ImPRessions - Crenshaw Communications

MAY 10, 2023

The PR world, among other industries, is still absorbing its impact. How AI is transforming ad tech and marketing At Crenshaw Communications, we have a history of successfully supporting a range of ad tech brands – from high-growth startups to larger public companies. The buzz has been relentless – both for good and bad.

Publicity 410

Publicity Retail Tools B2B 410

Prowly

DECEMBER 13, 2021

I didn’t want to start a public relations company amid a global pandemic. Launching my own agency would’ve been crazy, and I guess that tells you almost […]. Starting Your Own PR Agency: How to Start a Public Relations Company appeared first on Prowly Magazine. Let me begin with a bit of honesty. The post ??Starting

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Agency Company Publicity How To 197

ImPRessions - Crenshaw Communications

MARCH 1, 2024

Industry awards are an important part of a PR strategy, especially for B2B brands. An award is a stamp of approval from a trusted, authoritative source, and typically from a panel of judges who are respected industry figures. And industry awards programs often value newness. Industry awards aren’t among those instances.

Industry 170

Industry Case Study B2B Resources 170

Prowly

JULY 8, 2021

Should you hire a PR agency or handle public relations in-house? Making the decision between hiring an outside PR agency to handle your public relations or relying on your own in-house team can easily turn into one of those endless “on the other hand…” conversations. Well, it’s complicated.

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Agency Publicity Industry Trends 197

ImPRessions - Crenshaw Communications

MAY 25, 2021

PR agencies come in all shapes and sizes. Other agencies — often described as “boutique” — are smaller and less known, yet capable of producing work of the highest quality. When considering a career in PR — or a pivot from another industry — size can matter. A small PR agency is like a small town.

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Agency Mobile Meeting Sports 361

Wadds Inc.

MAY 4, 2023

A single-minded proposition, hard work and a commitment to clients, people, and community, are key to growing an agency. It’s unusual for a privately held public relations firm to be recognised by the publication. BHM has enjoyed tremendous support from clients, partners and the public relations community in Africa and abroad.

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Financial Agency Publicity Case Study 98

ImPRessions - Crenshaw Communications

SEPTEMBER 16, 2022

While many people think that a PR agency ’s responsibilities boil down to announcements and media placement, we can’t discount the power of thought leadership for business executives, especially for B2B companies. . The post How Industry Speaking Opps Drive Thought Leadership appeared first on Crenshaw Communications.

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Leadership Industry Conference Trade Shows 295

Solo PR Pro

OCTOBER 31, 2023

Today, with more companies adopting remote work there are fewer barriers than in the past for solos that desire to grow a bigger agency without going the traditional brick and mortar route. In this blog post, we share some of the obstacles you might encounter, along with a few tips and strategies for growth in the PR industry.

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Agency Publicity Training Financial 68

ImPRessions - Crenshaw Communications

NOVEMBER 17, 2021

In the last ten years or so, podcasts have shot up in popularity, especially for PR agencies. Here are six of the top entrepreneur podcasts for PR teams who want to secure meaningful interviews in the podcast industry. . Hosted by angel investor Jason Calacanis, This Week in Startups focuses on the tech industry.

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Agency Interviews Education Television 401

ImPRessions - Crenshaw Communications

JUNE 20, 2019

A startup or early stage company that’s considering a public relations budget may be wondering what PR entails. While winning media coverage can yield immediate gratification, public relations represents a long-term commitment comprising many activities. Any PR program that only includes media visibility is inadequate. PR strategy.

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Agency Publicity Media Training Training 188

ImPRessions - Crenshaw Communications

OCTOBER 23, 2023

New York, NY (October 23, 2023) – Mod Op , a full-service digital marketing agency accelerating customer growth through human creativity and automation, today announced the acquisition of Crenshaw Communications , a leading public relations firm headquartered in New York City. Our commitment to innovation is part of what sets us apart.

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Agency Communications B2C Creativity 156

Wadds Inc.

APRIL 26, 2023

Some observations and suggestions for public relations agency managers from our wheelhouse. Public relations agencies have either narrowly hit Q1 business targets or missed them by a small margin. The agency market has switched from being relatively buoyant at the end of Q3 2022 to a slowdown.

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Agency Publicity Marketing Banking 98

Remote PR Jobs

SEPTEMBER 25, 2023

Some form of intelligent technology is already embedded in the PR industry, from the tools we use to find new audiences and monitor evolving conversations to modern media placement. They’ve both had their public images altered in “deepfake” videos and they’re far from the only ones. and fear (er, so long, means of employment).

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Industry Publicity Data Technology 100

ImPRessions - Crenshaw Communications

OCTOBER 20, 2021

As high-growth tech companies expand their public relations efforts, they often want the recognition that comes with industry accolades. But for the uninitiated, the vast awards ecosystem within different industries can be a mysterious black box. Industry awards take real time and effort. Why should I enter for awards?

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B2B Industry Company Case Study 295

ImPRessions - Crenshaw Communications

JULY 7, 2021

PR agency teams, like all creative services people, love to keep our clients happy. While a big part of what our clients ask of us is generating media coverage, what any agency team does will go way beyond that. PR is about brand reputation and helping companies become industry leaders in their space. PR is about getting hits.

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Agency Interviews Pitching Retail 353

Stephen Waddington

SEPTEMBER 29, 2021

It’s an overview of industry issues as discussed by my community of practice. It’s full of industry goodness. The PRCA was started by a group of CIPR members in 1969 who wanted to create an organisation to address the specific needs of agency owners. The industry is white, middle class and posh. Good afternoon.

Industry 153

Industry Publicity Agency Community 153

Stern + Associates

AUGUST 25, 2023

Maintaining a positive public image is essential for any organization that wants to build brand awareness and reach a wider audience. Public relations (PR) agencies can help you do this by improving your messaging strategy. However, finding the right PR agency to partner with is rarely a cut-and-dry task.

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Agency Publicity Measurement Strategy 62

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2021

As a PR agency team , we also have a lot to be thankful for at our firm. While nothing’s easy, the companies we work with are high-growth businesses, and in many cases, leaders in their industries. Any good PR person knows that consumer publications have long lead times and are often tricky to crack.

Agency 310

Agency B2B B2C Pitching 310

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Once upon a time, many moons ago, I worked at a large PR agency as part of the consumer technology team. PR agency life can be gratifying and exciting, just as it can be fast-paced and stress-inducing. I didn’t get into the public relations and communications industry through a traditional career route.

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Agency Energy Crisis Management Industry 88

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on Fast Company It’s hard to say an industry is failing when it’s growing seven percent annually, and its ranks have swollen to nearly five professionals to every single journalist , a ratio that’s more than doubled over the past decade. But when it comes to the current state of the public relations industry, it is.

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Industry Agency Report Technology 100

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

Whether you work in public relations or another service business, you probably have your own horror stories. Here are some of our scariest PR agency tales. Sometimes it’s a large and risk-averse company in a regulated industry that’s scared to release information. A priority press briefing — in an empty room.

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Agency Television Radio Pitching 227

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

Whether you work in public relations or another service business, you probably have your own horror stories. Here are some of our scariest PR agency tales. Sometimes it’s a large and risk-averse company in a regulated industry that’s scared to release information. A priority press briefing — in an empty room.

Agency 227

Agency Television Radio Pitching 227

Agility PR Solutions

OCTOBER 18, 2023

The public relations industry has changed dramatically in the past decade. Today, 60 percent of agencies say the term PR needs to be redefined, while 73 percent say that social events have significantly changed their communications agenda.

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Agency Industry Publicity Communications 114

5W PR

MARCH 15, 2024

That’s where public relations helps, armed with a slick toolkit of words to construct bridges of trust amid this unrelenting storm. Their expertise can shape the company’s messaging and solidify public confidence in its security efforts. Share the company’s insights and contribute to public discussions.

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Publicity Construction Data Crisis Communications 146

Agility PR Solutions

OCTOBER 31, 2022

With the help of the right public relations agency, any start-up can increase brand awareness, attract more investors, increase website backlinks, and position itself as an industry expert. The post Why all start-ups should use a PR agency appeared first on Agility PR Solutions.

Agency 157

Agency Industry Publicity Brand 157

Onclusive

FEBRUARY 9, 2021

A successful communications strategy is the driving force behind building trust among all of your stakeholders, enhancing your corporate reputation and establishing your company as a leader in your industry. However, not all brand and PR agency relationships are created equal. That said, not every organization should hire a PR agency.

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Agency Strategy Communications How To 195

ImPRessions - Crenshaw Communications

NOVEMBER 28, 2022

Throughout my public relations career, I’ve done the agency-to-in-house and in-house-to-agency dance a few times. My first PR internship was for a small PR agency in my hometown in South Carolina. The job gave me confidence in my ability to work across numerous accounts in different industries. What did I learn?

Agency 170

Agency Real Estate How To Construction 170

ImPRessions - Crenshaw Communications

AUGUST 5, 2019

But it’s downright disturbing when it happens to one that presumes to lead our industry. Mega-agency Edelman recently made waves by resigning a lucrative engagement working with for-profit corrections company The GEO Group, a top contractor for ICE. Had Edelman finally grown into the principles it likes to espouse?

Industry 217

Industry Reputation Groups Internal 217

Flack's Revenge

FEBRUARY 25, 2020

It is once again de rigueur to slam PR agencies. I learned this from a prospect who clued me in to a podcast and Forbes article (the former by uber influencers who should know better; the latter was generally negative on agencies but had some great points). This just tells me you are not as smart as you think you are. Udi Ledergor.

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Agency Industry Marketing Brand 177

ImPRessions - Crenshaw Communications

SEPTEMBER 15, 2022

While many people think that a PR agency ’s responsibilities boil down to announcements and media placement, we can’t discount the power of thought leadership for business executives, especially for B2B companies. . The post How Industry Speaking Opps Drive Thought Leadership appeared first on Crenshaw Communications.

Leadership 170

Leadership Industry Conference Trade Shows 170

Stephen Waddington

MAY 26, 2021

COVID-19 has seen an explosion of new PR agencies. More than 50 new PR agencies have been founded in the UK during the COVID-19 pandemic according to a report published today by Wadds Inc. It provides insights into the market and clear direction and inspiration for anyone thinking of starting their own agency. A new Wadds Inc.

Agency 161

Agency Report Print Healthcare 161

The Hoyt Organization

APRIL 17, 2024

It is a valuable tool that allows you to stay updated on industry news, competitors, and brand mentions. Industry News Staying updated on industry news and trends is essential for businesses to stay competitive. With Google Alerts, you can set up alerts for relevant keywords and phrases related to your industry.

Google 75

Google Publicity Customer Service Web 75

Wadds Inc.

MARCH 6, 2024

There’s limited realtime data about the health of the UK market for public relations. We’re launching a new project next week that aims to improve the quality of data about the health of the market for corporate communications and public relations. We want to change that. Employment data is a valuable economic indicator.

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Data Publicity Marketing Corporate 126

Solo PR Pro

FEBRUARY 20, 2024

In an ever-evolving industry like public relations, change is not just a constant; it's a necessity. It may be the longing for simplicity, the need to reclaim time, or an urge to reconnect with doing the hands-on work of public relations. The fundamental takeaway? Here’s to your new solo symphony!

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Agency Exercises Strategy Internal 96

Remote PR Jobs

SEPTEMBER 25, 2023

However, racial and gender representation in the industry remains skewed. According to the Bureau of Labor Statistics , the ethnic makeup of the PR industry in the U.S. public relations industry, they make up only 30% of agency C-suite executives. Some leading agencies have made changes. African American, 2.6%

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Agency How To Survey Employee 100

The Resolution Blog

JANUARY 31, 2019

PR Resolution podcast: The news industry in 2019 & how it affects PR We talk about the changes he saw at the Daily News and the Huffington Post, the new competition publishers have with social media platforms, what now makes a successful story and how PR teams can best work with journalists. Listen now.

Industry 120

Industry Publicity Groups Interviews 120

ImPRessions - Crenshaw Communications

MAY 20, 2019

In public relations , there are many career path possibilities, but most fall into either the agency side or the client side. Many who’ve been successful after years in agency PR may nurture a curiosity about client-side work. Agency PR Has Many Advantages. But the question isn’t just for PR beginners.

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Agency Corporate Pharmaceuticals Public Affairs 200