article thumbnail

Tap Into Nostalgia for Your Marketing

5W PR

This strategy is effective across various marketing channels like social media, print ads, and TV commercials. The trailer for the film shows a world filled with the color pink, and there are references to many other incarnations of the doll throughout the years. film is another example of nostalgia marketing.

Film 88
article thumbnail

How The Los Angeles Times Decides Which Stories Have Star Power

Cision

Moderated by John Corrigan, the Times’ assistant managing editor of Arts and Entertainment, the four panelists discussed the influence of the Internet and social media on the newsroom, what communication professionals can do to step up their outreach game and how they decide which pitches to follow up on and center their stories around.

Film 211
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

6 Benefits Of Long-Form PR Content

ImPRessions - Crenshaw Communications

And being a best-selling author can’t hurt when pitching bylines or features to the media. Whereas it was once important for a book to be printed and distributed by a traditional publisher, today self-publishing is a perfectly acceptable route. It takes time for writing and filming — and a strong, informed point of view.

article thumbnail

Purdah communication and resource rules

Stephen Waddington

A similar approach applies to blogs and social media. Social media and blogs updating the public with essential information may continue. Films, videos and photographs from Government libraries should not be made available to political parties. Check the policy documents listed below for full guidance.

article thumbnail

My top 10 social media campaigns of 2016

Norton's Notes

This year (2016) has been an eventful year to say the least, and as it’s coming to a close I thought I’d take a closer look back at some of the best social campaigns of the year and list a few of my favourites. Here are ten of my favourite social media campaigns from 2016. image credit s-media-cache-ak0.pinimg.com).

article thumbnail

Bringing the past back to life – CEWE Life in Colour Campaign

Prohibition

Together with CEWE UK , which is one of Europe’s largest photo printing company, we launched the Life in Colour campaign. Winners were gifted with an award-winning CEWE canvas print of their restored photo, so they could treasure and preserve their snapshot of history forever. Take a further look at the campaign here.

Print 54
article thumbnail

She’s everything, he’s just Ken – The best Barbie campaigns from the film’s promotion

Prohibition

The home has also been updated to add a spice of Ken-ergy, complete with his closet and some tasteful cow-print rugs. This was a brilliant way for AirBnb to tap into the film’s hype, giving guests the chance to live their own Barbie best lives, and it received some fantastic press coverage.