NewsWhip

JUNE 10, 2021

Building a framework for reputation management: Christopher Rivera @ Samsung. Christopher Rivera, Director of Reputation & Risk, Samsung Electronics America. Chris Rivera has led as the Director of Reputation & Risk at Samsung Electronics America for more than three years. Real-time risk management | Jump to text.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

ImPRessions - Crenshaw Communications

JANUARY 24, 2022

.” Co-author Robert Brulle has fiercely criticized fossil-fuel companies for “efforts to greenwash their reputations and shift public opinion” and wants to shine a light on the role of PR agencies. Yet, when it comes to handling its own reputation threat, Edelman is part of that failing “trust ecosystem.”

Policies 309

Policies Creativity Reputation Groups 309

Onclusive

SEPTEMBER 20, 2023

Observing your rivals’ successes and gaps can spark creative ideas for campaigns, content, and engagement strategies. Lastly, is the enablement of more informed decisions around crisis management. This knowledge enables you to build proactive crisis management strategies.

Analysis 221

Analysis Crisis Management Tools Strategy 221

ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

Between the PR and marketing functions of any organization there can be creative tension or even competition. PR, on the other hand, with its ties to reputation and crisis management, is thought to play a more defensive role, designed to protect the corporate brand. But the conflict typically runs deeper.

Marketing 310

Marketing Product Launch Corporate Viral 310

5W PR

AUGUST 14, 2023

PR is a diverse field that shapes and manages reputations. This misconception undermines the strategic thinking, creativity, and specialized skills required for successful career opportunities in public relations. They can use PR to enhance their visibility, reputation, and relationship with stakeholders.

Publicity 78

Publicity Storytelling Crisis Management Reputation 78

B2B PR Sense

JANUARY 5, 2018

Expert public relations tactics and strategy from an experienced PR person have the power to bolster your reputation and draw people to your brand. Beyond crafting a strategy and media relations, PR professionals also help with: Reputation management. Crisis management. Social media strategy. Product launch.

Crisis Management 238

Crisis Management B2B Reputation Advertising 238

ImPRessions - Crenshaw Communications

MARCH 19, 2019

With some exceptions, public relations is best used to build visibility and shape reputation over time. What we call PR can include paid influencer marketing, content or inbound marketing, social content, and other varieties of paid creative services. Today’s PR is specialized.

Nonprofit 271

Nonprofit Crisis Management Fashion Advertising 271

PRSay

JULY 26, 2022

Deeptie Sethi is a global brand and communications specialist helping businesses leverage the power of public relations and communications-leading strategic planning, media relations, brand and reputation management, crisis management and effective advocacy programs.

Local 109

Local Crisis Management Internal International 109

Prohibition

DECEMBER 17, 2021

Crisis communications is an important aspect to tackle as a business owner. A crisis occurs when there is a severe risk or threat to the reputation, business, and organisational viability. A crisis can negatively impact your brand and reputation on multiple levels if it’s left unaddressed.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

PR in High Definition

FEBRUARY 27, 2023

Reputation management Reputation management is another area of specialisation for PR professionals, which ChatGPT said it could enable them to do with greater ease. This technology can quickly flag negative comments or reviews and provide insights into sentiment and key topics.’’

Industry 62

Industry Communications Technology Reputation 62

Prohibition

JANUARY 24, 2022

Prohibition PR is a full-service agency specialising in crisis communication, reputation management , and strategic messaging. As a public relations agency specialising in crisis communication, Prohibition PR provides clients with custom-made strategies and tactics to get their organisations out of hairy situations.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

ImPRessions - Crenshaw Communications

JUNE 29, 2020

As many states contemplate reopening, smaller businesses have an opportunity to be creative. The good will generated will pay reputation dividends for their brands long after the COVID-19 crisis has eased. Experienced communicators know that businesses can’t turn PR and marketing on and off in a crisis.

Marketing 225

Marketing Leadership Crisis Healthcare 225

Newsfile

JANUARY 30, 2024

However, remember that AI should not replace human-written content and creativity. AI for ideas & inspiration Humans are creative and can think of many different ideas, and now AI dramatically increases the number and novelty of ideas. Crisis Management Effectiveness : Impact of PR efforts in crises.

Trends 105

Trends YouTube Video Social Media 105

Sword and the Script

MARCH 28, 2023

Can’t automate authenticity “AI will change the workload for PR practitioners and allow them to focus their efforts towards relationship building and more strategic, engaging and creative work. That’s where our creative sparks have been honed. It’s unlikely that PR professionals will be replaced by AI in the next decade.

Software 130

Software Technology Creativity Crisis Management 130

Maxim Behar

JANUARY 31, 2024

PR has become a strategic function, enabling proactive communication, reputation management, and the cultivation of positive relationships with various stakeholders. has emerged as a standard-bearer for precision in Public Relations, synonymous with innovation and creativity. M3 Communications Group, Inc.

Publicity 59

Publicity Crisis Management Leadership Hotels 59

Critical Mention

FEBRUARY 4, 2020

Whether we’re strategizing reputation or crisis plans, developing grassroots advocacy campaigns focused on high-stakes legislation or creating social content programs, we bring deep experience and diversity of thinking to help clients thrive. With no boundaries, everyone wins. Edelman PR. BIGfish Communications. Take risks. IdentityPR.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

ImPRessions - Crenshaw Communications

FEBRUARY 26, 2018

It’s not the worst reputation crisis that can happen to a food chain (just ask Chipotle ), but for a chicken restaurant to run out of chicken not only opens to door to competitors, but it makes its management look incompetent. The post KFC Crisis Response Is A PR Win appeared first on Crenshaw Communications.

Crisis 189

Crisis Reputation Newspapers Creativity 189

Prohibition

FEBRUARY 14, 2023

Overview of Tech PR Tech PR is the strategic use of communications and relationships to build the reputation of a brand or business in the technology industry. Tech PR can be used to create positive brand awareness, enhance online reputation, and boost business profits.

Strategy 62

Strategy Brand Branding Technology 62

Prohibition

AUGUST 2, 2023

Lastly, influencer marketing allows brands to showcase their products in an engaging and creative way. By working with influencers, drink brands can tap into this creativity and create unique and memorable campaigns that resonate with consumers. Proactively manage any potential crises to protect your brand’s reputation.

Brand 62

Brand Branding Reputation Consumer 62

Prohibition

JANUARY 14, 2022

What is a PR Crisis? A PR crisis is a negative story about your brand that threatens the reputation of your organisation, causes reputational damage, or negatively impacts sales or stock value. A crisis could be triggered by an accident, a serious error, or an inappropriate action. What is a PR Crisis Plan?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

ImPRessions - Crenshaw Communications

JUNE 12, 2018

But his reputation was mixed; despite his innovative practice of transparency, Lee, like Herb Schmertz 60 years later, was hailed as an innovator but also criticized for working with the “robber baron” corporations of the time. His hardball tactics and paid op-eds paved the way for corporate PR officers to influence policy.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Prohibition

AUGUST 15, 2022

and the general public calling out brands and individuals online, it’s safe to say we’ve seen our fair share of crisis management in play already this year. Here’s our round-up of the top five disasters that have caught our eye: Molly-Mae Hague – a personal PR crisis.

Crisis 62

Crisis Viral Government Crisis Communications 62

Sword and the Script

JANUARY 3, 2023

“Public relations is defined as the practice of intentionally managing the spread of information between an individual or organization and the public. The goal of PR is to influence how the public perceives an organization or individual, and to manage their reputation. What are some examples of public relations?

Interviews 98

Interviews Publicity Technology Social Media 98

Presspage

JUNE 16, 2023

While AI brings numerous advantages, it cannot replace the human touch in certain critical aspects, such as relationship-building, crisis management, and strategic decision-making. Investors will rely on trustworthy and reputable channels for accurate financial information.

Financial 78

Financial System Ethics Data 78

Cision

AUGUST 9, 2016

What role does social media play in reputation and crisis management today? In maintaining and building brand reputation, social media also allows public relations professionals to empower their customer advocates with shareable information. Social media influence on brand reputation cannot be understated in this regard.

Crisis 0

Crisis Reputation Study Trends 0

Deirdre Breakenridge

AUGUST 21, 2015

If you’re in PR, then chances are it’s because the company needs brand awareness, reputation / crisis management, or community, media, financial / analyst or government relations to name a few areas of expertise. Think about the challenges and why you’re called to the table. Have examples (the tangibles) ready.

Company 150

Company Meeting Crisis Management Government 150

Deirdre Breakenridge

AUGUST 21, 2015

If you’re in PR, then chances are it’s because the company needs brand awareness, reputation / crisis management, or community, media, financial / analyst or government relations to name a few areas of expertise. Think about the challenges and why you’re called to the table. Have examples (the tangibles) ready.

Company 150

Company Meeting Crisis Management Government 150

Cision

NOVEMBER 10, 2015

Image: El Coleccionista de Instantes Fotografía & Video , Damian Gadal , Dale Nevin ( Creative Commons ). Consider a change maker to help effectively tell your brand story. Be open and responsive to the media, now and forever.

Crisis 120

Crisis Brand Branding Crisis Communications 120

Critical Mention

SEPTEMBER 19, 2018

After all, a PR pro’s reputation is based on keeping track of the how the market is progressing and what that means for their company. With the rise of chatbots, PR pros must focus on developing and implementing creative strategies to create awareness, improve their company’s reputation and generate profits.

How To 61

How To Media Crisis Crisis Management 61

Prohibition

AUGUST 1, 2023

Benefits of PR for Vegan and Vegetarian Brands Food PR plays a vital role in enhancing the visibility and reputation of vegan and vegetarian brands. The future of food PR lies in creative storytelling, innovative campaigns, and a continuous commitment to ethical, sustainable, and delicious plant-based alternatives.

Brand 62

Brand Branding Ethics Storytelling 62

The Hoffman Agency

MAY 25, 2021

As a Strategic Communication master’s graduate, I have spent two years learning and studying what PR professionals do — essentially, to encompass creativity, solve problems and develop strategic thinking. Like many, my family thought PR meant crisis management.

Crisis Management 36

Crisis Management Education Crisis Agency 36

Maxim Behar

SEPTEMBER 5, 2021

He believes that advertising will remain number one, thanks to creative solutions, graphic design skills, planning and buying media. I keep telling my team, "We're not selling strategies, creative ideas, or media tactics, we're selling trust." In the past, crisis management was very easy.

Meeting 98

Meeting Advertising Advertising Agency 98

Melissa Agnes

OCTOBER 23, 2014

Do not be afraid to be creative, such as offering free shipping if your business sends out products. Online Reputation Management (ORM). The post How To Deal With Negative Online Reviews: 5 More Things to Consider appeared first on Melissa Agnes - Crisis Management Keynote Speaker.

How To 100

How To Crisis Management Policies Engineering 100

Prohibition

JULY 9, 2018

So that involves lots of exciting things like online community building, social media listening, brand audits, online crisis management, content marketing and video creation and seeding. RESPONSIBILITIES: *Devise creative public relations strategies that fit the client’s profile. Creative thinker and problem solver.

Creativity 48

Creativity Construction Crisis Management Social Media 48

Doctor Spin

MAY 21, 2023

The agency of record manages all aspects of your PR strategy , including media relations , crisis management, and strategic communications. This could be a product launch, a rebranding initiative, a special event, or a crisis management situation. Get access to creative, out-of-the-box thinking.

Agency 52

Agency Publicity Public Affairs Crisis Communications 52

Critical Mention

SEPTEMBER 9, 2018

A globally recognized thought leader in creative excellence and business strategy, his passion is connecting consumers with brands in a genuine way and promoting positive societal change. Internationally Renowned Marketing Expert. Former Airbnb CMO Jonathan Mildenhall will kick off the conference on Oct. 7 as the first Keynote Speaker.

Conference 66

Conference Crisis Management Survey Big Data 66

Cision

JULY 5, 2016

Our talented leadership team—among the best with whom I’ve ever worked–also positions us well to serve clients, both proactively and reactively, in building, strengthening and defending their reputations. What are some of the key components of a successful crisis management strategy?

Nonprofit 227

Nonprofit Crisis Viral Groups 227