ImPRessions - Crenshaw Communications

JANUARY 30, 2018

Want to boost your public relations acumen? One of the best ways is to stay on top of key PR industry blogs as well as more general sites that offer a fresh take on business, creativity, and content. Pop Culture/Creativity Blogs. This blog is full of content to help teams be more creative. Better Writing Blogs.

Blogging 170

Blogging Writing Creativity Storytelling 170

ImPRessions - Crenshaw Communications

NOVEMBER 28, 2017

It’s never too early in the holiday season to start thinking about “gifts” that would improve the public relations industry. Teams work hard to learn about the category and the organization and spend time on creative proposals, sometimes under unrealistic time constraints. Sigh…it’s the age-old conflict.

SEO 200

SEO Pitching Agency Exercises 200

Stephen Waddington

MAY 2, 2020

I won’t be learning Mandarin or writing a book during lockdown. People out and about taking their daily exercise have created hundreds of pebble stacks on our local beach in Whitley Bay. I’m writing on my blog more than ever. Amanda writes about recovery from the crisis. It plays tricks with the mind.

Transportation 84

Transportation Government Community Facebook 84

The Hoffman Agency

AUGUST 21, 2019

Account Coordinator – reads, writes and researches stuff she doesn’t understand.” – Alle Cacchione, sister of Account Coordinator Kiana Cacchione. It’s public relations … media releases, social media and publicity.” – Debby Collins, mother of Senior Account Executive Sarah Collins. Shannon Nelson with boyfriend, Zak Moses.

Storytelling 31

Storytelling Technology Publicity Exercises 31

Stephen Waddington

MAY 19, 2019

In marketing, media and public relations we work in an always on environment, often as an intermediary between stakeholders with very different expectations. Two years ago, Sarah Hall and I investigated the issue of mental health in public relations for a #FuturePRoof report published by the PRCA. Mental health is no longer a taboo.

Policies 60

Policies Exercises Resources Employee 60

Buzzstream

JUNE 16, 2021

In a serendipitous twist of fate, when I was writing this article, I came across this tweet from Louise Parker , Digital PR Director at @propellernet : Im not saying im massively advocating this because creativity and innovation are great yada yada but I swear the biggest myth is that if your idea has been done before you can’t do it.

Digital PR 160

Digital PR Film Instagram Writing 160

ImPRessions - Crenshaw Communications

AUGUST 12, 2016

A wave of mild panic is sweeping over public relations agencies all over the land this week as this year’s crop of summer interns prepares to go back to school. When one summer’s team of interns banded together and came to ask if they could write a new business plan for a potential account, we didn’t hesitate.

Internal 120

Internal International Exercises Ethics 120

Landis PR

JANUARY 18, 2023

Polly Ikonen : So, there’s writing a blog post, and then there’s writing a blog post anyone would want to read. A terrific foundational exercise for a 15-year-old. However, there is a growing body of research on the use of AI in the public relations industry that you may find helpful. Read on for our initial thoughts!

Education 52

Education Training Technology Journalism 52

Sword and the Script

AUGUST 14, 2018

1) A still skeptical public. based reporters said, “the public has lost trust in journalists.”. Comment : It’s a very difficult time to be a reporter, but I sense reporters might be harder on themselves than the general public. Where I had something to add, I inserted commentary denoted by italics. Most (59%) of U.S.-based

Survey 102

Survey Report Media B2B 102

Wadds Inc.

JANUARY 16, 2023

and a wide ranging conversation about public relations practice. Core Habits of the Masterful Public Relations Professional is a book about the character and reflexivity of public relations practitioners. I focus on eight core habits the masterful public relations professional must embrace and include resiliency.

Meeting 98

Meeting Ethics Storytelling Publicity 98

Buzzstream

FEBRUARY 27, 2024

Writing media pitches for data-led stories or studies is very different from writing a media pitch to promote the launch of a new product, service, or event. In this guide, I’ll be sharing my approach to writing media pitches, plus you’ll find a bunch of helpful tips and examples to assist you in writing your own.

Pitching 83

Pitching Writing Film How To 83

Bad Pitch Blog

AUGUST 27, 2009

Here are some quick links to help you with your pitching efforts -- they all focus on writing. It’s a great creative exercise to keep your writing chops honed and your brain thinking. 2) Acronym Finder Acronym Finder.com Acronyms are inside baseball and ultimately make your writing harder to read.

Writing 47

Writing Engineering Exercises Twitter 47

Cision

AUGUST 9, 2016

What drew you to the field of public relations? A public relations 101 course in college really attracted me to the field of study. I was studying acting at the time. ” Albeit different medium, it is amazing how much a theater skill set can inform a public relations career. Start simple by asking: Who cares?

Crisis 0

Crisis Reputation Study Social Media 0

Sword and the Script

FEBRUARY 12, 2019

Writers that report success with blogging share the following characteristics: They are more likely to write longer or more in-depth content; They tend to spend six or more hours writing a post; They are 2.5 But not everyone goes long: “Most bloggers (55%) write less than 1000 words per post. hours to write.”.

Blogging 106

Blogging Survey B2B Analysis 106

Cision

APRIL 14, 2017

Then I wrote a book on first jobs to avoid having to have one, and then began writing features for magazines. Reputation management is a fabulous exercise in brand managing in permanent beta, constantly revising and tweaking, whether it’s for a person, issue, product or problem. Digital has transformed the way we communicate.

Reputation 177

Reputation Measurement Exercises Pitching 177

Landis PR

JUNE 27, 2022

I was a liberal arts major who could write and speak French – and that was about it.) I had no idea it would be so varied, creative and intellectually engaging – which is exactly what I had hoped for! I also cook and struggle to exercise some restraint at our weekly neighborhood farmers market at this time of year.

Healthcare 52

Healthcare Exercises Pitching Sports 52

Cision

OCTOBER 6, 2015

One exercise that helps is to give the spokesperson a lot of leash during the practice interview. Use that time to write a quick news story about the interview topic that quotes only their joke—and makes them look ridiculous in the process. Images: Steve Jurvetson , goddard studio 13 , Cory Doctorow ( Creative Commons ).

Interviews 120

Interviews How To Healthcare Media Training 120

Action PR

MARCH 26, 2020

How brands are helping the public find purpose and stress-relief with kind acts amidst the COVID-19 crisis. In fact, this is the main contributor to good heart health outside of exercise. Write your plan down and leave it where you will see it first thing in the morning: this will immediately give your day shape and purpose.”.

Exercises 52

Exercises Training Local Crisis 52

PR Job Coach

FEBRUARY 24, 2014

Are you able to join forces with others in pooling your intellectual talents and creative ideas based on your experience. Do you get a sense of team from your interview experience and from what others outside the organization say or write? Rate each one and when you have completed the exercise, tally the results. Adaptability.

How To 185

How To Leadership Interviews Google 185

Ishmael's Corner

MAY 31, 2016

The Art Of Storytelling In Business Communications And Public Relations. One of my favorite go-to exercises for our storytelling workshop leans on the movie, “500 Days of Summer.” Techniques For Effective Business Communications. Business communicators can take lessons away from all forms of storytelling.

Storytelling 60

Storytelling Exercises Communications Publicity 60

Solo PR Pro

MAY 27, 2022

These two exercises will help you get started. Map the path to your core element: On a blank piece of paper, write down the number one thing you’re consistently working toward — your core element. And to do that, you need to have enough energy and mind space to be creative. This could be, for example, paying the bills.

How To 68

How To Meeting Exercises Energy 68

ImPRessions - Crenshaw Communications

MARCH 31, 2017

People often ask how agencies come up with great ideas for public relations campaigns. Feeling creative? In routine sessions participants may come unprepared or be reluctant to share, relying on others to do the heavy creative lifting. There’s a very smart exercise to be done when floating an idea internally.

Airlines 120

Airlines Exercises Fashion Print 120

Karen Freberg

JANUARY 18, 2021

There have been some concerns around Clubhouse as a whole related to moderation and bullying (as Taylor Lorenz has reported on ) other items that have been reported, so providing students with a window exploring the best professional and ethical practices on using the app strategically could be a great exercise. Also, privacy (ex.

Groups 96

Groups Social Media Ethics Meeting 96

Solo PR Pro

JANUARY 14, 2020

Starting a solo public relations business is exciting and a little scary. – Mary Deming Barber , Public Relations Strategist. – Deborah Beroset , CEO/Founder, Moxie Creative + Consulting, Inc. – Kristen Grieco Elworthy , Marketing & Publicity Consultant, Seven Hills Communications. You Need a Tribe.

Insurance 110

Insurance Insurance Banking Groups 110

Stephen Waddington

MAY 23, 2018

A new report published by the CIPR examines how much of what we do in public relations is threatened by technology. These findings are from a new report called Humans still needed: An analysis of skills and tools in public relations , published today by the CIPR’s #AIinPR panel. It’s an important piece of work. AI tools in PR?

Analysis 60

Analysis Technology Tools Exercises 60

ZudePR

MARCH 22, 2018

Have you always aspired to write a book? 1 The Seed is Planted #2 Doing the Research #3 Getting the Self-Publishing Mindset #4 What the Hell am I Going to Write About? #5 This SumoMe blog post told me that the seed I’d planted myself in 2015 – writing a book – was practicable. *By a first-time (self-publishing) author.

Writing 83

Writing Google Blogging Exercises 83

Sword and the Script

JULY 24, 2018

That’s a fruitless exercise for all involved, which brings us to the next point. Think about it for a moment: it’s really hard to create a publication around a product because you run out of interesting things to say very quickly. The Aesthetics of Text: Writing Readable Blog Posts. You need creatives to bring flair and polish.

Content Marketing 63

Content Marketing B2B Marketing Exercises 63

Karen Freberg

NOVEMBER 1, 2017

I am forever grateful for the coverage, write ups, and praise the class has received at the local and national level. Second, what would be some of the exercises, topics, and even resources I would need to have here in order to provide an advanced class? Each year, the class gets more and more exposure, which has been very exciting.

Social Media 40

Social Media Media Exercises Education 40

Waxing UnLyrical

DECEMBER 21, 2018

You need to plan, then write your strategy based on these findings. This is a group exercise for an internal team working for a client. There are many different methods, templates and tools in the marketing and public relations worlds which will get you started with planning in order to develop communications strategies.

Strategy 88

Strategy Analysis Small Business Measurement 88

Journalistics

JANUARY 24, 2016

But you will be far more successful on the other side of completing this strategy exercise. These posts represent the types of things you might not want to write about again. A key point to this exercise is homing in on what your passion or motivation was for starting the blog in the first place. The lowest traffic?

Blogging 69

Blogging Strategy How To Writing 69

Sword and the Script

JANUARY 3, 2017

His byline, for a wide range of publications, will surface in the first couple pages of a Google search. He has also been a marketer and accepts an occasional commission for business writing. Another constant is the number of times creative gets uselessly shredded by clients trying to prove something.

Journalism 61

Journalism Content Marketing Creativity Leadership 61

Karen Freberg

DECEMBER 16, 2021

She writes books, produces research, consults, and much more. I did make sure to schedule time for exercise and hobbies outside of my work. We thrive when we have safe and positive spaces, so whether that is designing a space that lets you be creative or makes you happy – you got to invest in this.

Handbook 52

Handbook Conference Community Social Media 52

Karen Freberg

AUGUST 15, 2017

What is exciting always is to see what professors have come up with to integrate new forms of technologies, platforms, and exercises to teach their students all about social media. Some of the exercises I wrote about for Hootsuite can also be applied and adapted today with some of the changes we have seen with some of the platforms.

Social Media 69

Social Media Media Resources Education 69

Waxing UnLyrical

NOVEMBER 17, 2010

It’s not just thinking about writing that I’ve been engaging in. Image: mj*laflaca via Flickr , Creative Commons It’s about how that writing looks. D’oh, you say. In the digital world, that’s judging content by its ability to intrigue you in a split-second. Pull out the bag of tricks. Image: U.S.

Blogging 86

Blogging Writing Facebook Twitter 86

Solo PR Pro

MAY 21, 2019

Do this exercise: Ask everyone to tell you which of the three virtues they think is your strongest. Sometimes knowing there is an end of month writing deadline buys peace throughout the rest of the month. Michelle has over 20 years' experience in communications management, writing, public relations, administration, and broadcasting.

Leadership 55

Leadership Employee Airlines Construction 55

Journalistics

JANUARY 3, 2016

I’ve shared my findings from this exercise, along with some recommendations for action in the form of “lessons learned,” for each insight in the second half of this post (starting with my first insight, “You Can Increase Traffic By NOT Blogging”). Questions like, “Do I enjoy writing for Journalistics?”

Blogging 64

Blogging Analytics Google Writing 64

Waxing UnLyrical

FEBRUARY 17, 2016

But it’s not uncommon for marketing professionals and other business consultants to get creatively and occupationally stuck on a hamster wheel, partly as a result of things we do to ourselves and our industry as a whole. The cheaper you make your rate, the cheaper the rate is for the next creative professional in the bid.

Industry 0

Industry Creativity System Training 0