Corporate Reputation And The Whistleblower Culture

ImPRessions - Crenshaw Communications

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal slack messages that unpacked a punitive workplace culture. Any crisis manager knows that it’s easier to prevent a reputation crisis than to clean it up after the fact.

Can PR Take Ownership Of Reputation?

ImPRessions - Crenshaw Communications

In business as in life, reputation is everything. Few corporate CEOs will deny that a company’s reputation colors every aspect of business, including marketing, talent recruitment, employee relations, shareholder relations, and the customer experience.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Corporate Reputation And The Whistleblower Culture

ImPRessions - Crenshaw Communications

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal messages that unpacked a punitive workplace culture. Any crisis manager knows that it’s easier to prevent a reputation crisis than to clean it up after the fact.

How internal comms and PR can collaborate and harmonize

PR Daily

If you trust your internal communication team to support a business initiative internally, why stop there? They could be commercial priorities, like increasing sales of Product X, or reputational priorities, such as promoting the company’s sustainability practices.

2020: The Year of the Reputation

Reputation Us

QUESTIONS : Is corporate reputation a focus for your organization in 2020? According to the 2019 DHM Research and ReputationUs study , 93% of consumers say a company’s reputation is important when they choose among products and services of similar quality and price. Corporate reputation is now a strategic intangible asset that affects an organization’s: Financials. Identify reputation vulnerabilities and opportunities. Hey executives!

A Clinical Look at Huawei’s Reputation Management

Ishmael's Corner

The post A Clinical Look at Huawei’s Reputation Management appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Note: A version of this essay appeared in EE Times. Beleaguered. That’s the word that seems tethered to Huawei these days. Yet, “beset with difficulties” doesn’t quite capture what the telecom giant is experiencing.

7 PR Tips For Digital Reputation Management

ImPRessions - Crenshaw Communications

One foundation of a good public relations campaign is reputation management. The growth of social and digital media, of course, presents both challenges and opportunities for reputation management. imPRessions public relations reputation Crenshaw Communicationse digital PR PR

Reputation Plan

Reputation Us

Enhance and protect your reputation by working collaboratively with RepUs once the reputation audit is complete. You’ll receive a step-by-step strategic plan that may include: Internal Reputation Roll-Out – Ensure everyone is aware of the reputation plan and their role to enhance and protect the organization’s valuable reputation. The post Reputation Plan appeared first on ReputationUs Enhance & Protect.

Reputation Audit

Reputation Us

Enhance your reputation by having RepUs assess your internal and external audiences via focus groups, meeting key stakeholders and influencers, surveying target customers and analyzing relevant social media channels. You will be in a better position to understand your reputation’s strengths and vulnerabilities, and we’ll recommend improvements. internal outlets, media, social media, conferences) to communicate information.

LISTEN UP! How Listening Reveals Reputation

Reputation Us

Listening (not talking) to staff, recruits, customers and public leads businesses to problem identification and problem solving—while enhancing reputation. ReputationUs advocates that listening is vital to be a successful organization—and your company’s reputation depends upon it.

Rebuilding Your Reputation: From White Collar Crime to Industry Thought Leader

PR Expanded

In 2014, Richard Bistrong , a former international sales executive, contacted me after he was released from prison. When he reached out, he asked if I would help him with his messaging for the media , work with him to navigate social media, and to rebuild his damaged reputation.

The Do Be, Don’t Be Guide to a Good Reputation

PR Matters

As communications professionals, we all have our favorite books on PR and reputation management, many of which can be found discussed on PR Daily , among other professional media sites. You have been hired to protect and grow the reputation of the company, not undermine it.

LISTEN UP! How Listening Reveals and Strengthens Reputation

Reputation Us

Listening (not talking) to staff, recruits, customers and public leads businesses to problem identification and problem solving—while enhancing reputation. ReputationUs advocates that listening is vital to be a successful organization—and your company’s reputation depends upon it.

The best way to insure your good reputation is to ensure your good reputation

PR in High Definition

However, in our industry, reputations are a bit less tangible – but you can nonetheless take out insurance to cover them! According to a study in 2018, reputation represents as much as 41% of the FTSE 100. 70% of jobseekers say that reputation is important when considering a new opportunity. And for every 5% improvement in reputation , organisations will see a 6.3% increase in purchase intent, according to the Reputation Institute.

How can you rebuild a damaged reputation?

PR Daily

“Which office do I go to get my reputation back?” Donovan was innocent, but not everyone seeking to repair their reputation is. Preventing a crippling blow to your reputation takes a tactical crisis plan, which needs to be catered to the specific situation.

Reputation Ransom: The Latest Cyber Security Threat

Reputation Us

More than ever, the “actors” are tapping into your ethos and pathos by threatening to adversely affecting your company’s reputation. Two recent news items underscore the point: Extortion Scam Threatens Website Owners With Reputational Damage. Send Bitcoin or your company’s reputation is TOAST! But what can these actors actually do to hurt your reputation? Overall, where is your company most reputationally (yes, new word!)

Join us at Facebook HQ for the latest internal comms strategies

PR Daily

Join them at their Menlo Park, California headquarters for the Internal Communications & Employee Engagement Summit at Facebook , July 30–31. Proactively prepare your staff for crises and protect your corporate reputation.

“Chief Reputation Officer”

Reputation Us

Who is in charge of your reputation? If having a good reputation is critical, then who is deputized within your organization to oversee your reputation? RepUs performs the role of the Chief Reputation Officer (CRO) for your organization. We, the acting CRO, collaborate with your organization’s executives to manage and protect your valuable reputation. Assessing (see Reputation Audit) your organization by enhancing a sustainable reputation.

The Importance of Building Brand Reputation in Today’s Social World

PR Expanded

Breakenridge moderates an NYU Public Relations and Social Media Twitter chat on the Reputation Task Force. I’ve been lucky enough to be a part of a number of great teams as we’ve built and maintained the reputation of brands on social networks. A Guest Post By Jason Mollica.

Welcome Kevin Gaboury: LTPR’s New Intern

Reputation Us

It’s the New Year and that can only mean one thing: A new intern! The post Welcome Kevin Gaboury: LTPR’s New Intern appeared first on LTPR. Please help us welcome Kevin Gaboury to our team for the winter.

The Chief Reputation Officer (CRO): A New Seat At The C-Suite Table

Reputation Us

Having a favorable reputation has been proven financially valuable and overall critical to an organization. Statistics from our 2019 survey on the Importance of Corporate Reputation quantify this. 93 percent of participants of the survey indicated reputation is important when choosing among products or services of similar quality and price. But who oversees a company’s reputation? Enter the Chief Reputation Officer or CRO. Reputation: Like A Priceless Asset.

M&A Strategy: Communications and Safeguarding Reputations

Reputation Us

Moreover, the cohesiveness of a strategic plan – and its actualization – must include safeguarding reputation as a paramount consideration. Then the importance of timing and channels of communication can make all the difference in keeping institutional reputations intact. As communication and reputation management professionals, we are often brought into the realm late. Internally to the company being acquired: The board, executives, HR, IT, managers and staff.

Manage Your Reputation After a Fraud or Scandal: Tips For Handling the Media and Public Backlash

Reputation Us

In the process, your credit union’s reputation may take an unfortunate hit. When a crisis occurs, it typically puts your credit union’s reputation to the test. Having a “reputation audit” conducted by a third party can identify where your credit union is most vulnerable.

Reputation Has A New Home – ReputationUs

Reputation Us

We think about reputation a lot. Not our own, per se, but rather business and nonprofit reputations. How are reputations formed? How long does it take to build a strong reputation? Who (employees, customers, community, media, social influencers) ultimately decides what is the organization’s reputation? When a crisis happens, how does it affect a reputation? Today’s reputation is often influenced by the constant digital environment we live in (e.g.,

Bank Stress Tests Complete. Could Your Bank Now Pass a “Reputation” Test?

Reputation Us

It certainly makes our job as public relations professionals working to help banks and credit unions manage their reputation easier to navigate. A good reputation is essential to a bank or credit union’s well-being. But a good reputation is about more than having a good balance sheet.

Survey: Online reputation management essential for marketers

PR Daily

A recent Clutch survey revealed that more than half of today’s digital marketers consider online reputation management “very necessary” to the success of their organizations in today’s increasingly digital world. Why is online reputation management important to PR efforts?

Survey 121

Reputation and Crisis Management: “Trust Me On The Sunscreen”

Reputation Us

Our Advice: Protect Your Reputation. When it comes to safeguarding your company’s reputation or preparing for an unexpected crisis, think of it like putting on sunscreen. So while the sunscreen industry finds itself in a crisis situation of its own, it goes to show you that, even on a solid foundation, maintaining a good reputation requires having a proactive plan to enhance , protect and defend the positive perception people have of your company and/or product. Sunscreen.

8 worst practices in international PR

PR Daily

A quarter-century later, more is at stake and international terrains are even harder to traverse. Executives often mistakenly expect that the reputation they’ve spent years building will magically translate to local societies, adapt to prevailing market nuances and reach their targeted constituencies. Like any “new kid on the block,” the company must build its reputation through hard work and establishing new relationships. Conducting international PR long distance.

7 Actions to Take in 2019 to Enhance, Protect and Defend Your Valuable Reputation

Reputation Us

This year, credit unions should also attempt to balance their overall efforts to both strengthen their individual brand, while focusing on enhancing, protecting and defending their valuable reputations. Reputation is what others (e.g., Reputation Action 1: Focus on Employees … First.

4 reputation management questions worth asking

PR Daily

Like a canary in a coal mine, the recent trend in high profile crises wreaking havoc on well-established personal and brand reputations within a matter of days is a signal too perilous to ignore.

How CSR plus PR adds up to a brand reputation boost

PR Daily

Here’s how well-publicized benevolence can engender loyalty internally and externally. Public relations comes into play here as a powerful tool to bring awareness to CSR efforts and build brand reputation.

2020 Reputation Earthquakes: A Preparation Kit for the Shakes, Rattles & Rolls

Reputation Us

In other words, there are clear indicators that “reputation earthquakes” are coming this year. 2020 REPUTATION “EMERGENCY PREPARATION KIT”. RepUs has launched its simple 2020 Reputation Emergency Preparation Kit for organizations to be prepared for the shakes, the rattles and the rolls of this new decade. The plan also reviews and revises your internal policies and procedures on how to identify, report and act during a crisis. Take a deep breath everyone.

TIP SHEET: Five Actions Nonprofits Can Take Now to Enhance, Protect and Defend Their Reputations

Reputation Us

To do this successfully, nonprofits must, among many other things, take care of their reputation. Reputation is building familiarity, establishing trust and fortifying confidence within your nonprofit and within the communities you serve and from whom you receive support. Conversely, nonprofits are sometimes tasked with protecting their valuable reputations during a crisis or addressing a challenging issue or political climate affecting their cause.

How can you rebuild a damaged reputation?

PR Daily

“Which office do I go to get my reputation back?”. Donovan was innocent, but not everyone seeking to repair their reputation is. Preventing a crippling blow to your reputation takes a tactical crisis plan, which needs to be catered to the specific situation.

How To Protect Reputation In The Age Of Leaks

ImPRessions - Crenshaw Communications

But for ordinary organizations, trivial leaks of internal conversations or information can be problematic. That’s where internal communications and a culture of openness come into play. Most companies hire PR agencies to help them get out positive news.

Weaponization of Reputation

David PR Group

The internet has taken threats to another level as some folks have taken to threatening your reputation as a means to an economic end. We are witnessing the weaponization of reputation. So if you believe the allegations, Avenatti was trying to shake down Nike, but the muscle was not that he would turn-in the swoosh company to legal authorities but rather that he would use his media platform to ruin the reputation of the Nike brand.

Tribe Builder Media Helps Clients Create Their Online Reputation

Tribe Builder Media

Achieving massive brand recognition and managing your online reputation go hand-in-hand. Lucky for you and your business, you do not have to just sit back and let others dictate your online reputation.

Tribe Builder Media Helps Clients Create Their Online Reputation

Tribe Builder Media

Achieving massive brand recognition and managing your online reputation go hand-in-hand. Lucky for you and your business, you do not have to just sit back and let others dictate your online reputation.

Killing them softly: The reputational threat of employee crises

PR in High Definition

What is concerning when reading these reports is that these major international firms still seem to believe some things can be hidden behind closed doors. It could be that there are some issues internally that are still being ironed out. You may be thinking, “But, Charlotte, these companies are still being used by millions of people, this reputational damage is a drop in the ocean for them.” Amazon, Google… so many of the big guys have suffered recently.

How to protect your organization’s reputation from employee misconduct

PR Daily

and others, when the actions of employees strike at the heart of what an organization stands for, it can cause serious reputational harm. From a reputational perspective, it is important that organizations create a crisis-resistant culture that flows through the business.