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Every company should have a crisis handbook

PR in High Definition

It was made worse by the now infamous video of a woman being let go by two people she’d never met prior, and the company has come under fire from the media, previous employees, and even current staff. One part of this is having a ‘handbook’ of sorts, with clear protocols and practices laid out.

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What We Learned From Adopting the Hybrid Work Model

PRSay

Although it does present some challenges at first, adopting a hybrid-work model can lead to greater productivity, employee satisfaction and work-life balance. Allowed this flexibility, employees can emphasize their strengths, which in turn increases their productivity. Employees can work asynchronously in the office or remotely.

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Amazon case study: Should rank-and-file employees be speaking on behalf of brands?

Communications Conversations

But, along the way, we heard from one surprising source as the story unfolded: An Amazon employee. And, this opens up, yet again, a discussion we’ve had before: Should employees be empowered to speak up during a company crisis or firestorm? Meanwhile, 52 percent trust employees of that same company. Facebook was abuzz.

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The ESG Playbook for Achieving Profit and Purpose

Stern + Associates

Named “one of the most influential people in ESG investing” by Barron’s , he distills years of research into an accessible and readable handbook for fusing business success with positive social impact. Serafeim then focuses on how companies, investors, and employees can use these trends to drive business growth and social change.

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The Snowball Effect: How Your Company Culture Affects Your Customer Service and Informs Your Communications Strategy

Barokas

Company culture rests on the values every employee brings with them to the office each day. When your customers believe in your organization like your employees do, it means more business. Your employees are your biggest advocates. How do you define company culture? New research from Inc.

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The No-Policy Policy

HMA Public Relations

those that are outlined in our handbook and those that we’ve created over time. Like most offices, HMA Public Relations has a few rules and procedures. The post The No-Policy Policy appeared first on HMA Public Relations.

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Letter from BETT

Stephen Waddington

Edelman suggests that a new contract has emerged between employer and employee. Help me write a new handbook for 2019 I’m working on a new how-to book for marketing, PR and SEO for 2019. It’s intended as a practical handbook. It's a must read for anyone working in PR. Read my analysis for the #FuturePRoofed community. ??