Shift Communications

JULY 19, 2017

There’s the tide of public opinion – the heat, the energy. This series will touch briefly on the following offerings/capabilities from SHIFT’s PR, marketing tech and creative services teams: Media monitoring. Media training. Owned media/messaging. Media relations. Social media management.

Case Study 118

Case Study Crisis Management Crisis Study 118

PRSay

AUGUST 27, 2019

’ When you put others first and focus on how you can help them instead of what you can gain from the interaction, it creates positive energy, creativity and goodwill that breeds success for everyone involved. Here’s to decades of success for future College of Fellows inductees!”

Energy 140

Energy Employee Creativity Consumer 140

Cision

OCTOBER 7, 2016

If possible, always good to include relevant promotional dates, where a talent is based, and commanding national tape is very helpful – stuff that shows personality, fun, energy. Sometimes tape can be flat and it works against the pitch. For books it’s great to get a hard copy send to the office. Be kind and be honest.

Pitching 275

Pitching Television Energy Social Media 275

Bianchi Biz Blog

NOVEMBER 20, 2023

Also, since I regularly invite auto, energy, and environmental leaders to share their perspectives in Green Car Journal and on GreenCarJournal.com, know that it’s better to pitch a Perspective or Voices piece authored by an executive you represent rather than ask if I’d like to do an interview. Words are my life.

Journalism 114

Journalism Automotive Interviews Writing 114

Cision

JUNE 22, 2017

His understanding of clinical data in a range of therapeutic areas has allowed him to manage and build the relationships between the brand team, the media and nationally recognized KOL’s. Further, his work at MCS has led to many successful national and local broadcast media relations campaigns.

Healthcare 266

Healthcare Analytics Agency Trends 266

OnePitch

SEPTEMBER 8, 2022

In this month’s profile, we are talking with Megan Garbe , the Vice President and Director of Consumer Media Relations at Fahlgren Mortine. Tell us a bit about your day-to-day and your role as the VP, Director of Consumer Media Relations. This is actually a new role for the agency, one that I was thrilled to take on.

Pitching 98

Pitching Consumer How To Education 98

Prohibition

DECEMBER 3, 2019

In October 2019, we launched the world’s first poo powered pub, the first-ever public space to be powered by anaerobic digestion, a microbiological process that breaks down sewage waste and creates biogas which can be converted into energy. We took over a pop-up venue and re-branded it as ‘The Number Two Tavern’.

Local 62

Local Creativity Video Energy 62

Bianchi Biz Blog

FEBRUARY 18, 2021

And over those same years, I’ve tried lots of different “hacks” – wearing lighter shoes, eating a special supplement, drinking the right energy drink, listening to music that has a faster beat, and more. This willprovide you with fresh perspective and ideas for new, creative approaches. You name it, I tried it.

Automotive 105

Automotive Publicity Transportation Trade Shows 105

Solo PR Pro

NOVEMBER 10, 2020

In the case of the law, it’s the judge that’s the decision-maker; in media relations, it’s the reporter/editor. They are your partners and brand representatives, working to achieve your business goals. The comparisons between lawyers and communications professionals are endless. It originally appeared on Tara McDonagh's LinkedIn.

Communications 99

Communications Comparison Exercises Interviews 99

PR in High Definition

SEPTEMBER 26, 2018

In the last decade, PR professionals have had their job roles extend from media relations masters to social media gurus, to SEO weavers, to paid media data analysts, to content marketing machines ? RELEASE your creative energy. Or read my blog post for more ideas on how to get your creative juices flowing.

Energy 48

Energy Course Creativity Web 48

Communications Conversations

NOVEMBER 14, 2018

Q: Many would say media relations is dying. What would you say about media relations’ role in the mix at Blue Cross? A: I certainly don’t think media relations is dying, but the shift/fragmentation of how we receive information and who we are influenced by underscores the importance of developing a sound strategy.

Energy 60

Energy Agency Insurance Insurance 60

Polaris

NOVEMBER 17, 2015

Public relations, or more precisely media relations, can be a tricky business. The art of getting earned media coverage for a product, service or business is not as easy as it sounds. And while the degree of difficulty varies from brand to brand, the secret to securing editorial is NOT a media release.

Agency 100

Agency Newspapers Interviews Radio 100

wiredPRworks

JULY 25, 2016

The creative industry can be an exciting and challenging landscape to work in, and the path you take is totally up to you. SheSays Chicago has assembled some of the top women and men in creative for the sole purpose of helping YOU. MENTORS: Dan Fiestam , Chief Creative Officer at Laughlin Constable. Will you be there?

Conference 40

Conference How To Creativity Energy 40

Solo PR Pro

AUGUST 2, 2022

Courses taught: Principles of Public Relations, Public Relations Writing, Communications Ethics, Media Relations, Campaigns (graduate program). Courses taught: Introduction to Public Relations, Public Relations and Advertising Writing, Health Communications, Non-profit Communications, Special Topics: Bateman PR Campaigns.

Education 107

Education Course Nonprofit Resources 107

Stephen Waddington

MAY 23, 2018

In time we plan to share the database in a Creative Commons format and develop a web app to interrogate the data. The 2018 report suggests that copywriting, campaign delivery, media relations, strategic planning and social media relations are among the most common PR activities.

Analysis 60

Analysis Technology Tools Exercises 60

Shift Communications

JUNE 4, 2015

Conversely, early and mid-level professionals bring energy, passion and new perspective. Media relations alone doesn’t cut it. This is probably a no-brainer for anyone reading this but most firms saw the writing on the wall back in 2005-2006; media relations alone won’t keep the lights on.

Reputation 60

Reputation Groups Exercises Energy 60

Communications Conversations

MAY 30, 2018

Former role: Vice president of communications and public affairs with Berkshire Hathaway Energy (BHE). I resigned my last full-time PR job in December 2014, as vice president of communications and public affairs with Berkshire Hathaway Energy (BHE). Current role: Co-founder and CEO of a women’s apparel startup, Alice Riot LLC.

Apparel 106

Apparel Public Affairs Training Corporate 106

Communications Conversations

AUGUST 21, 2018

I also handle proactive and reactive media relations in the “mid-Atlantic” region of the U.S., We, as a team, put a lot of focus and energy on the importance of building relationships with reporters, outlets and our stores. from Chicago to Washington D.C.,

Sports 113

Sports Retail Local Report 113

Critical Mention

APRIL 26, 2017

In this fascinating discussion, we chatted with Michael about his tips for breaking into sports marketing/PR, what it’s like to plan a national championship celebration in two days and the creative way he handled public outcry to a bold move he made. Be unconventional, creative and entrepreneurial in your thinking and approach in life.

Sports 60

Sports Internal International Enterprise 60

Communications Conversations

MAY 3, 2016

He mastered media relations managing information for national outlets like ESPN and Sports Illustrated. His popularity and ability to inspire students has played a critical role in the success of the school’s investor relations club where he has steadily grown his knowledge and responsibility. Logan Moore, @eloganmoore.

Sports 0

Sports Leadership Internal International 0

The Hoffman Agency

JULY 16, 2019

I’ve been mulling the idea of creativity in public relations lately. I’ve nothing against the big idea, and the creative thinking that goes into it. The ongoing need for creativity in public relations. Take a media relations campaign, for example, or ongoing content creation for a corporate blog.

Creativity 41

Creativity Energy Ethics Strategy 41

The Resolution Blog

APRIL 26, 2019

You’ve gone from a creative role to starting an agency from scratch and hiring people. What I didn’t want to do was go from being a global creative director to all of a sudden feeling like I was doing every single role in a business. Are most of your projects traditional media relations or are you looking at social?

Agency 120

Agency Pitching Energy Creativity 120

Journalistics

JANUARY 3, 2016

I started Journalistics to provide me with a medium where I could address the issues of “PR spam” – or spray-and-pray media relations, where less-experienced PR professionals would mass-distribute pitches in hopes of getting coverage. I have a tendency to lose interest in things that are working. And Happy New Year!

Blogging 64

Blogging Analytics Google Writing 64

Communications Conversations

AUGUST 31, 2018

Vineeta Sawkar, senior media relations manager, University of St. Tell us about your media background–and about your current role on the PR/comms side. I am now a senior media relations manager at the University of St. And, how can companies better work with the media in the years ahead?

Media 112

Media Journalism Report Video 112

Journalistics

JANUARY 3, 2016

I started Journalistics to provide me with a medium where I could address the issues of “PR spam” – or spray-and-pray media relations, where less-experienced PR professionals would mass-distribute pitches in hopes of getting coverage. I have a tendency to lose interest in things that are working. And Happy New Year!

Blogging 40

Blogging Analytics Google Writing 40

PR Matters

APRIL 21, 2016

This cannot be said of any other single comms discipline, be it investor relations, lobbying, social media management, internal communications, marketing, media relations, public affairs, or advertising. To do it right, you must expect to commit and invest serious time, energy and resources into it for the long-term.

Reputation 165

Reputation Public Affairs Advertising Advertising 165

PR Conversations

MAY 9, 2017

When I worked in media relations, it was all I wanted to do. However, the real reward is in seeing the impact my related work has on organizations and the value that PR brings in helping to build and maintain relationships. Who do you think has great public relations? That’s ego, I know; it’s something I’m working on.

Energy 53

Energy Measurement Internal International 53

PR Matters

APRIL 21, 2016

This cannot be said of any other single comms discipline, be it investor relations, lobbying, social media management, internal communications, marketing, media relations, public affairs, or advertising. To do it right, you must expect to commit and invest serious time, energy and resources into it for the long-term.

Reputation 100

Reputation Public Affairs Advertising Advertising 100

Landis PR

DECEMBER 26, 2022

It showed that the President is committed to supporting and promoting the adoption of electric vehicles, which aligns with his administration’s focus on combating climate change and transitioning to a clean energy economy.

Transportation 52

Transportation Television Energy Travel 52

ZudePR

MAY 31, 2015

My lightbulb went off when I saw the more I gave freely the more creative I became and yes, the more money I make in the present and long run. More recently, I focus time and energy in a curatorial role primarily for the blog’s Twitter account in addition to my own. . PR (and related disciplines) value and knowledge curation.

Communications 81

Communications How To Blogging Content Marketing 81

MaccaPR

FEBRUARY 25, 2015

Anthony and Dave Shaffer, who covers Xcel Energy and other energy news. Those come in all flavors, whether it’s a five-part series that wins journalism prizes or just an unusual story that’s told in a creative way. Paul Maccabee is president of Minneapolis-based Maccabee, a strategic public relations and online marketing agency.

Newspapers 48

Newspapers Journalism Real Estate Healthcare 48