ImPRessions - Crenshaw Communications

NOVEMBER 22, 2017

Tis the season for public relations ‘ best and brightest to wield creative wit and savvy strategy in the name of meaningful holiday media placements. Pull the whole idea together as an infographic or slide show to illustrate for media, especially for digital who could end up using piece as is. Predictions are a perennial.

Pitching 136

Pitching Print Survey Local 136

5W PR

OCTOBER 9, 2017

5 – Get Creative. Getting (and staying) creative can be difficult. Her creativity has allowed her page to quickly amass over 35,000 engaged followers. Here’s what keeps her creative: “My three children are definitely the inspiration for my feed. LinkedIn: [link]. comScore 2016 U.S. Cross-Platform Future in Focus.

Social Media 112

Social Media Media Mobile Pinterest 112

Cision

MAY 7, 2015

It takes a little creativity, but once you break through the doldrums, you’ll find these to be quite effective tools to help you connect with your audience. Infographics and Graphics. Infographics are another great visual addition to your content marketing arsenal. LinkedIn Blog Posts.

Content Marketing 120

Content Marketing Tools Blogging eBook 120

Prohibition

AUGUST 17, 2021

Across social media platforms including Facebook, Twitter and LinkedIn, video content tends to have the highest engagement. Video content allows for brands to showcase creativity to existing consumers and attract new consumers as well.

Content Marketing 62

Content Marketing Video Marketing Product Launch 62

Buzzstream

FEBRUARY 1, 2024

Infographic Outreach Infographics have been used for link building for years, though interest and reliability have waned due to overuse. Ensure your post is compelling, the graphics are original and high quality, and your infographic topic is relevant to your site. In the example above, I lean on Google. Please let me know.

Pitching 87

Pitching Infographics Survey Resources 87

Buzzstream

FEBRUARY 3, 2021

What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. However, creative content surrounding your client’s core areas of expertise should be prioritised, in order to attract coverage on the right sectors and publications.

Digital PR 170

Digital PR Industry Strategy Film 170

Communications Conversations

APRIL 6, 2016

So, I spent the last few weeks thinking about more creative and truly effective job searching tips for today’s college senior. 2: Polish the areas of your LinkedIn profile your friends aren’t. Most students will start polishing up–or start forming–a LinkedIn profile by their junior or senior years.

Meeting 60

Meeting LinkedIn Creativity Infographics 60

Contently - Strategy

DECEMBER 5, 2019

These numbers suggest that companies cornering the institutional finance beat are finding creative ways to tie their analysis to relevant news and trending topics people care about. Create social videos and infographics. Get creative with compliance. Create social-friendly videos and infographics. Trust me.).

Financial 83

Financial Industry Report Insurance 83

Cision

JUNE 2, 2017

What must also be kept in mind is that creativity and innovation don’t come in a vacuum. Your aim in all of this activity is to spark your imagination, build a list of creative ideas and then innovate. Cool infographics. LinkedIn uses “AI” to provide better job matching between business and candidate.

How To 198

How To Real Estate Web Case Study 198

Critical Mention

OCTOBER 24, 2019

Our take on HubSpot: HubSpot delivers wonderful content, infographics and templates to help guide your marketing techniques. Our Top Picks: Stay informed with the latest ways to improve your brand’s presence through creative tactics: Disruptive Tactics To Spur Creativity. Until next time! Critical Mention.

Blogging 68

Blogging Education Resources Creativity 68

ImPRessions - Crenshaw Communications

JULY 18, 2017

For example, in this LinkedIn survey of financial professionals, it is cited that “25% of those queried worry their job could be jeopardized by automation.” In our experience, it is much more common to find a population evenly divided or with some subtleties that can be meaningful once you understand survey science.

Survey 136

Survey How To Construction Data 136

Buzzstream

DECEMBER 13, 2023

Pricing: Free for 25 monthly searches, $34/mo starter tier Alternatives: ContactOut combines LinkedIn and a web crawler to find email addresses. Get Prospect syncs up with your LinkedIn to help find contacts’ email addresses. Free for four emails per day. Anymail Finder is similar to Hunter, but only allows for two free daily searches.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Pricing: Free for 25 monthly searches, $34/mo starter tier Alternatives: ContactOut combines LinkedIn and a web crawler to find email addresses. Get Prospect syncs up with your LinkedIn to help find contacts’ email addresses. Free for four emails per day. Anymail Finder is similar to Hunter, but only allows for two free daily searches.

Digital PR 62

Digital PR Tools Google Pitching 62

Waxing UnLyrical

JANUARY 17, 2019

These results can be used for a press release, infographic, social media post and media relations outreach. ’ Heather can be reached via Twitter , LinkedIn and heatherc@rae-communications.com. Image: qimono via Pixabay, Creative Commons CC0. Champion a Purpose.

Leadership 81

Leadership Survey Education Exercises 81

Cision

APRIL 6, 2016

And in the era of information when more than five exabytes of content are created almost every day, blog posts, videos, infographics and social posts all contribute to this “how” and establish a company’s voice and personality. Rohan Ayyar is a creative content strategist and CRO specialist at E2M , digital marketing firm par excellence.

How To 120

How To Tools Exercises Viral 120

PRSay

APRIL 19, 2016

I’m not sure why it works so well but for eBooks, white papers, infographics or anything related to cause marketing, get going with Pinterest. LinkedIn (Pulse) + Broadcast – If you’re not using LinkedIn’s Pulse regularly, or the Company page is languishing, start sharing on that medium now.

Communications 79

Communications Pinterest Reddit Radio 79

Sword and the Script

SEPTEMBER 17, 2016

And the way you can build those connections and backlinks are with infographics. By creating original infographics for influencers, there is massive potential for higher rankings and better relationships.”. Don’t miss these related posts: 10 Timeless Creative PR Ideas. Art or Science: Creative Marketing and PR.

Pitching 60

Pitching Infographics SEO Creativity 60

PR 20/20

MAY 17, 2018

There’s no shortage in creativity, so why the shortage in leads? This could be in the form of a visual checklist, infographic, SlideShare presentation, quiz or even a Facebook Live webcast. Depending on where your audience already is, social channels including LinkedIn , Twitter and Facebook offer advanced targeting capabilities.

LinkedIn 53

LinkedIn Pitching Facebook Infographics 53

Contently - Strategy

NOVEMBER 27, 2018

When you’re done compiling data, we recommend illustrating it with a grid that highlights your biggest creative opportunities. Brand awareness occupies the top layer of the funnel, establishing trust through blog posts, infographics, videos, and social posts that avoid self-promotion.

Strategy 108

Strategy How To Content Marketing Analysis 108

Shift Communications

APRIL 2, 2015

It means it’s time to get creative. Creating content – whether it’s a white paper, an Infographic or original research – can help make news for us. Social Media Analytics – Twitter, LinkedIn and Facebook all offer analytics and insights into brand pages. That doesn’t mean our job to generate more awareness stops.

Marketing 60

Marketing Data-Driven PR Analytics Training 60

MaccaPR

DECEMBER 19, 2016

In that rush of adrenaline to immediately promote your new e-book or video ASAP, content marketers risk the opportunity to be creative with promotion. Another common tactic is for the author to share an article about the content offering on his or her LinkedIn profile through LinkedIn Pulse.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

The Stalwart Blog

DECEMBER 18, 2015

Newsletters, video, infographics and white papers were also named, along with case studies, webinars and tip sheets. Twitter (75%), Facebook (73%) and LinkedIn (63%) are the most commonly used social channels for sharing visual content (video, photos, and infographics). PR professionals, be prepared.

Content Marketing 60

Content Marketing Marketing Infographics Pinterest 60

Shift Communications

APRIL 6, 2015

Then we cut the treemaps into individual squares and gave them to our Creative Services team. The current occupant of the Iron Throne, Mark Zuckerberg’s Facebook, battles it out for supremacy against Reid Hoffman’s LinkedIn and the combined might of Google and YouTube. Analytics Data Data-Driven PR Infographic'

Social Media 60

Social Media Data-Driven PR Infographics Analytics 60

PR 20/20

MARCH 30, 2016

As marketers, we are forever pressed for creative, performance-driven ideas. At the HUG, we brought together creative minds from all marketing disciplines and backgrounds to unlock the true value of results-driven ideas. 15 Free Infographic Templates in PowerPoint. You know the drill. And, we must do it quickly.

Resources 40

Resources Marketing Pinterest eBook 40

Shift Communications

DECEMBER 10, 2015

If you have no images at all, get creative. Certain images, such as infographics, are “allowed” to have a lot more information packed into them than other images. Best of all, Canva’s blur option allows for an entire spectrum of blurring. Is the graphic calling out the accomplishments of a speaker at a company event?

Infographics 60

Infographics Tools Guidelines Writing 60

PR 20/20

JULY 11, 2017

Consider a checklist, infographic or shorter form of the ebook to give away key highlights, but still encourage the reader to download the full content. Consider the platform your audience is most active on (ex: Facebook, LinkedIn, Instagram, Twitter, Pinterest, etc.), Creating repurposed content from the larger asset. Paid Audiences.

eBook 43

eBook How To Pinterest Examples 43

Waxing UnLyrical

MAY 22, 2015

” On the flip side, this doesn’t give you a pass when it comes to creativity with your content and pitching; leverage that to generate even more earned media through your outreach efforts. Be creative with your content (including video). If the media feels misled, the chances of your story getting placed will be nil.

Leadership 40

Leadership Report Media Video 40

Beyond PR

JUNE 16, 2016

Get creative with infographics, product demos, animation and other visuals to connect emotionally with readers. You can also connect with her on LinkedIn. On top of this, social media users are more likely to share something with rich visuals. Boilerplates. Follow her on Twitter at @kellsmason and @PRNbiztech.

Infographics 40

Infographics Writing Storytelling Video 40

MaccaPR

NOVEMBER 10, 2015

Luckett says marketers should stop focusing on outdated tactics - such as banner ads - and instead look at what attracts a non-cognitive response, such as infographics, videos or art. The social organism evolves through memes and grows when you allow users to be creative with your content. Social media feeds off of emotions.

Marketing 48

Marketing Social Media Video Mobile 48

Stuart Bruce

SEPTEMBER 14, 2015

Too often what you see is fantastic, creative implementation, but I’m left with a sense of ‘why’? A lot of their PR agencies aren’t very good at challenging the client and helping them to improve their PR strategy by embedding social media and digital PR into their public relations strategy.

Digital PR 60

Digital PR Training Report Social Media 60

Beyond PR

SEPTEMBER 13, 2016

For far too long, brand communicators and marketers have been pushed to create, create, create – be it press releases, blog posts, videos, infographics, etc. She believes the key to successful content is balancing creativity, analytics and commonsense. Connect with her on LinkedIn and follow her on Twitter @ADHicken.

Resources 40

Resources Analytics Measurement Infographics 40

Beyond PR

JUNE 2, 2017

What must also be kept in mind is that creativity and innovation don’t come in a vacuum. “I Your aim in all of this activity is to spark your imagination, build a list of creative ideas and then innovate. Cool infographics. LinkedIn uses “AI” to provide better job matching between business and candidate. Nieman Lab.

Real Estate 57

Real Estate How To Web Case Study 57

MaccaPR

JANUARY 19, 2015

Use LinkedIn and other social channels to do your homework and then tailor a cover note that is specific to the individual and the PR agency. When composing a cover note, keep in mind that among the items our agency is looking for is a firm command of business writing skills, laced with creativity.

How To 48

How To Agency Writing Interviews 48

Buzzstream

MARCH 13, 2024

For example, a survey piece, a data study, or a story with heavy visual elements like an infographic or map could all be considered hero content. Tip: Brands get creative and overlap hero content types. For instance, a brand may utilize datasets to create a map or infographic and pitch it together.

Digital PR 71

Digital PR Construction Case Study SEO 71

Sword and the Script

DECEMBER 24, 2019

19% of publishers requested articles, 13% requested infographics, 12% requested mixed-media pieces, and 11% requested data visualizations.”. Read more: Separating Creativity from Technology in Thinking about Marketing Innovation [UML]. Read more: Separating Creativity from Technology in Thinking about Marketing Innovation [UML].

Marketing 78

Marketing Publicity Survey Study 78

Contently - Strategy

JUNE 11, 2020

CSR Is a Popular Use Case That Often Lacks Creativity. The commercials themselves lack creativity and don’t have enough air time to provide meaningful insights or specifics. LinkedIn recently reported that 78 percent of marketers expect budgets for online content to increase as a result of the pandemic.

Healthcare 93

Healthcare Content Marketing Industry Trends 93

Contently - Strategy

APRIL 24, 2019

In 2018, Forrester reported that “most in-house creative teams are small; 54% of those teams have between one and 10 people. If you only produced blog posts before, maybe scaling means starting to create visual content like infographics and video. Getting around that obstacle calls for creative thinking.

Content Marketing 88

Content Marketing Infographics Insurance Insurance 88