Melissa Agnes

FEBRUARY 6, 2018

As you may have heard, Crisis Ready: Building an Invincible Brand in an Uncertain World , is my new book – and I’m so excited that it’s finally available for you to preorder on Amazon ! When I set out to write Crisis Ready , the last thing I wanted was to write yet another (boring) book on crisis management.

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Crisis Brand Branding Crisis Management 133

Prohibition

JANUARY 14, 2022

Are you prepared for a PR crisis? Whether it’s a product recall, staff injury becoming public news or something else entirely, a PR crisis can happen to any business. Businesses of all shapes and sizes can fall victim to a PR crisis at any time. What is a PR Crisis? What is a PR Crisis Plan?

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Crisis How To Crisis Management Crisis Communications 62

Onclusive

NOVEMBER 8, 2023

PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. How do you know what’s working?

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Training Media Training Reputation Crisis Communications 195

Newsfile

MAY 11, 2023

It’s no wonder then that many businesses choose to write a press release about ESG news. Write a Press Release About 11 Newsworthy ESG Topics Forbes reports that businesses that invest in ESG outperform others and have higher market values. To put it simply, your employees and stakeholders will be impressed.

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Writing Energy Training Education 52

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. ” In many companies, especially high-growth technology businesses, there have been different standards of behavior for certain employees.

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Corporate Reputation Policies Employee 272

The Hoffman Agency

OCTOBER 23, 2023

In our jobs, not living in an open space all week means you can write with a clear head and be more efficient. The COVID-19 crisis had at least one positive effect: It has enabled us to adapt the way we organize our work and create new models. For those who embraced the change, fully remote working has become a new standard.

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Onclusive

AUGUST 9, 2021

PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Crisis Communications.

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Training Media Training Reputation Crisis Communications 370

Melissa Agnes

FEBRUARY 17, 2015

Each week, I get approached by a handful of university students and young professionals seeking my advice on how they can kick-start their careers in crisis management. So, you wanna be a crisis management professional? Being a crisis management professional is a big responsibility. Understand issue vs. crisis.

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Crisis Management Crisis Skype Case Study 186

Onclusive

AUGUST 22, 2017

The PR pro either writes some of this content themselves or helps drive strategy with a team of writers/editors and/or guest blog contributors. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Crisis Communications.

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Media Training Crisis Communications Conference Training 397

NewsWhip

JULY 21, 2022

In June, Burger King made headlines for the wrong reasons after the restaurant chain was dragged into a crisis based on a retirement gift given to an employee at a Las Vegas location. . Kevin Ford — the employee in question — had been working at the chain for 27 years and never missed a day of work.

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Employee Viral Crisis Brand 147

Melissa Agnes

AUGUST 22, 2016

This is the fate that Lochte is now experiencing, after three sponsors (at the time that I was writing this article) have now dropped him. Important crisis management lessons to learn (and implement). Crisis management lesson for the professional: Think before each action. This seems logical. As though it goes without saying.

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PRSay

MARCH 25, 2019

Today, the danger is not just that employees can forward materials to external audiences with a simple keystroke. Make sure you invest in secure communications systems and training (don’t assume your employees know better than to click that “reset password” link in that shady email), and create a corporate culture that values your staff.

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Internal International Communications Employee 155

Stephen Waddington

NOVEMBER 3, 2021

The assertive role and reputation of corporate communication during the COVID-19 crisis is an important legacy. Its role in listening and engaging stakeholders, from employees to customers, and from suppliers to local and national government, was critical in managing this rapid period of intense change.

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Corporate Communications Government Crisis 113

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal messages that unpacked a punitive workplace culture.

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Corporate Reputation Policies Employee 156

PR 20/20

MARCH 26, 2020

What is the appropriate role of marketing in the midst of a crisis? There are no best practices in a crisis. Brands are showing up in unprecedented ways to support their employees, customers and communities. It won't convince people that your preplanned webinar will help them in this time of crisis. Is there one?

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Crisis Marketing Healthcare Resources 92

Wadds Inc.

JANUARY 15, 2024

A new book Leading the Listening Organisation advocates for organisations to adopt a culture of active, empathetic listening to employees to drive better business outcomes. Listening is linked to commercial benefits, including higher employee engagement, better employee experience, effective change management, innovation, and improved trust.

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Leadership Employee Case Study System 52

Sword and the Script

OCTOBER 25, 2022

More crisis work. “A A lot more crisis work in addition to more duties usually shared between departments. Actual and perceived crisis 24/7. “A COVID, labor issues, economic issues, and crisis issues piled on top of each other.”. Crisis after crisis. Crisis interrupted. Proven business value.

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Communications Crisis Internal International 122

NewsWhip

OCTOBER 28, 2022

As someone who has written hundreds of statements and managed PR crisis communications over a long career, I can imagine that dozens of people within Adidas – from legal teams, to senior execs and the CEO – would have been looming over the shoulders of the writing team as they pulled together the statement. Rule 1: Be Truthful.

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Crisis Communications Crisis Writing Social Media 148

Melissa Agnes

APRIL 4, 2016

Being able to filter, manage and be heard through the incessant noise, is one of the challenges that law enforcement needs to be prepared to face and overcome in today’s crisis management. And while this reality presents a major challenge, not being able to do this means continuing to lose control of the narrative of the crisis.

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Crisis Crisis Management Video Conference 100

PR in High Definition

DECEMBER 17, 2020

With every crisis comes creativity, new thinking and differing outlooks on life, and so I wanted to share some of our best pieces of content. Communicating in a global crisis. Effectively communicating in a crisis is tough, as some companies have learnt this year (some better than others). Bring it on!

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Reputation Creativity Crisis Employee 133

Sword and the Script

OCTOBER 12, 2021

I often write about marketing surveys on these pages. For example, among businesses with 500 or more employees, 64% said tech spending would rise. The remaining drivers stack up as follows: 39% said employee growth. Get your messaging ready: the marketing and #PR #crisis for 2022 is going to be the supply chain.

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B2B Software Survey Study 105

Sword and the Script

AUGUST 17, 2021

FleishmanHillard Executive Creative Director Dan Margulis had a rather perceptive quote on the findings: “Creativity has always been the way out of crisis…Crisis forced us to act but also freed us to evolve. Finally, reporters respond to just 3.27% of pitches, however, many will write a story without responding.

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Creativity Study Ethics Publicity 96

PRSay

FEBRUARY 5, 2018

We may not think about it that way — we’re simply drafting a memo to employees or writing the president’s message for an annual report. But the fact is: Few executives reach the C-suite because of their writing skills. Some executives are eloquent writers and inspiring speakers, comfortable with employees and investors alike.

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Communications Employee Leadership Writing 148

NewsWhip

SEPTEMBER 14, 2023

The Barbie movie was the big story of the summer, and its success has extended well beyond its opening weekend, with the film still in cinemas as we write this blog halfway through September. Coincidentally, it was also a top story in a different sense, as it came out on top of our brands coverage analysis in August.

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Brand Branding Viral Apparel 78

Solo PR Pro

MARCH 22, 2022

Our blog archives from 2008 during the financial crisis and recession still offer some pretty solid advice, even more than a decade later. ). As employees leave full-time jobs as part of The Great Resignation, companies are seeking out external talent to fill gaps. We asked five of our members to share their best proposal writing tips.

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Resources eBook Crisis Writing 87

Communications Conversations

APRIL 3, 2020

The last three weeks have been the longest crisis comms drill of our entire lives. Comms teams have been on full-tilt since early March communicating with employees and stakeholders seemingly non-stop. WHY #1 – these profiles serve as an additional way to build trust with employees, customers and shareholders.

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Tools Airlines LinkedIn Crisis 78

ImPRessions - Crenshaw Communications

JANUARY 29, 2019

The best plans also start with a thorough brand communications audit that includes insights into customer, channel partner, and employee perceptions of the business or its products. Employees have customer contact, and virtually everyone talks about the organization where they work with others. Other resources may be internal.

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Strategy How To Resources Employee 265

PR Fuel

SEPTEMBER 16, 2020

You write and publish whatever content you want on Facebook, Instagram, and Twitter. You don’t have to convince a journalist to write your story. Crisis Communications. Crisis communications involve your plan to deal with negative news if it happens and how to avoid bad PR in the future. Earned Media.

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Crisis Communications Product Launch Crisis Reputation 105

Sword and the Script

DECEMBER 21, 2021

I believe when people write predictions, they aren’t just saying what they think will happen but revealing a reflection of sorts. Year of the employee. 2022 is going to be known as the year of the employee. But it’s employee retention and engagement that will take priority. The first is the tight market for talent.

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Marketing Content Marketing Social Media Employee 214

Reputation Antistress by Sergii Bidenko

MARCH 25, 2024

Because of this the shop employees couldn’t complete the orders on time and were rude to the clients. In four months, it returned to its pre-crisis level of orders and profits. Post a response Address it directly to the review’s author, but write it as if all those who may have read it wonder if it’s true.

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NewsWhip

OCTOBER 31, 2022

UPS has been featured in our rankings for multiple months in a row now, although previously the brand turned heads due to an employee related crisis that unfolded over the summer. When looking at how Amazon was covered online overall, we see just how enormous the brand actually is, with over 5.3M

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PRSay

MARCH 23, 2021

Five-hundred-plus employees worked to put the hospital together. On concerns keeping him up at night: [T]he crisis at the time was so much of an unknown. All of us were thinking we could bring the crisis home to our families, right? I’ve been writing it every workday, and I’m still doing it a year later.

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Crisis Employee Trade Shows Local 86

Critical Mention

APRIL 17, 2019

Social media monitoring tools can assist with these issues by detecting a crisis with up-to-the-minute alerts to help companies find solutions to communicate with their internal and external stakeholders at a moment’s notice. Employee advocacy. Currently, he is working as an editor at the writing service Essay Writing Land.

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Social Media Trends Media Instagram 156

Critical Mention

APRIL 13, 2020

Of course, as with any crisis, there are also plenty of stories about organizations who have mishandled it in one way or another. Federico’s Pizza Takes Out Loan to Pay Employees. The doctor later recounted the incident on her Facebook page, writing: “I burst into tears.

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Media Analytics Healthcare Crisis 111

Landis PR

APRIL 29, 2024

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. It is not advisable to have an employee of a communications firm present in the interview situation. This applies to the media also.

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Radio Pinterest Television Government 59

Melissa Agnes

MARCH 10, 2014

I recently had the opportunity to join an NYU graduate class in a Twitter chat on crisis communications. Q1: How is a crisis today different than in years past? Q2: How much time do have to respond to a crisis online? Sometimes crisis happens because the mishandle of an opportunity. Assess the Crisis Situation.

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Twitter Crisis Communications Crisis System 212

Newsfile

FEBRUARY 28, 2024

What are the Basics of Crisis Communication Planning? Crisis communication planning involves preparing for unexpected events that could harm an organization’s reputation. Effective crisis communication ensures transparency, empathy, and timely responses. Brand advocates include customers, employees, and influencers.

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Viral Crisis Communications SEO Reputation 52