Stephen Waddington

FEBRUARY 22, 2021

British American Tobacco’s use of influencers and emerging forms of media raises ethical issues for the marketing and public relations professions. These campaigns breach the platforms’ own terms and conditions and ethical standards for marketing and public relations.

Ethics 87

Ethics Sports Enterprise Journalism 87

Waxing UnLyrical

FEBRUARY 3, 2016

in team sports. The modern-day work environment doesn’t do a whole lot to help the situation either , especially for those of us who work in public relations and find ourselves communicating more and more via social media platforms. Social media interaction isn’t exactly a team sport. I can have a good idea.

Sports 40

Sports Public Affairs Ethics Nonprofit 40

Bianchi Biz Blog

OCTOBER 9, 2023

After about six years of covering town council and school board meetings, local business and sports, I accepted a position at Transport Topics in 2011 and relocated to the greater Washington, D.C. Also, always take a moment to double check name spellings before you hit send on an email. I was raised on a small family farm in northwest Ohio.

Transportation 101

Transportation Meeting Newspapers Media 101

5W PR

MAY 22, 2023

Encouraging satisfied customers to leave reviews on websites, social media pages, or third-party review sites like Yelp or Google Reviews is a highly effective strategy for showcasing the effectiveness of health and wellness services. These credentials demonstrate a business’s expertise and ability to provide top-notch services.

Industry 88

Industry Reputation Education Training 88

Critical Mention

AUGUST 20, 2020

Communications pros should continue to stay on top of trends in communications, with clients, prospects, the media or colleagues during this time. With that said, if you’re looking to grow your brand, brush up on media ethics and improve your writing skills, PRSSA Webinars are the perfect fit for your learning needs.

Resources 136

Resources Communications Education Guidelines 136

Stephen Waddington

AUGUST 11, 2019

It also challenged everything that we know about ethical communications. The Parliamentary Digital, Culture, Media and Sport (DCMS) Committee led by Damian Collins scrutinised the referendum campaign. My article last week outlines the developing narrative and numerous ethical issues. Few in the media have called it out.

Communications 96

Communications Ethics Public Affairs Government 96

Cision

NOVEMBER 6, 2015

How can you develop a transparent, ethical and mutually beneficial relationship with them? Want to become an innovator on social media? What messages do you see in the media about your target audience? For example, content that ties into movie openings, upcoming elections or sporting events? The first step is to listen.

Video 120

Video Trends YouTube Television 120

Communications Conversations

MARCH 29, 2019

Last week, I shared my news that I’ll be teaching social media at the University of St. Now, she’s crushing it at Best Buy in social media marketing. So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. But, the truth is, young minds are kicking ass!

Social Media 128

Social Media Agriculture Marketing Media 128

Reputation Specialist Michael Toebe

JUNE 16, 2021

When you do dumb stuff and it works,” says the always colorful media personality Charles Barkley, “you keep doing dumb stuff.” What people can we bring near to us, trustworthy and very helpful, to ethically protect ourselves against the errors of our thinking and judgments? Article image courtesy of The Sporting News)

Ethics 52

Ethics Insurance Insurance Television 52

Stephen Waddington

NOVEMBER 15, 2018

There’s a sport in public relations to publicly undermine what we do. Don’t get me wrong, reflection is a positive means of learning, and is something that I practice myself, but self flagellation in industry media helps no one. If you’re not proud of working in public relations it’s probably time to find something else to do.

Publicity 84

Publicity Sports Ethics Measurement 84

Stephen Waddington

AUGUST 19, 2019

It disintermediated all previous forms of media enabling anyone to become a publisher. Rise of internet driven web media As traditional media has fragmented, individuals and organisations have created their own media on almost every form of social network. It was also a time of incredible innovation.

Web 60

Web Sports Mobile Government 60

PR for Anyone

JULY 14, 2021

It’s also something the media can use in their story – your story. I taught myself a system on how to land in the media because every time my product was featured somewhere, I sold more and got more recognition and visibility. Your story is so important when it comes to landing in the media. Your story matters!

Pitching 130

Pitching System How To Sports 130

Critical Mention

OCTOBER 29, 2019

Success in the PR world translates to knowing how to deliver captivating media pitches, interactive campaigns, detailed press releases and more. PR pros can deliver exceptional multimedia experiences by spreading their brand’s updates and releases across TV, radio, social media and online publications. Share Tweet Share.

Radio 92

Radio Television Social Media Sports 92

Ethical Voices

APRIL 17, 2023

He discusses a number of important ethics issues, including: It’s great to be with you, Mark. ” So, I ended up taking a job at IBM as head of global media relations. Thinking over your career, what is the most difficult ethical challenge you ever confronted at work? Thank you so much for the opportunity.

Enterprise 69

Enterprise Ethics Engineering Technology 69

Karen Freberg

AUGUST 6, 2017

Is influence and having a large following a must have for social media professionals today? Influence on social media is not only influencing the profession as we see it for marketing and public relations for example, but the economy as well. Let’s address the number of followers issue when it comes to social media.

Social Media 40

Social Media Media Sports Analysis 40

Waxing UnLyrical

APRIL 1, 2015

There are thousands of tweets like it sent by sports fans every day. This is why I’m glad the media has been covering this story. Those who would threaten others with violence of any kind via social media or online in general need to be held accountable for their actions. Ethics Social Media ashley judd feminism Twitter'

Social Media 40

Social Media Media Ethics Sports 40

Stephen Waddington

AUGUST 2, 2019

Lobbying firm CTF has allegedly run social media campaigns on behalf of its clients that appeared to originate from grassroot activities. It has been widely criticised for the propagation of misinformation on the platform most recently in a report on fake news by the Parliamentary Digital, Culture, Media and Sport Committee.

Public Affairs 96

Public Affairs Publicity Sports Government 96

Deirdre Breakenridge

OCTOBER 20, 2015

It is interesting to note that social media has not yet entered mainstream PR curricula. Among programs that do incorporate digital training, social media is typically listed as an elective. However, as student Kyle Wallace pinpointed, “Social media should really be a core in every program! I took it as an elective.”

Education 150

Education Training Course Social Media 150

5W PR

SEPTEMBER 11, 2019

News & World Report recently ranked public relations specialists #4 for Best Creative and Media Jobs in its 2019 ranking of best jobs. In the past, many journalists who left traditional news media migrated into public relations. So, what does it take to get into this exciting profession? and abroad. What Will I Study?

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Stephen Waddington

AUGUST 29, 2019

Professional development and practice The reputation of public relations is defined by the media and dodgy practice. Ethical communication is at the heart of this. I understand the governance and ethical issues that arise. How do we overcome this challenge? Share something surprising that CIPR members don’t know about you?

Meeting 96

Meeting Training Ethics Government 96

Stephen Waddington

DECEMBER 30, 2019

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting. News media in pain but new formats emerge 13. What we do 5.

Government 103

Government Education Print Ethics 103

Communications Conversations

MAY 3, 2016

He mastered media relations managing information for national outlets like ESPN and Sports Illustrated. Courtney is the director of Allen Hall PR our student run public relations agency at the University of Oregon and the president of the American Women in Sports Media chapter. Courtney Mains @courtneyamains.

Sports 0

Sports Leadership Internal International 0

Mark My Words

JULY 10, 2015

in media coverage. Any trip through the winding quandaries of the ethically questionable stunt cannot avoid the Paddy Power nadir. The ire and delight of social media were predictably roused in equal measures by this crude hijacking of the Calais refugee crisis.

Advertising 60

Advertising Advertising Sports Ethics 60

Ethical Voices

JUNE 27, 2023

Joining me on this week’s episode is Bradley Akubuiro , a partner at Bully Pulpit Interactive , where he focuses on corporate reputation, executive communications, and high visibility crisis management and media relations efforts. What is the most difficult ethical challenge you ever confronted at work?

Ethics 79

Ethics Corporate Leadership Groups 79

Ethical Voices

NOVEMBER 21, 2022

As Thanksgiving approaches, I wanted to take a minute and just say how thankful I am to the outstanding students in my Public Relations Ethics class (COM525) as Boston University. We start every class by discussing ethical issues we have seen or read about over the past week. And only a few deal with sports…. . Disclosure?

Ethics 73

Ethics Sports Employee Privacy 73

Mindful Marketing

JUNE 19, 2022

Students’ desires to text, check social media, and surf the web while in class have led many faculty members to begrudgingly prohibit technology in the classroom, but even with such policies in place, they still sometimes need to confront students who, like Ryan, feel they simply can't comply with the rules. I'm sorry.

Comparison 65

Comparison Technology Google Engineering 65

PR 20/20

MAY 8, 2019

Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. This is the same approach, and technology, used by major media companies to write earnings reports, sports stories and election results. Are you ready?

Agency 84

Agency Enterprise Technology Analytics 84

Maxim Behar

MAY 31, 2021

He travels a lot and often speaks in front of world leaders, practitioners, students, and opinion-makers on the modern public relations and social media topics. The reason is simple, it is changing the ownership of the media. Because everyone who has their own Facebook, LinkedIn, Twitter, Instagram, TikTok has his/her own media.

Newspapers 52

Newspapers Social Media Ethics Travel 52

Cision

JUNE 29, 2015

“Talking about ourselves—whether in a personal conversation or through social media sites like Facebook and Twitter—triggers the same sensation of pleasure in the brain as food or money” – Robert Lee Holz, “Science Reveals Why We Brag So Much,” Wall Street Journal, 2012. Encourage people to talk about themselves.

Study 120

Study Writing Facebook Groups 120

Flatiron Communications

JANUARY 13, 2016

And then there were the internal scandals and defections that bubbled into the public domain raising the spectre that the network may not be as committed to journalistic ethics as it purported to be. That’s significant because Al Jazeera America is owned by Al Jazeera Media Group, which in turn is owned by the government of Qatar.”

Enterprise 28

Enterprise Television Sports Ethics 28

Flatiron Communications

MAY 20, 2015

Q4) Which of the following media outlets would not be considered “digitally native?” Q7) What are Periscope and Meerkat and what recent high profile sporting event offered a glimpse of their potential greatness and likely challenges? Q12) In which cities do the following news media reside: A12) KPIX-TV _. peretti __.

Journalism 28

Journalism Radio Report Advertising 28

MaccaPR

SEPTEMBER 13, 2016

As you and tens of millions of people from Burma to Bangor know, Lochte lied – to his mother, to Rio de Janeiro police and to the global news media – about a drunken episode of vandalism involving him and three fellow swimmers at a gas station. Lesson #2 - Don’t Blame The News Media. The media has taken this to a whole new level.”

Crisis 48

Crisis Airlines Reputation Corporate 48

NewsWhip

AUGUST 2, 2022

The “slap heard around the world” was one of the most controversial single actions of the quarter, sparking huge debate about the ethical behavior of everyone involved. The sports conglomerate had a lockout that creeped into the 2022 season that, while ultimately resolved, did contribute to significant attention while it was ongoing.

Crisis 158

Crisis Financial Reputation Sports 158

Communications Conversations

FEBRUARY 6, 2018

Communications is a team sport, and I am very fortunate to work with a “small but mighty” crew of hustlers…who also have a sense of humor and support one another. Do you think that’s benefitted you earlier in your career as opposed to being in a role where you just focus on media relations, social, etc.? That’s amazing!

Energy 68

Energy Corporate Travel Internal 68

Mindful Marketing

MARCH 3, 2024

Discussions of ethics sometimes identify actions considered blatant wrongs, e.g., it’s never right to murder or rape. Think of social media altercations, sports fights, and road rage.

Marketing 100

Marketing Healthcare Study Advertising 100

Mindful Marketing

MAY 3, 2024

” It was a question I heard while watching Bloomberg business one February many years ago that helped inspire me to write about ethical issues in marketing. population, ranging from four-year-olds to ninety-four-year-olds, watched the last Super Bowl, everyone should be asking, “Are the ads ethical?”

Ethics 96

Ethics Privacy Radio Sports 96

Cision

JUNE 1, 2017

When I started out two decades ago, there were very few females in the sports business. A client will see the top-tier media hits that I will get for another client and they will want the same. The world of PR changes rapidly along with all the new technological ways to communicate with the media and the public.

Sports 245

Sports Agency Industry Creativity 245