Stephen Waddington

OCTOBER 21, 2019

It can be exclusive access to content, products and services, or financial remuneration. We’re all influencers now The common perception of influencers is individuals on Instagram or YouTube flogging stuff. Other outcomes include brand awareness, crisis communications, employee advocacy, and social change.

Government 60

Government Publicity Marketing Advertising 60

Stephen Waddington

DECEMBER 30, 2019

It is firmly on the agenda of industry bodies and progressive organisations are talking steps to address it for employees. Good employers can support the mental health and wellbeing of employees through good management and a progressive workplace, but the organisation needs to deliver its commercial goals. What we do 5.

Government 103

Government Education Print Ethics 103

Shift Communications

OCTOBER 30, 2015

This is an outlier; Facebook, Twitter, and Instagram all have significant majorities of members using their respective services from mobile devices. We also anticipate accelerated rollouts of LinkedIn Elevate (the employee advocacy service) and Social Selling Index. Christopher S. Vice President, Marketing Technology.

LinkedIn 60

LinkedIn Social Media Marketing Mobile 60

Presspage

OCTOBER 24, 2017

This may be a negative product review, a dissatisfied employee or a stakeholder that inadvertently leaks the news. Choosing the right channels Blogs, vlogs, Instagram, Snapchat, and LinkedIn. Nowadays, anything and everything can be researched online, so make sure you are upfront and honest when putting out a statement.

Crisis 102

Crisis Measurement Reputation Crisis Management 102

Sword and the Script

APRIL 30, 2019

2) SocialChorus adds new employee comms products. SocialChorus is an employee communications platform that announced several new products at its customer conference. Being able to share and collaborate on lists, keep a track of notes and comments on contacts and see where other employees are at with their tasks is incredibly handy.”.

Industry 91

Industry Media Technology Employee 91

ImPRessions - Crenshaw Communications

MAY 15, 2017

Most new hires will get broad exposure to the range of essential PR skills, from writing to research, to media outreach, and their work may touch several different PR sectors, from financial to fashion. As part of the group, young employees learn how to cooperate, delegate and support each other. Learn the value of teamwork. .

Skype 147

Skype Agency Meeting Software 147

Doctor Spin

JUNE 29, 2022

Cover photo by Jerry Silfwer ( Prints / Instagram ). Without getting too hung up on establishing an exact definition of PR , the value of PR can be seen as the total value of all the relationships mentioned above. Any boardroom would be mad not to invite such a PR function. Humans influence humans. Image credit: Unknown.

Public Affairs 52

Public Affairs Crisis Banking Crisis Communications 52

Mindful Marketing

NOVEMBER 6, 2021

” Wasn’t ‘unifying disparate digital worlds’ what Facebook did when it allowed users to link the platform to their Instagram accounts ? In a manner of speaking it was, but the metaverse purports to be much, much more. So, what exactly is the metaverse?

Facebook 73

Facebook Google Privacy Tools 73

Shift Communications

JULY 31, 2015

LinkedIn continues its steady growth to 380 million users; since its divergence from Twitter in Q2 of 2014, LinkedIn has continued to outgrow Twitter and is near parity with Instagram’s audience size. This focus can come at the expense of other initiatives or improved experiences. Looking Ahead: What Does This Mean For You?

LinkedIn 60

LinkedIn Social Media Media Advertising 60

Sword and the Script

MAY 11, 2019

The study suggests announcements about financial transactions like funding or acquisitions didn’t convert. Because these external award announcements have an effect on employees! c) Financial transaction releases do not underperform. Facebook said as much in a recent study about brands on Instagram. Be smart about it.

Study 144

Study Media Relations Media Measurement 144

Doctor Spin

MAY 21, 2021

Perhaps they treat their employees badly? Perhaps they’re struggling financially? If you ask your employees how they would spend a large budget, you typically get surprising answers. What about making a row of quiet rooms where employees can meditate and catch their breaths? Perhaps they’re overcharging?

How To 52

How To Hotels Survey Employee 52

PR in High Definition

JANUARY 23, 2020

When approaching a serious issue, distributing your latest company financials or putting out a formal company statement breaking some bad news, you should refrain from using any sort of unnecessary punctuation, especially exclamation marks. Is it the right time? Also, bear in mind who’s speaking. Still, take heed.

Social Media 62

Social Media Blogging Course Financial 62

Beyond PR

NOVEMBER 30, 2017

If they want readers to consider them the serious player that they are in the insurance space, they’re going to back up that claim with stats on how many customers, policies, employees they have, as well as their financial ranking. And of course being as Instagram-worthy as they are, they work in their social presence too.

Examples 65

Examples Insurance Insurance Fashion 65

Shift Communications

JUNE 19, 2015

For example, if an ad features an endorser who’s a relative or employee of the marketer, the ad is misleading unless the connection is made clear. The questions about disclosure start to get trickier when we start talking about marketing campaigns on platforms like Twitter, Instagram, Pinterest, SnapChat and the like.

Guidelines 60

Guidelines Agency Pinterest Privacy 60

Beyond PR

MARCH 31, 2017

This notice publishes the results of the CSA’s analysis of “social media disclosure” by 111 reporting issuers on websites such as Facebook, Twitter, YouTube, LinkedIn and Instagram, as well as the issuer’s own websites, message boards and blogs. What type of information about the issuer (financial, legal, operational, marketing, etc.)

Social Media 40

Social Media Policies Guidelines Media 40

Prohibition

JANUARY 14, 2022

Your employees and stakeholders could be made to look incompetent or immoral. For example, an employee leaks damaging information about your company. ? A major crisis. Claims of sexual harassment by an employee might trigger this response plan. What if someone made an offensive statement on Facebook, Twitter or Instagram?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Sword and the Script

OCTOBER 29, 2019

Prezly provides a range of tags that you can use to segment and filter your contacts, where for example, you can segment a list of reporters interested in financial news vs. product news. Among its customers are agencies that range from the smaller side with 3-5 employees – all the way up to 120 or more staffers.

Pitching 64

Pitching Analytics Enterprise System 64

Solo PR Pro

SEPTEMBER 8, 2015

Lundell illustrated why networking is so important by introducing Denielle Ricci, an employee who first introduced herself by asking to be her intern. AL: We really have great engagement across all of our channels including Facebook, Twitter, Instagram and Snapchat.

Real Estate 40

Real Estate YouTube Tourism Social Media 40

Contently - Strategy

AUGUST 22, 2019

If you’re a content marketer at a financial institution, you’ve been asked to fulfill a particularly bright promise: not only do you need to establish a trusting relationship with your audience, but you need to develop a voice entertaining enough to make your bank stand out. MD Financial’s Medical School Cost Calculator.

Banking 111

Banking Content Marketing Examples Industry 111

Sword and the Script

DECEMBER 20, 2022

They enable consumer brand marketers to connect with influencers who have large followings on Instagram, TikTok, and YouTube, in a straightforward transactional manner. Continued financial pressures on media companies will mean fewer journalists and less opportunity for companies to get their message out.

Marketing 196

Marketing Content Marketing Data Social Media 196

Sword and the Script

DECEMBER 22, 2020

Happy employees are the ultimate growth driver. Brands that emphasize employee experience (EX) and customer experience (CX) achieve business growth nearly 2x faster, according to a study by Salesforce. Video performs best on Instagram. “A Source: 3 Studies Branding and Marketing ). Source: Want the Fastest Growth in Business?

Survey 178

Survey Marketing B2B Study 178

MaccaPR

NOVEMBER 30, 2017

To start, the launch of 'Fearless Girl' by agency McCann New York for its financial client, State Street Global Advisors (SSGA), generated 4.6 billion Twitter impressions, over 215,000 Instagram posts and a 379 percent increase in SSGA’s share of voice in the first month. More metrics, eh?

Marketing 76

Marketing Consumer Measurement Viral 76

Burrelles Fresh Ideas

JUNE 13, 2023

Tip 2: Use social media for PR Social media platforms offer brands various options for affordable public relations campaigns , which provide solid results in raising awareness around your business entity or product offering — utilizing Facebook, Twitter, Instagram and LinkedIn just may do the trick. You can connect with her on LinkedIn.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

PRSay

JUNE 26, 2016

So, hold off on the tweets, Facebook updates, Instagram posts and snaps on Snapchat (the communication tactics) until you address social media by using it as a part of your planning process: Get closer to your customers and learn about the market through social media data and analytics.

Social Media 113

Social Media Media Infographics Community 113

Sword and the Script

APRIL 3, 2018

In other examples, I saw web and social posts from employees of a client I hadn’t seen before. LinkedIn, Pinterest and Instagram were noticeably absent. I imagine there are similar financial and technical hurdles to pulling in content from social media sites. 2) Brand24 is fairly easy to use.

Media 64

Media System Tools Google 64

Stuart Bruce

JULY 23, 2017

The second problem with ROI is in many cases I see the marketing team isn’t actually calculating the ROI because they don’t know actually understand what that specific financial term means. How about getting the CFO to calculate the ROI of his or her finance team?

Social Media 68

Social Media Media Customer Service Corporate 68

Sword and the Script

DECEMBER 24, 2019

Here’s how the numbers break down specifically: 83% of reporters said Twitter was most valuable; 40% said Facebook; 26% said LinkedIn; 21% said Instagram; 13% said Reddit; 12% said YouTube; 8% said WhatsApp; 5% said Signal; and 1% said SnapChat. Employee engagement surveys: 36%. 9) Senior marketers expect budgets to grow.

Marketing 78

Marketing Publicity Survey Study 78

Cision

MAY 21, 2015

A show about communicating with clients, prospects and employees – in person, in print and online. Among other digital marketing strategies, you’ll learn how to leverage social platforms like Twitter, Facebook, Google+, YouTube, Instagram, Pinterest and Vine. 13) Mike Stelzner. 38) Ed Gandia. 39) Donna Papacosta. 40) Danny Ivy.

Social Media 120

Social Media Marketing Pinterest Media 120

Stephen Waddington

NOVEMBER 21, 2018

To prosper long term, every company must not only deliver financial performance, but also benefit all their stakeholders, including shareholders, employees, customers and communities in which they operate. These forward-thinking organisations are using new technologies as a means of listening and engaging with employees.

Publicity 120

Publicity Analysis Measurement Tools 120

Stuart Bruce

OCTOBER 30, 2014

That means you’re welcome to tweet, Instagram, Vine or Snapchat at will. It’s 86% for Twitter, 98% for Instagram or 100% for Snapchat. The motion was “You don’t need compliance rules when your employees have social media.” Doing right by your employees. I see three main drivers. Mobile, data and wearable technology.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Stephen Waddington

FEBRUARY 12, 2019

Facebook has a strong and growing platform of services including Instagram and WhatsApp. You can build beautiful websites and apps, you can publish gorgeous branded content via Facebook and Instagram but if you fail to meet the expectation of your public you’ll face reputational issues. Meanwhile Google+ has fallen by the wayside.

Publicity 79

Publicity Community Pinterest Reputation 79

PRSay

SEPTEMBER 12, 2016

4,629 photos to Instagram. I experienced first-hand their standards, professionalism and deep commitment to their employees and clients. Consider that every single second, at the crossroads of human communication and technology, 2.5 million emails are sent. In a second. 193,000 text messages. 219,000 posts are added to Facebook.

Leadership 0

Leadership Agency Education Communications 0

Stephen Waddington

DECEMBER 15, 2021

Value of the environment - The Economics of Biodiversity: The Dasgupta Review by Sir Partha Sarathi Dasgupta describes how free markets driven by financial metrics are damaging the natural environment by failing to place a value on natural assets. of employees worked from home during the pandemic.

Publicity 128

Publicity Government Guidelines Facebook 128