Waxing UnLyrical

MAY 24, 2018

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. Solis says that 550,000 LinkedIn members describe themselves as storytellers. Connect with her on LinkedIn.

Creativity 96

Creativity Storytelling LinkedIn System 96

Beyond PR

JUNE 29, 2017

While technology continues changing every industry I can think of, many communications and public relations professionals hold tight to the more poetic side of storytelling. There’s nothing wrong with holding on to the art of storytelling. Connecting Data and Storytelling. Be emotive. Be emotive. Be original.

Storytelling 73

Storytelling Data Communications Technology 73

Waxing UnLyrical

OCTOBER 5, 2015

Every PR pro knows the importance of storytelling. Here are some tips on getting started measuring your storytelling efforts. Why: “And as any good PR pro knows, storytelling is also key to a successful campaign—yet it’s only half of the equation. 3 Ways to Measure the Results of a Business Storytelling Project.

Storytelling 40

Storytelling Measurement Content Marketing Tools 40

The Hoffman Agency

NOVEMBER 28, 2022

It started like this: I was scrolling through LinkedIn after midnight. Normally, I don’t dare entertain the self-comparison LinkedIn invites this late at night, but I’m in London, so it’s around 8 a.m. Public relations is writing-intensive and storytelling-driven, but it is also collaborative and team-driven. in the U.S.,

Storytelling 36

Storytelling LinkedIn Comparison Internal 36

Communications Conversations

NOVEMBER 16, 2022

It’s from LinkedIn, which aggregated data to share with us the “top skills” of today’s social media manager. You can do this by connecting with your audience through the use of a compelling, empathetic, humorous or information storytelling that allows people to bond with your brand. Strong copywriting skills.

Social Media 174

Social Media Media Analytics Data 174

PRSay

SEPTEMBER 11, 2023

ET, Microsoft’s Bonnie McCracken leads a PRSA webinar titled “Storytelling in the World of AI.” Some of those tools include Social Media Post Generator so that after you finish writing a document, like a blog post, you can paste it into the tool and the AI provides recommended language to use on sites like LinkedIn.

Enterprise 184

Enterprise Tools Technology Privacy 184

The Hoffman Agency

AUGUST 21, 2019

Following the lead of other companies such as LinkedIn , we decided to host Bring Your Family to Work Day so each of our team members could bring one or two family members to our office in Vancouver, Washington, for a little taste of our world: storytelling, PR, technology … and a happy hour, of course. Why or why not? Absolutely.

Storytelling 31

Storytelling Technology Publicity Exercises 31

Ishmael's Corner

AUGUST 24, 2014

Instead, it’s the type of business storytelling that’s useful or informative and ultimately helps people in their jobs. Bring meaning to the concept of storytelling in business communications, offering pragmatic advice/insights. The best business storytelling in today’s world comes from journalists. LinkedIn Enters in China.

Leadership 164

Leadership Blogging Storytelling SEO 164

Deirdre Breakenridge

APRIL 10, 2017

Not to mention all the conferences and travel you can write off! Sure, most PR pros have thousands of LinkedIn connections. Five years ago, no one expected their PR firm to have video storytelling capabilities. You can find her on Twitter and LinkedIn. Do you have a strong network?

Travel 281

Travel Technology Conference LinkedIn 281

PRSay

NOVEMBER 19, 2021

Chaloner and PRSA have teamed up to write a series of articles on how candidates and clients can best navigate the recruiting process. Recruiting is a remarkable sales gig — it’s a PR and storytelling job. For more information about Chaloner and advice on the recruiting process, visit our website and follow us on LinkedIn.

Interviews 145

Interviews Storytelling LinkedIn Writing 145

Flack's Revenge

DECEMBER 5, 2018

Drew also hosts Renegade Thinkers Unite , the #2 podcast for CMOs and writes the CMO Spotlight column for AdAge; is the author of The CMOs Periodic Table: A Renegade’s Guide to Marketing and serves on the boards of the Urban Green Council and Duke Alumni Association. And LinkedIn is a powerhouse for B2B lead generation and recruiting.

Social Media 149

Social Media Marketing Media B2B 149

PR 20/20

JANUARY 16, 2023

Content Strategist ( @Contently ): A publishing solution with an insightful magazine on “brands, storytelling and the future of content.”. Ann Handley , the author of Everybody Writes , heads up content at ‘Profs. Buffer authors do their research, writing in-depth posts with ample resources to back up their intelligence.

Blogging 52

Blogging Marketing Pinterest SEO 52

Sword and the Script

DECEMBER 26, 2023

Tactically, we feel data storytelling is going to be a key pillar in 2024 – so now is a good time to build the infrastructure to be able to pull that data, analyze and present it on a regular and timely basis.” ” ~ Morgan McLintic , CEO, Firebrand Communications 6. There will be a glut of AI-generated content as well.

Writing 192

Writing Communications Marketing B2B 192

Ishmael's Corner

JUNE 12, 2015

Contrast as a Storytelling Technique. Of all the storytelling techniques that lift business communications, contrast is one of the easiest to implement. The levity in the visual storytelling comes through even if you don’t know French. LinkedIn also preached social reach when it opened its publishing platform to the masses.

Storytelling 60

Storytelling Radio LinkedIn Tools 60

Cision

DECEMBER 29, 2015

Ann primarily writes about social media and growth hack strategies, SEO and e-commerce. Interactive Storytelling. Storytelling has long been a powerful way to take and showcase elements of your brand to the world in a way that’s even more awesome. In fact, storytelling compels users to convert more effectively.

Content Marketing 120

Content Marketing Trends Marketing Storytelling 120

Solo PR Pro

MARCH 1, 2022

I was a curious kid who loved writing things down. Read the person’s LinkedIn profile. Once your notebook is full of clues, write an agenda for your interview. Sometimes I ask executives to write their answers in advance, so we can use the interview call itself to dig deeper. Write your story. Be curious.

Interviews 99

Interviews Writing Internal International 99

wiredPRworks

APRIL 20, 2022

Thanks to David for writing the book, including me in the first one – such an honor!, Storytelling success stories. Barbara Rozgonyi on LinkedIn. And, he even added links to their sites. When I found David’s work and read his first book, I knew I’d found the roadmap to the future of marketing and PR. Facebook [link].

Marketing 118

Marketing Social Media Trends Instagram 118

Communications Conversations

NOVEMBER 2, 2017

I wonder how these schools “covered” this game from a news, storytelling and social media perspective. I grabbed coffee with Kate a couple weeks ago to talk about the game and how they approached it from a storytelling and social media perspective. It’s now really a destination for storytelling.

Case Study 113

Case Study Journalism Study Instagram 113

PRSay

SEPTEMBER 25, 2023

According to a June report commissioned by LinkedIn and the learning app Duolingo, rather than help people communicate, jargon can make it harder to navigate the workplace. “New normal” was found to be most annoying, followed by “culture” and “circle back.”

Fashion 94

Fashion Survey Corporate LinkedIn 94

Critical Mention

OCTOBER 9, 2019

LinkedIn - business oriented communication where like-minded colleagues and people can connect and network, typically on business-related topics. Once you’ve established how to best communicate with each audience, start A/B testing different writing styles, images and video content in each post. Use Social Media for Storytelling.

Social Media 75

Social Media Marketing Media Instagram 75

Cision

JUNE 25, 2015

Write a press release. Upload the article to your LinkedIn page. Speaking of LinkedIn, you can also update your summary that you have been featured in a particular publication, and note that you are available for future interviews on your topics of choice. 500|5000 list). Update your profiles and bio. Are you the one quoted?

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

Presspage

JUNE 11, 2019

We’ve been touting the importance of the brand storyteller in your company’s newsroom for a while now. As narrative becomes ever more important to a brand’s success, editors have to be experts not only in language, but in storytelling. Bolster the Brand. In order to do this, the editor must wear many hats.

Communications 60

Communications Storytelling Instagram Guidelines 60

PRSay

MAY 24, 2019

Through organic growth from our engaging content and storytelling, accompanied by photos and videos, we’re able to achieve our business objectives while also including the more fun aspects of what we do, such as traveling on the #OhioWorksHere Tour. On Instagram, use fun emojis and clever phrases.

Tourism 111

Tourism Travel Social Media Instagram 111

Mindful Marketing

OCTOBER 5, 2016

With the advent of social media, the rules of PR have changed – PR pros are now designers, content creators and social media managers in addition to storytellers. Now it’s more about your Twitter and Linkedin connections.). Take, for example, Linkedin Endorsements. In many ways, the endorsements mean nothing.”

Measurement 62

Measurement LinkedIn Storytelling Meeting 62

Communications Conversations

DECEMBER 5, 2019

These days, there are so many ways for a job seeker to research a company when they are considering jobs – LinkedIn and other social media sites, Glassdoor, Indeed, careers websites and more. But one thing that ties into so many of my upcoming projects is storytelling. It strengthened my writing skills.

LinkedIn 88

LinkedIn Social Media Storytelling Agency 88

Wadds Inc.

JANUARY 16, 2023

Whitt on a LinkedIn post led to me reading his book When In Doubt, Make Applesauce! A comment by Marc C. and a wide ranging conversation about public relations practice. When in Doubt, Make Applesauce!: Core Habits of the Masterful Public Relations Professional is a book about the character and reflexivity of public relations practitioners.

Meeting 98

Meeting Ethics Storytelling Publicity 98

The Resolution Blog

OCTOBER 15, 2019

We were inspired to write this post after hearing about Hectare’s brilliant B2B Tinder for cows campaign mentioned in our recent podcast. Add a Storytelling Element PathFactory used pop culture and storytelling to make GDPR relevant and fun for their audience. As a result, campaigns are often dry, serious, and?—? Key Takeaway?—?Add

B2B 120

B2B B2C Facebook Storytelling 120

Sword and the Script

SEPTEMBER 8, 2020

Recently I went back through all the write-ups I’ve published on surveys and boiled the results down to these ten. B2B thought leadership drives perceptions, trust and sales A survey of 3,000+ business executives by Edelman and LinkedIn connected B2B thought leadership to trust and sales. Give our services a try.

Survey 95

Survey Industry Leadership Study 95

Critical Mention

FEBRUARY 4, 2020

BIGfish is an award-winning team of talented storytellers, creatives and publicists that integrates traditional PR with digital media to best support its innovative clients. Early on in her career, she developed a passion for marketing, writing and anything within the communication field. BIGfish Communications. SCHEDULE A DEMO.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Shift Communications

JULY 3, 2019

Her key points touched upon tips and tricks regarding social governance, engagement, storytelling and social strategy. When implementing sequential storytelling across social, it’s important to take into consideration how your audience consumes media to ensure that you are maximizing your content. Where is social media going?

Social Media 98

Social Media Media Storytelling Mobile 98

Cision

JULY 20, 2015

Berger writes that products and people that generate a lot of word-of-mouth exhibit six distinct characteristics: Social currency. Berger writes that a public product is one that is conspicuous and whose use can easily be mimicked by others. ” – Jennie Bev, writing in Psych Central. Something else was going on.

Energy 120

Energy Viral Storytelling Community 120

Waxing UnLyrical

DECEMBER 14, 2015

Why: “By creating the metrics that you want rather than acquiescing to what is available, you can make your work much more effective,” writes Jim Dougherty. Storytelling through the Eyes of a Child. But all good stories need a hero and a villain,” writes Martin Waxman in this analogy filled post. ” 5.

Storytelling 0

Storytelling Video Leadership Writing 0

Waxing UnLyrical

MARCH 14, 2016

What You Can Learn About Storytelling from Charity Water. Patrick’s Day quickly approaching, your business has an opportunity to capitalize on some festive holiday marketing,” writes Annie Pilon as she shares some ways to use a popular event such as St. Twitter Facebook Google+ LinkedIn Monday Roundup: Hook Your Audience.

Storytelling 40

Storytelling Banking Training Writing 40

Waxing UnLyrical

JUNE 9, 2017

I started writing autoresponders like this several years ago, and they’ve done so much more than just let people know where I am/what I’m doing. Do I always write a Jessica Rabbit of an AR? Twitter Facebook Google+ LinkedIn How to Make Your Email Autoresponders Sizzle More Than Jessica Rabbit. Of course not.

How To 95

How To Banking Energy Writing 95

Critical Mention

OCTOBER 29, 2019

In addition to learning how to deliver information across all mediums, PR pros must be strong storytellers and know how to navigate and tailor messages to the targeted audiences. Early on in her career, she developed a passion for marketing, writing and anything within the communication field. SCHEDULE A DEMO. Priscilla Osorio.

Radio 92

Radio Television Social Media Sports 92

Beyond PR

MARCH 22, 2017

Earned media opportunities and media coverage rely heavily on brands’ storytelling integrity. Embrace your brand’s perspective and write clearly from that viewpoint. Follow her at @prnearnings for financial news and industry trends, or connect with her on LinkedIn. Clear Attribution. That’s valuable thought leadership.

Brand 70

Brand Branding Guidelines Financial 70

Communications Conversations

OCTOBER 13, 2015

6: Could you identify your star volunteers—and help them tell their volunteerism stories via LinkedIn? With so few employees using LinkedIn Publishing as a storytelling tool, couldn’t companies hand-pick star volunteers, and provide a bit of coaching and assistance in helping them tell their volunteer stories there? #7:

Corporate 60

Corporate Creativity Employee Instagram 60