Ronn Torossian

NOVEMBER 27, 2023

The beauty retail industry is competitive and dynamic. Public relations plays a crucial role in shaping the image and reputation of beauty brands and retailers. Successful beauty PR […] The post Crafting a Positive Image with PR in the Beauty Retail Industry appeared first on. It thrives on aesthetics and presentation.

Retail 221

Retail Industry Reputation Brand 221

Agility PR Solutions

SEPTEMBER 17, 2023

Public relations, an industry historically characterized by human ingenuity and personal touch, is undergoing a transformative revolution. As technology progressively embeds itself into this domain, the industry is witnessing new possibilities, enhanced efficiency, and unprecedented challenges.

Industry 114

Industry Publicity Technology 114

The Resolution Blog

JANUARY 4, 2024

What do you as an individual, your team and as a collective industry need to work on to move forward and succeed this year? I have enlisted the help […] The post 2024 Public Relations Forecast appeared first on PR Resolution — by CoverageBook.

Publicity 207

Publicity Industry 207

5W PR

JANUARY 29, 2024

In this high-stakes arena, public relations isn’t simply useful when it comes to crisis control. Effective public relations in the defense tech industry involves more than just dealing with the present. Their goal is to change how the public sees the defense tech industry.

Industry 78

Industry Publicity Ethics Privacy 78

ImPRessions - Crenshaw Communications

MARCH 1, 2024

Industry awards are an important part of a PR strategy, especially for B2B brands. An award is a stamp of approval from a trusted, authoritative source, and typically from a panel of judges who are respected industry figures. And industry awards programs often value newness. Industry awards aren’t among those instances.

Industry 170

Industry Case Study B2B Resources 170

ImPRessions - Crenshaw Communications

MAY 10, 2023

The PR world, among other industries, is still absorbing its impact. How AI is transforming ad tech and marketing At Crenshaw Communications, we have a history of successfully supporting a range of ad tech brands – from high-growth startups to larger public companies. The buzz has been relentless – both for good and bad.

Publicity 410

Publicity Retail Tools B2B 410

ImPRessions - Crenshaw Communications

SEPTEMBER 25, 2023

It’s not easy to apologize, especially if things unfold in the public eye. As any PR expert knows, there’s an art to the public mea culpa. Here, then are some guidelines for an effective public apology. It’s quite long at 11 minutes, but a controlled and quiet example of a near-perfect public apology.

Publicity 343

Publicity How To YouTube Video 343

ImPRessions - Crenshaw Communications

NOVEMBER 21, 2023

Adtech brands must find creative ways to cut through the noise and highlight the value their particular technology brings to customers and the industry. Enhancing adtech marketing efforts through PR As adtech marketing becomes more difficult, public relations (PR) presents an opportunity to kick those efforts into hyperdrive.

Publicity 203

Publicity Marketing Advertising Advertising 203

Agility PR Solutions

AUGUST 25, 2021

The public relations field is naturally respondent to changes in technology. The post 4 ways technology is changing the public relations industry appeared first on Agility PR Solutions. The post 4 ways technology is changing the public relations industry appeared first on Agility PR Solutions.

Technology 147

Technology Industry Publicity Big Data 147

ImPRessions - Crenshaw Communications

SEPTEMBER 16, 2022

While some events are pay-to-play, meaning a company has to sponsor the event to secure a slot, there are plenty of conferences that are open to all in the industry. The exposure that results from a keynote or panel opportunity is especially important for leaders at companies that are not household names outside of their industries.

Leadership 295

Leadership Industry Conference Trade Shows 295

ImPRessions - Crenshaw Communications

OCTOBER 20, 2021

As high-growth tech companies expand their public relations efforts, they often want the recognition that comes with industry accolades. But for the uninitiated, the vast awards ecosystem within different industries can be a mysterious black box. Industry awards take real time and effort. Why should I enter for awards?

B2B 295

B2B Industry Company Case Study 295

Onclusive

MAY 12, 2022

In our May blog series, we’ll share brand new insights into the relationship between different media attributes and consumer behavior, based on our analysis of the PR Attribution data from over 100,000 media articles published in 2021 that cover both business-to-consumer and business-to-business brands across a wide range of industries.

Consumer 370

Consumer Publicity Media Analysis 370

Agility PR Solutions

APRIL 11, 2024

In today’s world, where sustainability is no longer a buzzword but a necessity, PR professionals in the food industry face the unique challenge of melding public relations with environmental responsibility.

Industry 110

Industry Strategy Consumer Publicity 110

PR for Anyone

DECEMBER 5, 2023

Her journey into the pest control industry reflects a unique blend of passion, innovation, and a resolute commitment to challenging norms in a predominantly male-dominated field. Her father, a pest control superhero in her eyes, had a profound impact on her perception of the industry from a young age. The most surprising part?

Industry 130

Industry Travel Education Employee 130

Agility PR Solutions

MARCH 13, 2024

In 2022, the marketing segment dominated the global industry in location intelligence applications, accounting for over 20 percent of the overall revenue. This figure underscores the cutting-edge benefits of location intelligence in upscaling sales and marketing campaigns and predicting outcomes.

Publicity 192

Publicity Technology Data Marketing 192

Agility PR Solutions

NOVEMBER 18, 2021

According to newly released research from PR and marketing-focused law firm Davis+Gilbert, public relations firms have demonstrated great improvement in year-over-year financial performance—and surging optimism for the future.

Financial 156

Financial Industry Healthcare Publicity 156

Agility PR Solutions

APRIL 14, 2024

The bleak truth is that no industry is safe from gender disparity, even in these progressive times, but it’s not necessarily clear what the core causes are of these situations (besides good ‘ol antiquated thinking, of course).

Industry 94

Industry Nonprofit Course Trends 94

Agility PR Solutions

JANUARY 16, 2024

The travel industry is an exciting, vast, and ever-evolving sector in which effective communication and public relations strategies—or lack thereof—can significantly impact a brand’s success.

Travel 114

Travel Industry Strategy Consumer 114

PR for Anyone

JULY 22, 2021

When you’re thinking of pitching the media, think about what you do to overcome challenges people face, demystify what’s happening in your industry. But if you want to position yourself as an industry expert, you do that by. overcoming the challenges that are faced in your industry. Anyone can get publicity!

Industry 130

Industry Pitching How To System 130

PR for Anyone

MAY 25, 2020

How can you promote yourself as a media expert in your industry during this pandemic? In this week’s episode, you will learn about: What’s the strategic publicity plan that works for 2020? I understand not everyone wants to be “famous” but you have to be famous and known in your industry or people will work with the people who are.

Publicity 264

Publicity Google Engineering System 264

Agility PR Solutions

MARCH 21, 2024

As the music industry pulsates with digital innovation, artists and record labels alike are tuning into a new era of media engagement. Musicians find themselves in an intricate […] The post 5 key trends redefining media engagement in the music industry appeared first on Agility PR Solutions.

Industry 105

Industry Trends Media Brand 105

5W PR

MARCH 15, 2024

That’s where public relations helps, armed with a slick toolkit of words to construct bridges of trust amid this unrelenting storm. Their expertise can shape the company’s messaging and solidify public confidence in its security efforts. Share the company’s insights and contribute to public discussions.

Publicity 146

Publicity Construction Data Crisis Communications 146

ImPRessions - Crenshaw Communications

SEPTEMBER 15, 2022

While some events are pay-to-play, meaning a company has to sponsor the event to secure a slot, there are plenty of conferences that are open to all in the industry. The exposure that results from a keynote or panel opportunity is especially important for leaders at companies that are not household names outside of their industries.

Leadership 170

Leadership Industry Conference Trade Shows 170

PR for Anyone

MARCH 30, 2022

It’s the age-old question… what is more impactful to a business – advertising or publicity? You might be surprised to learn that it’s actually publicity. #1 1 – publicity is free – advertising you pay for. #2 3 – publicity is what we call “earned media.” PR FOR ANYONE.

Advertising 130

Advertising Advertising Publicity YouTube 130

Axia PR

NOVEMBER 22, 2022

Earning media coverage in outlets your target audience consumes is one goal you might be familiar with in your public relations efforts. One area of media coverage companies often overlook is their own industry publication and association outlets.

Industry 62

Industry Publicity Media Consumer 62

PR for Anyone

MARCH 24, 2020

Now is the time to up-level your marketing plan by adding in free publicity. Most of you are already growing your visibility with social media and now by adding in free publicity, you’re making it all happen that much faster and to a much larger audience. It is vital that you find someone covering your industry. Permalink

Publicity 331

Publicity Television Local Pitching 331

The Hoyt Organization

APRIL 17, 2024

It is a valuable tool that allows you to stay updated on industry news, competitors, and brand mentions. Industry News Staying updated on industry news and trends is essential for businesses to stay competitive. With Google Alerts, you can set up alerts for relevant keywords and phrases related to your industry.

Google 75

Google Publicity Customer Service Web 75

PR for Anyone

AUGUST 4, 2022

Watch this week’s PR Tip here: Everyone knows what advertising is but why should they consider publicity? With publicity, someone else is using you and your expertise as the authority and that gives it more credibility. Want to learn how easy it is to get this valuable publicity? Anyone can get publicity!

Publicity 130

Publicity YouTube Advertising Advertising 130

Prowly

SEPTEMBER 27, 2023

ChatGPT and other bots are a great help in PR work.

Publicity 190

Publicity Industry Report Trends 190

The Resolution Blog

JANUARY 31, 2019

PR Resolution podcast: The news industry in 2019 & how it affects PR We talk about the changes he saw at the Daily News and the Huffington Post, the new competition publishers have with social media platforms, what now makes a successful story and how PR teams can best work with journalists. Listen now.

Industry 120

Industry Publicity Groups Interviews 120

PR for Anyone

JUNE 23, 2021

Do you show up as someone who is an expert in your industry? It’s important to position ourself as an expert in your industry. When someone Googles your industry, are you there? After that it’s positioning yourself as an industry expert. Do you look like an expert in your industry? PR FOR ANYONE.

Industry 130

Industry Social Media Google Training 130

PR for Anyone

MAY 13, 2020

When thinking about landing publicity, it should not be a “one and done” approach for your business. Not only does it give you massive visibility, it also positions you as the expert in your industry. Not only does it give you massive visibility, it also positions you as the expert in your industry. Many people are on vacation.

Publicity 246

Publicity Pitching Television Newspapers 246

5W PR

OCTOBER 11, 2023

Networking is the lifeblood of public relations. The PR industry thrives on relationships, connections, and collaborations, and networking is the conduit that brings all these elements together. In PR, these relationships aren’t just with journalists and media professionals but also with clients, colleagues, and industry peers.

Publicity 103

Publicity Internal International Resources 103

Culpwrit

SEPTEMBER 18, 2021

Public relations professionals are increasingly playing key roles in helping their organizations manage and groom their public images. If you enjoy creating narratives, driving stories and influencing public behavior, then a career in PR might be worth looking into.

Industry 63

Industry Publicity How To 63

PR for Anyone

DECEMBER 7, 2021

Yes, you can be a publicist… without being a public relations professional. You just need public relations skills. Anyone can get publicity! NOW is your time to be seen as THE go-to expert, an A-Lister in your industry! Hey everyone, it’s Christina Daves with this week’s Free Publicity Friday PR Tip.

Publicity 130

Publicity Video Pitching System 130

5W PR

MARCH 28, 2024

Financial public relations isn’t just a fancy accessory here, but a vital tool for steering through this complex landscape. Laying the foundations of trust The financial services industry is a game of trust. This nurtures a sense of community and builds trust through direct and approachable communication.

Company 78

Company Publicity Financial Crisis Communications 78

Stephen Waddington

OCTOBER 21, 2021

Education and workplace practices are critical to change according to Creative Industries Policy & Evidence Centre. The importance of the creative industries as an engine for growth and innovation following the pandemic, and the UK’s exit from the European Union, cannot be overstated. billion and 2.2 million jobs.

Creativity 149

Creativity Industry Policies Mobile 149