Cision

JULY 13, 2015

They can be relied upon to carry out their duties, which leads to the first point about crisis communication planning: 1. Identify communication crisis responders. If it’s on Twitter or Facebook, he’s there, too. A crisis communication vulnerability audit does the same thing. They have defined roles and responsibilities.

Crisis Communications 120

Crisis Communications Crisis Communications Wikipedia 120

Wadds Inc.

OCTOBER 5, 2023

After the 2015 refugee crisis in Europe soured due to fearmongering, Fleming found power in refugees’ individual stories. She aimed to humanise the crisis through first-person storytelling. Fleming described personal encounters with health misinformation and how Facebook fuelled genocide against Myanmar’s Rohingya people.

Communications 98

Communications Crisis Social Media Storytelling 98

Flack's Revenge

DECEMBER 20, 2018

Services now include everything from consumer listening to mainstream and social media relations; crisis/reputation management; digital, video and graphics production; influencer, sponsorship, and cause-related marketing; and nation-wide experiential activations. Is Facebook still a good place to invest in social media marketing?

Marketing 244

Marketing Facebook Social Media Community 244

Stephen Waddington

MAY 19, 2020

The CIPR, #FuturePRoof, PRCA and Provoke Media have all polled the PR industry throughout the COVID-19 crisis. Those insights will lead to better briefs to inform creative and content. Google has published a tool to help understand search trends during the crisis. Photo by domin_domin/iStock / Getty Images.

Crisis 151

Crisis Government Energy Community 151

Konnect Agency

MARCH 31, 2020

This is the ultimate goal, and you should already be focused on what you will achieve after we get through the CV-19 crisis. This crisis has, or soon will, expose the weaknesses in our processes, our culture and our vision. We need to be nimble, creative and motivated, and make improvements. Crisis and Reputation Management.

Resources 85

Resources Crisis Healthcare Creativity 85

ImPRessions - Crenshaw Communications

MAY 11, 2022

Between cookies going away; the sector’s identity crisis; new privacy regulations; the rise of connected TV (CTV) and more, there’s plenty to discuss and lots of predictions to be made. It’s where top execs and journalists come together to preview what the year may hold for the category.

Conference 156

Conference Privacy Advertising Advertising 156

Prohibition

AUGUST 15, 2022

and the general public calling out brands and individuals online, it’s safe to say we’ve seen our fair share of crisis management in play already this year. Here’s our round-up of the top five disasters that have caught our eye: Molly-Mae Hague – a personal PR crisis.

Crisis 62

Crisis Viral Government Crisis Communications 62

Stephen Waddington

JULY 6, 2020

History shows that we overestimate the impact of crisis or shock events. The COVID-19 crisis has accelerated a shift in flexible and virtual working, but these were trends that were already well underway. The COVID-19 crisis has accelerated a shift in flexible and virtual working, but these were trends that were already well underway.

Report 130

Report Video Television Trends 130

Bianchi Biz Blog

FEBRUARY 1, 2024

Business environment in Tokyo and Japan Beyond business, Tokyo’s cultural influence resonates globally, contributing to a thriving creative industry. Adherence to social norms and etiquette is paramount, especially in a crisis. Swift and culturally attuned responses are crucial for effective crisis management.

Marketing 108

Marketing Newspapers Print Local 108

Stephen Waddington

APRIL 18, 2020

In celebration of the humanising effect that the crisis is having on business and media. I’ve become irrationally irritated by the bakers, creatives, gardeners, homeschoolers and language learners posting motivational content around the internet. And thank you to the influencers and journalists that are helping us along the way.

Media 83

Media Crisis YouTube Television 83

Stephen Waddington

MAY 2, 2020

We’ve all had a rapid onboarding on FaceTime, Facebook Messenger, Google Hangout, Teams and Zoom during lockdown. The answer landed in the form of video by Fiona Crump in my Facebook newsfeed via 80% Awesome , a Facebook group created by Rachel Picken. Amanda writes about recovery from the crisis. This is my sixth letter.

Transportation 84

Transportation Government Community Facebook 84

Sword and the Script

SEPTEMBER 19, 2022

They use pressure-testing strategies to ensure they tie back to objectives and think creatively about using data and insights to tell a better story and drive specific action and sentiment in their audiences.”. More PR pros at brands focus on crisis management (42%) vs. agencies (36%). Stimulating creativity. “37% Yes and yes.

Survey 81

Survey Corporate Communications Financial 81

wiredPRworks

SEPTEMBER 30, 2020

The Social Selling Secrets Masterclass was created for anyone who wants to be more creative, persuasive, and influential. Taught in a quick-start format, this masterclass is ideal for creative professionals who want to advance digital branding, content marketing and social media skills as they accelerate success. Igniting a movement.

LinkedIn 52

LinkedIn Storytelling Facebook Measurement 52

Critical Mention

JULY 13, 2021

The new release adds to the platform’s already robust Social Media Monitoring offering, which also includes Facebook, Twitter and YouTube. Making the decision to build our features internally meant that our entire organization had to make a commitment to a lot of hard work and creative solutions.

Instagram 156

Instagram Industry Media Analytics 156

Communications Conversations

MARCH 25, 2020

That’s why a lot of these creative content marketing opportunities we’ve seen the last week just seem to fall flat (see Chipotle’s attempt to use Zoom in a creative way, for example). Here’s how BCBSMN promoted it on its Facebook page. Next, they’re worried about their jobs and income.

Content Marketing 60

Content Marketing Marketing Case Study Social Media 60

Communications Conversations

MARCH 27, 2020

After all, we’re only a couple weeks into this crisis. Usage changing – Facebook & Instagram. In fact, we saw Facebook talk about having bandwidth issues last week (all we need is for social media to go down during this–can you imagine?!?!?). Similarly, Facebook’s use seems to be changing, too.

LinkedIn 103

LinkedIn Instagram Twitter Facebook 103

Stephen Waddington

FEBRUARY 12, 2021

Issues and crisis management have come to the fore as companies are forced to react to economic factors and as misinformation about COVID-19 continues to spread, placing a sharper focus on tackling fake news and the need for customer transparency and honesty. This is challenging for PR practitioners.

Crisis Management 88

Crisis Management Print Ethics Local 88

Cision

OCTOBER 23, 2015

Do you need to reverse negative opinions or find a shoulder to lean on should a social crisis occur? People flock to influencers’ Twitter, Facebook and LinkedIn feeds for a reason, and often times it has to do with the way they speak to their audiences and make content available to those interested. Personality & Tone.

Creativity 120

Creativity Strategy Education LinkedIn 120

Maxim Behar

SEPTEMBER 5, 2021

Sometimes I still hear, "Please, manage our PR activities, but don't touch our Facebook and Instagram pages, because my secretary is managing them perfectly." He believes that advertising will remain number one, thanks to creative solutions, graphic design skills, planning and buying media. In the past, crisis management was very easy.

Meeting 98

Meeting Advertising Advertising Agency 98

Cision

SEPTEMBER 20, 2017

While we may think of long-form content when we think of journalists, there is actually a lot of creative short-form content posted to social sites. A great example of short-form content is this Instagram post by The Guardian, U.S. Bill Barnwell (@billbarnwell) July 30, 2017. The Intercept (@theintercept) August 5, 2017.

Social Media 226

Social Media Media Journalism Study 226

Sword and the Script

DECEMBER 21, 2021

Diversity, Equity & Inclusion (DE&I) initiatives will be incredibly important, but when the next crisis hits, consumers will be reminded to look back on major brands that only paid the topic lip service. government will finally get serious about the social media monopolies and start by breaking up Meta/Facebook, Google, etc.

Marketing 215

Marketing Content Marketing Social Media Employee 215

Cision

OCTOBER 10, 2015

Whether a customer writes a positive review on Yelp or posts a picture of your product on Facebook, reach out to show not only that you care, but also that you’re paying attention to their experience. Make alerts to track whether or not certain issues repeat over time to avoid a full-blown social media crisis.

Social Media 120

Social Media Brand Branding Customer Service 120

Waxing UnLyrical

MAY 1, 2020

I would have given them props for being creative, trying to extend a relationship with me (their customer) beyond the box office (which is where they ultimately want me to end up)… because that is what good marketers do. Because once a crisis hits, everyone and their brother is trying to get your attention.

Crisis 82

Crisis Community Ethics Groups 82

Sword and the Script

JANUARY 3, 2023

Crisis management: When an organization faces a crisis, PR practitioners may work to minimize the damage to the organization’s reputation by managing the flow of information and communicating with the public. The 10 Most Common Ways Comms Pros are Measuring PR. What are the top challenges in public relations?

Interviews 104

Interviews Publicity Technology Social Media 104

Critical Mention

SEPTEMBER 19, 2018

The research will become automated, and it’ll enable PR pros to see exactly who their target audience is, when’s a peak time to target their customers and be able to identify a potential crisis and stop it in its tracks. They’re prepared for a crisis to go viral.

How To 61

How To Media Crisis Crisis Management 61

Deirdre Breakenridge

OCTOBER 29, 2018

People took to Shea Moisture’s Facebook page and Twitter and began to say things like “Shea Moisture is cancelled,” “Shea Moisture is a sell out,” and “I’m throwing my products in the trash!” By diversifying expertise, demographics, and experience, there is more creativity, thoughtfulness, and reflectiveness in a group.

Advertising 295

Advertising Advertising Twitter Consumer 295

Stephen Waddington

JANUARY 17, 2019

It reflects the innovation in digital media over the last 20 years driven by Facebook and Google. Facebook Facebook Ad Planner Instagram The Facebook Ad Planner is also used for campaigns on Instagram. Changes are made either automatically or manually to refine targeting or ad creative. Test and learn.

Media 103

Media How To Advertising Advertising 103

Mark My Words

OCTOBER 13, 2022

The BBC eagerly signed up as William’s partner for his Earthshot climate crisis challenge. The Newsbeat “takeover”, which followed an earlier BBC documentary in which William urged men to open up about their mental health, was considered a success.

Social Media 60

Social Media Interviews Media YouTube 60

Karen Freberg

JULY 10, 2019

I will be teaching my two traditional classes during the fall semester (Introduction to Strategic Communication and Public Relations and Crisis Communication). Second, she has already taking my PR class this fall, and we will be working with Facebook as our class client. In my world, that’s a big win on the job market!

Marketing 51

Marketing Ethics Study Case Study 51

Bianchi Biz Blog

FEBRUARY 2, 2023

The model can be used to generate tweets, Facebook posts, and other types of social media content that can be used to promote products, events, and other aspects of the company. The model may be able to generate text quickly and easily, but it lacks the creativity and intuition that human writers possess.

Automotive 81

Automotive Training Customer Service Data 81

Critical Mention

NOVEMBER 20, 2020

In case you aren’t convinced you should consider working with influencers just yet, here are a few other reasons this type of creative partnership can bring value to your business. Some companies have even seen upwards of $18 in earned media value. Reach a Wider Audience. Based on the influencer’s stats (i.e. Trust in your Brand.

Tourism 157

Tourism YouTube Radio Social Media 157

Prohibition

AUGUST 1, 2023

Vegan and vegetarian brands can leverage platforms like Instagram, Facebook, and TikTok to engage with their target audience directly. The future of food PR lies in creative storytelling, innovative campaigns, and a continuous commitment to ethical, sustainable, and delicious plant-based alternatives.

Brand 62

Brand Branding Ethics Storytelling 62

Cision

JUNE 22, 2015

Grantland ran an interesting piece about U2 recently , describing an existential crisis of sorts. In this piece, I want to make the case that Instagram is the “Rihanna” of social networks, relative to Facebook as social networking’s U2. percent (60 times Facebook’s engagement rate of.07 07 percent).

Instagram 120

Instagram Fashion Sports Pinterest 120

PR in High Definition

OCTOBER 28, 2021

Could this be the Facebook vision? Facebook doesn’t expect the true metaverse to be up and running until at least ten years from now, mainly because the immersive technology is not quite up to scratch yet, and, let’s face it, with Facebook’s history, no doubt they’ll be a few regulatory challenges along with way.

Communications 62

Communications Wikipedia Meeting Technology 62

MaccaPR

JANUARY 17, 2017

From crisis communications counsel for scandal-plagued Ryan Lochte and the cause marketing insights of former General Mills CMO Mark Addicks to a behind-the-scenes look at agency BBDO’s Dinty Moore “Lumbersexual” campaign and tips for redesigning your company’s blog —the MaccaPR blog provided marketing and PR executives (like you!)

Crisis 48

Crisis Local Blogging Creativity 48

Onclusive

JUNE 29, 2018

This month, AirPR hosted the webinar “How to Protect Your Brand in a PR Crisis.” From Facebook to Starbucks, no brand is safe from a communications crisis. How crisis communications has changed. A crisis can accelerate more rapidly and responses from your brand need to occur quickly. Understand your audience.

Crisis 186

Crisis How To Brand Branding 186

Critical Mention

MAY 13, 2020

Public relations, marketing and social media professionals must find ways to bring creativity to the forefront of their communication strategies. While everyone has their own methods of communication, it’s advantageous to expand communication skills by finding inspiration in the advice of other notable communicators.

Communications 158

Communications Radio Sports Social Media 158