PRSay

JANUARY 8, 2019

As communicators, we have long relied on earned media or public relations — usually in the form of media relations — to place our clients’ names on the internet, on TV, in print and on the radio. Earned media demonstrates credibility, since the organization doesn’t pay for the placement. Regional Foundation.

Storytelling 163

Storytelling Media Nonprofit Government 163

Bianchi Biz Blog

AUGUST 9, 2021

I then reported for my college newspaper, The Michigan Daily , at the University of Michigan. Not every interview needs to be a Zoom or Teams video chat – we’re all fatigued by virtual working and I’m more than happy to do a phone call, too. How long have you been in journalism and how did you get started?

Transportation 96

Transportation Meeting Automotive Report 96

PR in High Definition

SEPTEMBER 24, 2019

They’re the main players that make up the journalist line-up that you’ll find in every national newspaper in the UK today. The gig economy as a whole has boomed in the UK in recent years and the media has benefited from this; the number of freelancers contributing to newspapers and magazines feels at an all-time high.

Media 54

Media Newspapers Journalism Video 54

Bianchi Biz Blog

MARCH 7, 2022

HDT has a monthly video and podcast segment on HDT Talks Trucking where the editors give insights on the top trucking news stories of the previous month. By the end of my junior year I was running the paper, and one of my stories got picked up by a local newspaper. Once I graduated, I had to make the choice: newspapers or trade pubs.

Meeting 81

Meeting Automotive Media Transportation 81

PR Fuel

SEPTEMBER 16, 2020

There are five key components to public relations that should all work together to build and improve your company’s reputation. Media Relations. As the name implies, media relations refers to the way you manage the media to secure positive coverage of your company and share exciting updates with your customers.

Crisis Communications 105

Crisis Communications Product Launch Crisis Reputation 105

MaccaPR

APRIL 18, 2017

Cision , the King Kong of media relations directories, swells with 1.6 million media contacts (including 300,000 digital influencers) in its searchable database. It’s important to note that much of Cision’s data is provided by the media themselves, and is by its nature both broad and shallow. First, we start with.

How To 121

How To YouTube Pitching LinkedIn 121

Bianchi Biz Blog

NOVEMBER 1, 2021

I love the written word, but video and audio exponentially add new ways to get my point across or to accentuate a specific idea. I started by writing for the Arts & Life section of my college newspaper at The University of Akron roughly 12 years ago. What story or stories are you most proud of?

Meeting 75

Meeting Automotive Media Newspapers 75

Bianchi Biz Blog

MAY 16, 2022

As technical editor of Power & Motion I work with my fellow editors to create content – whether that be written, video or otherwise – focused on modern motion systems and their power sources including pneumatic, hydraulic, electric and hybrid. How long have you been in journalism and how did you get started?

Meeting 74

Meeting Media Engineering Journalism 74

The Resolution Blog

MAY 7, 2019

But I think a lot of people who read a newspaper still want to hear the personality of a specific person, so I still think we’re about 50–10 years from seeing AI take over storytelling. Take one area of PR, like media relations. You can listen to the full interview with Adam on the PR Resolution Podcast here.

Technology 120

Technology Analysis Data Tools 120

Bianchi Biz Blog

OCTOBER 15, 2020

COVID-19 has certainly changed the way business-to-business (B2B) public relations and media relations is now conducted. But even still, one thing has remained consistent for public relations professionals … we know that our media relationships will beat out our news releases … every single time.

Media Relations 75

Media Relations B2B Media Conference 75

Stephen Waddington

DECEMBER 30, 2019

The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. Trust in the news has fallen 11% since 2015.

Government 103

Government Education Print Ethics 103

Bianchi Biz Blog

AUGUST 7, 2023

We currently have a wide mix of digital verticals, including a daily newsletter, various supplemental weekly newsletters and several video-based series. I was the news editor of a small daily newspaper in Alabama. Metro weekly newspaper that no longer exists. What story or stories are you most proud of?

Journalism 79

Journalism Meeting Newspapers Automotive 79

Prohibition

JANUARY 14, 2022

How will they deal with the media? Will you send out written statements or release video footage? 5. Make a plan for communicating with the media. But that same search might also reveal posts by disgruntled customers who are having trouble with customer service or other issues related to your business model.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Communications Conversations

AUGUST 31, 2018

Since the beginning of the year, I’ve noticed a distinct trend: more former media folks making the transition to the PR/social side. Newspapers are cutting staff. In many ways, the media isn’t the best place to work right now. Vineeta Sawkar, senior media relations manager, University of St.

Media 112

Media Journalism Report Video 112

ImPRessions - Crenshaw Communications

DECEMBER 31, 2018

They knew the press would want fresh faces for interviews, so they organized a deep bench of media-savvy spokespersons and messages for journalists and news crews. A professional PR and social media team couldn’t have planned it better. Then the UK chain cooked up an extraordinary ad that ran in two daily newspapers.

Fashion 255

Fashion Reputation Social Media Brand 255

Sword and the Script

JANUARY 17, 2023

Products: media monitoring & reporting, media outreach, short video demo. I have an affinity because I recall being a young account executive getting envelopes of newspaper clippings in the snail mail from their team in Maine. Intelligent Relations – pitches itself as an all-in-one PR platform with agency management.

Technology 93

Technology Software Resources Pitching 93

Maxim Behar

JANUARY 24, 2022

CEO says in exclusive interview for the prestigious American magazine Fortunes Crown. He was recognized as one of "The 10 Most Influential Media Leaders of 2021" and his influential story made it to the cover. Self-confidence, knowledge, quick decisions and.

Ethics 52

Ethics Creativity Leadership Crisis Management 52

Beyond PR

JUNE 19, 2017

Using surveys, interviews and focus groups, we spoke to employees across different lines of the business and regions. This was in conjunction with a newspaper ad that explained the changes, along with updated social media profiles and a website redesign. It took a few months but was certainly worthwhile. Conclusion.

Communications 69

Communications How To Telecommunications Employee 69

MaccaPR

SEPTEMBER 3, 2014

To give you insight into what makes for a successful, record-breaking PR event, we interviewed Jamie Antoniou, senior public relations manager for GUINNESS WORLD RECORDS North America. ” Not only are there lots of participants who the TV stations can interview, but the broadcast journalists themselves were bouncing on the tramps!”

Viral 88

Viral Marketing Guidelines Local 88

David PR Group

JANUARY 21, 2016

A few weeks back, I interviewed David Meerman Scott about his book, The New Rules of Marketing & PR , and one area I promised to revisit is known as newsjacking. Scott describes it as the art and science of injecting your ideas into a breaking news story to generate media coverage, get sales leads, and grow one’s business.

Television 40

Television Corporate Infographics Radio 40

MaccaPR

DECEMBER 19, 2016

In that rush of adrenaline to immediately promote your new e-book or video ASAP, content marketers risk the opportunity to be creative with promotion. Show them a photo of your content offer—and bonus points if you explain it in a video with the author. Media Relations - Is your e-book authored by an expert? You're done!

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

MaccaPR

FEBRUARY 25, 2015

If you’re a corporate communications or public relations executive in Minnesota, the status of our state’s largest newspaper – the Minneapolis-based Star Tribune , with more than 250 editors and reporters – is always of intense interest. There’s a challenge because we have to put out 7 newspapers a week. Think again.

Newspapers 48

Newspapers Journalism Real Estate Healthcare 48

Stephen Waddington

DECEMBER 5, 2018

Media relations remains an important part of the execution of a public relations campaign alongside paid, shared and owned media. Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement.

Media Relations 115

Media Relations Media Print Newspapers 115

Stuart Bruce

OCTOBER 30, 2014

Real public relations professionals will embrace social media as we have the expertise and experience to make the most of it. In his interview with PRWeek Danny Rogers asked Martin if the danger was that the growth of social media meant that it would be adopted and subsumed by advertising agencies.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Stephen Waddington

DECEMBER 12, 2019

Politicians dodging media scrutiny The Prime Minister has avoided difficult interviews throughout the General Election campaign, notably with BBC journalist Andrew Neil. In the final days of the campaign he dodged an interview with Good Morning Britain by hiding in a fridge. It was subsequently cited by The Guardian. (

Publicity 93

Publicity Media Facebook Newspapers 93

MaccaPR

OCTOBER 26, 2015

You remember those predictions just two years ago heralding the Death of Public Relations? We’ll never forget the panic in the PR world as tens of thousands of journalists (aka our PR pitch targets) at newspapers, TV stations and magazines were laid off. Why do I know that? Exhibits C, D and E: Invasion of the Ad Blockers! “In

Content Marketing 48

Content Marketing Marketing Advertising Advertising 48