Prohibition

NOVEMBER 7, 2023

Having various marketing strategies across multiple platforms can be hard to keep on top of – so having the right tools at your disposal can be a game-changer. Here we’ve pulled together seven tried and tested tools that are guaranteed to help streamline your content marketing strategy.

Content Marketing 62

Content Marketing Tools Strategy Marketing 62

Buzzstream

DECEMBER 13, 2023

You’ve heard carpenters are only as good as their tools. Or is it that a good carpenter never blames their tools? Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. Here are some of the top list-building tools for building and managing your prospects.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

You’ve heard carpenters are only as good as their tools. Or is it that a good carpenter never blames their tools? Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. Here are some of the top list-building tools for building and managing your prospects.

Digital PR 62

Digital PR Tools Google Pitching 62

ImPRessions - Crenshaw Communications

FEBRUARY 28, 2023

However, there can be long-term ramifications for tech companies and even risk to brand reputation if PR budgets are slashed reactively. Heightening brand reputation and awareness During an economic downturn, customers naturally become more cautious about business spending and are likely to stick with brands they know and trust.

Strategy 193

Strategy Reputation Banking Infographics 193

Remote PR Jobs

MARCH 27, 2024

A well-crafted public relations case study can be an immensely powerful tool for PR professionals, agencies, and freelancers. Use infographics or charts to illustrate key metrics such as increased website traffic, social media engagement, or media placements secured. Ready to elevate your PR game?

Case Study 130

Case Study Study Writing How To 130

Newsfile

JANUARY 30, 2024

Melissa Strle It can be challenging for PR professionals to navigate through an array of tools and strategies. Generative AI tools can solve an important challenge faced in idea contests: combining or merging a large number of ideas to produce much stronger ones. As well, it synthesizes a host of ideas. Eapen, Daniel J.

Trends 105

Trends YouTube Video Social Media 105

5W PR

JANUARY 31, 2024

Crisis Management PR: Addresses and mitigates potential damage to a tech company’s reputation during challenging situations or crises. Social Media PR: Utilizes social platforms to engage with the audience, share company updates, and manage the online reputation of the tech brand.

Technology 78

Technology Product Launch Crisis Management Case Study 78

5W PR

SEPTEMBER 19, 2023

Brands that can effectively leverage these platforms can access a global audience, share their messages, and actively engage in conversations that shape their reputation and public perception. This content can take the form of articles, videos, infographics, webinars, and more.

Viral 78

Viral Digital PR Storytelling Reputation 78

Prohibition

JANUARY 29, 2024

It’s really important for boosting online visibility, driving web traffic, establishing credibility, staying ahead of the competition, and captivating your audience – making it a pretty powerful tool when used correctly! Why do I need a blog? External links will help to improve the credibility and authority of your content to readers.

Blogging 62

Blogging SEO Engineering Mobile 62

ImPRessions - Crenshaw Communications

MAY 3, 2018

Both profitability and reputation ride on the decisions of B2B buyers. Close behind are e-books (67%), infographics (66%), and blog posts (66%).” Sound marketing and advertising can be a good start in building credibility, but a well-conceived PR plan builds the type of reputational value that lasts.

Advertising 178

Advertising Advertising B2B Reputation 178

Buzzstream

FEBRUARY 15, 2024

High Estimated Sitewide Organic Traffic You won’t be able to tell the actual monthly traffic with any tools, but most can give you estimated organic traffic. Use a tool like Ahrefs Site Explorer to see the organic site traffic. Using a tool like Ahrefs Site Explorer, you can see the progression of a link profile over time.

How To 71

How To SEO Google Examples 71

Burrelles Fresh Ideas

SEPTEMBER 5, 2023

Utilize keyword research tools like Google Keyword Planner, SEMrush, or Ahrefs to find high-ranking keywords with moderate competition. Consider using visual elements such as images, infographics, and videos to make the content more engaging and digestible. Those can be really useful tools, but they don’t always get it right.

Engineering 100

Engineering Writing Mobile SEO 100

The Hoyt Organization

FEBRUARY 12, 2024

This makes it a powerful tool for businesses to connect with their target audience and elevate their brand’s online presence. Create A Clear Strategy A clear PR strategy for LinkedIn is vital because your professional reputation precedes you on this platform. This approach adds depth and credibility to your brand.

LinkedIn 56

LinkedIn Publicity SEO Storytelling 56

Prohibition

AUGUST 23, 2023

Authenticity is key in influencer marketing to help build trust with the audience and strengthen your brand’s reputation. Track and Measure Performance : Utilise tracking tools and analytics to monitor the performance of your influencer campaigns. Are you ready to unleash the power of influencer marketing?

Retail 62

Retail Marketing Advertising Advertising 62

Onclusive

SEPTEMBER 13, 2017

PR now incorporates video content and online visuals (like infographics) to drive brand narrative and reinforce marketing messages throughout the customer lifecycle. PR is the guardian of your brand equity and reputation. PR is now being fueled by the omnipresence of digital content. Think again.

Measurement 231

Measurement Data-Driven PR Survey Storytelling 231

ImPRessions - Crenshaw Communications

JUNE 21, 2018

For many B2B technology brands, data is not only a business asset, but a PR tool. Journalists look for pitches that are backed up by data in the form of charts, graphs, tables, or interactive infographics. Infographic from a 2017 article in MarTech Advisor. No one should underestimate the power of data for storytelling.

Storytelling 189

Storytelling Data Data-Driven PR Infographics 189

Buzzstream

FEBRUARY 9, 2024

Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.) Create Infographics Infographics have worked so well in the past because they provide a “physical” asset for bloggers to share within their blog posts.

Google 71

Google Infographics Pitching Resources 71

Cision

JANUARY 22, 2016

Quality content grabs the attention of reporters and influencers and gives your brand a solid reputation. Here are four ways quality content can be a valuable tool in gaining media coverage: Want to learn even more ways to score coverage? But just how does that content turn into coverage? It includes journalists and influencers, too.

Media 120

Media Infographics Reputation Study 120

PR 20/20

JULY 5, 2023

And we know that people are turning to reputable websites for the information they need. Examples include calculators, assessments, interactive videos, animated infographics, clickable flowcharts, quizzes, and more. As marketers, we can agree that compelling, conversion-focused content is a cornerstone for your digital presence.

How To 71

How To Infographics Data Web 71

Presspage

MARCH 5, 2020

Different tools are used to post to the website and to communicate by email, and the two systems don’t talk to each other. A multitude of tools is required for what could be a simple, straightforward process. A multitude of tools is required for what could be a simple, straightforward process. In short, it’s a mess.

Brand 88

Brand Branding SEO How To 88

Cision

APRIL 18, 2016

To protect your brand’s reputation and your sanity, you must understand if you’re dealing with a disgruntled customer or a havoc-wreaking troll before you respond. Prevent an unnecessary crisis from taking off by using your social listening tools to monitor your channels for negative sentiment and mentions. Get the free infographic!

Brand 120

Brand Branding Crisis Crisis Communications 120

PRSay

JUNE 11, 2021

A great example of this was our “COVID is Not the Flu” infographics, which reached over 20 million users on Facebook alone. This reporting method was in place well before the start of the pandemic and it became a vital tool to measure, track and share our school’s media mentions and feature stories in the ever-evolving news cycle.

Publicity 157

Publicity Social Media Report Fashion 157

The Hoyt Organization

NOVEMBER 16, 2023

So brag a little when you receive a glowing review, and let it boost your income and further the reputation and reach of your brand. Host A Contest Or Giveaway Everyone enjoys a freebie, and this allure can be harnessed into a powerful marketing tool: contests or giveaways. It keeps your feed lively and reinforces your brand message.

Social Media 52

Social Media Media Instagram Infographics 52

Cision

APRIL 28, 2017

It’s a hellava smart and simple marketing tool that combines superb, reliable content with a professional presentation of your financial brand. Depends upon information obtained from other reputable sources. Since the day I marketed my first IR website in 2000, I’ve been a staunch evangelist for the product. But I am a tad bias.

Infographics 174

Infographics Comparison Construction Study 174

Contently - Strategy

JANUARY 17, 2024

But the consequences of non-compliance can be severe — ranging from hefty fines to reputational damage. Here are some quick tips to get started: Ensure your content team understands the tools and processes your legal review team requires.

Financial 52

Financial Content Marketing Marketing Guidelines 52

Cision

APRIL 6, 2016

And in the era of information when more than five exabytes of content are created almost every day, blog posts, videos, infographics and social posts all contribute to this “how” and establish a company’s voice and personality. What to do instead: Focus groups are an excellent qualitative research tool which can complement buyer personas.

How To 120

How To Tools Exercises Viral 120

Presspage

AUGUST 15, 2017

the importance of online reputation management. Consequently, tools like AI systems that can parse through large amounts of data, and provide highly targeted content to users will become integral in PR. brought forth vast social media and multimedia tools, including video sharing capabilities. thought leadership. contributors.

Technology 115

Technology Big Data Video Data 115

Stern + Associates

AUGUST 13, 2014

One way to overcome this challenge is to find ways to make sales reps subject matter experts—thought leaders in their own right—by arming them with the right tools. Develop a supporting video or other multimedia tool, such as a chart or infographic, that helps further explain the ideas and/or provides extra, valued-added information.

Leadership 81

Leadership Reputation Measurement Video 81

PR Fuel

MARCH 17, 2020

It might mean providing quick tips in a video or on an infographic. You can also invest in some tools to help create and schedule your content. Most business owners are reasonably familiar with both of these tools. Earned media is a valuable tool for public relations because it’s authentic and believable.

Publicity 67

Publicity Small Business Advertising Advertising 67

ImPRessions - Crenshaw Communications

JULY 18, 2017

A brand-sponsored survey is a time-honored tool for public relations. A survey doesn’t have to be a $100,000 study by Gallup to be legitimate, but it should be designed and conducted by a reputable research company. But how do you ensure the success of a given survey? Get professional help. Also important?

Survey 136

Survey How To Construction Data 136

Buzzstream

FEBRUARY 3, 2021

Improving their brand awareness and reputation. Infographics. The Cambridge Dictionary defines an Infographic as, ‘A picture or diagram or a group of pictures or diagrams showing or explaining information’. When boiled down, there are two main goals we are trying to achieve for clients when conducting Digital PR projects.

Digital PR 170

Digital PR Industry Strategy Film 170

Burrelles Fresh Ideas

JUNE 13, 2023

Tip 4: Utilize content marketing for PR On a budget, content marketing is a potent tool for enhancing PR efforts. Deliberate planning is key — consider drawing upon diverse forms of media such as podcasts, articles, blog posts, videos, or infographics to optimize outreach strategies across multiple touchpoints.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

Stephen Waddington

JANUARY 9, 2019

The goal is to build reputation, increase awareness, and deepen the emotional connection that’s critical to high-value decision making. Organizations are evolving their storytelling approach using new content formats such as animation, infographics, and video to engage buyers throughout the purchase journey.

B2B 60

B2B Report Case Study Infographics 60

Solo PR Pro

MAY 15, 2018

Infographic via Deposit Photos. For a formal video, you will want to hire a reputable filmmaker or videographer. DIY Video Tools. If you plan on doing a lot of DIY video creation, invest in a few, relatively inexpensive tools: Tripod – ideally a tripod to use with both a mobile phone and digital camera. Formal Video.

Video 57

Video Marketing Mobile YouTube 57

Contently - Strategy

NOVEMBER 27, 2018

Third-party tools like Moz and BuzzSumo now offer data on valuable search engine optimization data like keyword volume, difficulty, and click-through rates. ” A formal gap analysis can be done manually in a spreadsheet or with the aid of scraping tools like BuzzSumo. Thankfully, that changed over the years.

Strategy 112

Strategy How To Content Marketing Analysis 112

PR Conversations

JULY 5, 2017

Ironically, PR as a sphere has certain reputational problems itself. Public relations professional strives to create a positive reputation for his/her client with the help of information materials. Several years ago PR community actively discussed infographics – a new exciting format to present complex information.

Infographics 63

Infographics Corporate Policies Reputation 63

Reputation Us

JANUARY 19, 2017

Infographic. And, while infographics have had more of the spotlight recently with digital media, they’ve been used for years. National Geographic even has a book to share their use of infographics over the past several decades. National Geographic even has a book to share their use of infographics over the past several decades.

Report 60

Report Infographics Video Financial 60