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University of Oregon School of Journalism and Communication Students Enroll in ReputationU

Reputation Us

The demand for reputation management and crisis mitigation continues to be high in today’s everchanging and polarizing business environment,” said Casey Boggs, president of ReputationUs and Dean of ReputationU. “The More information about ReputationU is available at Reputationu.com.

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Crisis Communications: 10 Steps for Building an Effective Plan

Onclusive

Social media has fundamentally changed how people communicate in times of crisis. This month, the Wall Street Journal outlined dozens of ways social sites and apps are being utilized during a crisis. Here are 10 steps for building an effective crisis communications plan: Watch & Listen to Trends. Create a Hub.

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Diversity training for brands is no longer a “nice to have,” it’s crucial

NewsWhip

7th – 12th, and as an update to our crisis blog covering the incidents from Gucci, Prada, and more , we took a look at actions taken between then and now to see what’s changing with regard to diversity training and inclusion initiatives among huge designer brands. Engagements to articles about diversity training in 2019.

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The two brands leading the way with brand journalism during COVID might surprise you

Communications Conversations

The term “brand journalism” is a bit of a lightning rod term in the social media marketing business. ” And, over the years, there have certainly been a fair share of corporate failures when it comes to brand journalism. But, for the most part, brand journalism wins have been tough to come by.

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The 22 Responsibilities of PR and What They Entail

Onclusive

Media Training With the reach of today’s media formats and the explosion of publications, media training is important for a much larger number of people in an organization. PR professionals are now responsible for training a growing number of executives. Crisis Communications There were some serious PR blunders in 2020.

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The 21 Responsibilities of PR and What They Entail

Onclusive

Media Training. With the reach of today’s media formats and the explosion of publications, media training is important for a much larger number of people in an organization. PR professionals are now responsible for training a growing number of executives. Crisis Communications. Data Journalism.

Training 370
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The 20 Responsibilities of PR and What They Entail

Onclusive

Media Training. Particularly time consuming for PR people at startups who must train a quickly growing number of C-Suite executives and first-time founders, media training is a must for anyone who will be in contact with the press. Crisis Communications. Data Journalism.