ImPRessions - Crenshaw Communications

SEPTEMBER 6, 2022

On the bright side, a Muck Rack study shows PR expenditures may rise in some sectors, including travel and energy. In the UK others speculate that businesses will “trade down” to PR by cutting more expensive marketing programs. What the data shows about marketing in a recession. The most successful businesses?

Comparison 296

Comparison Advertising Advertising Reputation 296

Cision

MAY 16, 2017

It’s clear a majority of marketers feel poised to successfully forecast and adapt to technological innovations, but how quickly do consumers adopt these digital advances? In the travel sector, we’re all about keeping up with innovations. Maximizing 5 Major Tech Innovations. Furthermore, a study by Tata Consultancy Services reported 71.9

Hotels 198

Hotels Mobile Travel Automotive 198

Contently - Strategy

JULY 22, 2021

But in travel? But in that sea of platitudes, one message stood out: a video from then-Marriott International CEO Arne Sorenson getting choked up talking about how the pandemic would impact associates through no fault of their own. Today, Traveler spans 87 local editions across the globe. This one got a 28 percent open rate.

Travel 96

Travel Hotels Storytelling Content Marketing 96

Critical Mention

OCTOBER 8, 2017

NEW YORK, OCTOBER 8, 2017 — Critical Mention integrates massive amount of international online news feed into its full-service media monitoring and measurement platform. The world is growing smaller by the day and news travels around the globe more quickly than ever before. About Critical Mention. Media Contact. Critical Mention, Inc.

Internal 60

Internal International Television Radio 60

Cision

OCTOBER 19, 2016

To break through the noise and win trust, nearly two-thirds of marketers now allocate budget for influencer marketing. Here are four questions to ask yourself and your team when building out your influencer marketing strategy. Furthermore, influencer marketing should not be the only strategy you have going for your brand.

Marketing 120

Marketing Measurement B2C Internal 120

5W PR

MAY 16, 2017

Just conquered The International Home + Housewares Show. With more than 2,100 exhibitors from around the globe showcasing the latest and greatest in innovations for the home, The International Home + Housewares Show returned to McCormick Place in Chicago and this year did not disappoint. Ran a half marathon, you ask?

Internal 68

Internal International Print Skype 68

Onclusive

APRIL 15, 2020

Using marketing attribution as an example of how PR can truly be tied back to business objectives and even revenue is the most effective method of building a case for PR investment. Marketing is frequently seen as a profit center because marketing metrics tie back to the bottom line (i.e., million in revenue).

Data-Driven PR 259

Data-Driven PR Measurement Data Travel 259

Stephen Waddington

MAY 17, 2020

Celebration of Britain - with international travel limited there’s likely to be a rapid resurgence in British art, culture and tourism. The college and university campus - the market for international students won’t recover until we learn to live with COVID-19. The latter is a huge opportunity.

Tourism 118

Tourism Fashion Travel Retail 118

Deirdre Breakenridge

AUGUST 26, 2014

Those with a penchant for finance may go the IR route or look to represent banks or investment products, as someone with a love of travel takes a position with a destination or tourism bureau. And keep in mind that internal communication departments often provide room for growth as you develop your skills. Prefer to mix things up?

Industry 316

Industry Fashion Travel Tourism 316

Mindful Marketing

JULY 17, 2021

by David Hagenbuch - professor of Marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing It’s interesting to see how much people are willing to pay to travel from point A to point B: Is $50 too much for a 15-minute Uber to the airport; is $500 reasonable for a one-way flight from JFK to LAX?

Tourism 115

Tourism Travel Nonprofit Banking 115

Landis PR

APRIL 29, 2024

Finland is looking for investments particularly in bio & circular economy, cleantech, health & wellbeing, ICT & digitalization and travel. The government’s plans include renewing the labor market in a way that has created major friction between the Government and labor unions. million users Facebook : 3.59

Radio 64

Radio Pinterest Television Government 64

PR in High Definition

JUNE 21, 2019

According to Index Ventures , nearly all successful North American tech companies have an average of 30 percent of revenue coming from international markets, usually led by Europe. Prematurely entering a new market can also hinder growth. Ensure clear objectives and goals are in place.

Internal 48

Internal International Company Local 48

PR in High Definition

MAY 21, 2019

According to Index Ventures , nearly all successful North American tech companies have an average of 30 percent of revenue coming from international markets, usually led by Europe. Prematurely entering a new market can also hinder growth. Ensure clear objectives and goals are in place.

Internal 48

Internal International Company Local 48

PRSay

OCTOBER 22, 2021

When the World Health Organization declared COVID-19 a global pandemic in March 2020 and the United States suspended air travel from Europe, “that was the tipping point,” said panelist Karla Zientowski, Delta’s director of customer experience and regional marketing. Internal messages repurposed for news media.

Crisis 78

Crisis Airlines Travel Internal 78

Onclusive

APRIL 15, 2020

Using marketing attribution as an example of how PR can truly be tied back to business objectives and even revenue is the most effective method of building a case for PR investment. Marketing is frequently seen as a profit center because marketing metrics tie back to the bottom line (i.e., million in revenue).

Data-Driven PR 195

Data-Driven PR Measurement Data Travel 195

PRSay

JULY 6, 2022

China’s car market was starting to heat up; it’s now the world’s largest by far. I was a PRSA member off and on during my time abroad, including serving as an international delegate at large in 2014. Let’s bring full-service expertise of the business to our internal clients. We’re diplomats. We’re consultants. We’re diverse.

Communications 95

Communications Internal International Travel 95

Sword and the Script

JUNE 27, 2020

Public relations has wrestled with messaging during the COVID-19 pandemic, but studies also show it has improved business collaboration and internal communications The events of 9/11 changed air travel. The recession of 2008 changed housing. The COVID-19 pandemic will certainly have lasting effects. Give our services a try.

Study 134

Study Publicity Survey Internal 134

NewsWhip

MARCH 15, 2024

I was open and searching for an entry-level marketing role that would let me stay at Disney, and I met a phenomenal leader who was willing to take a chance on me and teach me about the world of social media listening! We are interested in how people feel about travel in general, or the economy, or many other aspects of life.

Data 78

Data Social Media Consumer Trends 78

Cision

JULY 14, 2016

recommends keeping a close eye on the industry and market to ensure your brand is always current in its strategies. After majoring in literature & rhetoric, minoring in marketing and holding internships in TV, advertising, PR and movie publicity, I found that PR married my core interests.

Travel 120

Travel Agriculture Tourism Internal 120

Stephen Waddington

APRIL 23, 2020

The challenge with the COVID-19 crisis is that it requires an international governmental response and there are countless unknowns. It’s an area of huge international effort among healthcare providers. Protect The lockdown has had a dramatic impact on entertainment, events, retail, travel and transport.

Government 132

Government Crisis Exercises Retail 132

Konnect Agency

OCTOBER 30, 2019

No matter the industry, marketing has become increasingly complex! Finding the right marketing mix means integrating a variety of strategies and tools, across multiple platforms, including paid and organic. But not all marketing mixes look the same. And, I’m sorry to spill the beans, but there is no secret sauce.

Marketing 64

Marketing Consumer Local Social Media 64

Presspage

APRIL 11, 2024

With Bart in charge of sales, Sébastien running the business and Tim attending to the tech development, the three brought Presspage to the market in 2011. Attracting the best talent As more and more major clients began adopting Presspage, the company grew far beyond the Dutch market. By 2015, it had opened a second office in Chicago.

Enterprise 117

Enterprise Automotive Company Airlines 117

Sword and the Script

JANUARY 20, 2018

As the landscape stands today, I tend to be more bullish on augmented reality (AR) than virtual reality (VR) in B2B marketing. That fits more readily into the modern marketing and sales dynamic, which is still highly dependent on conversations and relationships. Help Me, Obi-Wan Kenobi on Disney Video.

Case Study 100

Case Study B2B Study Marketing 100

wiredPRworks

MARCH 23, 2022

Although this is their first conversation, Jennifer and Barbara traveled parallel paths for years as Social Media Club chapter founders. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. Podcast Index. New Podcast Apps.

Web 119

Web Transportation Social Media Community 119

Beyond PR

OCTOBER 20, 2016

Fall is also a time of celebration for communicators as our industry gathers for the biggest event of the year – the PRSA International Conference. Stop by booth 333 and play a game of cornhole, enter our raffle for a $200 Southwest travel voucher, or just take a moment to kick back and relax. Sunday, October 23 – Tuesday, October 25.

Conference 40

Conference Internal International Sports 40

ImPRessions - Crenshaw Communications

MAY 11, 2022

Digiday Programmatic Marketing Summit. As in-game marketing becomes more mainstream, it’s important for brands to know the ins and outs and how to have an optimal strategy. . On the other side of the pond, DMEXCO is Europe’s premier digital marketing and tech event. This year it will home in on – what else?

Conference 156

Conference Privacy Advertising Advertising 156

PR in High Definition

APRIL 25, 2022

Indeed, the news has been filled with travel horror stories as recovering airlines struggle to deal with chronic staff shortages. Those travelling to outer galaxies seem to have had an easier journey. Although, there have been some exciting advancements in the electric vehicle market.

Airlines 62

Airlines Travel Twitter Social Media 62

ImPRessions - Crenshaw Communications

MARCH 15, 2018

Now is an excellent time to review marketing plans and brand goals to make appropriate tweaks. These include the obvious seasonal story ideas, from spring cleaning your software to warm-weather travel ideas. Lock in interns and other talent. Summer interns are already pounding the pavement looking for interesting work.

Analytics 130

Analytics Pitching Internal International 130

PRSay

OCTOBER 13, 2016

Learn more about the PRSA 2016 International Conference or register to attend. One of the perks of traveling to conventions is the opportunity to venture out into a new city and sample the best that the local culinary scene has to offer. This October 23-25, the International Conference heads to Indianapolis, and we are in luck.

Hotels 60

Hotels Travel Conference Local 60

PRSay

OCTOBER 19, 2016

Learn more about the PRSA 2016 International Conference or register to attend. This year’s International Convention host city is earning one after another. Travel + Leisure just named Indianapolis to their “America’s Favorite Cities” list. Or go underground at City Market for a Catacombs tour.

Hotels 60

Hotels Travel Internal International 60

Doctor Spin

MARCH 1, 2024

Marketing agencies. Some marketing agencies offer PR services alongside their marketing offerings, providing opportunities for entry-level PR roles. Digital marketing- and social media agencies. Travel- and hospitality industry. Entertainment industry. Public affairs firms.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

Buzzstream

FEBRUARY 6, 2020

Producing quality content is an essential part of most digital marketing strategies. So, we decided to investigate: How can marketers create, design, and promote content in the most authoritative way? The Travel + Leisure editorial board provided their thoughts on the top summer vacation destinations. Miami, Florida.

Travel 119

Travel Data Survey Analysis 119

wiredPRworks

MAY 25, 2022

That’s because our guest, Shawna Coronado is an anti-inflammatory lifestyle author, coach, media host, photographer, speaker, and writer recognized for wellness lifestyle, anti-inflammatory culinary, organic gardening, and travel. What you’ll hear about – Is Good Health the Key to Success in Life and Business? Let’s Connect!

Television 52

Television YouTube Pinterest Radio 52

Communications Conversations

FEBRUARY 2, 2021

So, I thought it was high time someone give J-Lo some sound influencer marketing advice. ” Oh, your social media intern wrote that one? And, we’re really not supposed to be traveling, so most people can’t go to the beach even if they wanted to. The challenge has just 2.4M BILLION views). Yeah, I know we can.

Marketing 60

Marketing Comparison Viral Social Media 60

Solo PR Pro

MARCH 3, 2020

This is a guest post courtesy of Solo PR Pro Premium member, Michael Ares, Principal Owner of MDA Corporate Marketing, LLC. Stock markets have plunged, entire cities have been quarantined, companies have halted travel and international conferences have been cancelled. You can connect with Michael on LinkedIN.

Crisis Communications 93

Crisis Communications Crisis Communications Retail 93

Offleash

DECEMBER 1, 2021

Several of the event’s speakers presented their talks virtually due to challenges around international travel and COVID testing regulations. The conference took a hybrid, multi-city, multi-country approach, hosting attendees in person in San Francisco, New York City, China, and Singapore, as well as online via a virtual platform.

Travel 52

Travel Conference Big Data Print 52

Cision

JULY 27, 2016

UNCF is a fast-paced organization with a lot of moving parts, local offices and internal divisions. My favorite moment was when our new team, the Branding, Marketing and Communications (BM&C) Department, presented our work plan to development staff throughout our 37 local development offices.

Nonprofit 120

Nonprofit Local Travel Social Media 120