article thumbnail

Expanding into the Hotel Industry

The Hoyt Organization

When a development company decided to expand into the hotel market, they turned to THO to help spread the word. The Challenge Presidio Hotel Group was in the process of acquiring under-performing hotel properties up and down California, then rebranding the sites under specific flagship names such as Hilton Garden Inn, Marriott and others.

Hotels 52
article thumbnail

3 Proactive Ways to Protect Your Brand Image and Reputation

Prowly

The media often sensationalizes negative news, thus threatening a business’s reputation, user base, customer trust, and bottom line. Remember the moral protests that tarnished the reputation of the Beverly Hills Hotel? The post 3 Proactive Ways to Protect Your Brand Image and Reputation appeared first on Prowly Magazine.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Best Brand Moves During The COVID-19 Pandemic

ImPRessions - Crenshaw Communications

Lowe’s builds its reputation. Hotels open their doors. My personal favorite move from an organization during this crisis is from the hotel industry. The effort is called “Hotels for Hope” and is quite a meaningful step in keeping health care workers and their families safe. But still others have stepped up.

Hotels 282
article thumbnail

Starting your PR strategy with measurement in mind

Onclusive

A robust measurement framework that tracks your KPIs over time can provide a big-picture view into the success of your long-term initiatives, such as increasing brand awareness or improving brand reputation year over year. Being able to track and demonstrate results on a continuous basis will also help secure consistent investment in PR.

article thumbnail

Starting your PR strategy with measurement in mind

Onclusive

A robust measurement framework that tracks your KPIs over time can provide a big-picture view into the success of your long-term initiatives, such as increasing brand awareness or improving brand reputation year over year. Being able to track and demonstrate results on a continuous basis will also help secure consistent investment in PR.

article thumbnail

Yorkshire’s most romantic hotel–OX Pasture Hall

Norton's Notes

Last weekend I was kindly invited to Ox Pasture Hall to sample the hotel and see what I thought about it and the surrounding area. The building itself feels like a modern country hotel and it was clear the staff have been looking after it as the gardens were amazing, with pagodas, pathways and secret snugs all over the place.

Hotels 34
article thumbnail

Setting the right earned media objectives for your brand

Onclusive

Earned media content is king when it comes to building brand reputation—your biggest brand asset. For example, a boutique hotel would want to focus on the local market instead of striving to achieve global coverage. While it’s good to challenge yourself, you want to make sure that your objectives are achievable.

Brand 370