AI in Content Marketing: What It Is, How to Use It and Companies to Demo

PR 20/20

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2020 shopping outlook—6 consumer trends to watch this year

Agility PR Solutions

And one thing’s for sure, physical interactions with products still play a major role in purchasing decisions: the overwhelming majority (82 percent) of consumers say that seeing, holding or demoing a product in-person makes them more inclined to actually purchase […].

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5 Ways To Ensure A Worthwhile Analyst Meeting

ImPRessions - Crenshaw Communications

Bring your best demo. After B2B tech companies offer up an overview of their platform, it’s important to walk through and demo it. Again, this demo differs from a media demo, which is generally very top-level, if provided at all.

Video strategy—the motivations and mindsets that inform targeting

Agility PR Solutions

Delving into how consumers watch digital video—beyond dayparts, demos and/or […]. Consumers watch video on different screens throughout the day—and they do so with multiple motivations—which impacts their receptiveness to advertising.

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How Earned Media Will Impact 2020 Elections

Critical Mention

Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. As Election Day gets closer, media outlets focus their news coverage on candidates, polls, debates and issues.

Most Talked About 77th Golden Globe Nominations for 2020

Critical Mention

Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Share Tweet Share. Critical Mention) – The 2020 nominations for the 77th Golden Globe Awards were announced on Monday.

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Jennifer Johnson Schools on PR and Positioning at NYETM

Flack's Revenge

” Also, there were two great vendor demos at the meetup: Kustomer and Vendorful. Kustomer was demo’d by their COO Rob Bailey. I attended and really enjoyed last week’s NY Enterprise Tech Meetup , which focused on marketing.

EKA: How Media Monitoring Aligns with Strategic Communications

Critical Mention

Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Who is EKA?

See You at Social Tools Summit Next Week

Flack's Revenge

The day will be packed with informative sessions, tech demos, and a nice range of speakers and panels. I am very much looking forward to Social Tools Summit (#SocialTools17) in Boston next Wednesday, where I will be moderating a panel on branding and thought leadership.

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March NY Tech Meetup

Flack's Revenge

All seemed excited and ready to see the evening’s demos. The following is a recap of the demos: KYN. It is really tough to pick favorites, as so many cool and truly useful demos were shown. People flocked to the March NY Tech Meetup on Tuesday, despite the snowy weather.

Sales Director, East

Onclusive

The Sales Director is accustomed to developing and managing a holistic sales pipeline including independent prospecting,conducting their own demos, negotiating economic terms, and closing deals. Have experience conducting in-person meetings as well as web-based demos. Each year, more than $30 billion is invested in corporate communications, publicity and public relations.

Sales Director, West

Onclusive

The Sales Director is accustomed to developing and managing a holistic sales pipeline including independent prospecting,conducting their own demos, negotiating economic terms, and closing deals. Have experience conducting in-person meetings as well as web-based demos. Each year, more than $30 billion is invested in corporate communications, publicity and public relations.

Why AI won’t Replace PR

Flack's Revenge

The demos were pretty incredible (you can check them out in the video link above). I was watching 60 Minutes this weekend, which ran a segment about AI that highlighted China’s growing clout in the tech (Silicon Valley, hope you were watching; you should be scared, very scared).

Enterprise Design Tips and Resources, via NYETM

Flack's Revenge

In addition to two great demos, the event featured a panel that discussed UI design. Demos. No NYETM would be complete without great vendor demos. I enjoyed the NY Enterprise Tech Meetup last week.

Three Steps to Finding Better Influencers

Onclusive

To learn more about AirPR’s software solutions, click here to request a demo today. Gaining respect, trust and social capital with PR and digital marketing influencers in your space is fast become the holy grail of online marketing. But how do you identify who is influencing who?

6 B2B Tech Trends From CES 2020

ImPRessions - Crenshaw Communications

Japanese company Blue Innovation, for example, demoed an autonomous drone that can intelligently navigate a warehouse without human guidance, mapping the place and its inventory using AI. CES 2020 is officially a wrap.

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Go Viral in 2020 with Real-Time Media Monitoring

Critical Mention

Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Earned Media provides an abundance of PR and marketing advantages to many businesses, organizations and individuals.

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Why Video ‘Content is King’ in 2019

Critical Mention

Take a peek into how you can transform your business by testing out our free, custom demo. SCHEDULE A DEMO. We’ve all heard of Bill Gates’ infamous phrase, “content is king,” coined back in 1996. While it remains true, the meaning behind it has definitely evolved since its birth.

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5 SEO Strategies for 2020

Critical Mention

Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Search engine optimization strategies are continuously evolving with search algorithm updates and popular changes in search trends.

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See You at Social Tools Summit Boston in 2 Weeks

Flack's Revenge

The day will be packed with informative sessions, tech demos, and a nice range of speakers and panels. I am very much looking forward to Social Tools Summit (#SocialTools16) in Boston on Tuesday April 12, where I will be speaking about influencer marketing.

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Book It! 8 PR Tips For Nailing TV Segments

ImPRessions - Crenshaw Communications

Can you do a demo? Any good PR person knows that we consume news very differently than we did a decade ago, thanks to social media. Yet television talk and news has been surprisingly resilient. Cable news, in fact, is booming.

How to Turn Earned Media into Brand Endorsements

Critical Mention

Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. PR and marketing professionals have the opportunity to expand their organization’s brand reach by leveraging earned media coverage.

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Must-Have Checklist: Managing Email Marketing

Critical Mention

Training Emails : Educate your clients on your services by offering demos and setting up trainings. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO.

AirPR Recognized As High Performer by G2 Crowd Customer Reviews

Onclusive

Responsible for finding a social media analytics platform and providing analytics on public relations efforts for a marketing agency years ago, I remember the stress of sitting in multiple demos, frustrated with companies who asked too much from me upfront before giving me the information I needed to pass on to my superiors, and also by those who clearly offered me too much data and not enough insight into what really mattered. To set up a demo and start using AirPR, click request a demo.

Raising Seed Capital: Top Tips from NYETM

Flack's Revenge

The demo portion is an important part of every NYETM, and I should mention that were some very cool demos before the panel took the stage – see the end of this post for further details. Karin loves to see demos; use a pitch deck if it helps tell the story.

Enterprise Design Tips and Resources, via NYETM

Flack's Revenge

In addition to two great demos, the event featured a panel that discussed UI design. Demos. No NYETM would be complete without great vendor demos. I enjoyed the NY Enterprise Tech Meetup last week. It is a topic that intrigues me. Fusion PR has represented a number of providers of tech that improve user experience. It’s always great to do a reality check and hear about a market segment first-hand, from those who work in the field.

3 steps to developing a content calendar for Instagram Stories

PR Daily

Here are some ideas to get you started: Product/service demo. Thursday: Product/service demo (or FAQ). Identify your assets, and determine seven content formats to make the most of those resources. Now you have a week’s worth. Produce, publish, repeat.

How to Get Around Paywalls with Licensed Content

Critical Mention

Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO.

Public Relations Holiday-Checklist

Critical Mention

Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Oftentimes, offices are less occupied when the holidays are around the corner.

4 Skills All PR Pros Should Have

Critical Mention

Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO.

How to Know When You’re Mentioned on Social Media and What to do About it

Critical Mention

Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Organizations are often looking for ways to stay relevant online.

Why It’s Important to Track Social Media Mentions

Critical Mention

Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Social Media’s popularity is growing faster than ever before.

Cost Businesses Pay for Not Monitoring Media

Critical Mention

Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Earned media’s value, particularly online, is increasingly growing with the continual rise of internet users.

Investor Relations: Your Earnings Are Out, Now What?

Onclusive

To learn more about AirPR’s software solutions for investor relations, request a demo of AirPR today. Three essentials of measuring your financial earnings news and developing the right message.

The Truth About Earned and Owned Media Attribution

Onclusive

Interested in an AirPR demo ? Understanding the facts about media attribution & the ROI of Growth PR. Many PR software companies claim to be able to measure the impact of Earned Media.

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3 Steps to Efficient Content Amplification

Cision

During this conversation, consider including a call to action for listeners to visit your site for a demo of the product. How many people heard the CTA during and asked for a demo?

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See You at Social Tools Summit Next Week

Flack's Revenge

The day will be packed with informative sessions, tech demos, and a nice range of speakers and panels. I am very much looking forward to Social Tools Summit (#SocialTools16) in Boston next Tuesday, where I will be moderating a panel on influencer marketing.

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Must-Have Checklist: Digital Earned Media Strategies

Critical Mention

Take a peek into how you can transform your business by testing out our free, custom demo. SCHEDULE A DEMO.

Share of Voice Gets A Big Data Makeover: Meet The Improved Power of Voice™

Onclusive

Follow this link to request a live demo. Increasingly in PR and communications, simply measuring the quantity of content that you publish or the number of earned media pieces you garner is not enough. Counting the number of articles that mention your brand and your competitors’ brands is not a reliable indication of the quality of your communications or its impact on your business.

Must-Have Checklist: Marketing & Communications Strategy for 2020

Critical Mention

Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. The new year is approaching, and that means it’s time to start prepping for the changes to come.