Critical Mention

OCTOBER 2, 2019

Brand equity, the positive sentiment that surrounds your organization, can help weather a potential crisis. If you’re a hotel and are about to renovate rooms, consider the ramifications of construction noise or paint odors. Monitor Your Online Reputation. It takes 20 years to build a reputation and five minutes to ruin it.

Sports 80

Sports Hotels Reputation Construction 80

David PR Group

MARCH 25, 2020

Same thing with hotels. As we pull through this crisis, what can you offer to help them? Pandemic and Your Brand) appeared first on David PR Group | Public Relations, Reputation Management and Attorney Marketing. Eventually, restaurants will reopen. Services will be offered again (and hopefully I will be able to get a haircut.)

Brand 60

Brand Branding Hotels Meeting 60

MaccaPR

SEPTEMBER 13, 2016

But oh, lordy – we as communications and marketing professionals can receive a master class in what NOT to do during a crisis from Lochte’s self-immolation at the 2016 Summer Olympics in Rio de Janeiro. The cover-up cost him four sponsors, his reputation and – maybe – his career.”. So what could Lochte have done differently?

Crisis 48

Crisis Airlines Reputation Corporate 48

Maxim Behar

JULY 26, 2021

The hotels there literally depended on this market. As the manager of the Emerald Hotel in the Bulgarian seaside Ravda, I can say that we managed to pass our target in 2020. There is a boom in demand for alternative destinations, such as Irakli and Kraimorie, where there are actually more boutique hotels.

Tourism 52

Tourism Hotels Brand Branding 52

Engage PR

JANUARY 6, 2018

Your target audience actually might be most active on Linkedin (*2) or if you’re a visually led brand like hotels, travel and leisure the most engaged communities maybe on Instagram or Pinterest. And as a customer service tool it can get critical messages out to the masses quickly when dealing with any crisis comms.

Social Media 60

Social Media Strategy Media Survey 60

Prohibition

APRIL 29, 2017

So that involves lots of exciting things like online community building, social media listening, brand audits, online crisis management, content marketing and video creation and seeding. Advise company on handling sensitive public issues to preserve reputation. CIPR Yorkshire & Lincolnshire Pride Awards 2015.

Agency 54

Agency Creativity Hotels Social Media 54

Onclusive

MARCH 24, 2022

Understanding your audience and their journey so that you have clarity around who to target now and in the future, what to say and when to say it — helping you to ensure your stories resonate and contribute to improved brand reputation.

Measurement 396

Measurement Data Hotels Viral 396

Cision

JULY 13, 2015

An example, you wake up in a strange hotel room next to a woman that you don’t know (later revealed to be Patty Scialfa). Click here for eight steps to handling crisis! While working as a CMO, he earned a reputation for cultivating social media relationships to optimize his marketing outreach. Do your research. ” 14.

Writing 120

Writing Social Media Community Course 120

Maxim Behar

JANUARY 31, 2024

PR has become a strategic function, enabling proactive communication, reputation management, and the cultivation of positive relationships with various stakeholders. Never consider crisis management of the company as time for tough decisions, but as time to learn and to overcome new challenges ,” says Mr. Behar.

Publicity 59

Publicity Crisis Management Leadership Hotels 59

Maxim Behar

MARCH 6, 2022

And then one day, a friend of mine called me at the Sheraton Hotel. Speed of taking decisions, speed of answering emails, speed of providing concept, speed of realizing changes, speed of communicating with clients, speed of reacting in the crisis management, all are very important. So the speed of resolving a crisis is within seconds.

B2B 52

B2B Communications Media Newspapers 52

PRSay

SEPTEMBER 12, 2016

When Bill Nielsen called in June to tell me of the decision to include me in the Page Hall of Fame, I was lugging a suitcase up the stairs of a hotel in Hudson, New York. And time and time again the answer comes back that business leaders are focused on and value institutional reputation and communications more than ever.

Leadership 0

Leadership Agency Education Communications 0

Sword and the Script

DECEMBER 15, 2020

Luciana Lima | Vila Galé Hotels. This is in part because they compete for budget, but also because marketing is seen as more proactive because its mission is to drive growth, while comms is (inaccurately) considered more reactive or defensive due to its link to crisis and reputation management.

Marketing 168

Marketing Employee Content Marketing Training 168

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2017

In today’s volatile media and social environment, brand reputation is fragile. But when it comes to most types of reputation crises, they are decidedly unwelcome. According to the World Economic Forum , more than twenty-five percent of a company’s market value is directly attributable to its brand reputation.

Reputation 130

Reputation Viral Employee Customer Service 130