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The Enduring Significance of Broadcast Media: Why TV and Radio Remain Essential for PR Professionals

Burrelles Fresh Ideas

In today’s digital age, where streaming platforms and online media dominate the landscape, it’s essential not to overlook traditional broadcast media’s enduring relevance and significance, such as television and radio. The numbers for radio are impressive!

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How to Create Better Facebook Live Videos

Cision

Facebook Live Video is an unanticipated content juggernaut. In a recent Facebook post , Facebook VP of Product, Fidji Simo revealed that 20% of all videos posted to Facebook are Live Videos and that Facebook Live Video watch times have increased 400% year-over-year. But first….

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4 Powerful Examples of Earned Media in 2020

Critical Mention

Here are four examples of earned media that have had a huge impact on different industries and movements this year. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? In today’s digital age, earned media can take many different forms. Hamilton, Twitter Watch Party.

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Maxim Behar On "Focus" Radio: PR Experts Need To Know How To Use The Advantages Of AI, But Also Not Forget About The Risks.

Maxim Behar

Maxim Behar: Good morning to Radio Focus! It can create ads as good as a graphic designer, for example. Just 20 years ago, if I had said something on Radio Focus, there would be no one to react to it. But now, anyone can write on Facebook, Instagram, Tik-Tok, Linkedin, Twitter, wherever they want, an opinion on my opinion.

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Insights Into the Role of Communicators at the U.S. Department of Defense

PRSay

These communications professionals practice public relations, write short- and long-form copy, operate overseas radio stations, manage social media for military units, explain military concepts, prepare senior leaders for interviews, manage production workflows, archive materials and create graphics and multimedia content.

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4 Ways to Link Facebook Posts to Business Outcomes

Cision

One of the most frustrating things about Facebook is to understand the potential of the network and not to be able to tie network activity back to business outcomes. We all understand the unique massiveness that is Facebook : 936 million average daily active users. An example might be a unique Facebook landing page.

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Maxim Behar: Social media is the realm of free speech, which makes our world better

Maxim Behar

An established media outlet - a newspaper, television, television channel, or radio - can also publish wrong information. In social media, every person, living anywhere, can publish faster and more reliable information than, for example, a newspaper. But you can't buy Facebook, Instagram, or another social media platform.

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