Sword and the Script

MARCH 12, 2024

Lehmann , published their findings in the Marketing Science Institute and the Journal of Marketing by the American Marketing Association. The authors, Kimberly A. Whitler , Ryan Krause , and Donald R. Given this lack of experience and attention, boards have difficulty providing effective governance of the marketing function.’”

Marketing 138

Marketing Survey Study Comparison 138

ImPRessions - Crenshaw Communications

MAY 22, 2018

Those hours, of course, include studying trade journals, reviews, and analyst reports. A B2B with a new VR (virtual reality) tool for real estate sales should never neglect specialty outlets VR Journal or AR/VR Magazine – as well as real estate trade journals like Realtor Magazine. You get the best of both worlds.

Pitching 168

Pitching Real Estate B2B Journalism 168

PRSay

SEPTEMBER 26, 2022

Programming this month several webinars, including “ Bots, Misrepresentation and More: Navigating Ethical Dilemmas in Digital Communication ” on Sept. She is an associate professor and public relations-sequence coordinator in the School of Media & Journalism at Kent State University in Kent, Ohio. 27 from 3-4 p.m.

Ethics 60

Ethics Data Privacy Publicity 60

PRSay

SEPTEMBER 4, 2018

Thanks to BEPS’ leadership, September will bring a variety of Ethics Month resources including webinars, blog posts, articles and Twitter chats. ET – Webinar, “Developing a Personal Crisis Preparedness Plan”. ET – Twitter Chat, “Preparing Students for Ethical Careers in Journalism and Public Relations” #EthicsMonth.

Ethics 122

Ethics Twitter Conference Journalism 122

Sword and the Script

FEBRUARY 16, 2021

Whether you call it content marketing , brand journalism or custom publishing, with trust in media falling while trust in business is growing, you can build credibility through content if you can follow these golden rules: 1. Don’t mash case studies, white papers, webinars, press releases and blog posts together. Grow subscriptions.

Government 138

Government Survey Ethics Media 138

PRSay

FEBRUARY 21, 2023

16 episode of S&T Live , marking the one-year anniversary of PRSA’s monthly webinar series on LinkedIn. After the Marines, Melton attended the Military Visual Journalism Program at Syracuse University, where he honed his photography skills. He later realized that he preferred public relations to journalism.

Storytelling 66

Storytelling Writing Journalism LinkedIn 66

Waxing UnLyrical

MAY 20, 2015

If you must DIY your PR, the easiest place to start is by generating thought leadership. I’m hosting a free live webinar on May 30 at 10:00 a.m. As a publicist, she has secured media coverage in top outlets — Wall Street Journal, CNN, ESPN, Mashable and Wired just to name a few, and she’s a Huffington Post contributor.

Leadership 40

Leadership Pitching Blogging LinkedIn 40

Bianchi Biz Blog

APRIL 18, 2022

We focus on a few big general topics — talent, leadership, technology, operations — and a lot of issues are crossing those lines these days. How long have you been in journalism and how did you get started? Can you tell us what types of stories, trends or issues are on your radar now?

Meeting 78

Meeting Automotive Media Newspapers 78

wiredPRworks

JANUARY 13, 2022

As a speaker, he delivers over 50 live keynotes annually and has delivered over 600 hours of virtual training presentations (webinars, video training, and audio presentations). Named after Barbara’s mother and grandmother, CoryWest Media inspires innovation as it fuels growth.

Strategy 52

Strategy Training Insurance Insurance 52

PRSay

APRIL 15, 2021

And that means being mindful of current events and offering an opinion of what the company and its leadership feels is ‘right’ or appropriate. ” — Monique Farmer, APR, Professor of Practice in the College of Journalism and Mass Communications, the University of Nebraska, and Creator, Anvil Ready. Follow your gut.”

Company 187

Company Employee Internal International 187

PRSay

APRIL 5, 2017

Communicators tend to think of themselves as wordsmiths, whether it’s writing press releases or thought leadership articles. RELATED: Learn how to shoot, edit and distribute video with little or no budget during the Modern Video Workflow Webinar. The question is how to do you take better pictures?

Video 137

Video Film Instagram Leadership 137

Deirdre Breakenridge

JANUARY 13, 2015

There are far too few women in leadership positions, which often times are the positions event organizers target when they’re searching for speakers. You can conduct general webinars for a group of speakers – which can help get everyone on the same page and better understand your goals – or meet for face-to-face instruction.

Conference 150

Conference Training Healthcare Policies 150

Polaris

DECEMBER 14, 2014

Eden also recommends Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) that Engage Customers and Ignite Your Business, co-authored by Ann Handley and C.C. Most useful offline resource: The Leadership Secrets of Santa Claus: How to Get Big Things Done in YOUR Workshop. 5 Sarah Arrow.

Marketing 251

Marketing Resources Content Marketing Leadership 251

Sword and the Script

DECEMBER 21, 2021

Growth of independent journalism. “We However, media outlets and trade media platforms are reimagining ‘news’ to include livestreams, podcasts and webinars. The 2021 Customer Success Leadership Study found that 55% of SaaS companies put renewal ownership under the customer success teams. The trend is moving in this direction.

Marketing 214

Marketing Content Marketing Social Media Employee 214

PRSay

JUNE 18, 2019

She will be leading a webinar tomorrow (June 19) from 2–3:30 p.m. she holds a master’s degree in arts journalism from Syracuse University’s S.I. ET, presented by PRSA and Ragan, explaining how and why changes are made. If you spot an error, please let us know! You may get a reward in return. A native of Greenville, S.C.,

Guidelines 153

Guidelines Writing Social Media Newspapers 153

PRSay

JUNE 28, 2018

Journaling will keep your idea muscles toned so you’re more prepared to be creative. ET for “ Turn on Your Idea Machine ,” a free webinar for PRSA members. Think about ways to experiment with other situations where you and your team might feel more productive in generating new ideas. Join him on July 17 at 3 p.m.

Exercises 101

Exercises Creativity Radio Resources 101

PR 20/20

SEPTEMBER 28, 2016

If your team isn’t tying content production to bottom-line outcomes, then leadership likely isn’t making the connection either. What Does Your Leadership Worry About? With a more strategic, data-driven approach, you can make leadership pay attention. Think: What keeps my CMO up at night? Changing consumer behavior.

Content Marketing 40

Content Marketing Marketing How To Leadership 40

Sword and the Script

AUGUST 21, 2018

Those experiences will be useful later, when you may earn a leadership position. The CMO points to her early experiences at PR agency as a foundation for her current leadership role in marketing. PR, marketing, sales and journalism. This interview with a CMO reminded me of that suggestion. Photo credit: Unsplash.

Marketing 64

Marketing Data Interviews Agency 64

PRSay

APRIL 19, 2017

RELATED: Pitch influential editors during the Business Media Pitch Tank Webinar on April 20.]. She’s worked with companies in a variety of industries and has co-authored a book and industry publications about bridging the gap between traditional public relations and digital media. A version of this post first appeared on Ragan.com.

Pitching 138

Pitching Report Writing Energy 138

Waxing UnLyrical

SEPTEMBER 26, 2010

Why God did not create the universe , by Stephen Hawking and Leonard Mlodinow, from the Wall Street Journal (you may not be able to read this online if you don’t have a subscription). Pursuing Meaningful Life Episode 078 – Loving Different Cultures , from Leadership Equip Network. These fine folk did: Jan.

Measurement 40

Measurement Tourism Creativity Blogging 40

Sword and the Script

MAY 26, 2020

>>> Ned and I will be presenting a custom webinar on this survey for the IABC Heritage Region on June 18, 2020, at 12:00 p.m. Keep an eye on their webinar announcement for registration details. If your organization is interested in a custom webinar that assesses the findings please contact one of us.

Survey 119

Survey Measurement Public Affairs Storytelling 119

Cision

JULY 13, 2015

Click here to register for Dorie Clark’s free “Speak Up, Stand Out” webinar! Lisa Petrilli is an accomplished CMO, executive and author of The Introverts Guide to Success in Business and Leadership. It’s okay to be anxious (but get over it).

Writing 120

Writing Social Media Community Course 120

ImPRessions - Crenshaw Communications

JUNE 21, 2018

Yet it can yield real insights for inclusion in a thought leadership program for key executives. In the last few years, as the news industry has been in flux, data-driven journalism has become the standard, as journalists forage for interesting data to either find a new story or support a current one.

Storytelling 189

Storytelling Data Data-Driven PR Infographics 189

PRSay

FEBRUARY 26, 2021

23 Diverse Dialogues webinar , “What You Need to Know About HBCUs: A Reservoir of Public Relations Talent and Desire.”. The HBCU experience is about love,” said panelist Ranata Hughes, a visiting professor and internship coordinator at Florida A&M University’s School of Journalism & Graphic Communication.

Education 121

Education Training Journalism Writing 121

Cision

FEBRUARY 17, 2016

At his “ The New Rules of Media Pitching ” webinar, on Wednesday, February 24 at 2 p.m. As a preview of what’s in store at his webinar, Michael Smart answered a few questions about media pitching: Q: With so many brands competing for media coverage, reporters are getting bombarded with pitches.

Pitching 120

Pitching Journalism Report Study 120

NewsWhip

APRIL 14, 2021

Watch webinar. You’ve got a master’s in Journalism, a PhD in Communications with an emphasis on both Data Analysis and concentration in Risk. View our on-demand webinars. #15: APRIL 9, 2021 | 12:30pm EST / 5:30pm GMT. Real-time decision-making with Kate LaVail of McDonald’s. Read transcript. Kate: Absolutely.

Analytics 78

Analytics Data Crisis Reputation 78

Beyond PR

JANUARY 18, 2018

Recently, I co-hosted a webinar to discuss this topic. In this webinar, we dove into how the decline of advertising has affected and even elevated earned media, as well as how earned media deserves a second look now that we have technological innovations that have changed how we measure results. Follow him on Twitter @cglynch.

Media 75

Media Advertising Advertising Measurement 75

PRSay

JUNE 11, 2021

During the height of the pandemic, we received an unprecedented number of incoming media requests for interviews with our experts from top media outlets including The New York Times , The Wall Street Journal , The Washington Post , The Baltimore Sun , BBC, CNN, C-SPAN, NPR, ABC News, NBC News, CBS Evening News, Fox News and others.

Publicity 157

Publicity Social Media Report Fashion 157

Cision

AUGUST 26, 2015

Watch her on-demand webinar today! Acclaimed college educator, author, speaker, and social media strategy consultant who has been featured in the Wall Street Journal, The New York Times, and the CBS NEWS. GR8 thought leadership insights from Jeff Sheehan Be Engaged! Watch Gary’s free on-demand webinar today!

Social Media 120

Social Media Twitter Media Nonprofit 120

NewsWhip

MAY 12, 2021

Watch webinar. In this webinar: Learning about PepsiCo’s Creators League Studio | 1:28-2:39. I mean, I can’t get through this webinar without talking about TikTok which of course is the wild west. View our on-demand webinars. #17: MAY 7, 2021 | 11:30am EST / 4:30pm GMT. Read transcript. Lauren: Yeah. Lauren: Yeah.

Trends 78

Trends Brand Branding Reddit 78

Sword and the Script

APRIL 13, 2019

A separate study published in the Journal of Marketing showed that when members of the board of directors had marketing experience, those businesses tended to see better revenue growth. 36% said leadership appetite for making investments when a return is not immediately obvious.

Study 114

Study Survey Infographics B2B 114

PR 20/20

MAY 23, 2017

Sign up for free ebooks, webinars and other resources (i.e. To learn about search and analytics, we follow: Search Engine Journal ( @sejournal ): New to SEO and search? Search Engine Journal publishes articles for every level of search expert. Copyblogger ( @copyblogger ): Offers step-by-step, actionable content.

Resources 53

Resources Marketing SEO Engineering 53

Sword and the Script

DECEMBER 8, 2015

In a 5-minute webinar titled Why Podcasting Might be Bigger than you Think (video embedded nearby), the research firm says podcast listeners consume upwards of 5.5 Mr. Webster, blogs at Brand Savant , leads strategy for Edison Research and if you listened to the 5-minute webinar on podcasts mentioned above – he’s narrator.

Radio 60

Radio Content Marketing Marketing Education 60

Beyond PR

MARCH 17, 2016

Budget-friendly tip: Hosting webinars and other online events are often more cost-effective than in-person events. Additionally, they enable you to easily reach geographically dispersed audiences with thought leadership content that positions your brand as the expert in its industry.

Marketing 40

Marketing Small Business Web Nonprofit 40

Sword and the Script

MAY 22, 2018

Webinars became a big thing. PR, marketing, sales and journalism. Event marketing , at gatherings like annual customer meetings and trade shows, was huge in the 90s. Then it went through a down period in the dot-com tech bust era, and especially after 9/11 when no one wanted to travel. Marketers thought it could all be done digitally.

Marketing 62

Marketing B2B Print Technology 62

Sword and the Script

DECEMBER 24, 2019

Read more: 3 Studies with Benchmarks for Content Marketing, Blogging and Webinars [UML]. Read more: 3 Studies with Benchmarks for Content Marketing, Blogging and Webinars [UML]. Most people find independent journalism and earned media to be the most credible source of information. 3) Multimedia boosts press release views. “A

Marketing 78

Marketing Publicity Survey Study 78

PRSay

FEBRUARY 12, 2021

4 guest for the “PRSA Storytellers Series: Leading With Ethics — A View From the Top,” a live webinar hosted by the PRSA Board of Ethics and Professional Standards. In June 2018, Newmark’s foundation reportedly gave $20 million to the CUNY Graduate School of Journalism, which was then renamed the Craig Newmark Graduate School of Journalism.

Ethics 170

Ethics Communications Nonprofit Journalism 170