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Status report: artificial intelligence (AI) in public relations

Wadds Inc.

The impact of AI on public relations is set to be transformative for public relations practice,­­­­ but it will demand updated practitioner capabilities. We have almost certainly underestimated the medium to long-term impact of AI on public relations. Demos suggests that traditional linear career ladders could disappear.

Report 119
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Managing the Challenges of Bad Publicity

Critical Mention

Bad publicity can be considered a rite of passage for some organizations, and many companies even see it as an inevitability. Both big and small businesses are subject to receiving various forms of negative comments and publicity. It’s easy to get caught up in the moment and write an immediate response, especially on social media.

Publicity 105
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Get Ahead With the Most Current Media Database in the Industry

Onclusive

Request Demo. We use a proven 3-step process to verify our media contact database: Onclusive’s artificial intelligence technology starts by analyzing the publication activity of millions of authors across the globe. Then we confirm which of them are full-time, active journalists with recent contributions to reputable publications.

Industry 195
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How To Write Press Releases That Attracts Media Attention: A Guide

PR Fuel

Learning how to write press releases can help you reach and appeal to your target audience. Here are the nine tips you need when learning how to write a press release. Before you learn how to write press releases, it’s important to consider what you want to write about. Not sure where to start?

Writing 88
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Data-Driven PR Campaign Planning: Part 2

Onclusive

Set your messaging, write the story. Take the time to review your media database, including carefully researching and building a pitch list of key publications, authors and influencers who will be essential for your campaign. Which authors, publications, influencers that are most crucial to connect with and/or influence your audience?

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Public Relations Holiday-Checklist

Critical Mention

Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Early on in her career, she developed a passion for marketing, writing and anything within the communication field. Priscilla Osorio.

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The Introvert’s Guide to Public Speaking

Critical Mention

Public speaking is tough, but for introverts, it’s even tougher. Jeanne Salvatore, President of JMS Consulting, discusses her thoughts and provides tips on public speaking to help introverts turn around their presentations. Public speaking is simply a skill. So, if you are an introvert, you can be a great public speaker.