PR Fuel

NOVEMBER 16, 2020

How you market your business could make all the difference. Learning how to write a news release is an essential part of your marketing plan. Writing a press release is easier than you might think. If you fail to write a strong document, however, you could also fail to generate leads. Know the Focus.

Writing 60

Writing How To Examples Consumer 60

ImPRessions - Crenshaw Communications

JANUARY 29, 2019

If there aren’t sufficient resources to reach many different kinds of prospective customers, it pays to prioritize and be relentlessly disciplined in the messaging and program execution. Other resources may be internal. Once the strategy is nailed down you’re ready to write the PR plan. Prioritize your targets.

Strategy 265

Strategy How To Resources Employee 265

Remote PR Jobs

SEPTEMBER 25, 2023

Here’s how to go about submitting for the New York media staple. The New York Times encourages authors to write in their own voice. Writing to “seem smart” often has the opposite effect, and it’s best to focus in detail on something specific from a unique perspective. If this is the case, do not be discouraged.

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Pitching How To Guidelines Newspapers 100

Buzzstream

JANUARY 24, 2024

Although there is some overlap here, we can categorize link insertion into three buckets: within an article, within a list or roundup post, and within a resource list. Lastly, a resource list link insertion, where you recommend adding a link to an existing list. This post you are reading (right now!)

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SEO How To Resources Pitching 62

Marketwired

DECEMBER 21, 2015

Whether you’re writing last-minute seasonal blog content or already gearing up for a new year of media pitching (and if you are, we applaud you), a little inspiration can go a long way around now. So, we’ve rounded up the 8 top-performing writing posts from our blog from the past year to help you out. Here’s how to do it right.

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Writing Blogging Newspapers Travel 100

PR Fuel

SEPTEMBER 9, 2021

There’s an art to headline writing — but it’s not rocket science. It’s possible to write a headline that always captures attention, you just have to remember the fundamentals. When it comes to headline writing, there is no room for long, complicated words, nor is there room for bland, uninspiring language.

Writing 97

Writing Education Tools Resources 97

5W PR

NOVEMBER 7, 2023

How to Secure Your Spot on Holiday Gift Guides This Year The holiday season is not only a time for festivities but also a crucial period for businesses to boost sales. These guides are trusted resources for shoppers seeking inspiration and ideas for the perfect gifts. Make it easy for editors to access the information they need.

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How To Retail Pitching SEO 78

Cision

NOVEMBER 30, 2017

Want to write for Cision®? By keeping our scope narrow, we can consistently provide resources for a very specific audience: those who run marketing and communications departments or otherwise manage marketing and communications tasks, from the CMO all the way down to the PR intern. Overview of Your Company And Blog/Resources Sections.

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How To Guidelines Content Marketing Video 177

The Awards Blog

AUGUST 30, 2019

Here’s how to write a submission that gets to the top of the judging pile. Writing a brief and succinct description is harder than you think. You have the answers, skills, resourcefulness, and technology to eliminate the villain and save the day. Content for a press and/or media kit. Telling Your Story.

Writing 52

Writing How To Local Examples 52

Remote PR Jobs

SEPTEMBER 25, 2023

We appreciate lively, polished writing that balances research or news with fun and memorable anecdotes or examples that help illustrate your point of view. HOW TO SUBMIT Submitted articles must be 600–900 words.

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Company How To Leadership Pitching 100

OnePitch

NOVEMBER 9, 2022

Barbershops are known for being one of the many safe spaces men have created to feel comfortable communicating, which makes Eric an incredible resource. She writes often about black culture, diversity and psychology.”. __. View these additional resources specifically for connecting with reporters and landing placements at Forbes.

Pitching 84

Pitching How To Interviews Resources 84

wiredPRworks

NOVEMBER 30, 2018

“How to Write a Superstar Speaker Press Release to Attract the Attention, Business and Applause You Deserve!” Register or Purchase the How to Write a Press Release for Coaches, Speakers and Authors Replay. You will learn how to: – instantly recharge your mindset to think like a pr superstar.

Writing 49

Writing How To Engineering Education 49

OnePitch

JULY 13, 2022

” “I was able to provide immediate and exact research study details in our follow up, essentially writing the story for the reporter.” Also, fill out the form below to sign up for our newsletter to receive monthly updates with all of the new Pitches That Placed blogs and additional resources. ” __.

Pitching 81

Pitching Company How To Study 81

Deirdre Breakenridge

JUNE 12, 2018

ET, #PRStudChat sponsored by Spin Sucks community members will gather for an in-depth Twitter discussion on “How to Communicate Your Research.” Kevin helps individuals and groups gain clarity about what to communicate and how to disseminate those messages to reach their goals. How do you avoid over using jargon?

Communications 150

Communications How To Case Study Community 150

Remote PR Jobs

SEPTEMBER 25, 2023

Write in Soundbites Many journalists will quote directly from your response, especially if they’re on a tight deadline. Attachments are automatically stripped from the email in order to protect journalists from viruses, so use services such as Google or Dropbox to send links to images or documents in your pitch.

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How To Media Pitching Reputation 100

Cision

DECEMBER 18, 2017

If past analytics tell you that blog posts about staying organized do really well in September, you can mark down some possible titles to write in that month. When you write content piecemeal, you sometimes can’t see the bigger picture of what you’ve written as easily as having it all laid out on a calendar.

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How To Content Marketing Conference Analytics 0

PR Fuel

AUGUST 19, 2021

But how do you build and maintain positive media relationships? Check out these tips on how to foster a beneficial relationship with journalists and media. Most importantly, learn how to write a press release and customize your message to suit every report’s personality to increase the chances of getting a response.

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How To Media Pitching Report 105

Doctor Spin

NOVEMBER 17, 2023

These models are inspired heavily by the writings of Charlie Munger, Vice Chairman of Berkshire Hathaway and long-time collaborator of Warren Buffett and many others. Instead of thinking about how to achieve something, you consider what would prevent it from happening. I find mental models useful as a PR adviser and in everyday life.

How To 52

How To eBook Wikipedia Viral 52

Buzzstream

JANUARY 9, 2019

This is my step-by-step approach to apply reciprocity on a larger scale in content marketing and guest blogging: Choose the right resources for your guest articles . But even after applying these criteria, you often have the choice between different content resources from different authors to link to. Look for other options .

Content Marketing 134

Content Marketing Marketing How To Resources 134

wiredPRworks

NOVEMBER 30, 2018

“How to Write a Superstar Speaker Press Release to Attract the Attention, Business and Applause You Deserve!” Register or Purchase the How to Write a Press Release for Coaches, Speakers and Authors Replay. You will learn how to: – instantly recharge your mindset to think like a pr superstar.

Writing 40

Writing How To Engineering Education 40

The Proactive Report

JANUARY 21, 2017

See what they write about. I get the most bizarre pitches that have less than nothing to do with what I write about. It says right at the top that I cover how technology affects the practice of PR. What stories were being told that are now not covered anymore, due to lack of resources. Do your Homework. Read their blog.

How To 100

How To Media Case Study Resources 100

ImPRessions - Crenshaw Communications

SEPTEMBER 15, 2023

What makes it so important that we would write about it so often? Here are a few of our most popular posts on the topic: How To Supercharge B2B PR With Newsjacking Unlike traditional proactive approaches, newsjacking captures reactive media coverage by taking advantage of current news stories. How do you know if you’re fast enough?

Ethics 182

Ethics eBook B2B Blogging 182

Critical Mention

JUNE 19, 2019

We have 10 steps on how to create your next content marketing plan: What exactly is content marketing? As we touch on in The Power of Content Marketing for Lead Generation , our take on how to define content marketing is how you tell your brand’s story after a prospect clicks on your website link. But not to fear!

Content Marketing 128

Content Marketing How To Marketing B2B 128

Onclusive

JUNE 9, 2021

This week, we’re concluding the series with an overview of how to craft your messaging, identify the right authors and outlets, distribute strategically and proactively, and finally, measure success. Set your messaging, write the story. It’s also useful to find out which reporters write for your competitors but not for your brand. .

Data-Driven PR 370

Data-Driven PR Data Measurement Trends 370

ImPRessions - Crenshaw Communications

MARCH 1, 2024

How to position your business to win industry awards Once you get a handle on how not to write a business award submission, how to do it well becomes much clearer. A PR partner can bring deep institutional knowledge of how industry award judges think, and what the competition might be up to.

Industry 170

Industry Case Study B2B Resources 170

ImPRessions - Crenshaw Communications

NOVEMBER 19, 2021

Bringing on an external resource for public relations is a big commitment for any business. Here’s how to know if you’re not yet ready for the partnership. Most companies make that move only after careful consideration, and sometimes it’s a step that’s overdue. There’s no one to manage the agency.

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Agency Internal International Resources 333

Doctor Spin

APRIL 4, 2023

How to create a PR strategy that actually works? The Cost of a Poor PR Strategy The Most Common PR Strategy Mistake How To Create a PR Strategy That Takes the Cake Tips for Developing and Implementing an Effective PR Strategy How to Evaluate and Adjust Your PR Strategy Over Time What Is a PR Strategy and Why Do You Need One?

Strategy 52

Strategy How To Hotels Analysis 52

Cision

SEPTEMBER 26, 2016

If left to my own devices I write in a passive voice, I habitually use compound sentences, and my vocabulary choice is less than ideal (humblebrag – I use too many syllables). On a weekly basis, I get a platform to the communications and marketing communities and need to write effectively for them. Tools to improve your headlines.

Tools 120

Tools How To SEO Writing 120

Solo PR Pro

AUGUST 1, 2023

However, the process can be overwhelming if you're unfamiliar with the necessary steps and resources involved. To ensure a smooth and successful hiring process, we gathered five essential tips for solo PR Pros looking to bring on their first employee, along with valuable resources to help you along the way.

Employee 87

Employee Small Business Resources Insurance 87

Cision

OCTOBER 25, 2016

As an example of why this is important, I got two pitch emails in my inbox this morning from publicists offering interviews with their clients about topics (generously stated) a bit removed from what I write about. Not only is it a bit annoying to get this kind of pitch, but I have no use for the resources they’re offering.

Social Media 120

Social Media How To Media Customer Service 120

Cision

JULY 6, 2017

When done right, your posts can educate readers, establish you as an authority in your field, and help position you as a go-to resource in your audience’s time of need. How to Collect Quality Leads for Your Blog. Literally write it out as clear as day: “FREE STUFF! It seems easy enough. ” Rule No.

Blogging 168

Blogging How To Privacy Mobile 168

Sword and the Script

MARCH 26, 2024

Thought leadership benefits B2B marketing in so many ways – awareness, consideration and even customer retention – but it can have adverse effects when it’s under-resourced and turns out to be light on substance The social media platform LinkedIn and the PR firm Edelman routinely team up to conduct surveys.

Leadership 127

Leadership B2B Study Survey 127

Axia PR

SEPTEMBER 29, 2020

Be a better resource for the media. As newsrooms continue to shrink, they rely more and more on their reporters to write for print and online as well as take their own photos and videos.

Newspapers 62

Newspapers Media Print How To 62

Cision

JULY 26, 2017

Since the inception of social media platforms, one of the biggest challenges has been how to properly reach your desired audience. Danny Sullivan, writing for Search Engine Land, detailed the effective engagement (relative to all of his Twitter followers) of a specific Tweet as.1

Social Media 233

Social Media How To Insurance Insurance 233

Cision

JULY 24, 2017

Here are five tips to avoid the template trap when writing event speaker announcements: 1. With workloads going up and lower resources, it’s tempting to fall into the standard event speaking headline formula of “[Name] to Keynote at [Event].” Pump Up the Volume with an Exciting Headline.

Trade Shows 209

Trade Shows How To Conference Examples 209

Onclusive

OCTOBER 12, 2021

If you’re a communicator tasked with getting budget approval for the PR department, read on to learn how to develop a business case that you can use to get the resources and support you need to achieve your goals. Which resources will help you address the challenges that you have? What is a business case?

Resources 195

Resources Technology Data Tools 195

The Proactive Report

JUNE 20, 2015

Writing a press release and posting it on the wire doesn’t get your media coverage anymore. This is a marvelous opportunity to connect with them online and discover what they’re writing about or looking for. How do Journalists use Twitter? How to Connect with Journalists on Twitter. Go to Lists.

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Twitter Media Relations How To Media 100