ImPRessions - Crenshaw Communications

JUNE 12, 2019

Even if the executive spokesperson — usually the CEO — is naturally charismatic and confident facing the media, she should never venture into the public eye without media training. For PR tips on successful media training , see our earlier post. Stop crying or I’ll give you something to cry abou t”.

Media Training 256

Media Training Training Agency Crisis 256

Onclusive

AUGUST 22, 2017

Earned Media/Media Relations. Far from just managing a digital Rolodex, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. Media Training. Crisis Communications. Relationship building takes time.

Media Training 397

Media Training Crisis Communications Conference Training 397

Garrett Public Relations

FEBRUARY 9, 2019

Lately, there seems to be no shortage of folks who seem hell-bent on creating a crisis for themselves, simply because they seem not to know when to be quiet. The post How Talking TOO Much Can Create a Crisis Where There is None appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH.

Crisis 124

Crisis Examples Publicity Media Training 124

Prohibition

APRIL 23, 2020

In the midst of a crisis, reputations that have been so hard to build can be easily destroyed and the effects can be hard to undo. It doesn’t take much to provoke a crisis, sometimes just a simple mistake on social media can be enough. The key to any crisis communication is to be proactive, transparent and accountable.

Crisis 62

Crisis Telecommunications Reputation Crisis Communications 62

Sword and the Script

JULY 12, 2016

What potential crisis could have a substantial impact on your business? That’s the essence of crisis communications planning – preparing for the worst before it happens. As if convincing management of the need for, and value of, crisis planning wasn’t already a challenge! C orp Comm Unprepared for Crisis.

Study 60

Study Leadership Crisis Crisis Communications 60

Reputation Us

SEPTEMBER 7, 2016

From cyber attacks, to hurricanes, to mergers gone wrong; the negative headlines seem to rule the front pages in media outlets across the CU world. The Credit Union Times interviewed CU crisis experts, including LT Public Relations ‘s Casey Boggs, for the August 31st cover story (below), “Credit Union Crisis Planning Essential.”

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

ImPRessions - Crenshaw Communications

JANUARY 16, 2018

Misguided media relations strategy. Lack of preparation for a media interview. Some CEOs and others in leadership positions shun the idea of media training. Nonexistent or outdated crisis communications planning. Some marketing teams have their own ideas for what will make news.

Skype 170

Skype Interviews Crisis Communications Crisis 170

Onclusive

FEBRUARY 9, 2021

A typical PR agency toolkit can include some or all of the following: Strategic counsel and advice Reputation management Crisis management Media relations, including outreach and pitching Analyst relations (e.g.

Agency 195

Agency Strategy Communications How To 195

PRSay

APRIL 2, 2020

The COVID-19 pandemic is creating unprecedented challenges for the news media. Social distancing has forced journalists to change nearly every aspect of how they do their jobs as they navigate a new way of reporting amid the biggest health crisis in a century. Communicators can also be the “helpers” to the media right now.

Skype 206

Skype How To Crisis Pitching 206

Barokas

MARCH 16, 2020

And while there’s no rule book on how to deal with this crisis, Barokas is committed to helping our clients navigate communications best practices in this challenging and uncertain time. For many companies, it’s fair to wonder what role they should play in the national conversation. Stay well, stay safe, stay sane, stay home.

Communications 88

Communications Case Study Conference Resources 88

wiredPRworks

MAY 6, 2020

It’s a challenging time in so many ways, yet crisis communications is a place where PR people can shine a light. Get media training before you go live on radio or video. Barbara Rozgonyi , CEO CoryWest Media. For businesses, organizations, and people, now is not the time to sit out in a PR quarantine.

Pitching 52

Pitching Training Radio Media Training 52

Communications Conversations

SEPTEMBER 10, 2020

I spend a good chunk of my time on media relations and pitching. Part of this is media training our general managers, personal trainers and other experts to get them ready to go on camera. We really have an embarrassment of riches when it comes to energetic and smart people at Life Time for media.

Radio 167

Radio Journalism Interviews Energy 167

PRSay

NOVEMBER 2, 2017

This provides an opportunity to build upon the individual experience and transition to reputation management and crisis communications, all the while having students emphasize how the brand plays into the narrative surrounding a corporate or personality crisis. She is a public affairs and media consultant based in Washington, D.C.

Communications 116

Communications Case Study Training Reputation 116

PRSay

SEPTEMBER 28, 2016

I regained a fluency in public relations beyond my media relations background. After working over 10 years in television news, she made the leap to public relations. She is now the proud owner of Mother of Pearls Public Relations where they specialize in media relations, media training and crisis communications.

Television 60

Television Media Training Crisis Communications Course 60

Reputation Us

JANUARY 13, 2016

This month’s PR Week , a nationally recognized public relations magazine, highlighted the efforts that police departments across the country are making to connect with communities and address what it calls a “public perception crisis.”. Step #1: Partner with a public relations/communications firm. The S.W.O.T.

Communications 60

Communications Crisis Reputation Local 60

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

When considering an agency to handle reputation management and media relations for a company, consider these signs as indicators of the need to boost PR efforts. Without a PR firm in tow, the odds are that a company spokesperson hasn’t been thoroughly prepared to face the media. A company crisis is looming.

Company 136

Company Interviews Reputation Privacy 136

Cision

AUGUST 24, 2016

They called it program marketing; essentially it was public relations and communications. Have you ever had to deal with a major brand crisis? On my first day, I did an intensive media training with the company’s treasurer and legal counsel, and put him on CNBC live that evening. How did you handle it?

Social Media 120

Social Media Reputation Crisis Media Training 120

PRSay

MARCH 29, 2021

Oprah Winfrey’s prime-time television interview with Prince Harry and Meghan Markle on March 7 provided a reminder of the principles PR professionals should follow to prepare clients for media interviews that create positive coverage and help manage crises. Research reporters, anticipate questions. Will it likely be friendly or combative?

Media Training 180

Media Training Training Interviews Media 180

Rock the Status Quo

DECEMBER 11, 2014

If it is the spokesperson who has to back out due to an emergency, you get your #2 person who is media trained and ready to go (always have them!) Your relationship with the media is crucial for future stories and they won’t forget how you jumped through hoops to help them with their story.”

Interviews 174

Interviews Real Estate Media Pitching 174

MaccaPR

MAY 23, 2016

Relying on Traditional Media Relations Tactics. Social media may be at the forefront of innovative outreach for many companies, but healthcare communicators also still rely on traditional media relations to capture patients and other target audiences. Communicating During a Crisis. November 3, 2015.

Conference 80

Conference Healthcare Marketing Crisis 80

PRSay

MARCH 18, 2020

Monitor the media environment. Media interest in this story will continue until the public health crisis abates. For example, a producer recently told us that they’re specifically looking for medical stories unrelated to the virus this week, and we’ve found that strong, timely pieces with a news hook can still find a home.

Resources 210

Resources Pitching Television Radio 210

Mindful Marketing

FEBRUARY 15, 2017

Also, know what your main communications goals are before hiring a consultant – they tend to specialize in certain areas such as media relations, crisis communications, business writing, etc. If you want media relations but none of you have ever spoken to the press, be sure your agency can conduct media training.

Agency 50

Agency Crisis Communications Measurement Analytics 50

PRSay

JULY 10, 2019

Let me share an experience that a few of you can relate to and what it taught me. You know the feeling when a sudden crisis hits. Michael Smart teaches PR professionals how to dramatically increase their positive media placements. Get more media pitching knowledge from Michael Smart here. But it wasn’t there!

Pitching 119

Pitching Travel Airlines Writing 119

PRSay

APRIL 24, 2020

When pitching story ideas to journalists during the COVID-19 crisis, PR pros should use email, find local news angles and make experts available for video interviews, according to Cision’s “ 2020 State of the Media Report ,” released on April 21.

Report 148

Report Pitching Media Survey 148

PR in High Definition

FEBRUARY 22, 2017

One of the things that keeps our industry interesting is the vast plethora of skills you can learn under the golf umbrella of public relations.

SEO 76

SEO Engineering Google Content Marketing 76

PR in High Definition

FEBRUARY 22, 2017

One of the things that keeps our industry interesting is the vast plethora of skills you can learn under the golf umbrella of public relations.

SEO 66

SEO Engineering Google Content Marketing 66

Communications Conversations

AUGUST 21, 2018

I also handle proactive and reactive media relations in the “mid-Atlantic” region of the U.S., When you have over 1,000 stores around the country, not-so-great things are bound to pop up, so I’ve gotten quite a bit of experience in crisis communications including how to work with local law enforcement, preparing statements.

Sports 113

Sports Retail Local Report 113

Norton's Notes

OCTOBER 13, 2014

Against this, however, 44% typically spend only 1% to 10% of client budgets on digital and social media. If budgets for digital are increasing but we’re spending that money on media relations and the like because ‘that’s what we know’, that’s a worrying statistic. But they all live social media. They try again.

Digital PR 45

Digital PR Trends Training Media Training 45

Prohibition

JULY 19, 2018

Crisis public relation strategies. Social media promotion and responses to negative comments online. Influencer relations. Media training. Social media analysis and management – check out Sprout Social and Tweetdeck. Influencer relations – take a look at Influence. Community management.

Publicity 48

Publicity Advertising Advertising Tools 48

Waxing UnLyrical

JULY 3, 2013

I am flexible on rates, depending on client/project/budget.

Marketing 100

Marketing SEO Writing Engineering 100

ImPRessions - Crenshaw Communications

MAY 8, 2018

Going into an interview with no knowledge of the reporter or outlet can end in disaster, especially in a corporate crisis. For a deep dive on media training , see our earlier post. Truth earns trust, whether in media relations, coworker connections, or client partnerships. Sit up straight. Learn to behave.”

Corporate 195

Corporate Training Reputation Media Training 195

5W PR

JANUARY 31, 2024

It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. Crisis Management PR: Addresses and mitigates potential damage to a tech company’s reputation during challenging situations or crises. This can include investors or customers.

Technology 78

Technology Product Launch Crisis Management Case Study 78

PRSay

DECEMBER 14, 2022

11, Sam Bankman-Fried went on an extensive media tour, casting himself as a somewhat hapless chief executive and denying accusations that he defrauded his customers. After his crypto-currency exchange FTX declared bankruptcy on Nov. As CNN reported on Nov. ” Bankman-Fried, commonly known as “SBF,” was arrested on Dec.

Interviews 78

Interviews Financial Fashion System 78

PRSay

JUNE 28, 2022

A press conference can be a risky way to convey information to the media and the public, particularly during a crisis. Unfortunately, recent history offers other examples of what not to do in a press conference after a crisis. Before crisis-related press conferences, communication rehearsals are necessary but often neglected.

Conference 180

Conference Crisis Training Public Affairs 180

PR News

JULY 24, 2017

Reality checked in with me recently when a few parents on my son’s rowing team, knowing my affiliation with PR News, asked me to write the press releases for the club. Sure, it’ll be easy, I thought, not factoring in a few key variables such as time constraints and more importantly that I knew very… Continued.

How To 107

How To Writing Blogging Crisis Management 107

PR News

JUNE 26, 2016

You’re halfway through what’s been a rather interesting year in business, politics, brand successes and blunders and Game of Throne developments. Which is to say: you still have another five solid months to make this your best year ever as a communicator. First, you’ll need to take stock of what you and your team have… Continued.

Leadership 90

Leadership Communications Blogging Brand 90

PR News

JULY 20, 2016

Sand between your tanned toes and the relaxing sound of waves hitting the shore. Happy hour that begins at 4pm (it’s 5’oclock somewhere). Visiting new places. Dealing with crowds (literally, being able to deal with crowds). Such are the joys of summer. It’s enough to make you forget what’s going on back at the office.… … Continued.

Blogging 52

Blogging Communications Customer Service Crisis Management 52