Beyond PR

MAY 24, 2016

A major part of the content marketing role is optimizing and getting traffic to your blog posts, white papers, press releases, articles, videos, and other assets that drive leads into the sales funnel. It is ranking first because of effective search engine optimization. Again, I’ll call it an art.

SEO 75

SEO Engineering Blogging Content Marketing 75

Prohibition

DECEMBER 9, 2021

Brands and businesses know how important it is to protect their reputation. It doesn’t take much to provoke a crisis, sometimes just a simple mistake on social media can be enough. Nowadays, it can all be done in the public domain. It should be someone with authority to speak on what has happened. Who is monitoring those?

Crisis 62

Crisis Crisis Management Reputation Crisis Communications 62

Waxing UnLyrical

APRIL 15, 2011

This is part of the Blogging for Grasshopper series. This post isn’t about adding visuals or video into your WordPress blog , or using Cincopa , or judging a blog post by its cover. It’s actually pretty easy! Just a wee bit. Why make the video, then? But I digress.

Blogging 71

Blogging Video Google How To 71

ZudePR

MARCH 22, 2018

Two years on, SumoMe decided to invest in long-read guest posts, and I mean long read, like 30 minutes long, and another 30 minutes for the comments. I’d been business blogging since early 2014, and diligently sending out helpful stuff to my email list subscribers since early 2015. (I This blog post showed me another way.

Writing 83

Writing Google Blogging Exercises 83

NewsWhip

MARCH 31, 2021

I mean, we get asked that a lot, actually, it’s kind of a new title, but I think it’s for communications, it’s such a good time. So it’s broad, I mean, it’s pretty much everything digital, but I think really at heart trying to change the industry in that way and tackle this big problem.

Advertising 131

Advertising Advertising Data Reputation 131

Beyond PR

MARCH 30, 2016

It’s easy to get overwhelmed, especially if you’re a small company at a big show. Your palms start to sweat as you wonder if (and how) it will all get done. It’s important to register as early as possible for a trade show. Don’t necessarily judge these emails by their subject line. Know your booth number and use it.

Trade Shows 40

Trade Shows Marketing Hotels Travel 40

Practical Law Construction

MAY 18, 2022

It is of particular relevance to us in the construction industry as it looks specifically at the allocation of risk between insurers and parties to an all-risk insurance policy on a construction project involving the JCT form of contract. Package A07.1 by a third party contractor). for the replacement cables and some £1.1m

Insurance 52

Insurance Insurance Construction Policies 52

Waxing UnLyrical

JANUARY 9, 2011

For example, I thought this week’s roundup might be a list of seven New Year-related posts I found useful. Life really changes in the blink of an eye , doesn’t it? Life really changes in the blink of an eye , doesn’t it? I even forgot that it was Elvis’ birthday. I suppose it’s cathartic.

Measurement 42

Measurement Writing Tourism Blogging 42

ZudePR

JANUARY 26, 2016

Once I get to know a client/friend/social acquaintance/someone I get on with, it’s a question I always ask. Twenty-one practical observations that will provide succour when you’re lying in bed at night, replaying the day’s losses and victories and asking yourself… How has it come to this? Warts and All.

How To 65

How To Meeting Creativity Agency 65

Waxing UnLyrical

DECEMBER 4, 2010

This isn’t “True Blood.&# ) And before you start looking around for stones to throw at me, of course KACA is a good cause… or, at least, its cause is a good cause, I’m not familiar with the organization itself. Making the grade I have no doubt that, from a financial point of view, the campaign will reach its goal.

Facebook 93

Facebook Twitter Nonprofit Social Media 93

Practical Law Construction

JUNE 8, 2021

As someone that deals mainly with construction and engineering disputes, it is sometimes easy to forget that the “T” in TCC stands for Technology. At the pre-trial review, the judge (O’Farrell J) ordered FST to provide revised reports addressing the above defects (the PTR order).

Construction 52

Construction Report Chemicals Engineering 52

Buzzstream

FEBRUARY 15, 2024

Most SEOs want to scale their processes, but it’s virtually impossible to scale link building while ensuring quality. In this post, we are talking about link quality from an SEO perspective. Read our post about relevant links to get a complete picture of what makes a site relevant. If anything, it will confuse Google.

How To 71

How To SEO Google Examples 71

Burrelles Fresh Ideas

SEPTEMBER 5, 2023

With millions of websites and blogs competing for visibility on search engine result pages (SERPs), content writers need to master the art of optimizing content for both human readers and search engine algorithms. This highlights the importance of tailoring your content to specific target audiences to maximize its effectiveness.

Engineering 99

Engineering Writing Mobile SEO 99

Prakkypedia

APRIL 10, 2014

This might induce (pun intended) gasps amongst some readers, until you have a chance to look at Claire’s Twitter feed and realise it wasn’t a blow-by-blow of the intricacies of labour, nor did it drag the parents’ attention away from a momentous personal occasion. The Global Post bemoaned the ‘boring tweets’ coming out of the trial.

Television 107

Television Twitter Conference Transportation 107

Contently - Strategy

JANUARY 9, 2019

For GE, however, it’s the culmination of a decade-long commitment to content marketing. ” GE has managed to take brand awareness to the next level, turning its distinct point of view into something that every company wants: leads. Now, however, you have to do it on a bigger scale. In other words, spam this is not.

How To 108

How To Transportation Content Marketing Healthcare 108

Waxing UnLyrical

MAY 31, 2018

Guest Post by Kerry O’Shea Gorgone. For example, copywriters at Webcopyplus posted a beach photo they found on Google on a client’s blog. One picture used to accompany one blog post cost them $4,000. Now think about this: how many blog posts do YOU write for clients every day? It’s just not worth it!

Creativity 71

Creativity Video Interviews Blogging 71

PR Fuel

MARCH 17, 2020

It’s hard getting noticed in the vast wilderness of the internet. We’re going to look at how PR is a strong strategy for promoting your business and how it can work with other strategies to help you grow. Its goal is to shine a positive light on your business and the products and services you offer.

Publicity 64

Publicity Small Business Advertising Advertising 64

Sword and the Script

MAY 22, 2018

Each month Off Scripts interviews someone with a fresh perspective on marketing – details on how to get involved are at the bottom of this post. It’s been fascinating to watch that evolution, from information scarcity and limited, expensive distribution channels to information over-abundance and limitless, virtually free distribution.

Marketing 62

Marketing B2B Print Technology 62

Practical Law Construction

MARCH 30, 2023

All good things come to an end, and sadly this will be our last blog for Practical Law Construction. However, fear not as we will continue to write some articles for them in the future, and we hope to relaunch the blog on a separate platform later this year. We’re afraid you can’t get rid of us that easily! Where shall we start??

Construction 52

Construction Blogging Comparison Writing 52

Buzzstream

NOVEMBER 10, 2020

It’s as simple as that. However, putting yourself in the journalist’s shoes can immediately give you some clarity as to how you should approach it. . So, while your press release may clearly be one for the masses, it’s critical to include your recipient’s name to be polite. . Pitches can make or break a PR campaign.

Pitching 164

Pitching Writing Digital PR How To 164

Maxim Behar

NOVEMBER 17, 2021

And again today, it became clear that the debate between the presidential candidates Rumen Radev and Anastas Gerdjikov will be held Thursday at 8 pm on the Bulgarian National Television (BNT). Host: Hello Bulgaria, wherever you are. You are with "Intersection" - the show in which news first becomes a comment. Maxim Behar will start first.

Government 52

Government Sports Comparison Interviews 52

PR Conversations

DECEMBER 16, 2015

Over the years we have published many articles that reflect on diversity in the occupation – most recently with Enrica Orecchia ‘s second post concerning Italian females in PR , while I raised questions about older PR practitioners alongside Jane Crofts’ end-of-career reflection.

Groups 40

Groups Sports Study Examples 40

Flack's Revenge

JUNE 20, 2018

They cover the intersection of news and digital media and can be a great resource for PR pros and digital marketers. Back in 2016, when I last covered the reports , the main storyline was social media’s growing role in news distribution. There’s been no decrease in the volume of publisher social media posts.

Journalism 136

Journalism Facebook Advertising Advertising 136

MaccaPR

APRIL 10, 2018

Is it the slap of a hand whacking the lawyer’s forehead or more of a low moan of dismay, as a public relations professional accidentally makes an admission that could harm a client’s legal strategy? If we find out one day that someone within the campaign did collude, Shah’s remarks suggest that Trump had to have known about it.”

Reputation 89

Reputation Wikipedia Conference Strategy 89

Masters in Communications

FEBRUARY 12, 2022

It is not something often said about mass communication, but it is so integral to our lives - and always has been - that it is easy to take the dissemination of information and its associated methods and tools for granted. Many things are said to make the world go around. Mass communication aims to meet these needs.

Ethics 52

Ethics Communications Print Television 52

HMA Public Relations

DECEMBER 29, 2017

Hey guys, it’s Andrew here, and welcome to the eCommerceFuel podcast. I need to make it on that bet. It’s compounding at this point. Andrew : Yeah, I figured we’d, you know, just…It’s always fun making predictions. I’m your host and fellow e-commerce entrepreneur Andrew Youderian.

Retail 49

Retail Facebook Real Estate Google 49