Shift Communications

FEBRUARY 24, 2016

Over the past few weeks, I’ve been looking at outbound media pitches and reconsidering the way we should be approaching media. We’re given a piece of news from a client and, based upon our knowledge of the media, we shape up a pitch. As long as you know your contact well and the pitch is sound, this generally works.

Pitching 60

Pitching Media Report Video 60

Flack's Revenge

OCTOBER 15, 2020

The irony is that pitches from startups often go ignored by major media. He tweeted: I rarely cuss in writing. For example, Facebook has a ton of bad press, but the majority of people still have a Facebook account and will continue to use the company’s other platforms like Instagram and WhatsApp.

Leadership 282

Leadership Social Media Trends Facebook 282

Beyond PR

APRIL 10, 2017

Using Cision’s proprietary research of thousands of travel journalists, we have come up with six tips that will help your travel pitch get noticed in a flooded inbox. Not All Travel Pitches are Created Equal. Pitching travel stories blindly causes an overflown editor’s inbox and an ignored pitch. Think Like a Journalist.

Travel 52

Travel Pitching How To Print 52

PRSay

JUNE 6, 2019

I’m writing this on a plane to North Carolina. And then use that exposure to win them over as a subscriber to YOUR podcast, e-newsletter, Instagram feed or any other platform you’ve built. Get more media pitching knowledge from Michael Smart here. Do a content partnership with the email newsletter they receive.

Media Relations 146

Media Relations Media Training Pitching 146

Communications Conversations

FEBRUARY 21, 2020

Start research and writing a byline for my Trustmark client. We’re pitching a lot of bylines to these kinds of pubs, and in many instances, I’m on the hook to take the first stab at the draft. We made a pitch last week and I’m following up with a few key reporters to gauge reaction. Blog post research.

Social Media 157

Social Media Media LinkedIn Tourism 157

OnePitch

NOVEMBER 15, 2022

Click below to follow Emma Kershaw on Twitter and Instagram. During the episode, Emma starts by talking about what it’s like to pitch articles as a contributor, weeding through trend pitches in her inbox, why it’s important to share all the details about new products before they launch, and more. Her Inbox & Pitches. [0:01:46]

Pitching 74

Pitching Trends YouTube Writing 74

Cision

MAY 2, 2017

Did you know that Instagram just launched a slideshow feature ? Did you invent a revolutionary product, write a book, or win an award? Ask Google, “who writes about [your topic] at [name of publication].” Do the same on Instagram. Get more information on how to pitch the media successfully at www.IWantPR.com.

Social Media 167

Social Media Media Local Pitching 167

Stephen Waddington

MARCH 20, 2019

There’s an equal split between bloggers writing for personal reasons and writing professional blogs such as my own. The rise of Instagram is almost certainly a factor as these visual-friendly topics have found a new home. Blogging habits: traffic and pitches The reduction in the frequency of posts points to a broader trend.

Blogging 76

Blogging Fashion Survey Instagram 76

Cision

AUGUST 30, 2017

Write Great Content. This might go without saying, but your very first step in attracting the attention of an influencer is to write something they would want to share with their readers. You could write a blog post about the top 10 best purses the celebrity has ever carried. Go ahead and pitch a few article ideas to that site.

Strategy 243

Strategy Writing Social Media Guidelines 243

Bianchi Biz Blog

MAY 3, 2021

I like writing about these new features and making them relatable and understandable, so people are excited when they seem them in their cars rather than put off. I’ve been covering cars for about a decade, but started out writing about pop culture, because I’m a nerd. What advice do you have for PR people that want to pitch you?

Automotive 86

Automotive Meeting Media Pitching 86

Shift Communications

MARCH 15, 2022

They’re looking to invest more in platforms like TikTok and Instagram and divest spend from Facebook and Twitter. If your PR approach is still largely based in proactive pitches aimed at getting reporters to write articles about your company/product/executive, then you are missing nearly every one of their stated goals.

Strategy 103

Strategy Media Journalism Banking 103

prTini

AUGUST 29, 2014

297 Flabby Words and Phrases That Rob Your Writing of All Its Power. Hyperlapse, Instagram’s New App, Is Like a $15,000 Video Setup in Your Hand. Why Instagram’s New App is a Dream for Social Marketers. 12 Marketers Already Experimenting With Instagram’s Hyperlapse App. 5 Resources to Help You With Your Pitch.

Resources 55

Resources Pitching Case Study Instagram 55

Sword and the Script

JUNE 7, 2022

As I write this post, the current asking price on OpenSea is $36,099.60. Michael Bade, CTO and co-founder of Truescope writes “predictions” about capabilities he says PR software will include this year. Cision also pitched microsites for ESG solutions a few months ago. Pitching on Fridays. “We See it here.”. earned $13.9

Software 85

Software Pitching Internal International 85

Bianchi Biz Blog

NOVEMBER 1, 2021

You really have to try to not have fun when writing about the automotive industry. I started by writing for the Arts & Life section of my college newspaper at The University of Akron roughly 12 years ago. What advice do you have for PR people that want to pitch you? You can follow The Buzz on Instagram here: @thebuzzev.

Meeting 75

Meeting Automotive Media Newspapers 75

OnePitch

NOVEMBER 8, 2022

During the episode, Collette shares her thoughts on pitches labeled as ‘exclusive’, why it’s important to include dates in your subject lines, her thoughts on brand recognition vs quality products, and more. Her Inbox & Pitches. [00:02:30] So that informs them the pitches. So that informs them the pitches.

Pitching 89

Pitching Trends Travel System 89

Cision

APRIL 12, 2016

Pushing products in your pitches won’t gain you any media coverage. If you want journalists to respond to your pitches, you need to explain why your news is important and relevant. Adriana Stan, public relations director at W Magazine, says being empathetic to the contacts you are pitching is the key to winning them over.

Fashion 120

Fashion Pitching Journalism Social Media 120

NewsWhip

APRIL 27, 2023

The AI-enabled product also works to understand your preferred writing style, offer you suggestions, and provide feedback on correctness, style, tone and more. The tool allows you to monitor the news for potential outreach opportunities, draft a pitch, and generate reports based on your media coverage and campaigns.

Tools 78

Tools Communications Pinterest Analytics 78

Bianchi Biz Blog

MARCH 6, 2023

In this role, much of my time is dedicated to video work, preparing scripts and presenting, though I perform myriad other tasks, from reviewing vehicles to writing news and feature stories. If these questions are hard to answer or overly vague, the story will be difficult to write and likely of limited value to readers.

Meeting 78

Meeting Automotive Media YouTube 78

Bianchi Biz Blog

MARCH 7, 2022

As managing editor of Heavy Duty Trucking magazine and TruckingInfo.com, she writes trucking news and features, manages e-newsletters and social media, coordinates magazine production, and helps to develop content for events and multimedia projects. What advice do you have for PR people that want to pitch you? Instagram: [link].

Meeting 82

Meeting Automotive Media Transportation 82

Cision

SEPTEMBER 16, 2016

The Writing’s on The Wall. ” Figure out what people want and write about it. Twitter, Facebook, Instagram, Snapchat, YouTube and LinkedIn are among the top platforms vying for your attention and the attention of your audience. Does your news fit the outlet you are pitching? Get Social. Can You Hear Me Now?

Nonprofit 120

Nonprofit YouTube Travel Pitching 120

Bianchi Biz Blog

JUNE 7, 2021

I write for Forbes Wheels, Engadget, Reviewed, and others. What advice do you have for PR people that want to pitch you? You can follow Roberto on Twitter , YouTube and Instagram. I am a freelance automotive and tech journalist. I report on the latest vehicles and technology and the intersection between the two. .

Automotive 97

Automotive Meeting Media Journalism 97

Critical Mention

OCTOBER 9, 2019

Top social media sites such as Facebook, Twitter and Instagram all provide options to track insights and analytics. Instagram - visually centered social media content that should capture people’s attention very quickly. You can do so by producing valuable content that doesn’t sound like an actual sales pitch. . SCHEDULE A DEMO.

Social Media 75

Social Media Marketing Media Instagram 75

Newsfile

FEBRUARY 28, 2024

praise-filled posts on Instagram. The Associated Press (AP) style guide provides guidelines for writing press releases, ensuring consistency in language, formatting, and punctuation. PR professionals often pitch op-eds to media outlets to showcase their clients’ expertise and perspectives. How Do You Pitch the Media ?

Viral 52

Viral Crisis Communications SEO Reputation 52

Communications Conversations

APRIL 30, 2019

Of course, just like many facets of social media marketing, vendors have descended on marketers, pitching their tools as the silver bullet for finding the right influencers for your brand. My opinion: The tools are pitched as a faster, easier way to identify and manage influencers. But, I find that hard to believe. Think about it.

Tools 111

Tools Twitter Local Pitching 111

Bianchi Biz Blog

SEPTEMBER 20, 2021

Aside from evaluating new vehicles, I also script and host videos, write feature stories and help produce commerce-related posts. What advice do you have for PR people that want to pitch you? The best advice I have for PR folks pitching story ideas is make sure the topic is relevant to the journalist you’re reaching out to.

Meeting 66

Meeting Automotive Media Airlines 66

Sword and the Script

OCTOBER 5, 2021

It also allows for pitching through the platform, which checks off distribution. As for social listening, the product helps customers monitor Twitter, Facebook, Instagram, YouTube, and TikTok. based PR tech players that offer a contact database, some level of pitching or distribution, and media monitoring include: Cision.

Software 156

Software Tools Print Technology 156

ImPRessions - Crenshaw Communications

MAY 15, 2017

Most new hires will get broad exposure to the range of essential PR skills, from writing to research, to media outreach, and their work may touch several different PR sectors, from financial to fashion. You may be a good candidate if you worked in graphic arts for your sorority or wrote pitches or planned events for a non-profit.

Skype 147

Skype Agency Meeting Software 147

PR Fuel

DECEMBER 14, 2021

This guide will discuss how to write a press release and how to effectively send one to people who want to learn more about your company. The end goal of a press release is having journalists write about your news. Knowing when and how to pitch media members is key to securing coverage. Instagram accounts. Digital groups.

Product Launch 98

Product Launch Social Media Newspapers Writing 98

The Proactive Report

OCTOBER 12, 2015

Site Optimization : There is a lot more to this now than just keyword research and writing good content. Platforms like Pinterest , Google+, Facebook , Instagram, and other social sites, are essential. Social content is one way to keep your site alive and fresh. It’s worth it!

SEO 100

SEO Google Pinterest LinkedIn 100

PR Fuel

SEPTEMBER 16, 2021

You can think of a CTA as a sales pitch (although you would never want your call to action to sound sales-pitchy). So, how do you put a call of action in writing? When you write a blog post or article, always include a CTA that takes the reader to a related article, product, service, or sign-up. Follow us on Instagram.

Writing 93

Writing Resources Social Media Creativity 93

Critical Mention

OCTOBER 1, 2018

Although press releases are still a tried-and-true PR strategy that makes sense in specific situations, we have four excellent alternatives to cranking out a press release: Start with a simple pitch. So, before you even begin crafting a pitch, you need to do your due diligence and dive into your media list. SCHEDULE A DEMO.

YouTube 63

YouTube Video Pitching Social Media 63

Bianchi Biz Blog

JULY 25, 2022

As lead editor for Work Truck , I am responsible for content planning for both print and digital, feature writing, news reporting, manage our brand’s social media efforts, eNewsletters, event planning, and am also the content technical lead, helping with editorial technical and SEO efforts. Keep it relevant! Work Truck magazine.

Meeting 93

Meeting Media Journalism Education 93

Sword and the Script

AUGUST 4, 2020

The Nielson Social website (currently) provides greater detail: “…identifies and analyzes activity on Facebook, Instagram, and Twitter for every program aired across the most popular U.S. c) What makes a great pitch? Talkwalker characterized the product as “social measurement and audience insights software.”

Media Relations 152

Media Relations Media Print Software 152

Cision

DECEMBER 22, 2016

When you are working with different cultures, different languages and different platforms, it’s essential to communicate with the appropriate tone and verbiage for each client and each target audience, whether you are captioning an Instagram post, crafting an email to a journalist, or writing press conference scripts for your client.

Tourism 120

Tourism Travel Conference Crisis 120

Beyond PR

MAY 2, 2017

Did you know that Instagram just launched a slideshow feature ? Did you invent a revolutionary product, write a book, or win an award? Ask Google, “who writes about [your topic] at [name of publication].” Do the same on Instagram. Get more information on how to pitch the media successfully at www.IWantPR.com.

Social Media 78

Social Media Media Local Pitching 78

Critical Mention

JULY 2, 2020

Elevate your Pitch Game. Not only do marketers benefit from team integration, but PR pros can also benefit from cohesive teamwork by enhancing their pitches and speeches with key points from engaging marketing collateral. Early on in her career, she developed a passion for marketing, writing and anything within the communication field.

Marketing 89

Marketing eBook Pitching Radio 89

Sword and the Script

MAY 12, 2020

Better organize your announcements and media contacts, make the “news” easy to find and stick to business etiquette; pro PR tips About a year ago I started writing a monthly summary of PR technology news. I keep getting pitches with unsolicited "embargoes" and I find it so odd. It’s been an eye-opening experience.

Company 100

Company Survey Pitching Report 100