Implementing an Offensive Crisis Management Strategy

Ronn Torossian

No matter your industry, the ultimate goal of crisis management is to salvage your organization’s reputation – and your bottom line – when faced with a negative or threatening situation. The post Implementing an Offensive Crisis Management Strategy appeared first on.

Crisis Management for Influencers

Ronn Torossian

A brand must be prepared for a possible reputation crisis caused by its influencers or spokespeople. To be as prepared as possible, here are some steps to take should a reputation crisis occur. The post Crisis Management for Influencers appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Brand PR Crisis PR 5WPR CEO Crisis PR Agency PR Agency Public Relations

2017 Crisis Management That (Mostly) Worked

ImPRessions - Crenshaw Communications

Armchair PR experts get lots of mileage from critiquing crisis management by major brands and businesses this time of year. But what about the crisis situations that are handled well? Uber’s reputation work gains speed… then stalls again.

Why Boeing’s Reputation Radar Failed

ImPRessions - Crenshaw Communications

Boeing’s PR crisis deepened this week as a fuller picture emerged of its handling of serious problems surrounding the 737 Max. It’s not unusual that Boeing CEO Muilenberg viewed his crisis in the context of his short-term responsibility to employees and shareholders.

4 crisis management keys

PR Daily

You may not be able to prevent a crisis or a wave of negative reviews, but you can mitigate the damage with swift, decisive action. According to an infographic posted on Commpro , an effective crisis management bulwark is anchored by four pillars.

How To Restore A Public Reputation

ImPRessions - Crenshaw Communications

Can they win back their reputation? Many are tied to an infrastructure of agents, talent management, PRs, and support staff, and it’s difficult to upset the balance. It may sound paradoxical, but from a reputation point of view, Huffman should hope that she spends time in jail.

Crisis Management Begins Online

David PR Group

One of her college-aged children was tangentially involved with a crisis at her university, and my friend and some of the other parents were wondering if it would be beneficial to engage a public relations expert. If you were a human resources manager, would you give this guy a fair shake?

When Is It OK to Implement an Offensive Crisis Management Strategy?

Melissa Agnes

What is the goal of crisis management? The goal of crisis management is to salvage your organization’s reputation and bottom line when presented with a bad or threatening situation – or so says the majority of people.

Salesforce Is Doing Social Crisis Management Right

Cision

What happens when the largest Customer Relationship Management tool in the world has an unplanned outage? On May 5, Cision’s Heidi Sullivan, spoke at the Conference Board of Canada’s Crisis Communications Forum in Toronto, Ontario about managing crises on social media.

How Well Do You Know the New Rules of Crisis Management?

PRSay

From a crisis management point of view, 2017 had it all! Why new rules are needed for crisis management. As creators of the award-winning digital crisis management platform, “In Case of Crisis,” we talk regularly to crisis management practitioners.

The Importance of Adaptive Response In The First Moments of Crisis Management

Melissa Agnes

Lou and I go into even more detail on this subject in episode #024 of The Crisis Intelligence Podcast. If you’re in law enforcement or emergency management, I highly recommend the listen. A crisis is a change. Adaptive Crisis Response.

Commercial Real Estate (BOMA): Reputation Management and Crisis Preparation

Reputation Us

No matter how sophisticated your business operations appear, in today’s world, it’s not IF a crisis will occur, but WHEN. While you can’t anticipate a crisis, you can be prepared for one. Attendees learned how to: Prepare for a crisis.

A Crisis Management Success Story: AppFirst

Melissa Agnes

One Friday morning, CEO & Co-founder of AppFirst, David Roth, was woken at 2am to a crisis that threatened the organization’s reputation and, ultimately, their profitability. Q: You woke up to find your organization in the midst of a crisis recently, tell us about it.

Reputation Ransom: The Latest Cyber Security Threat

Reputation Us

More than ever, the “actors” are tapping into your ethos and pathos by threatening to adversely affecting your company’s reputation. Two recent news items underscore the point: Extortion Scam Threatens Website Owners With Reputational Damage. Send Bitcoin or your company’s reputation is TOAST! But what can these actors actually do to hurt your reputation? Overall, where is your company most reputationally (yes, new word!)

7 strategic tips for your organization’s crisis-management plan

Agility PR Solutions

Sooner or later, every organization faces a crisis. Preventing a damaging blow to your reputation requires a strategic crisis plan. The post 7 strategic tips for your organization’s crisis-management plan appeared first on Agility PR Solutions.

The Do’s and Don’ts Of Handling A PR Crisis

Flack's Revenge

Your company’s hard-won reputation is an immeasurable asset. A PR crisis could ravage your reputation, and any number of potential developments can trigger one. There are ways to reduce the impact of a PR crisis, the best of which is to prepare for one.

Crisis 156

Crisis Management 101: Shark Week Case Study, Pt. 1

Shift Communications

Anyone Could Need Crisis Management (…and at Anytime). is suffering a crisis. As our VP of Marketing Tech previously summarized : In a crisis management situation, something has gone wrong and your brand is on fire. Social media management.

Brands are losing faith in their crisis management plans—here’s how to restore it

Agility PR Solutions

In today’s fast-moving business landscape, with reputational sensitivity at an all-time high and brand crisis potentially just a tweet away, the criticality of an effective crisis management plan (CMP) has never been more important to business sustenance and viability.

LISTEN UP! How Listening Reveals Reputation

Reputation Us

Listening (not talking) to staff, recruits, customers and public leads businesses to problem identification and problem solving—while enhancing reputation. ReputationUs advocates that listening is vital to be a successful organization—and your company’s reputation depends upon it.

LISTEN UP! How Listening Reveals and Strengthens Reputation

Reputation Us

Listening (not talking) to staff, recruits, customers and public leads businesses to problem identification and problem solving—while enhancing reputation. ReputationUs advocates that listening is vital to be a successful organization—and your company’s reputation depends upon it.

The PR Pro’s Role in Reputation Management

Solo PR Pro

Reputation management has been a recent topic of discussion in our Solo PR Premium Member Facebook Group (Shameless plug, if you’re a solo, this alone is well worth your membership – join us! ). What steps are you taking to oversee your client’s reputation management?

The Biggest Crisis Management Lesson from the Jian Ghomeshi Scandal

Melissa Agnes

The Jian Ghomeshi scandal is an interesting crisis to watch unfold. Not only do new facts keep coming to light, but there is an important lesson to learn from Ghomeshi’s own actions within this crisis. ” The biggest lesson to learn from this crisis.

The Sexy Allure Of Crisis Management Is Presenting Risk To Organizations

Melissa Agnes

Thanks to high-profile crises, viral issues, and fun television series like Scandal , crisis management is being seen more and more as a “sexy” and thrilling profession or service offering. Crisis management advisors and consultants are not supposed to be the risk.

Crisis Management in a Post-Truth Era

Return on Reputation

These days, it seems like no one is safe from a crisis arriving suddenly and unexpectedly. If the goal is to bend but not break in response to any given crisis, speed is where communications teams most frequently snap. Corporate Communications Crisis Communications Post-Truth

The Biggest Crisis Management Lesson from the Jian Ghomeshi Scandal

Melissa Agnes

The Jian Ghomeshi scandal is an interesting crisis to watch unfold. Not only do new facts keep coming to light, but there is an important lesson to learn from Ghomeshi’s own actions within this crisis. ” The biggest lesson to learn from this crisis.

The Importance of Adaptive Response In The First Moments of Crisis Management

Melissa Agnes

Lou and I go into even more detail on this subject in episode #024 of The Crisis Intelligence Podcast. If you’re in law enforcement or emergency management, I highly recommend the listen. A crisis is a change. Adaptive Crisis Response. Crisis Management

3 Attributes of a Strong and Practical Crisis Management Governance Model

Melissa Agnes

Note: The following is an excerpt taken from my new book, Crisis Ready–Building an Invincible Brand in an Uncertain World , which is available for purchase on Amazon. The importance of solid and practical crisis management governance model. Crisis Ready

Reputation Has A New Home – ReputationUs

Reputation Us

We think about reputation a lot. Not our own, per se, but rather business and nonprofit reputations. How are reputations formed? How long does it take to build a strong reputation? Who (employees, customers, community, media, social influencers) ultimately decides what is the organization’s reputation? When a crisis happens, how does it affect a reputation? ReputationUs takes an “inside out” approach to analyzing reputation.

A guide to crisis management and planning [Webinar Recap]

Media Bullseye

Communicators never want their organization to be at the center of a crisis, but the recent multitude of crises affecting well-known companies remind professionals about the importance of planning and proper management techniques to minimize risk and severity.

How Coca-Cola's op-ed hit the 3 O's of crisis management

PR Daily

Coca-Cola is embroiled in a slow-moving but nevertheless monumental corporate crisis. The article appealed to me as a consumer, but more as a crisis communicator. That’s because the column covered what I call the three O's of crisis management.

Why Back To Business As Usual Is The Biggest Crisis Management Mistake Of All

Melissa Agnes

For an organization which overcomes the initial shock of a breaking crisis, successfully wrestles control over it and ultimately puts the reputational fires out, it’s natural to want to return to business as usual as soon as the crisis seems to have passed. Post-crisis review.

“The Wolf” (Pulp Fiction) – Reputation Management Before Crisis

Reputation Us

There is no universally approved or formal title for professionals who perform immediate crisis support. Often used titles include “PR Pros” or “PR guy or gal,” or generally speaking, “Crisis people” (e.g., “ Wells Fargo ‘s PR people were spinning this crisis into a positive for the bank.”). We recently revisited these monikers and developed a more appropriate title, “ Reputation Manager.” Need a Reputation Manager?

Does PR Have a Reputation Problem with the Media?

PR News

When Facebook’s Sheryl Sandberg took a trip to DC last week to assure politicians that Facebook was taking serious the claims about Russian meddling in our elections, it was referred to as a “PR Blitz” by The New York Times, which also mentioned in the NY Times article that the social network hired three crisis… Continued. The post Does PR Have a Reputation Problem with the Media?

Samsung PR disaster or crisis management? When it all goes up in flames.

Norton's Notes

This shows you how important a corporate reputation is to a company listed on the stock market – maybe its why we are seeing more PR professionals on boards. And here in this reference lies the crucial point: Consumers often have short memories if crisis management is executed brilliantly.

New Fronts in Crisis Management

Flatiron Communications

I was surprised by just how little public attention was given to office supplies chain Staples after President Obama “shamed” its management during a recent interview with Buzzfeed’s Ben Smith. A string of bad stories in and of itself literally defined a crisis.

Keeping Cool: 7 Tips for Crisis Management

RH Strategic

In today’s world of the 24-hour news cycle and the ability for any person’s tweet, video or image to go viral, it’s vital that all PR professionals are well-versed in basic crisis management. By moving quickly, a PR team can protect a company’s reputation and prevent headlines that damage a bottom line. The post Keeping Cool: 7 Tips for Crisis Management appeared first on RH Strategic. PR Best Practices best practices crisis public relations tips

Melissa Agnes to Conduct Crisis Management Workshop at the GCC Government Social Media Summit in Dubai

Melissa Agnes

Emory did a beautiful job at managing this crisis, but not all healthcare institutes are as prepared as Emory was. Day two if this workshop will focus on risks and leveraging social media for emergency management. How social media impacts your reputation.

Edelman Falls Short As PR Industry Leader

ImPRessions - Crenshaw Communications

It’s always instructive when PR teams entrusted with managing the reputations of major corporations run into reputation problems of their own. It appears that Edelman’s leadership thought they could keep the GEO engagement quiet while managing any internal dissension.

ReputationUs’ Casey Boggs Speaks at PRSA’s CommCon 2019

Reputation Us

This year’s conference theme, “Communicating Through Chaos” proved ideal for Casey’s presentation, “Reputation Management: How to Enhance, Advance and Protect Your Corporate Reputation in Today’s Critical Environment.”

Why Gamble With Your Reputation?

Melissa Agnes

The most important thing I’ve learned in my years as a crisis management professional is that most crises are avoidable. Yet companies still gamble with their reputation. It is rare for a crisis to simply just happen. The post Why Gamble With Your Reputation?