Ethics Right at Your Fingertips

PRSay

Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme is “Ethics Every Day.” ” Please join the discussion via #PRethics, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month. Take moment and scroll to the middle of the page on the left and check out the ethics tab that says Explore.

A communicator’s guide to mitigating the risk of greenwashing

PR Conversations

Ensure the communication is consistent with the company’s ethics and culture. The codes of ethics of most national and international PR and communication associations make it clear when it comes to members’ obligations to ethical practices, maintaining integrity and accuracy, and not knowingly, intentionally or recklessly communicating false or misleading information. That is the case for the Public Relations Institute of Southern Africa’s (PRISA) code of ethics.

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A communicator’s guide to mitigating the risk of greenwashing

PR Conversations

Ensure the communication is consistent with the company’s ethics and culture. The codes of ethics of most national and international PR and communication associations make it clear when it comes to members’ obligations to ethical practices, maintaining integrity and accuracy, and not knowingly, intentionally or recklessly communicating false or misleading information. That is the case for the Public Relations Institute of Southern Africa’s (PRISA) code of ethics.

A communicator’s guide to mitigating the risk of greenwashing

PR Conversations

Ensure the communication is consistent with the company’s ethics and culture. The codes of ethics of most national and international PR and communication associations make it clear when it comes to members’ obligations to ethical practices, maintaining integrity and accuracy, and not knowingly, intentionally or recklessly communicating false or misleading information. That is the case for the Public Relations Institute of Southern Africa’s (PRISA) code of ethics.

To Serve the Public Good, PR Pros Can Help Stop Spread of Vaccine Disinformation

PRSay

While the Debunking Handbook , the Media Manipulation Casebook and Johns Hopkins Center for Health Security offer research-tested debunking strategies and tools, experts agree that disinformation and supposed conspiracies are difficult to reverse and debunk.

Amazon case study: Should rank-and-file employees be speaking on behalf of brands?

Communications Conversations

According to Amazon’s Corporate Governance page , “In performing their job duties, Amazon.com employees should always act lawfully, ethically, and in the best interests of Amazon.com.” Some employee handbooks strictly prohibit employees from speaking their mind about company issues online. Last Saturday, you may have read the scathing New York Times piece on Amazon’s culture. Huge story. Huge media buzz. Huge legs on social media.

Conducting historical interviews in a transparent age

PR Conversations

In particular this addresses ethical and practical challenges that arise when using the internet and social media within a research methodology. Ethical challenges arise as Saunders et al (2015) contend, from accessibility online of private as well as public information. Online visibility can conflict with ethical demands to ensure privacy, confidentiality and anonymity for research participants. Handbook of constructionist research.

Conducting historical interviews in a transparent age

PR Conversations

In particular this addresses ethical and practical challenges that arise when using the internet and social media within a research methodology. Ethical challenges arise, as Saunders et al (2015) contend, from accessibility online of private as well as public information. Online visibility can conflict with ethical demands to ensure privacy, confidentiality and anonymity for research participants. Handbook of constructionist research.

Conducting historical interviews in a transparent age

PR Conversations

In particular this addresses ethical and practical challenges that arise when using the internet and social media within a research methodology. Ethical challenges arise, as Saunders et al (2015) contend, from accessibility online of private as well as public information. Online visibility can conflict with ethical demands to ensure privacy, confidentiality and anonymity for research participants. Handbook of constructionist research.

A critical review of Excellence Theory in an era of digital communication

Stephen Waddington

Shirley Leitch and David Neilson challenge the rigid nature of the Excellence Theory in a chapter written for the Handbook of Public Relations[vii]. Other challenges include ethics, power, propaganda and Western bias. Excellence Theory is a much debated model of public relations practice. This is the paper that I wrote for my CIPR Chartered Practitioner assessment in 2012. The Chartered Practitioner accreditation scheme was revised in 2015 removing the requirement for a paper.

Maximising resilience of health and well-being assets in crisis situations

PR Conversations

See: The Handbook of Salutogenesis by Mittelmark et al (2017).] The diagram below highlights a number of relevant ‘assets’, many of which I’ve come across within the career literature where the concept of resilience is also discussed. Operating ethically and fairly in a post-truth, alternative-fact, opposition-shaming world is going to be quite the challenge for our professionals.