Barokas

MARCH 16, 2020

Consider all stakeholders (partners, employees, candidates, customers, media)—update them frequently and in a timely manner. Stick to the facts and point your audience to official resources (your local government communications or the CDC) for more information.

Communications 88

Communications Case Study Conference Resources 88

Ethical Voices

OCTOBER 16, 2023

I also did communications for our vice president of product at the time, where I handle internal all-hands meetings and things like that. I did data communications for our local, state and national reporting. That was my first exposure into the communications world. Then you all know what happened in March 2020.

Ethics 80

Ethics Data Crisis Apparel 80

5W PR

SEPTEMBER 11, 2019

These include strategic planning and communication, new and social media, organizational planning, broadcasting, as well as media relations and writing. The elective courses allow students to focus on particular areas of public relations. What Can I Do With a Public Relations Degree? Earn Your Spurs.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Sword and the Script

JUNE 18, 2019

What is for sure is that a solid PR team is versatile and can expertly cover down on a broad number of functions: internal comms, external comms, executive comms, media relations, analyst relations, corporate social responsibility, thought leadership and marcom, and as I’ve long proposed, content marketing, among many others.

Employee 150

Employee Print Writing Survey 150

Stephen Waddington

MAY 16, 2019

Christian headed to London to work at an agency called Freuds before heading back north to work for a local agency. Radu Firanescu, Digital Marketing Associate, Tea Venture @RFiranescu Relationships lead to jobs Sarah-Jayne Taylorson completed a series of media work placements during her first degree at Northumbria University.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Landis PR

APRIL 12, 2021

Wires are essential for news organizations wanting to get a jump on a story, and they complement the news organizations’ staff by covering stories the local papers can’t or won’t get to themselves. We also cover the significant issues of the day: COVID, the environment, demographics, social justice, politics, education.

Meeting 98

Meeting Media Print Enterprise 98

Communications Conversations

MARCH 29, 2019

So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. I give you 15 up-and-coming social media and communications rock stars! Sarah Schoeneck, Media Relations Manager – Patterson Dental (nominated by Arik Hanson). They had to be younger than 30.

Social Media 128

Social Media Agriculture Marketing Media 128

Communications Conversations

DECEMBER 13, 2019

So, I thought it was worth commemorating since the MN PR Blog has been an instrumental part of the local PR community for 15+ years. I wanted to get some additional flavor for what the MN PR Blog meant to people in our industry, so I asked some colleagues and leaders in local Minneapolis/St. This is a pretty big moment.

Blogging 78

Blogging Agency Community Local 78

Stephen Waddington

DECEMBER 30, 2019

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting. And then there are areas of practice that have moved more rapidly.

Government 103

Government Education Print Ethics 103

Stuart Bruce

NOVEMBER 1, 2017

However, public health improvement covers a broad spectrum of activity and while most of it is one to one support a lot of it is also about education to help people live healthier lives. One way of changing the internal perception of what public relations can deliver is by improving how it is planned, measured and evaluated.

Measurement 68

Measurement Publicity Case Study Government 68

PR Conversations

OCTOBER 27, 2023

The difference now, I think, is that the new media make it difficult, if not impossible, for an organization to deceive itself by thinking it has the ability to control which publics it wants to develop a relationship with and the communication that takes place with those publics. Thus, these educational institutions also are to blame.

Reputation 52

Reputation Social Media Internal International 52

PRSay

SEPTEMBER 2, 2016

Coming out of college I came across an opportunity as a communications intern at Tennis Canada. I was able to jump in there with the media relations and publication relations teams at a time the country was on fire with Olympic pride and the Olympic movement was more popular than ever. Educating people on our athletes.

Sports 68

Sports Education Construction Television 68

Barokas

SEPTEMBER 8, 2017

Finally, be sure to check if your campus has a local PRSA chapter that you can participate in, as these groups often have great networking opportunities for students. For those who are able to take on intern work during the school year or even during the summer break, look for internship programs that give you a wide variety of experiences.

Case Study 60

Case Study Study Course Groups 60

Stephen Waddington

MAY 23, 2018

Tools were benchmarked against the GBOK framework by an international group of practitioners. The 2018 report suggests that copywriting, campaign delivery, media relations, strategic planning and social media relations are among the most common PR activities.

Analysis 60

Analysis Technology Tools Exercises 60

Stephen Waddington

MAY 8, 2018

Caroline Latta, strategic public engagement and communications lead at NHS North of England Commissioning Support describes the NHS Child Heath app aimed at educating parents about common childhood illness and reducing attendance at NHS services. #3 7 Creating space for cultural graffiti There’s a related point.

Communications 63

Communications Healthcare Print Community 63

Bianchi Biz Blog

APRIL 29, 2024

Joanne Chan, founder and managing director at LBS Communications The information in this post originally appeared on Public Relations Global Network’s blog. We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners.

Marketing 92

Marketing Local Crisis Management Internal 92

Critical Mention

APRIL 26, 2017

My favorite is when we outsourced our media rights to Learfield/International Sports Properties in 1999. If an issue of this magnitude occurs, the PR and messaging doesn’t come from the Athletic Department, but rather from the University’s News or Media Relations department. There was a public outcry.

Sports 60

Sports Internal International Enterprise 60

Communications Conversations

MAY 3, 2016

He mastered media relations managing information for national outlets like ESPN and Sports Illustrated. His popularity and ability to inspire students has played a critical role in the success of the school’s investor relations club where he has steadily grown his knowledge and responsibility. Kathryn Duke, @dukekathryn.

Sports 0

Sports Leadership Internal International 0

Scott Public Relations

APRIL 2, 2020

Those who are most likely to vote tend to be older, white and educated. When they were away at college, we sent them their mail-in ballots and information on local candidates that were on the ballot. They are less engaged with news and feel uninformed. They are busy, they may think voting is a hassle, and they have other priorities.

Insurance 71

Insurance Insurance Healthcare Technology 71

Scott Public Relations

SEPTEMBER 26, 2018

Third-party vendors often cannot access a patient’s medical record, do not consult with their regular physicians, and may be unfamiliar with resources available locally to patients. Stakeholders must educate patients about the value of telehealth services to make them more willing to try it.

Healthcare 40

Healthcare Insurance Insurance Guidelines 40

PR Conversations

OCTOBER 29, 2015

Off I went to Teacher Training College to embark on a three-year Bachelor of Education programme delivered by the Council for National Academic Awards. Regardless, the focus of my position was to ‘professionalise’ the role, which was located within the highways departments of local councils. Guess what? I despised it!

Publicity 40

Publicity Local Training Education 40

Solo PR Pro

OCTOBER 6, 2015

The top predictors of hourly rate are total PR experience , local client base (geographic limitation associated with a lower rate), larger typical client size , and Solo PR PRO Premium membership. Local client base (versus regional, national or international) – local client base associated with lower rate.

Survey 40

Survey Report Local Data 40

Sword and the Script

DECEMBER 20, 2022

b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels. Internal comms takes center comms stage in hybrid work. Bill Byrne , Managing Director, Remedy Public Relations.

Marketing 190

Marketing Content Marketing Data Social Media 190

PR Conversations

SEPTEMBER 22, 2015

I chose to interview members of Ferpi , because I consider belonging to the largest Italian association of PR professionals a signal of a deeper awareness of the impact of our craft and vocation, in addition to the educational opportunities and current affairs information it offers. All work in high-profile companies or sectors.

Interviews 40

Interviews Enterprise Corporate Internal 40

PR Conversations

MARCH 6, 2015

For graduates who in many countries face repaying educational debts from having invested in a specialist qualification, understanding how to calculate their worth – and where they can best achieve a return on their talents is vital.

Publicity 40

Publicity Advertising Advertising Industry 40

PR Conversations

MARCH 6, 2015

For graduates who in many countries face repaying educational debts from having invested in a specialist qualification, understanding how to calculate their worth – and where they can best achieve a return on their talents is vital.

Publicity 40

Publicity Advertising Advertising Industry 40

5W PR

JANUARY 31, 2024

It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. Media Relations: Establishes and maintains relationships with journalists and influencers to secure media coverage and positive exposure for the tech brand.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Bianchi Biz Blog

MAY 18, 2023

Staff experience – Are the staff members earmarked for your account senior professionals with 12 or more years of experience in your area … or are they junior professionals who are smart and eager but will require a lot of your marketing department’s time being educated, coached and trained about your sector?

Agency 80

Agency Automotive Mobile Local 80

PRSay

OCTOBER 2, 2019

Business Wire is a proud sponsor of the PRSA 2019 International Conference in San Diego on Oct. With broader audiences, more competition and more opportunities than ever, PR professionals are facing new challenges when it comes to attracting media attention. . CHALLENGE: Attracting media and consumer attention.

Local 80

Local Storytelling Infographics Resources 80

Sword and the Script

MARCH 1, 2022

One thing that separates PR, and specifically media relations, from marketing and advertising is third-party validation: there’s nothing you can say about yourself that’s as powerful as someone else saying it about you. The research firm Burson Taylor puts the PR software market at $4 billion , but it’s an educated guess.

Software 121

Software Case Study Advertising Advertising 121

Sword and the Script

DECEMBER 10, 2019

4) Better integration of owned, earned and paid media. The early adopters have been educating the market in the last few years about the successes that can be had with integrating own, earned and paid media. Firms that stick to being mere providers of media relations will continue to lose market share.”

Marketing 101

Marketing Content Marketing Advertising Advertising 101

ZudePR

MAY 31, 2015

“The lightbulb went off when I realised the blog was a great way to educate, raise awareness about pressing industry topics, and to collaborate with people I couldn’t normally reach. Stuart is an international PR adviser, speaker, trainer, and blogger. For me, as a local government employee, there are clear political boundaries.

Communications 81

Communications How To Blogging Content Marketing 81

Sword and the Script

JUNE 11, 2016

Educating marketers, closing that gap and changing that culture is part of what CMI set out to do from the beginning. No longer does a new product launch require a pitch letter and an intern to reach out to a list of editorial contacts — spraying and praying for a response. The “gatekeeper” doesn’t exist anymore. Did you know?

Blogging 60

Blogging Marketing SEO Content Marketing 60

Waxing UnLyrical

APRIL 2, 2016

If we wanted to get information out, we had to depend on the news media, which meant we had to issue press releases. OK… there’s still a bit of a ball and chain, especially if your work focuses on media relations. It is impossible – literally – to do our jobs without it. No more ball and chain! and subject matter.

Strategy 40

Strategy Case Study Community Creativity 40

Stephen Waddington

NOVEMBER 19, 2017

I shared a first draft of this article as a Google Document via Twitter; with MA PR students at Newcastle University; and with colleagues at Ketchum on an international webinar. I’ve also published a blog of key international events in the public relations calendar as part of the project. 10 Communities as media. . #15

Publicity 164

Publicity Ethics Data Community 164