink! First, “newspaper” doesn’t exist anymore because the first part, “news,” is gone.

Newspapers 59

Newspapers Print Media Social Media 59

PR for Anyone

AUGUST 25, 2022

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. I gave a bunch of examples in the video above (and the transcript below). Anyone can get publicity! Watch this week’s PR Tip here. What advice can you give to either students or their parents.

Pitching 130

Pitching Media Insurance Insurance 130

Bianchi Biz Blog

MAY 6, 2024

I joined my university’s newspaper as a reporter in 2018. A year later, I became co-editor-in-chief of the paper, where I hired, trained, and managed a 12-person staff for a biweekly print publication. I love poetry and video games. How long have you been in journalism and how did you get started? I play guitar!

Meeting 89

Meeting Media Pitching Newspapers 89

PR for Anyone

MARCH 31, 2020

Part One of ‘Newsjacking’ Public relations is a perfect platform for every person to share their expertise and provide value to the world. What's interesting is that people in the public relations industry usually have to get the attention of the reports or editors for them to their story to be recognized.

Real Estate 214

Real Estate Video Report Twitter 214

Communications Conversations

SEPTEMBER 29, 2020

In others, it means supplying them with photography and videos when you can. With the majority of newspapers now having paywalls (and more trade pubs every day), the reach of that story you just got placed is extremely limited. As in, limited to paying readers of the publication. Newspapers are struggling. Will it last?

Journalism 195

Journalism Trends Industry Newspapers 195

Deirdre Breakenridge

JUNE 25, 2018

As with most fields in Public Relations, there is no arguing that social media is changing the game. Sports organizations would conduct their PR through traditional forms of media; newspapers, television, billboards, things like that. Other than the cost of making the video, it was pretty much free promotion for them.

Sports 150

Sports Television Social Media Newspapers 150

PRSay

NOVEMBER 5, 2021

PR professionals pride themselves on relationships with reporters and specialized knowledge about the publications that cover their clients’ sectors. Knowing more about the nature of these publications can help you navigate the risks and rewards of the current media landscape. Understanding earned but unwanted media.

Communications 190

Communications Journalism Advertising Advertising 190

Axia PR

SEPTEMBER 29, 2020

As newsrooms continue to shrink, they rely more and more on their reporters to write for print and online as well as take their own photos and videos. With reporters doing more, newspapers also rely on PR professionals and a company’s PR and marketing department to submit stories – in an inverted pyramid style – and images for publication.

Newspapers 62

Newspapers Media Print How To 62

Landis PR

MARCH 20, 2023

This finding is crucial for public relations professionals to consider when developing media outreach strategies. Journalists plan to spend more time on YouTube, LinkedIn, and TikTok This finding highlights the growing importance of video content and social media platforms for media outreach.

Journalism 52

Journalism Newspapers YouTube LinkedIn 52

Critical Mention

AUGUST 27, 2020

Streaming services like Netflix, Hulu and Amazon Prime Video have provided worldwide entertainment to people living in quarantine. The data shows that Netflix has received over half of the mentions across online news sites in the past week, followed by Hulu and Amazon Prime Video. Hulu takes on 87.5% Until next time! Critical Mention.

Television 97

Television Radio Media Analytics 97

Presspage

SEPTEMBER 10, 2020

If yours is the former, your organization is underperforming when it comes to reaching out to reporters, editors, influential bloggers, customers and the general public. It will help you benchmark your newsroom in areas such as B-roll and video, responsive design, executive bios and even the “about us” page.

How To 78

How To Product Launch Conference Newspapers 78

Presspage

SEPTEMBER 10, 2020

If yours is the former, your organization is underperforming when it comes to reaching out to reporters, editors, influential bloggers, customers and the general public. It will help you benchmark your newsroom in areas such as B-roll and video, responsive design, executive bios and even the “about us” page.

How To 78

How To Product Launch Conference Newspapers 78

Bianchi Biz Blog

OCTOBER 9, 2023

I’m Seth Clevenger, managing editor for features at Transport Topics , a weekly newspaper and multimedia outlet dedicated to covering trucking and the freight transportation industry. I also produce audio and video content for our online and multimedia channels. What elements or characteristics do you look for in a story, and why?

Transportation 101

Transportation Meeting Newspapers Media 101

PRSay

DECEMBER 14, 2021

Funded by investors and exchange-traded funds (ETFs), video game developers and programmers are working full-time to construct this brave new world. a technology company that had its initial public offering of stock in March, says it intends to build a human “co-experience” platform that will be shared among billions of users.

Real Estate 158

Real Estate Journalism Construction Newspapers 158

Bianchi Biz Blog

NOVEMBER 9, 2020

the number of media outlets has dropped by almost 60 percent since 2015, with the lion’s share of the decline coming from the daily newspaper ranks; The number of reporters has dropped significantly as well, with U.S. Consider that: The number of bona fide independent media outlets is declining – in the U.S.

Media Relations 102

Media Relations Automotive Media Newspapers 102

PR for Anyone

APRIL 9, 2020

That being said, many lifestyle magazines and print publications will not be covering this topic from cover to cover. Additionally, these publications are planned four months in advance. Video Transcript: Hi everybody. Right now what is relevant is COVID-19. The majority of mainstream news stories are related to that right now.

Media 130

Media Television Exercises Newspapers 130

Landis PR

OCTOBER 11, 2021

You may have noticed that the “calendar” section in your neighborhood newspaper, online newsletter or event site is starting to populate with things to do. Before you begin publicizing an event, you need to align marketing, sales and PR goals. Video promotion. Photo courtesy of Pixabay. By Robin Carr, LCI.

Local 98

Local Newspapers Sports Video 98

Contently - Strategy

APRIL 19, 2021

In Contagious: Why Things Catch On , UPenn professor Jonah Berger came up with the acronym STEPPS (social currency, triggers, emotions, public, practical value, and stories), which outlines what marketers can do to make their content stick and increase the likelihood it gets shared. original sound – We are a newspaper.

B2B 139

B2B Brand Branding B2C 139

PR Insiders

JULY 12, 2021

Did you read that newspaper article in print or on your phone? Let me suggest a few other ways that landing media placements continues to grow in value: The reach is greater – Many print publications may have disappeared, but the newspapers still prospering are reaching more people than ever before.

Print 78

Print Newspapers Media Skype 78

Landis PR

APRIL 12, 2021

How is reporting different at newspapers, TV and wire services? So stories tend to be tight, with an emphasis on video. Spoken words and video must match, so reporters either have to write/talk to the video or find a video that matches what they’re saying. Why is that a lead for our newscast?”

Meeting 98

Meeting Media Print Enterprise 98

PR for Anyone

NOVEMBER 3, 2021

Make sure to Like and Subscribe to our You Tube Channel and ring the bell so you’re notified of new videos by clicking HERE. I interviewed journalists from The Washington Post, The Washington Business Journal , and Inside Nova (a Northern Virginia local publication) about what types of local real estate pitches they like to receive.

Real Estate 223

Real Estate Local Pitching Media 223

NewsWhip

JUNE 20, 2022

Public engagement on Facebook can be fickle, so we decided to look at which sites have found continued success with their Pages in these countries and if their usage is enough to keep Facebook in the game as a top competitor when it comes to educating the populace on the world’s happenings. Defensa Central also performed well, with 12.1M

Facebook 78

Facebook Newspapers Sports Television 78

Agility PR Solutions

OCTOBER 23, 2019

Public relations remains one of the most successful ways of putting your business and products in front of potential customers. These platforms have evolved from newspaper articles and posters to sponsored blog posts and Instagram videos. If you are looking for ways […].

Industry 60

Industry Newspapers Instagram Video 60

ImPRessions - Crenshaw Communications

JANUARY 11, 2022

Whether it was through classes, writing for the school newspaper , or my personal blogs, my writing involved reporting facts, interviewing subjects, and taking down their quotes. But in PR we’re more likely to do that in a blog post, a piece of contributed content like an opinion piece, or a video.

Writing 294

Writing Journalism Pitching Guidelines 294

Maxim Behar

NOVEMBER 7, 2020

Maxim Behar was interviewed by Maritsa newspaper on PR techniques in politics and social media practices in business. They do not need PR consultants, because their very creativity and business achievements speak to the public loudly enough even without intermediaries or consultants. 08.11.2020. How to deal with fake news?

Publicity 97

Publicity Newspapers Social Media Reputation 97

PRSay

JUNE 24, 2022

For people working in the high-stress field of public relations, staying healthy “was a challenge before the pandemic, and it’s going to be after,” he said. Mohammadpour has been the publication’s “ Workplace Wellness ” columnist since the summer of 2020. We’re on video a lot.

Policies 74

Policies Newspapers Financial Meeting 74

Stephen Waddington

OCTOBER 5, 2018

Public relations in an agency is unrecognisable from 25 years ago. I posted a list of activities that we used to undertake as part of our day job when I started out working in public relations in 1993. It started, as these things often do, as a conversation on Twitter.

Agency 135

Agency Web Print Newspapers 135

PRSay

NOVEMBER 8, 2022

He later tweeted a video of his entrance with the caption: “ Entering Twitter HQ — let that sink in! ”. A Reuters photo of Powell holding the vial appeared on the front pages of newspapers across the country and still comes up in Google searches. Public reaction to Musk’s purchase of Twitter has been swift and polarized.

Comparison 156

Comparison Twitter Newspapers Communications 156

Deirdre Breakenridge

AUGUST 27, 2018

A former newspaper journalist, Michael has won national and regional awards for news release and feature writing. He has also taught public relations courses at Brigham Young University, where he earlier earned bachelors and master’s degrees in communications with an emphasis in public relations. PRStudChat. PRStudChat.

Community 157

Community Pitching Media Newspapers 157

Melissa Agnes

AUGUST 28, 2014

She has worked in the Middle East for the past 5 years and, with her colleague, Julie Sprakel, carried out the first research study to assess usage of social media by the public in the Middle East region. So far the CPR video in Arabic has had over 7,000 views on YouTube since its launch on Sunday, August 24th 2014.

Healthcare 238

Healthcare Social Media Media Case Study 238

PRSay

FEBRUARY 21, 2023

“Even as a kid, I used to watch TV news from around the world and take my dad’s newspaper and try to read it,” he said. “I After studying video at a small college, Melton joined the United States Marines Corp. “If An early piece Melton wrote about a young soldier was rejected for publication. That was my job.”

Storytelling 68

Storytelling Writing Journalism LinkedIn 68

PR in High Definition

SEPTEMBER 24, 2019

They’re the main players that make up the journalist line-up that you’ll find in every national newspaper in the UK today. While the below isn’t a completely exhaustive list, you’ll find what I believe to be the most interesting changes that every professional working on – or responsible for – public relations needs to be aware of.

Media 54

Media Newspapers Journalism Video 54