Cision

SEPTEMBER 27, 2017

Recently, Cision published the 2017 Global Social Journalism Study , conducted in partnership with Canterbury Christ Church University, which surveyed journalists on their social media habits, preferences and views. But, imagine being someone whose job it is to make news.

Video 205

Video Journalism Social Media Study 205

NewsWhip

JUNE 9, 2022

This analysis includes English-language content from publishers, ranked by Facebook likes, shares, and comments to their web content, ranked by domain. Additionally, these rankings do not include media natively uploaded to a Facebook Page, such as a Facebook video. . The top publishers on Facebook in May 2022.

Facebook 29

Facebook Reddit Viral Analysis 29

Sword and the Script

APRIL 2, 2024

The founding HARO was founded by Peter Shankman in 2008 as a Facebook group for journalists in need of sources. sent out a tweet that went viral so quickly – the CMO came to my desk to see if I was okay. “He The change will take effect on April 2, 2024. Small text ads – written by Shankman – were included at the top of every email.

Reddit 174

Reddit Software B2B Technology 174

Sword and the Script

FEBRUARY 9, 2016

There’s a persistent meme on Facebook: The amazing Alaskan Tree Frog freezes during the harsh winter months, thaws in the spring and hops along with life. went viral with an easy for new parents tip trying to sooth a crying baby. by Frank Strong. The single most valuable post a swimming pool vendor in Richmond, Va.

Content Marketing 60

Content Marketing Facebook Marketing Viral 60

Cision

JUNE 2, 2017

On Facebook, Twitter, YouTube, and all those other social networks. You can find out what they do behind the scenes if you look for case studies (do a search for “case studies for company ’x’”) that take a deep dive into their innovative tactics. Facebook : How many Likes? Do they use Facebook ads?

How To 198

How To Real Estate Web Case Study 198

Sword and the Script

DECEMBER 9, 2014

The blog posts weren’t especially compelling, in fact these were a little heavy with sales messages; case studies that had been re-purposed. Dark Social: Antimatter to Viral Fixation. This phenomenon is what VentureBeat , citing a study by RadiumOne, is calling “dark social.”. Every other social channel on the web?

Viral 115

Viral Marketing Web Case Study 115

Waxing UnLyrical

FEBRUARY 26, 2013

Facebook insists it has the answer: write better content. A Harvard marketing professor named Thales Texeira has done some recent studies of content virality and sharing. In his research on viral advertising videos , he found that a very small percentage of advertising videos (0.1%) actually go “viral.”

Viral 102

Viral Advertising Advertising Study 102

Reputation Us

MARCH 16, 2022

If we can’t trust journalists from reputable media outlets, scientific studies, doctors, the government, the education system, marketing, or previous generations, who can we trust? However, he didn’t realize someone filmed him and posted it online, which quickly became viral. Finding the truth today is difficult. Wake up America!

Reputation 78

Reputation Government Film Viral 78

NewsWhip

JANUARY 9, 2020

Top publisher on Facebook . LADbible – Top publisher on Facebook. The LADbible is the top publisher on Facebook, and it’s not even really that close. As we close the first full week in 2020, and since it’s awards season, we decided to do some awarding for the best publishers on social in 2019. Best Newcomer .

Reddit 88

Reddit Facebook Viral Data 88

5W PR

OCTOBER 21, 2019

In fact, studies show that ads can actually be more effective with a more minimal, less intrusive approach. Consider the option of putting an ad into a viral video on Facebook. Another factor to consider in ad purchasing is the other brands that will be marketing alongside you.

Advertising 76

Advertising Advertising Marketing Viral 76

Cision

MARCH 1, 2016

Take for example one of Business Week’s “2012 Year in Crisis PR” case studies: Facebook. They write: “Facebook’s IPO is a flop.” SoMe = Facebook, Twitter, YouTube. The study author Marcos Komodromos researches which social channels most PR professionals in Cyprus use.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

PRSay

JANUARY 6, 2021

After all, a 2011 Nielson survey found that “trying to sell me something” was the third leading cause of unfriending on Facebook. Studies have shown anger to be the most viral emotion, but anger destroys and divides. Awe is the second most viral emotion. Offer something of real value.

Communications 197

Communications Viral Fashion Public Affairs 197

Critical Mention

AUGUST 19, 2018

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly. When done well, digital tactics can not only be highly entertaining but also have the ability to create a lot of engagement and even go viral. by David Meerman Scott.

Pinterest 71

Pinterest Viral YouTube Mobile 71

Cision

OCTOBER 28, 2015

A 2014 study of more than 72,000 Facebook pages shows that visuals, including video and photos, generate the highest levels of engagement among users. Think about how many times you’ve seen a text-based article go viral – and compare that to cute kitten photos, the ALS Ice Bucket Challenge or infographics.

Communications 120

Communications Telecommunications Infographics Video 120

Stephen Waddington

FEBRUARY 10, 2019

Viral campaigns, Madonna and the next Facebook What’s the daftest brief that you’ve ever received? It turned out to be a cathartic conversation that included abusive relationships, low budgets, demands for viral videos, celebs and gongs. That was the question I posed recently to my network last week.

Viral 68

Viral Journalism Analytics Case Study 68

Communications Conversations

MAY 12, 2023

Lesson #3: Timely topics, personal updates are what resonated the most You know how everyone is complaining that LinkedIn is turning into Facebook? Meanwhile, some of my best posts in terms of reach tackled topics that would be relevant to virtually anyone–NPR quitting Twitter, the Red Wing Shoes case study, etc.

LinkedIn 109

LinkedIn Local Case Study Leadership 109

ImPRessions - Crenshaw Communications

DECEMBER 6, 2016

Like many in PR, advertising, and journalism, I was relieved when Google and Facebook announced they would ban “fake news” sites from using use their ad services. The move still won’t stop the patently fake stories in my Facebook stream, but it’s a start. Follow the money.

Publicity 120

Publicity Storytelling Journalism Viral 120

Cision

MAY 12, 2017

As we saw with the recent United Airlines fiasco , crisis news doesn’t take time to go viral. The idea behind this is to curb the spread of fake news online, and came soon after Facebook launched its tool to stop fake news from going viral on its platform. The Digital and PR Evolution.

Google 259

Google Digital PR Mobile SEO 259

Cision

JULY 25, 2016

Pew Research Center recently published an interesting study describing customer demographics of services such Uber and AirBNB, concluding that much of the “gig economy” is driven by superusers. As an example, there are a lot of people that spend some portion of their time on Facebook every week.

Facebook 120

Facebook Instagram Measurement Twitter 120

MaccaPR

JANUARY 8, 2021

From TikTok, LinkedIn and Twitter to Pinterest, Instagram and Facebook – if you’re in marketing, you’re eager to predict how your brand can more effectively use social media in 2021. Leveraging a viral social media moment has to start with listening,” says Arik. What about Twitch? LinkedIn video? Never fear! It’s the CEO!,” gasps Arik.

Social Media 62

Social Media Trends Marketing Viral 62

Melissa Agnes

MAY 30, 2014

And worse, what if it gets picked up and begins to go viral with negativity about your organization? Case Studies Crisis and Issues Management' Hashtag campaigns are risky business, which is why I recently wrote a post on how to launch a successful hashtag campaign. Learn more here.

Case Study 232

Case Study Crisis Twitter Viral 232

Cision

NOVEMBER 21, 2017

With social media and access to this information being so easy, anybody with a smartphone and an idea can become a viral source of news. Recent studies by Forrester suggest that 40 percent of consumers in both the B2B and B2C space have a high willingness and ability to shift current spends. Listen to Increase Customer Spend.

How To 149

How To Social Media B2C Television 149

Stephen Waddington

JUNE 22, 2017

The Reuters Institute Digital News Report 2017 is a study of the changing business of news based on a survey of more than 70,000 people in 36 countries. The use of WhatsApp for news is starting to rival Facebook in a number of markets including Malaysia (51%), Brazil (46%), and Spain (32%). #5 4 Messaging rivals social media.

Report 116

Report Mobile Viral Social Media 116

Cision

DECEMBER 5, 2017

Case Studies. Of the 10 pieces of content listed here and the dozen other types of content you create, case studies rank as the most impactful: nearly 80 percent of people read case studies when researching a purchase decision. Case studies and success stories are the top content for buyers because they convey peace of mind.

Infographics 235

Infographics Case Study Content Marketing Video 235

Flack's Revenge

NOVEMBER 29, 2017

More people were showing a preference for video content, and we were hearing the first rumblings from major players like Facebook that they would be giving preferential treatment to video content. We post the blog version of each episode to our social channels on Facebook, Twitter, LinkedIn and Google Plus. How do you promote them?

Video 153

Video B2B Film Marketing 153

Buzzstream

NOVEMBER 10, 2020

You could have a contact list brimming with journalists, and a potentially-viral campaign, but if you hit send on a flat pitch don’t be surprised if you fail to get opens or coverage. Get creative: a recent study from the past six to 12 months could make your study or campaign relevant – the more recent, the better.

Pitching 164

Pitching Writing Digital PR How To 164

Cision

AUGUST 26, 2015

Interesting test of Facebook content shows longer form content may win. Author of “Facebook Marketing for Dummies” Why Instagram is a Ripe Opportunity for Brands (Infographic) [link]. — ? 7 Ways to Make Your Tweets Go #Viral – [link] by @douglasi #twitter pic.twitter.com/dfyOaIOiuf. Senior Writer at Fortune.

Social Media 120

Social Media Twitter Media Nonprofit 120

PR 20/20

SEPTEMBER 22, 2015

Why do some posts catch on and go viral, while others fall completely flat? There are already a number of studies and theories out there on writing the perfect blog post. From Twitter feeds, Facebook networks to the daily inbox … readers are bombarded with content.

Writing 40

Writing Viral How To Content Marketing 40

Cision

AUGUST 8, 2016

“(During the Ferguson, Missouri riots) Millions of tweets were apparently sent during this day where people were concentrating on what’s going on, and I switched to Facebook in the middle of all of this. And on Facebook, this whole event that had consumed my Twitter feed didn’t exist.” billion monthly users ( 1.13

Instagram 120

Instagram LinkedIn Advertising Advertising 120

Cision

JULY 20, 2015

When I post about a birthday party on Facebook or Instagram or when I talk about Pump it Up with fellow parents, it becomes a very public remedy to a universal parenting quandary: what in the world do we do with these kids? .” Every product can’t go viral or generate a lot of word-of-mouth buzz. Pump It Up.

Energy 120

Energy Viral Storytelling Community 120

Buzzstream

JANUARY 17, 2018

If you’ve got some viral posts, then you’re ready for that “ebook.”. A study revealed that 90% of information transmitted to the brain is visual and visuals are processed 60,000X faster in the brain than text. Slideshare receives 500% more traffic from business owners than Facebook, Twitter, YouTube, and LinkedIn.

eBook 108

eBook Infographics Pinterest How To 108

Buzzstream

FEBRUARY 3, 2021

For example, I would say “The study of 2,000 adults, by personal banking app [client name], was conducted to discover where in the UK Brits are the best at saving.”. The dream scenario for campaign coverage is along these lines: The article features who the study was conducted by. Case studies. Statistics. Expert tips pitches.

Digital PR 170

Digital PR Industry Strategy Film 170

MaccaPR

MARCH 2, 2017

Where can public relations and marketing pros like you learn the best and worst times and days of the week to post branded content to Facebook or Twitter? Recent favorite posts include: “ What Counts as a Video View on Facebook, Instagram, Twitter and Snapchat? Among our faves: " 10 Proven Ways to Make Content Go Viral ”.

Blogging 48

Blogging Marketing YouTube Content Marketing 48

Beyond PR

JUNE 2, 2017

On Facebook, Twitter, YouTube, and all those other social networks. You can find out what they do behind the scenes if you look for case studies (do a search for “case studies for company ’x’”) that take a deep dive into their innovative tactics. Facebook : How many Likes? How do they publish to Facebook?

Real Estate 57

Real Estate How To Web Case Study 57

Scott Public Relations

AUGUST 27, 2019

Put simply, this is the concept—observed in psychological studies—of a herd mentality, or an unwillingness to stick out in a crowd. This willingness to follow the crowd is amplified in the modern era of shares and viral content on social media platforms. The first was the idea that humans tend to fall victim to a “conformity bias.”

Insurance 45

Insurance Insurance Healthcare Communications 45

PRSay

OCTOBER 25, 2017

However, according to Pew Research Center , 65 percent of people who earn less than $30,000 are Facebook users. “If During her presentation, Haworth shared case studies pertaining to everything from prescription drug abuse to HIV awareness during the 2015 outbreak in Indiana’s Scott County. Take the politics out of it,” she said.

Social Media 97

Social Media Conference Media Corporate 97

Stephen Waddington

JULY 17, 2018

Story gathering via Asda newsdesk Every week we uncover heart-warming stories from customers and colleagues that get an incredible reaction on Facebook. Head to the Asda Facebook page and you’ll see just how much people love reading these stories. It’s a useful way of spotting issues, trends, and themes. This particular post reached 2.2

Storytelling 60

Storytelling Local Community Case Study 60