ImPRessions - Crenshaw Communications

JUNE 11, 2020

Journalists are finding less value in press releases with only 3% saying they heavily rely on the document for their writing. One reason the press release has a bad reputation is that it’s often drafted by a PR agency or internal officer but touched by many hands along the way, from marketing to legal counsel. Here’s why.

SEO 221

SEO Data B2B Writing 221

Onclusive

AUGUST 22, 2017

A subset of corporate communications work, developing, documenting, and disseminating overarching corporate messaging is key to building a strong brand with a consistent message. Internal Communications. Internal communications, which also falls under corporate communications, is more nuanced than simply casting out an email.

Media Training 397

Media Training Crisis Communications Conference Training 397

Business Wire

MARCH 14, 2018

(These rules are loosely adapted from the 2018 All for Content conference ) By Simona Colletta – International Media Relations Specialist, Paris Social Media is changing the way businesses interact with customers. One wrong move can have serious consequences for your brand reputation.

Social Media 160

Social Media Mobile Media Video 160

Newsfile

OCTOBER 24, 2023

As a PR professional, you are most likely focusing on trying to enhance your company’s reputation. 4 Common PR Communication Mistakes (+ How to Avoid) As a PR pro, avoiding PR communication mistakes can help you build a positive corporate reputation and reap the benefits.

Communications 52

Communications How To Corporate Training 52

ImPRessions - Crenshaw Communications

JUNE 12, 2018

He helped Pennsylvania Railroad Company manage the press’s coverage of a fatal 1906 railway accident by using a document called a press release. the concept of two-way internal communications to improve the company’s image after a mine strike massacre. Lee also proposed to John D. Rockefeller Jr.

Corporate 178

Corporate Mobile Energy Public Affairs 178

ImPRessions - Crenshaw Communications

DECEMBER 18, 2017

But in the spirit of fair play, here are some examples of reputation management that succeeded in 2017. It seems almost quaint now, given the explosion of reputation-killing headlines that have followed the brand “scandal.” Uber’s reputation work gains speed… then stalls again.

Crisis Management 149

Crisis Management Crisis Airlines Viral 149

PR in High Definition

FEBRUARY 23, 2021

It’s clear that there is a lot of work to be done with repairing KPMG’s damaged reputation and the comms teams are more than likely sorting it as we speak, but what would you do in this crisis if this happened to your organisation? We’ve explored this crisis further in our Reputation Shapers guide that you can access here.

Crisis 71

Crisis Communications Reputation Training 71

Cision

JUNE 26, 2015

Without a crisis communication plan in place to stop threats from escalating to crises, brands often fail to save their reputations from becoming tarnished. It’s a living, breathing document that we’re constantly working on, says Peter. 5. Create Messaging Platforms. The possibilities of where a path will take you next are endless.

Crisis Communications 120

Crisis Communications Crisis Communications Guidelines 120

PRSay

OCTOBER 15, 2020

You can then offer more detailed documents to support those points. Brian Stephens is the CEO and co-founder of Caissa Public Strategy , which has a dynamic portfolio of successful complex communications projects — from building issues campaigns and product launches to diffusing controversial crises and managing and growing reputations.

Product Launch 164

Product Launch Radio Employee Consumer 164

Bianchi Biz Blog

APRIL 26, 2021

The Global ESG Monitor (GEM), the result of an international collaboration between communication and research agencies cometis , KOHORTEN , Xenophon Strategies and currie , examined the sustainability reporting of 140 companies from DAX, EUROSTOXX-50, Dow Jones and ASX-50. But VW was not deterred by this.

Automotive 95

Automotive Study Report Transportation 95

Prohibition

JANUARY 24, 2022

The negative reaction caused by unplanned events can quickly snowball into a full-fledged mess, but that’s where a PR agency comes in to provide documentation, analysis and actionable advice to help companies handle their most sensitive high stakes situations with professionalism. Reputation management.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Polaris

APRIL 7, 2015

Yet if you work for a large company with a good reputation, should you? We hosted them on YouTube and included them in our monthly internal e-newsletter to update employees on progress. A video project usually starts with the client completing a concept development document. Almost anyone can shoot a video with a smart phone.

Video 100

Video Brand Branding Content Marketing 100

Ethical Voices

MAY 8, 2023

And we look at your leadership and reputation. You fill out the questionnaire and you submit documentation to validate your answers. We don’t just take yourself submitted survey answers, we go through the documentation that you provide as part of the process, and then all of that combines into your score.

Ethics 70

Ethics Training Financial Survey 70

Mark My Words

NOVEMBER 6, 2017

When does the reputational damage incurred by being hauled across the coals for using tax havens outweigh the financial benefits? documents, mostly from one leading firm in offshore finance- reminds us that investigative journalism is in buoyant health. Increasingly it seems the rich have a dilemma. The Paradise Papers – a leak of 13.4m

Banking 60

Banking Journalism Reputation Financial 60

Prohibition

DECEMBER 9, 2021

Brands and businesses know how important it is to protect their reputation. In the midst of a crisis, reputations that have been so hard to build can be easily destroyed and the effects can be hard to undo. Create a long-term content marketing campaign – for effective reputation management.

Crisis 62

Crisis Crisis Management Reputation Crisis Communications 62

Landis PR

APRIL 19, 2021

In an international collaboration, led by LCI’s German Public Relations Global Network (PRGN) PR partner, cometis , and the market research institute KOHORTEN together with their other PRGN partners Currie and Xenophon Strategies , the report examined 140 of the world’s largest companies for the quality of their sustainability reports.

Report 52

Report Financial Comparison Government 52

Ethical Voices

MAY 6, 2023

And we look at your leadership and reputation. You fill out the questionnaire and you submit documentation to validate your answers. We don’t just take yourself submitted survey answers, we go through the documentation that you provide as part of the process, and then all of that combines into your score.

Ethics 52

Ethics Training Financial Survey 52

wiredPRworks

NOVEMBER 30, 2018

Wondering how a document with less than 500 words can promise so much? About Barbara Rozgonyi, Creative PR [Personality + Reputation] Visionary. Find out how a humble press release is so much more than who, what, when, where and why. – naturally increase value for meeting planners, associations and events.

Writing 49

Writing How To Engineering Education 49

Contently - Strategy

NOVEMBER 3, 2021

If you’ll be responsible for the task, you’ll want to have a grip on the basics, which include combing through the document and verifying names are spelled correctly, academic degrees are accurate, and titles are up to date. You may be responsible for the process, or the publication may have in-house fact-checkers who handle it.

Content Marketing 120

Content Marketing Marketing Viral Study 120

Prohibition

JANUARY 7, 2022

Without a documented plan, how would you handle a crisis? Crisis management is the process of dealing with an unfavourable situation that could seriously damage a company’s reputation, sales and growth. Crisis management is something every company needs to implement as part of its business processes. What is a crisis?

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

PR in High Definition

NOVEMBER 29, 2021

The drama is the latest in an expanding wave of international cinema and TV series on the site and tells the story of 456 people who are desperately competing in a series of deadly games with the hope of paying off their debts.

Film 62

Film Travel Television Local 62

Maxim Behar

AUGUST 9, 2022

Maxim: However, I would like to clarify what is a defamatory document. Every politician, businessman or person who cares about their reputation, should think twice about what they do and how, with whom and where they do it. To this day, nothing is clear. The price of petrol and the price of gas is known internationally every minute.

Government 52

Government Communications Strategy Social Media 52

wiredPRworks

NOVEMBER 30, 2018

Wondering how a document with less than 500 words can promise so much? About Barbara Rozgonyi, Creative PR [Personality + Reputation] Visionary. Find out how a humble press release is so much more than who, what, when, where and why. – naturally increase value for meeting planners, associations and events.

Writing 40

Writing How To Engineering Education 40

Sword and the Script

AUGUST 14, 2018

a) Press releases typically get more internal scrutiny than any other category of public facing content. The upside is, you get a truly sanctioned document that officially reflects the view (and very pleasing adjectives ) of a business and its leadership. . 7) Press releases, oh, press releases. What stood out for you?

Survey 102

Survey Report Media B2B 102

Reputation Specialist Michael Toebe

MAY 6, 2022

Due to messages that come internally and externally, men learn that they should be able to defend themselves, or that they should not be upset or bothered by what happened. I have had many clients say to me, “ the bruises were easier to deal with than losing my children, job, reputation, home, etc. ” All of the other stuff, let it go.

Course 52

Course Reputation System Healthcare 52

Waxing UnLyrical

JULY 11, 2019

What you must do, then, is create set of brand guidelines: a document that clearly states everything from the fonts you use to the types of stock images you’ll allow to be associated with you. Mix internal images with UGC. People will wonder if that different design approach is your new brand style, or simply an aberration.

Company 84

Company Brand Branding How To 84

The Stalwart Blog

NOVEMBER 18, 2019

And then last but not least, talk to a PR company about crisis communications because one of the biggest and worst things that can happen to your company is that you lose your reputation. Dave Oates: Yeah. Dave Oates: Well, and that sort of leads to my final question to you.

Data 60

Data Privacy System Crisis Communications 60

Sword and the Script

DECEMBER 3, 2019

The company is “moving away from document-based sentiment to sentence based sentiment. PR wants to work with fair and reputable reporters the same way reporters want to work with credible sources. Detailed briefing here. Meltwater improves sentiment analysis. Surveys of reporters show they all favor Twitter by a very wide margin.

Data 87

Data Enterprise Survey Instagram 87

Solo PR Pro

MARCH 1, 2016

Do they show a propensity towards repeatedly revising documents and continually reworking something unnecessarily? When an organization’s internal dynamics are unhealthy and counterproductive, it can wreak havoc on not only your work with them in the short-term but also carries the risk of harming your reputation in the long-run (e.g.,

Guidelines 40

Guidelines Construction Employee Policies 40

Doctor Spin

DECEMBER 15, 2023

Filing refers to storing, organising, and retrieving documents and other digital assets on the intranet. This includes document management systems, digital libraries, and databases This triad forms the backbone of any effective intranet, catering to the most fundamental needs of an organization.

System 52

System Employee Meeting Internal 52

Prohibition

DECEMBER 13, 2021

Crisis management is the reaction to an unexpected event that could have long lasting consequences on the organisation’s finances or reputation. Crisis management is an organisation’s response to unexpected events that threaten to do serious harm to the reputation or finances of that organisation. What is Crisis Management?

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Beyond PR

APRIL 22, 2016

Every business is different and what needs to be in your response plan will require careful research, documentation, and frequent revision. Learn more about planning and executing a crisis communication plan during PR Newswire’s next webinar Navigating a Crisis: Top Tips on How to Protect your Reputation on Wednesday, April 27 at 1 PM ET.

Crisis 40

Crisis Crisis Communications Chemicals Handbook 40

MaccaPR

SEPTEMBER 13, 2016

Sponsors from Speedo to Ralph Lauren fell away from Lochte, as social media posters and journalists feasted on the crushed reputation of the 32-year-old Olympian. The same goes for any incriminating digital files – e-mails, documents and presentations – that might reveal your company’s most embarrassing actions.

Crisis 48

Crisis Airlines Reputation Corporate 48

PR Conversations

MAY 1, 2017

Again, I don’t know if research has been done, but as a profession we should be aware of, and document, incidences of PTSD that have arisen post crisis along with other aspects of individual health and well being. The addition I would make today would be resources for long term post-crisis support.

Crisis 63

Crisis Crisis Management Leadership Training 63

ImPRessions - Crenshaw Communications

FEBRUARY 7, 2018

Then it made the mistake of taking on a single, enormous client and apparently never pushed back as the work slid from relatively traditional reputation laundering to a racially-charged campaign that embarrassed other clients, employees, and even the embattled South Africa president. Choose your clients wisely.

Reputation 157

Reputation Crisis Management Ethics Agency 157

David PR Group

MARCH 31, 2019

The internet has taken threats to another level as some folks have taken to threatening your reputation as a means to an economic end. We are witnessing the weaponization of reputation. He threatened a virtual whack to the reputational kneecaps, allegedly. And my childhood demon, failure to eat vegetables means no dessert.

Reputation 53

Reputation Guidelines Conference Groups 53

PR Conversations

AUGUST 18, 2011

Internal communications often say they are corporate storytellers. In my contribution, Internal Journo and SEO Expert; New ‘Trust’ Calisthenics for the PR Pro , it appears twice: By examining subject choices and phraseology, the focus of PR pros can move from a ‘how’ to attract attention, to a ‘why’ (and about ‘what’) search perspective.

Construction 40

Construction Internal International SEO 40