PRSay

FEBRUARY 20, 2020

Just ask Reed Pence, host and producer of the award-winning national radio magazine Radio Health Journal. “An An embargo can be very helpful if I get the release early and have the opportunity to do interviews well in advance of the embargo date,” he said. Connect with Lisa on Twitter: @LisaArledge.

Radio 198

Radio Tools Journalism Interviews 198

PRSay

JANUARY 8, 2019

As communicators, we have long relied on earned media or public relations — usually in the form of media relations — to place our clients’ names on the internet, on TV, in print and on the radio. Earned media demonstrates credibility, since the organization doesn’t pay for the placement. Regional Foundation.

Storytelling 163

Storytelling Media Nonprofit Government 163

5W PR

AUGUST 27, 2020

Delivering stores to radio, television, and online audiences through live coverage, SMT has become an important public relations strategy that helps an audience to have a behind-the-scenes understanding of a brand. At the same time, quality videos help tell a story. Incorporate A Hook. Understand Decision-Making in Newsrooms.

Media 68

Media Travel Radio Interviews 68

Landis PR

APRIL 12, 2021

So stories tend to be tight, with an emphasis on video. Spoken words and video must match, so reporters either have to write/talk to the video or find a video that matches what they’re saying. Photos count, sometimes a lot, but overall, their weight is just not comparable to video on TV news.

Meeting 98

Meeting Media Print Enterprise 98

Bianchi Biz Blog

JUNE 21, 2022

I test drive new equipment offerings in print and video formats. I also host HDT’s audio and video podcast, HDT Talks Trucking. I am a freelance editor representing Heavy Duty Trucking and TruckNews. My specialty is coverage of equipment issues, from engines to brakes and everything in between.

Meeting 86

Meeting Media Chemicals Radio 86

Critical Mention

FEBRUARY 27, 2020

One crucial reminder is that due to the incredible power of social media it is essential to remind brands and spokespeople of the need to manage their online voice and reputation. Building a brand community and/or family on social media is now just as important as obtaining an interview in national magazine. Share Tweet Share.

Journalism 78

Journalism Social Media Radio Fashion 78

Beyond PR

JULY 26, 2016

When you open up your earned media strategy, you’ll find a mix of print, television, radio, digital and other channels. When deciding whether a virtual media tour is a smart option for your brand, Risa encourages communicators to consider the following benefits: Satellite media tours save on travel and time.

Strategy 40

Strategy Media Radio How To 40

Stephen Waddington

DECEMBER 12, 2019

Politicians dodging media scrutiny The Prime Minister has avoided difficult interviews throughout the General Election campaign, notably with BBC journalist Andrew Neil. In the final days of the campaign he dodged an interview with Good Morning Britain by hiding in a fridge. It was subsequently cited by The Guardian. (

Publicity 93

Publicity Media Facebook Newspapers 93

Communications Conversations

AUGUST 31, 2018

Vineeta Sawkar, senior media relations manager, University of St. Tell us about your media background–and about your current role on the PR/comms side. I am now a senior media relations manager at the University of St. And, how can companies better work with the media in the years ahead?

Media 112

Media Journalism Report Video 112

ImPRessions - Crenshaw Communications

MARCH 7, 2017

Or, at the very least, are funny like this video from career blog Snagajob. Ira Glass, one of our nation’s most celebrated storytellers and host of the popular radio show “This American Life,” says, “Great stories happen to those who can tell them.” Most “marketing geniuses” are strong storytellers.

Storytelling 149

Storytelling Data Insurance Insurance 149

Cision

MAY 21, 2015

.” Plus, if you haven’t got the time to read articles or watch videos during your busy day, podcasts are extremely accessible – listen during your commute, or even on the treadmill. And get this: according to Edison Research , people who listen to audio listen to podcasts almost as much as they listen to the radio.

Social Media 120

Social Media Marketing Pinterest Media 120

Beyond PR

AUGUST 5, 2016

In How to Manage Media Relations at a High-Profile Event , my convention partner-in-crime Anna Jasinski shared media relations tips from #RNCinCLE and #DemsinPhilly. It was also an honor to see one of the nation’s top political reporters, Bob Schieffer, who sat down for a live interview with CBS Radio News.

Marketing 40

Marketing Interviews Creativity Groups 40

Sword and the Script

FEBRUARY 4, 2020

Drilling down into the data reveals there’s a lot of discussion about cars that appear in music videos. In other words, if music videos drive conversations about cars, then perhaps placing your vehicle brand in a music video would foster purchase consideration. She also supports programming for 10 social media channels.

Software 102

Software Analysis Data Tools 102

MaccaPR

SEPTEMBER 3, 2014

Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. The 3,010-pound scoop of strawberry ice cream generated 769 TV, radio and other media mentions for $1.7

Viral 88

Viral Marketing Guidelines Local 88

David PR Group

JANUARY 21, 2016

A few weeks back, I interviewed David Meerman Scott about his book, The New Rules of Marketing & PR , and one area I promised to revisit is known as newsjacking. Scott describes it as the art and science of injecting your ideas into a breaking news story to generate media coverage, get sales leads, and grow one’s business.

Television 40

Television Corporate Infographics Radio 40

Stuart Bruce

OCTOBER 30, 2014

Real public relations professionals will embrace social media as we have the expertise and experience to make the most of it. In his interview with PRWeek Danny Rogers asked Martin if the danger was that the growth of social media meant that it would be adopted and subsumed by advertising agencies.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Waxing UnLyrical

NOVEMBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali WOM: What’s Really Behind The Buzz November 24th, 2010 Tweet Guest post by Bryce Keane What’s the buzz? – and 14.9%

Travel 79

Travel Case Study Creativity Advertising 79