Customer Success Manager (PR Engineer)

Onclusive

We are looking for an experienced Customer Success Manager, known at Onclusive as a PR Engineer. At Onclusive, we believe that a customer success manager, or PR Engineer, means living and breathing customer data, engineering customer PR strategies, and working closely with the tech team to ensure that we are looking at every product decision through a customer-centric lens. Passionate about data and technology and how it can be leveraged to drive business impact.

Technology special feature for communicators

PR Daily

One of the many lessons we’ve learned in 2020 is technology is paramount to reaching, communicating, and engaging with employees. Arm yourself with the most effective technology suited to your needs to reach your communications goals in 2021.

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PR For The “New” Technology CEO

ImPRessions - Crenshaw Communications

For CEOs of technology companies, arrogance is out and humility is in. “Boring is the new black,” proclaims New York Times tech columnist Farhad Manjoo in a piece about the latest trend for technology company chiefs. So how is a technology leader to stand out as the face of a company? The good news is that CEO “thought leadership” is easier to achieve in periods of rapid social and technology change.

Critical Mention Names Vishal Padhye Chief Technology Officer

Critical Mention

NEW YORK — Critical Mention, the leading earned media platform, has announced the promotion of Vishal Padhye to Chief Technology Officer. Padhye joined Critical Mention in 2013 as Senior Network/Systems Engineer.

Unreal Engine 4: Rebirth (Cinematic)

Doctor Spin

This is Rebirth, a real-time cinematic produced by Sweden-based Quixel , harnessing the power of Unreal Engine and real-world scans from the Megascans Icelandic collection. Imagine unleashing almost everyone’s creativity in visual storytelling once this type of technology becomes easy to use for everyone. In many ways, it’s mind-blowing that the unreal engine can be downloaded for free. New technology might just change marketing and PR — again.

Unreal Engine 4: Rebirth (Cinematic)

Doctor Spin

This is Rebirth, a real-time cinematic produced by Sweden-based Quixel , harnessing the power of Unreal Engine and real-world scans from the Megascans Icelandic collection. Imagine unleashing almost everyone’s creativity in visual storytelling once this type of technology becomes easy to use for everyone. In many ways, it’s mind-blowing that the unreal engine can be downloaded for free. New technology might just change marketing and PR — again.

Is Public Relations Management a Technology? [PR Tech Sum]

Sword and the Script

Managing customer relationships is a business process that’s virtually impossible to perform at scale without technology, even as the term CRM has become synonymous with the technology. Here’s the summary of news – the monthly PR Tech Sum – from the world of the PR technology vendors. >>> The announcement seemed to me more of a vision statement than a technology product release.

Google gets flak for censor-friendly search engine

PR Daily

The organization hasn’t offered a search engine there since 2010, when public outcry forced Google to remove the limited engine it was running in China that helped block information the government wanted kept away from citizens’ eyes. Teams of programmers and engineers at Google have created a custom Android app, different versions of which have been named “Maotai” and “Longfei.” Google desperately wants access to the enormous Chinese market.

Interview with Critical Mention’s VP of Engineering on Media Monitoring

Critical Mention

As VP, Engineering at Critical Mention, Matt leads a team of front end, content, and systems developers that’s constantly seeking ways to increase the speed and reliability of Critical Mention’s platform. Matt began his career at Critical Mention in 2006 as a Software Developer before becoming Content Engine Team Lead in 2014. Q: What’s your day-to-day working as Critical Mention’s VP of Engineering? Q: What sparked your interest in engineering?

How PR pros must adapt to new technologies

PR Daily

Industry practitioners looking to advance must be fluent with the latest technology, from social media to data and analytics. Most center around the adoption of the latest technology, whether that involves social media, video and analytics, or it concerns data collection, artificial intelligence and augmented and virtual reality. When it comes to disruptive technology—and how it affects PR roles—McLaughlin takes a firm stance: Adapt, or risk being replaced. “I

How IROs Leverage Digital Technology

Marketwired

In the process of preparing for the event we discovered a few ways that the IR community is using digital technology to more effectively reach and engage investors, shareholders, analysts and target media. Visual content on Google and other search engines – images, video and other multimedia elements – tends to gain higher placement because it may act as a quality signal. Technology is transforming investor relations. IR/PR digital technology investor relations

The 4 Engines You Need to Pull Off Content Marketing Successfully

Sword and the Script

I called these basics “engines” because they are a combination of process and mechanism. Those four engines are as follows: Engine 1: Focus on the audience, not your product. Engine 2: Provide a reason and mechanism to come back. Engine 3: Give them a chance to raise their hand. Remember that subscriber mechanism I was harping about in Engine 2? Engine 4: Measure, iterate, and improve over time. Everyone is doing content marketing these days.

Roetzer to Present Origins of the Marketing Intelligence Engine at SXSW Interactive

PR 20/20

Technology Industry Business Marketing automation platforms save time, improve efficiency and increase productivity. They give companies an unprecedented ability to understand buyers, identify opportunities, track campaign performance and link marketing activities to business outcomes.

BIM-used copyright: Dealing with emerging technologies in construction

Practical Law Construction

A consistent approach through each phase that caters for the use of emerging technologies such as BIM at the conclusion of a project will be key. We have explored various topics as part of our intellectual property in construction series.

#PRStudChat Kicks off the New Year with a January 17th Twitter Discussion on SEO

PR Expanded

ET, on all things search and Search Engine Optimization (SEO). Technology PRStudChat Domain.ME Natasa Djukanovic public relations Search Engine Optimization SEO#PRStudChat kicks off the New Year with a Twitter discussion on January 17th at 12:00 p.m. If you’re in PR and you thought SEO was someone else’s job, then you should think again. PR pros need to acquire new skills and SEO is definitely one of them.

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4 ways to get the most out of your communication technology

PR Daily

The technology that transforms our personal lives eventually finds its way into the workplace. Technology should be used to humanize and scale our communication, not to automate it. With the rise of technology like AI, the temptation to automate employee communication is high. Technology alone can’t do that for you. The New York office doesn’t need to see the Palo Alto lunch menu, and engineers don’t need the new sales collateral.

He fired me and Launched my Career in Tech PR

Flack's Revenge

People sometimes wonder how I started out in engineering and wound up in PR. I was walking the NAB show aisles at the Javits Center in NYC a few weeks ago, taking in the exhibits and scouting new business when I decided to check out the neighboring AES (audio engineering society) show. I had briefly toyed with becoming a sound engineer before my parents convinced me that “real” engineering was a better career choice. I was not an engineer.

Turn Your Secret Sauce into a PR Asset with these 4 Steps

Flack's Revenge

It is not just about fact finding – but teasing out the cool, to help turn a dry story about technology into something really interesting. From there it depends on how relevant the technology is to the company’s goals.

‘I am my mother’s son’: Harry uses a photo of Diana and vows to ‘unleash the power of compassion’ with Meghan on new website for foundation that reveals partnerships with Stanford ‘centre for altruism research’ and ‘humane technology’ charity

Mark My Words

Archewell is also supporting the Center for Critical Internet Inquiry at the University of California in Los Angeles, which aims to champion racial and economic justice in the technology world. ‘It’s a place where compassion matters, communities gather, and storytelling is the engine. Mail Online Duke and Duchess of Sussex today set out goal to ‘build a better world’ in open letter on their updated website.

Why Press Releases Are Still a Viable PR Techniqiue

The Proactive Report

According to the 2016 Global Trust Barometer search engines (read Google) are the first-used and most trusted media source. Yes, the public regards Google and other search engines as a media source. So how do you get your news and content displayed in these valuable search engines and new sites? Not at all – while technology has disrupted PR in many ways it has also made it more accessible to the small business owner with a tiny budget.

What Do Journalists Want? Part 2: Five Mobility Trends

Bianchi Biz Blog

But they are also moving more toward normalcy and are increasingly focusing on products, technologies, trends, business strategies and what lies ahead. Fast-paced autonomous and connected car technology innovations are moving at the speed of light. What do journalists want?

Vishal Padhye Named to PRWeek Dashboard Top 25 List for 2021

Critical Mention

NEW YORK — Vishal Padhye, Chief Technology Officer at Critical Mention—the leading all-in-one media monitoring and intelligence platform—has been named to PRWeek’s list of the 25 most influential people in communications technology for 2021. .

How often should you check SEO metrics?

Shift Communications

Search Engine Optimization sounds like a tricky thing to navigate and Google doesn’t make it easy. Because of this change, site owners won’t see huge drops like they did with Panda or Penguin, but they will see a steady fluctuation in search engine and keyword ranks. Search Engine Land , Search Engine Watch , Matt Cutts’ blog and videos , and Moz’s blog category on Basic SEO will get you started. Account Manager, Marketing Technology.

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PART 2: Big Data 101 for PR

Onclusive

A few weeks ago my colleague and engineering partner-in-crime, Frank Jing, knocked it out of the park with his succinct and […]. All About Tech big data big data 101 big data for PR Frank Jing PR PR education PR tips public relations Ryan Rapp storytelling technologyWe know, we know…sequels so rarely live up to the hype of originals, but I can assure you this part duex is guaranteed to deliver as much punch and pizzazz as what came before.

New Group Aims to Study Impact of AI and Algorithms on Society

Flack's Revenge

I’ve had many great conversations with my friend and PR authority Toni Muzi Falcone about the impact of technology on the field and society at large. But there are implications well beyond PR – technology increasingly determines not only the news we read, but has a role in everything from banking to education, transportation, healthcare and beyond. ” Increasingly the technology platforms (the social networks and search engines) are the computers.

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The Making of Cision: A Brief History of 15 M&A Transactions that Consolidated a Sizable Chunk of the PR Technology Market into One Company

Sword and the Script

In the course of putting together the monthly PR technology summary ( PR Tech Sum ), I’ve realized that no news site has compiled a complete list of all the acquisitions around Cision. Today, the company is perhaps the largest of its kind, and I think understanding how it got to the place it is now, offers an interesting window into the world of PR and the evolution of technology for the digital PR community. 3) September 15, 2014: Visible Technologies.

Annual USC Annenberg Study Finds Communicators Skeptical About Tech Innovations

PRSay

According to USC Annenberg’s 2019 Global Communication Report , PR practitioners see pros and cons to innovations in communication technology. The study, culled from responses of more than 2,100 PR leaders, CEOs and students worldwide, revealed that 61 percent of PR pros predict that future communication technology will inspire a higher level of media and news engagement from average citizens. Thought Leadership disruptive technologies technology Trends

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Critical Mention Launches Media Contact Database, Expands Earned Media Suite

Critical Mention

The release of our Media Contact Database is the culmination of months of tireless work by the Critical Mention engineering, DevOps, product and data curation teams,” said Vishal Padhye, Chief Technology Officer at Critical Mention. “We We are leveraging sophisticated technology and our amazingly dedicated curation team to set up processes that ensure that customers are always seeing the most current, accurate data.

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PRTech Is Evolving. Is Your PR Strategy?

PR Expanded

SFM: One of our PR Engineers, Kelly Byrd, wrote about PR data bias , which is essentially the unconscious bias that happens when we view data that does not support what we suspect to be true. Technology Public Relations Strategic Communications AirPR Data Driven PR PR Data Literacy PRTech Sharam Fouladgar-MercerIn a recent post , I suggested leveraging Nielsen’s research in order to create data-driven marketing and communications plans.

I‘m in PR: What’s the Big Idea?

Flack's Revenge

Admittedly, this is not just about PR – it involves product engineering and other aspects of marketing. The book Play Bigger (authored by the consulting firm of the same name) popularized the approach, which they call “category engineering”, and explained how companies like Salesforce, AirBnB and Uber became kings in each of their categories. Campaign Analysis Public Relations Social Media Tech PR Technology brand advertising PR publicity

5 Easy Tips for Learning in Not So Obvious Places

PR Expanded

Alexa is especially helpful if your family abides by the “no technology at the table rule.” YouTube is the #2 search engine and a haven for visual learning. Technology Amazon Echo Career Growth PR Learning PR mentoring public relations Visual LearningLearning doesn’t have to be limited to the physical classroom environment. Although I love teaching in the classroom, today I’m also an online professor and a LinkedIn Learning instructor.

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PR Agency Search: Priorities in a PR Expanded World

PR Expanded

Simon Erskine Locke is Founder & CEO of CommunicationsMatch TM a global communications-focused matching search engine. Technology Social media Agency Search Report CommunicationsMatch PR Agency Search PR skills Simon Locke Social Media CapabilitiesA Guest Post by Simon Locke, Founder & CEO, CommunicationsMatch TM.

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At EdelmanDigital.Com: The STEM Moment in a Post-Network Age

Where the Fishermen Ain't

PLTW is the nation’s leading provider of learning programs in Science, Technology, Engineering, and Mathematics (STEM), which not only includes K-12 curricula but professional development for teachers as well. Edelman Education edelman education engineering mathematics science stem technology From the day job : Last week, I had the pleasure of speaking at the annual summit for one of our clients, Project Lead the Way.

A Company Launch: The Story of Bringing SiFive Out of Stealth

Shift Communications

Given their central role in every electronic device we use, improving chip performance in a cost-effective manner is crucial to making technology more affordable and available to both inventors and society at large. Also, given the technical nature of the company and product set, the SHIFT team needed to design messaging that enabled SiFive to resonate with non-engineering tech and business press. Media Public Relations Technology company launch media relations technology PR

Naughty or Nice? State of Tech Brand and PR Implications

Flack's Revenge

Is the tech industry a land of opportunity, a growth engine of our economy; a place where coders garner huge salaries and entrepreneurs achieve the American Dream? PR Public Relations Tech PR TechnologyOr is it is a hyper-aggressive frat party, where arrogant Masters of the Universe throw mad money around and Kool Aid drinkers build stupid things? Perhaps it is a little of both.

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6 Common PR Mistakes Made By Startups

ImPRessions - Crenshaw Communications

In some tech sectors there’s a pack mentality, with many companies promoting their offering with similar phrases, or empty jargon that might impress engineers, but is unlikely to sway journalists. But the work of media relations remains highly personalized and relatively inefficient in technology terms. Crenshaw Communications imPRessions public relations technology startup PR

AdTech NY 2016 Wrap

Flack's Revenge

Adaptive Campaigns – It’s a programmatic real-time engine that delivers the most relevant ad content for every impression; there’s some pretty interesting predictive tech behind Adaptive. Events Marketing NY Tech Tech Technology adtechI attended AdTech last week, which featured a great lineup of keynotes and panels and over 100 vendors.

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Infographic: How to achieve SEO success in 2019

PR Daily

A fresh approach is essential if you want to rank highly on important search engine results pages. In the constant cycle of algorithm updates and new trends, what will help land your website atop influential search engine results in the coming year? Brand managers should also tap into the power of technological advancements in their content strategy. Infographics Marketing search engine optimization SEO

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Tech has an image problem. How do we fix it?

Flack's Revenge

My industry is technology. Do we blame businesses that eat up technology to improve operations and for competitive advantage? Tech continues to be an important engine for our economy, and our innovation is key to U.S. Public Relations Tech Technology Uncategorized hournalism media public relations Silicon Valley tech industryI am a PR guy. I build brands and polish images. It is not my client (well, companies within tech are).

Will Artificial Intelligence Soon Replace Communications Departments?

Doctor Spin

My guess is that humanity will venture far into transhumanism (humans augmented through technology), a sort of cybernetic renaissance , long before we successfully decode human language through modeling consciousness. We will master genetic engineering and create a human API before we are able to construct a machine that are using language the way we do. Smart contracts (blockchain technology). We developed our capacity for language use about 75,000 years ago.