Rock the Status Quo

DECEMBER 1, 2016

Facebook Preferred Audience. When it comes to Facebook pages, taking just a few minutes to set up “ preferred audiences ” is one of those things that can truly raise the bar on results for local businesses. When users spend more time on their wall, Facebook can show more ads and make more money.

Facebook 100

Facebook Banking Retail Local 100

Rock the Status Quo

DECEMBER 1, 2016

Facebook Preferred Audience. When it comes to Facebook pages, taking just a few minutes to set up “ preferred audiences ” is one of those things that can truly raise the bar on results for local businesses. When users spend more time on their wall, Facebook can show more ads and make more money.

Facebook 100

Facebook Banking Retail Local 100

The Proactive Report

JUNE 17, 2020

Facebook and other social media groups are now used on average by around a third (31%) for local news and information. Across all age groups , the use of Instagram for news has doubled since 2018 and looks likely to overtake Twitter over the next year. PR Takeaways: There is a growing interest in the news.

Instagram 165

Instagram Groups Social Media Journalism 165

The Hoyt Organization

APRIL 23, 2024

You can also conduct market research through surveys or focus groups to gather more specific insights about your audience. This will help you reach a wider audience while still targeting specific groups effectively. Additionally, it lets you use the right channels to reach them effectively.

Strategy 98

Strategy Nonprofit Social Media Leadership 98

PRSay

OCTOBER 17, 2022

itstrishthedish VOTE IN YOUR LOCAL ELECTIONS! Don’t pay attention to some meme you see on Facebook or Twitter. So, when you go to our Twitter and Facebook accounts, as well as our Instagram page, we’ve got the blue checkmarks there that show we are the verified and trusted source. election2022 #floridacheck #elections #pov ?

Communications 185

Communications Video Social Media Facebook 185

NewsWhip

NOVEMBER 3, 2022

local-focused websites like the Manchester Evening News , Leicestershire Live and national outlets like the Daily Star , Daily Express and Daily Mirror – with the latter regularly being one of the top three publishers on Facebook in the world. including magazines like OK! Story generation.

Reddit 158

Reddit Viral Analytics Social Media 158

Stephen Waddington

MAY 9, 2020

The virus is exposing differences in values within families and friendship groups. Local Facebook groups have a vigilante mood. It’s leading to difficult conversations within families and arguments amongst friendship groups. This is my seventh letter recording life at this extraordinary time.

Government 83

Government Healthcare Local Television 83

Beyond PR

APRIL 25, 2017

Carvin is the point person in a partnership that began in December 2016 between the AP and Facebook that illustrates some of the efforts the AP is undertaking to scrub misinformation from readers’ views. Facebook focuses on the content that is patently untrue, but the AP is not bound by these limitations in their checks.

Facebook 75

Facebook Newspapers Local Consumer 75

Deirdre Breakenridge

JANUARY 18, 2022

Back in 2014, I made a comment on Facebook about the movie Dear White People. But I do believe LinkedIn is important, and it may be beneficial for me to have at least one of the big accounts (Twitter, Facebook) for professional use. A Guest Post By Keke Ellis, American University Grad Student, FEEL Blog Post Winner.

Blogging 239

Blogging Ethics Social Media Privacy 239

ImPRessions - Crenshaw Communications

JANUARY 22, 2020

When Spotify went hyperlocal last year with its debut campaign in India, it was able to reflect local culture, moods and social moments. A successful PR campaign must account for local customer insights and nuances and communicators may want to look at hyper-localization strategies. . This resulted in huge success.

Mobile 156

Mobile Local Technology Trends 156

Landis PR

APRIL 29, 2024

million users Facebook : 3.59 million users Facebook : 3.59 Located in the Eastern Finland town of Savonlinna it gathers large crowds and groups of decision makers every year in July to this beautiful lakeside castle town. The Most Popular Social Media Channels in Finland Youtube : 4.46 million users Instagram : 2.47

Radio 64

Radio Pinterest Television Government 64

Stephen Waddington

MARCH 29, 2020

My wife shared a post on Facebook with me last night. Tyneside Council has seconded eight staff to help with demand at our local Bay Foodbank in North Shields , Newcastle. Please support seek out and support your local organisation. Please use Twitter and messaging tools such as Facebook Messenger and WhatsApp with care.

Crisis 167

Crisis Government Privacy Sports 167

Communications Conversations

FEBRUARY 21, 2020

We create content for Sleep Number’s Careers Facebook and Instagram pages and the company’s LinkedIn and Glassdoor pages. Follow-up with the 30+ folks in the local mastermind group I manage with a note about our meeting tomorrow. Super fun work and Kellie is one of my favorite all-time clients. 4:18 p.m.:

Social Media 157

Social Media Media LinkedIn Tourism 157

Burrelles Fresh Ideas

AUGUST 2, 2023

In fact, 293 million Americans listen to the radio, while there are 180 million Facebook users, according to Musical Pursuits. By utilizing broadcast media, they can connect with people who may not be actively seeking information online or who belong to demographic groups less engaged with digital platforms.

Radio 75

Radio Television Media Local 75

Stephen Waddington

MAY 2, 2020

We’ve all had a rapid onboarding on FaceTime, Facebook Messenger, Google Hangout, Teams and Zoom during lockdown. The answer landed in the form of video by Fiona Crump in my Facebook newsfeed via 80% Awesome , a Facebook group created by Rachel Picken. This is my sixth letter. It’s become a form of weekly therapy.

Transportation 84

Transportation Government Community Facebook 84

5W PR

OCTOBER 14, 2019

A couple of decades ago, media relations meant keeping in touch on a regular basis with the assignment editor of the local TV station and the city editor of the newspaper. In addition to maintaining healthy relationships with the local newspapers and TV stations, it also means opening up and nurturing rapport on so many other fronts.

Media Relations 79

Media Relations Pinterest Media Newspapers 79

Sword and the Script

JULY 28, 2021

When you win, your company won’t just stand out amongst your local competitors, but you prove you can cut it with the best of the best anywhere. Judging panels include representation from Samsung, TikTok, HubSpot, Virgin, SAP, IBM, WeTransfer, VEVO, Reddit, The North Face, Facebook, LEGO Group and more. Who enters? .

Reddit 85

Reddit B2B Local LinkedIn 85

Cision

OCTOBER 30, 2015

The majority of profile-centric social networks also have communities, public places that allow users to engage in discussions around broad or niche topics — examples range from a local cooking group to a general hockey fan group. This second group includes networks like Twitter, YouTube, Instagram and Pinterest.

Pinterest 120

Pinterest Privacy LinkedIn Instagram 120

PRSay

AUGUST 13, 2020

Dallas and Fort Worth, Texas, where I now live, and contributed my professional skills to local chapters of Indivisible and Black Lives Matter. Witness the recent walkouts by employees at Google and Facebook, and by Amazon Employees for Climate Justice, over a range of workplace issues. I have marched the streets of Washington, D.C.,

System 189

System Public Affairs Employee Nonprofit 189

Cision

MAY 23, 2016

Conversely, if you mention “social media” in reference to anything other than Facebook, odds are that most of the people who hear you will be thinking of Facebook features even if you’re trying to communicate the capabilities of Instagram. Peer Groups. Remember how everyone at our party discussed Drake?

Communications 206

Communications Television Transportation Study 206

NewsWhip

FEBRUARY 3, 2023

Tech coverage takeaways Tech was by far the most written-about sector of the three we looked at, thanks to massive coverage of the likes of Facebook, Samsung, Tesla. Much of this engagement across the entire group of companies we looked at was driven by the struggles tech companies faced in the stock market early in 2022.

Report 88

Report Brand Branding Automotive 88

Communications Conversations

MAY 12, 2023

UnitedHealth Group, Medtronic and Cargill all fall in that bucket. Lesson #3: Timely topics, personal updates are what resonated the most You know how everyone is complaining that LinkedIn is turning into Facebook? The lesson here: Go topics/thought leadership for reach; go personal/local for depth.

LinkedIn 109

LinkedIn Local Case Study Leadership 109

PRSay

FEBRUARY 22, 2019

To shift this direction, MSHDA teamed up with local companies Airfoil Group (a creative marketing and PR firm) and Perich Advertising + Design to build an integrated marketing communications campaign centered on demystifying the home-buying process for potential first-time homebuyers — specifically Michigan millennials.

Case Study 94

Case Study Guidelines Study Creativity 94

Communications Conversations

SEPTEMBER 26, 2018

For starters, more groups are now in the mix. Locally, MIMA is still relatively new. We’ve also seen a huge proliferation of what I would call “networking groups.” Or, they could be more informal (like the two “mastermind” groups I run locally here in Minneapolis).

How To 98

How To Groups Local Conference 98

Cision

MAY 18, 2016

Sonja Warner, vice president of global corporate communications at TransMedia Group, says only through planning and strategy will you reach your target audience effectively. You recently joined TransMedia Group as the vice president of global corporate communications. Your audience is bombarded with content every day.

Corporate 159

Corporate Groups Local Enterprise 159

PRSay

APRIL 15, 2019

No flashcards or Quizlet or Facebook groups. I was sure that by investing my time in PRSA Dallas monthly prep sessions, independent study and the APR Online Study group that I would be successful. I adjusted by seeking out study skills tips from newly minted APRs and moving forward on the best path for me.

Nonprofit 118

Nonprofit Conference Study Retail 118

Cision

DECEMBER 29, 2017

Did you know that none of those channels has beaten Facebook in terms of engagement? With 800 million monthly active users, Facebook’s Instagram has gone beyond flaunting fashion trends; now many different niches enjoy the potential engagement Instagram has to offer. Use your company’s brand name for local targeting.

Instagram 120

Instagram How To Guidelines Facebook 120

Waxing UnLyrical

MAY 13, 2019

Small businesses on the other hand, are like the local government, they’re closer to consumers. Don’t put off joining Facebook until your cousin calls you to inform you your business is being called out on Facebook. Identify Relevant Groups, Communities. Guest Post by Amos Onwukwe. Fast Retailing. IHS Markit.

Small Business 86

Small Business Community Pharmaceuticals Social Media 86

wiredPRworks

APRIL 13, 2022

Visuals matter Make it emotional Connect with values like ESG Build communities around groups like women entrepreneurs Differentiating between financial services firms and financial services influencers Why volunteering is essential. Learn more about McGuffin Creative Group. Barbara Rozgonyi on Facebook. How did they meet?

Financial 52

Financial Social Media Banking Media 52

Solo PR Pro

FEBRUARY 5, 2019

And, of course, the best set of fellow pros around in our Solo PR Pro premium Facebook group. Have you ever tried a mastermind group? Mastermind groups can help us hone in on those areas of our businesses we’ve meant to work on, but it keeps getting pushed to the bottom of the list. Mastermind Groups via Meetup.com.

Groups 49

Groups Guidelines Meeting Local 49

Cision

SEPTEMBER 22, 2015

As this number increases, the number of journalists refraining from joining Twitter, Facebook or the like for work purposes continues to decrease (12 percent to 6 percent), emphasizing the fact that social media has and will continue to transform the state of the media. billion monthly active users (1.2 In fact, analytics firm Parese.ly

Journalism 120

Journalism Social Media Media Study 120

PRSay

JANUARY 9, 2020

When we began this decade, many local newspapers had at least 10 more pages of non-syndicated content than they do today. This includes newsletters, closed Facebook groups and social media pages, among other places. Yet, in reflection, so much has changed. Organic reach on social media was also still possible for brands.

Trends 167

Trends Nonprofit Consumer Newspapers 167

ImPRessions - Crenshaw Communications

MARCH 16, 2021

As the social media landscape becomes more complex, PR pros debate whether Facebook is still an essential platform. For B2B communications, LinkedIn is typically the top social destination, and Twitter may also be useful, but few brands prioritize Facebook. . Yet it may be a mistake to overlook Facebook. It has a user base of 1.6

B2B 344

B2B Facebook LinkedIn Small Business 344

David PR Group

MARCH 16, 2020

Many people are at home and spending their days on social media, so now might be the time to deploy a Facebook or Instagram campaign, for example. Be sure your business and your employees are following the advice of the CDC and your local government – otherwise, you risk brand damage if you appear callous. –John.

Communications 105

Communications Brand Branding Policies 105

Stephen Waddington

FEBRUARY 12, 2021

One strategy – and following on from what Facebook started on social platforms – has been to introduce more pay-for-play opportunities, replacing editorial columns with promoted content. However, with COVID-19 affecting advertising revenue – in a November report, WARC predicted that 2020 global ad spend would fall 10.2%

Crisis Management 88

Crisis Management Print Ethics Local 88

Stephen Waddington

APRIL 23, 2020

Public information Local government, health services and blue light services have redirected all communication to providing public information that supports the government’s response to the COVID-19 crisis. Apps, social media channels and websites have been switched to providing a local context to government guidance.

Government 132

Government Crisis Exercises Retail 132

Maxim Behar

SEPTEMBER 27, 2023

This whole group of people and atmosphere was truly unique. I started looking at my notes, the photos, and what I had posted on Facebook and Instagram, and it was only then that I realized that the Camino is not all walking. It's not just drinking their wonderful local wine, eating jamon and local cheeses.

Radio 59

Radio Travel Local Film 59