wiredPRworks

APRIL 20, 2021

What’s working in global PR and media relations right now? For answers, dive into Cision’s 2021 Global State of the Media Report, “The Go-To Source for Becoming Journalists’Go-To Source.” Wants: research, graphics and invites to interview experts. videos, 42.7% infographics, 39.3% social media posts.

Report 40

Report Trends Media Infographics 40

Cision

APRIL 7, 2017

Kristin Daher, the President and founder of Powerhouse Communications , spearheads the creative communications agency providing a wide range of media relations, brand strategy, and social media services with a specialty in the foodservice and franchise space. What are your secrets for media relations success?

Pitching 228

Pitching Agency Social Media Creativity 228

PRSay

JUNE 11, 2021

Second, we used illustrations and animation to supplement their explanations (as shown in this video ). In this video on mRNA vaccines, we included the most important information that our audiences would want to know and presented it in a way that people would be able to understand, without throwing a bunch of data or jargon into the mix.

Publicity 158

Publicity Social Media Report Fashion 158

MaccaPR

NOVEMBER 20, 2018

The good news is: at its best, your newsroom can serve as a content hub for your video, social media content, e-books, blog posts, recent media coverage, images of your CEO and logos – the kind of content that helps boost your company’s ranking in search and makes it more likely that media coverage will be accurate.

Mobile 91

Mobile Corporate Survey Web 91

Sword and the Script

MAY 5, 2020

Muck Rack releases podcast media database Muck Rack said this month it released the “first” media contact database for podcasts: “You can now search for podcasters by keyword based on their past podcast episodes, articles and tweets. Muck Rack released a free online course called “ The Fundamentals of Media Relations.”

Pitching 84

Pitching Survey System Technology 84

5W PR

JUNE 25, 2018

Aside from writing content, PR groups can reach out to audiences through social media marketing, video content, and images too. A wider range of media can help to earn more attention online. Optimize PR Content.

Content Marketing 60

Content Marketing Infographics Google SEO 60

Landis PR

DECEMBER 11, 2023

Utilize a mix of content types, such as blog posts, videos, and infographics, to keep the audience interested and to cater to different preferences. Leverage Public Relations: Public relations will significantly amplify your communications strategy. Develop content that is informative, relevant, and engaging.

Strategy 59

Strategy Company Communications Construction 59

Sword and the Script

DECEMBER 13, 2016

Share your post liberally on social media. 2) Interview your speaker before the webinar. Whether your primary speaker is internal or external, carve out time for a 30-minute interview. If you’ve hired a 3 rd party speaker, as part of an influencer marketing program, make this interview part of the contract.

B2B 60

B2B Infographics Interviews eBook 60

Sword and the Script

DECEMBER 10, 2019

“The early adopters have been educating the market in the last few years about the successes that can be had with integrating own, earned and paid media. Firms that stick to being mere providers of media relations will continue to lose market share.” Microenterprises increasingly rely on public relations.

Marketing 100

Marketing Content Marketing Advertising Advertising 100

Marketwired

FEBRUARY 16, 2016

“Creative PR means thinking outside the box—so while I believe in using traditional tools like a press release or a media pitch, make sure you get a bit creative by constructing your written communications as follows: Start with visuals: Visuals are becoming increasingly important in PR. Sometimes, an image can even spark an idea for a story.

Creativity 100

Creativity Pitching Writing Conference 100

MaccaPR

JANUARY 6, 2015

His post features tips for how your brand can use YouTube and other social media channels to conquer your competition. #3. On perhaps one of the most popular marketing topics of 2014 - content marketing - Maccabee published, " Become Epic with Content Marketing: Interview with author Joe Pulizzi."

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Beyond PR

JUNE 19, 2017

Using surveys, interviews and focus groups, we spoke to employees across different lines of the business and regions. Bell has a proven track record of developing award-winning and ROI-based marketing programs, media relations, and brand strategies. It took a few months but was certainly worthwhile. Tell all your stakeholders.

Communications 69

Communications How To Telecommunications Employee 69

MaccaPR

DECEMBER 19, 2016

In that rush of adrenaline to immediately promote your new e-book or video ASAP, content marketers risk the opportunity to be creative with promotion. Show them a photo of your content offer—and bonus points if you explain it in a video with the author. Media Relations - Is your e-book authored by an expert? You're done!

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

David PR Group

JANUARY 21, 2016

A few weeks back, I interviewed David Meerman Scott about his book, The New Rules of Marketing & PR , and one area I promised to revisit is known as newsjacking. Scott describes it as the art and science of injecting your ideas into a breaking news story to generate media coverage, get sales leads, and grow one’s business.

Television 40

Television Corporate Infographics Radio 40

MaccaPR

FEBRUARY 10, 2015

And yes, her skill with traditional PR – as the singer dominated the covers of Rolling Stone, Vogue and People , along with broadcast interviews from “Ellen” to “Good Morning America” – plays a part in her volcanic success. What’s remarkable about Swift isn’t just the sheer enormity of her social media numbers, which spans 21.4

Social Media 48

Social Media Marketing Media YouTube 48

MaccaPR

OCTOBER 26, 2015

“Can we stop using the term advertising, which is based on this model of polluting (content),” railed Jakeman, who was contemptuous of the pre-roll advertising that precedes video content on YouTube and other sites: “I hate it. In other words, marketers will have to create a well-rounded media ecosystem for their brands.”.

Content Marketing 48

Content Marketing Marketing Advertising Advertising 48

Frederik Vincx

DECEMBER 11, 2015

An example media relations workflow is set out below. Raf recently also got interviewed about this in the Wag The Dog Podcast. For example, it would be unreasonable to expect everyone to be able to create a stellar infographic to accompany a blog post. You can also map each sub-workflow with the Post-up technique.

How To 60

How To Software System Employee 60