PR in High Definition

FEBRUARY 19, 2015

This is the second in a two part series, where I provide tips on how to get the most out of a PR video interview. My background is teaching video skills to would-be journalists and bloggers in Vietnam. The post 8 steps to perfect your filming for PR video interviews appeared first on Firefly Communications.

Film 48

Film Interviews Video Digital PR 48

Bianchi Biz Blog

APRIL 15, 2024

I’m a Managing Editor/ Producer at Fleet Equipment , and it’s my job to create articles for our site from visiting companies, press releases, events and interviews, as well as hosting some of our video series, and sending our daily newsletters. Interviews are great, but info and photos are vital. Any pet peeves with PR people?

Meeting 102

Meeting Media Journalism Interviews 102

PRSay

APRIL 23, 2024

The evolved PESO model shows how a video interview such as S&T Live can be transcribed to “create different types of content for your social, for your blog,” etc., “to An exciting time for communicators Elsasser asked how the rise of social media platforms such as TikTok factors into the PESO model.

SEO 129

SEO Measurement Television Google 129

Critical Mention

MARCH 20, 2019

Whether you are an influencer or your job entails promoting a subject matter expert, knowing the ins and outs of how to conduct a social media interview is an essential skill for your earned media goals. It can also provide a sense of immediacy during an ongoing media event. Find a quiet location. Do a test run.

Skype 72

Skype Interviews Facebook How To 72

The Proactive Report

JUNE 20, 2015

Story creation: Of the journalists interviewed, all agreed that social media is a powerful tool to uncover potential leads. Comparable to press releases and corporate websites, reporters perceive social media to be a useful source of information. Report, bio & video. How do Journalists use Twitter?

Twitter 100

Twitter Media Relations How To Media 100

ISEBOX

JULY 29, 2015

Media relations professionals are the primary line of communication between your organization and the media – and, by extension, your customers. These publications are the basis of your brand and they must be developed with a goal to outreach journalists and media reps. Reputation Management. Crisis Response.

Media Relations 70

Media Relations Media Financial Reputation 70

Bianchi Biz Blog

SEPTEMBER 21, 2023

Based on our 30+ years of PR experience, many of those supporting automotive clients at CES, we’ve identified several key media relations facts, challenges your company could face and the opportunities that could potentially surround them: Even with millions of square feet of CES exhibit space, it goes fast. domestic and 35.5%

Technology 93

Technology Automotive Mobile Interviews 93

Stern + Associates

JANUARY 29, 2024

Ad spending – the historic lifeblood of mainstream media – has plummeted as people spend more time on social media platforms where advertisers can reach them directly. Local media has been eviscerated, and now many iconic national and global outlets are hurting badly. adults get their daily news : social media.

Strategy 95

Strategy Publicity Media Video 95

PR for Anyone

NOVEMBER 11, 2021

Make sure to Like and Subscribe to our YouTube Channel and “Ring the Bell” so you’re notified of new videos by clicking HERE. People often question the difference between public relations and marketing. Media Relations. Here is a video I did to help you find the right journalists.

Publicity 225

Publicity Marketing YouTube Video 225

PRSay

MAY 4, 2022

The same barriers that deaf people face in the movie business also arise in media relations and other PR functions, the panelists said. PR professionals can help prepare journalists for interviews with deaf actors, writers and other storytellers to help be better allies and more inclusive communicators.

Film 150

Film Communications Media Interviews 150

Communications Conversations

OCTOBER 15, 2019

This just in: media relations is getting tougher. Consider the following: Demand for media attention is high: Most top-tier writers now receive 100, 250 or 500 pitches a week for 5 story spots. Media is outnumbered: PR Pros now outnumber journalists by a factor of 6 to 1. Much, much tougher. The stats back up the claim.

Media Relations 100

Media Relations Pitching Media Report 100

PRSay

NOVEMBER 12, 2020

For instance, one of his favorite ways of generating sources was to have a “deskside meeting” with people, talking casually over coffee rather than doing a formal interview. While those quick deskside meetings don’t fit in the Zoom world, O’Connor said he’s now become significantly more likely to use video calls rather than a phone call.

Journalism 211

Journalism Report Interviews Meeting 211

Critical Mention

JANUARY 3, 2019

Richard: One of the great pillars of my journey so far is an anti-bribery video which I co-produced by Mastercard. It’s a corporate anti-bribery training video about my experience, narrated by a former FBI agent. Our 2019 initiative is to make Part II, and production is currently underway. SCHEDULE A DEMO.

Interviews 105

Interviews Ethics Government Internal 105

Bianchi Biz Blog

JULY 21, 2022

As such, it’s important for exhibitors – especially the vehicle technology providers and automotive mobility suppliers we serve – to fully understand the media landscape of this massive event to ensure success, set realistic targets and appropriately manage executive expectations about media attention you may or may not garner at the show.

Mobile 113

Mobile Technology Automotive Interviews 113

Sword and the Script

SEPTEMBER 18, 2018

It’s a challenge to get all the press releases out for each of these units while still being able to find time to secure interviews for our 25+ spokespeople. It was also a challenge finding a unique way for the external media to be comfortable talk with media sources (our editors). 31: Nicole Wojno of UserIQ. Contact us here.

Media Relations 68

Media Relations Media Insurance Insurance 68

Bianchi Biz Blog

MARCH 11, 2024

The more people I get to interview, the merrier. In my journalism career, the story I’m most proud of is a documentary short video I did on PTSD. Back in high school I became my school’s weekly news anchor and in charge of special video segments. As a journalist I ask questions, but I view the interview as a conversation.

Automotive 92

Automotive Meeting Report Journalism 92

5W PR

MARCH 26, 2024

Old-school media Traditional industry publications and journalists still hold sway in reaching a broader audience. Foster relationships with media outlets by offering them exclusive interviews, newsworthy press releases, and insightful industry commentary. Media relations Stay ahead of the game by connecting with the media.

B2B 78

B2B Strategy Communications Case Study 78

PRSay

APRIL 2, 2020

Now, more than ever, journalists are relying on every type of video chat technology to get interviews, including Skype, FaceTime, Google Meet, Zoom and more. If you’re offering an interview, then be prepared to use whichever platform the journalist prefers. And always be ready with a backup plan if the technology fails.

Skype 206

Skype How To Crisis Pitching 206

Bianchi Biz Blog

AUGUST 19, 2021

It’s important for exhibitors – especially the automotive suppliers and vehicle technology providers we serve – to fully understand the media landscape of this massive event to ensure success, and to set realistic targets and appropriately manage executive level expectations about media attention.

Automotive 91

Automotive Interviews Technology Mobile 91

Journalistics

APRIL 5, 2016

The report is jam-packed with information about the current news media environment and how most journalists prefer to work (particularly around areas like social media and working with media relations professionals). If media relations is part of your job, I highly recommend you review Cision’s report in detail.

Media Relations 40

Media Relations Media Mobile Pitching 40

Journalistics

APRIL 5, 2016

The report is jam-packed with information about the current news media environment and how most journalists prefer to work (particularly around areas like social media and working with media relations professionals). If media relations is part of your job, I highly recommend you review Cision’s report in detail.

Media Relations 40

Media Relations Media Mobile Pitching 40

PRSay

DECEMBER 27, 2022

Today, it’s hard to find a journalist who’s not simultaneously drafting a story, recording clips for the audio version and shooting video or photos for Facebook. As media relations professionals, the least we can do is ease their burden. To give your pitch context and depth, also link to an FAQ and a backgrounder.

Trends 124

Trends Pitching Twitter Nonprofit 124

OnePitch

OCTOBER 20, 2022

While Jen’s media background spans a variety of clients and industries, including food, agriculture, consumer, and financial services, Jen is also passionate about sustainability and loves fostering relationships with sustainability and ESG journalists. Read below for the entire interview with Jen: . And he did beautifully.

Media 96

Media Sports Agriculture Pitching 96

5W PR

SEPTEMBER 11, 2023

Storytelling humanizes the research and makes it relatable. Visual communication Visual elements such as infographics, videos, and images can simplify complex information and engage the audience. PR efforts can include op-eds, interviews, and speaking engagements for researchers to share their expertise and insights.

Publicity 78

Publicity Communications Study Storytelling 78

Bianchi Biz Blog

OCTOBER 9, 2023

I also produce audio and video content for our online and multimedia channels. If you pitch an interview and I accept the offer, please do everything you can to ensure that the person or company you represent follows through with that interview. Any pet peeves with PR people?

Transportation 99

Transportation Meeting Newspapers Media 99

PR for Anyone

APRIL 6, 2022

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Although it’s still cold where I am, NOW is the time to start pitching the media all of your spring ideas. The video below will dive into some ideas too. Happy Spring!!! PR FOR ANYONE.

Pitching 130

Pitching Television Media Real Estate 130

ImPRessions - Crenshaw Communications

MAY 8, 2018

.” The glare of media attention can burn if you’re not careful. Whether your PR team secures a keynote speaker gig at a conference or a TV interview for your CEO, media and message training are key. Going into an interview with no knowledge of the reporter or outlet can end in disaster, especially in a corporate crisis.

Corporate 195

Corporate Training Reputation Media Training 195

PRSay

MAY 8, 2020

Attitudes shift about virtual interviews. There was once a time when a journalist would scoff at the idea of an interview over Skype or Google Hangouts. Updates on the pandemic are coming fast, and that makes things difficult for both PR teams and the media. Now, these are tools that they need to use to do their jobs.

Skype 192

Skype Media Interviews Advertising 192

PRSay

JUNE 26, 2019

What would you do if your client pulled out a sheet of talking points during a live interview? ” During the interview, Hanks whipped out a stack of key messages that Disney had prepared for him — jokingly referring to them as “Gutenberg Bible stuff.” If you’re like many PR pros, then you’d likely be in a state of panic.

Interviews 144

Interviews Media Study Course 144

Sword and the Script

AUGUST 14, 2018

If you work in PR and engage in media relations , it’s a good idea to keep an ear out as to what is on the minds of those that work in the media. The 2018 State of the Media report by Cision is an annual survey of reporters that offers some insight. 10 Fundamentals for Successful B2B Media Interviews.

Survey 101

Survey Report Media B2B 101

Remote PR Jobs

SEPTEMBER 25, 2023

Beyond earned media, typical PR tactics build relationships, engage influencers, and even help change public perception and behavior. PR skills once used exclusively in media relations are easily transferred to social community management, influencer relations, and content marketing.

Mobile 100

Mobile SEO Reputation Web 100

Bianchi Biz Blog

JUNE 6, 2022

The ones I’m most excited about right now are our studio-based news videos. And last year I worked on a video series with a narrative that [SPOILER ALERT] killed me off as a character at the end of the season.

Meeting 79

Meeting Media Interviews B2B 79

PRSay

OCTOBER 31, 2019

Katmai National Park in Alaska shares video of bears and lets viewers vote for their favorite and fattest. Media has changed dramatically since my time as a young journalist when impact, timeliness and proximity ruled the day. Nearly every media outlet has a corresponding web page, and that page needs pictures and videos.

Pitching 134

Pitching Video Engineering Web 134

PRSay

AUGUST 30, 2022

During the video meeting, he announced that if you were unlucky enough to be on that call, then effective immediately, you no longer had a job. I generally advocate video as a communications tool, but 900 employees were not too many for the company to communicate with individually. She told her story in a video. She was honest.

Employee 86

Employee Real Estate Video Internal 86

Bianchi Biz Blog

AUGUST 31, 2023

Fuller Speed Ahead: FreightWaves CEO Craig Fuller’s deep dive interview show features top thought leaders in trucking, freight, supply chain and technology. Heavy Duty Trucking’s editorial team brings you expert insights and interviews industry professionals to discuss the latest news, trends and technology.

Transportation 87

Transportation Automotive Mobile Interviews 87

Sword and the Script

APRIL 12, 2022

In its funding announcement, the company says it can also “measure ROI from earned media including traffic, form submissions, purchases and other conversions.” In an interview on this blog in 2021 , Propel Co-Founder and CEO Zach Cutler said as a former PR agency owner, he couldn’t find software that met his agency’s growth needs.

Software 88

Software Pitching Measurement Enterprise 88

Cision

SEPTEMBER 23, 2016

With Pew Research Center’s 2016 State of the News Media showing audience growth in cable and network news , as well as an explosion in the digital video sector, brands’ communications strategy must look beyond the written word. As the bookings are arranged, you need to consider the video production angle of the media tour.

Media 120

Media Television Pharmaceuticals Radio 120