Prohibition

FEBRUARY 14, 2023

Overview of Tech PR Tech PR is the strategic use of communications and relationships to build the reputation of a brand or business in the technology industry. Role of Tech PR in promoting technology companies Tech PR plays a vital role in promoting technology companies.

Strategy 62

Strategy Brand Branding Technology 62

Sword and the Script

JANUARY 3, 2023

“Public relations is defined as the practice of intentionally managing the spread of information between an individual or organization and the public. The goal of PR is to influence how the public perceives an organization or individual, and to manage their reputation. What are some examples of public relations?

Interviews 99

Interviews Publicity Technology Social Media 99

Critical Mention

FEBRUARY 4, 2020

Whether we’re strategizing reputation or crisis plans, developing grassroots advocacy campaigns focused on high-stakes legislation or creating social content programs, we bring deep experience and diversity of thinking to help clients thrive. With no boundaries, everyone wins. Edelman PR. BIGfish Communications. Take risks. IdentityPR.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Presspage

JUNE 16, 2023

While AI brings numerous advantages, it cannot replace the human touch in certain critical aspects, such as relationship-building, crisis management, and strategic decision-making. As AI technology becomes more prevalent, the risk of information asymmetry in financial markets may increase.

Financial 78

Financial System Ethics Data 78

ImPRessions - Crenshaw Communications

JUNE 12, 2018

But his reputation was mixed; despite his innovative practice of transparency, Lee, like Herb Schmertz 60 years later, was hailed as an innovator but also criticized for working with the “robber baron” corporations of the time. His hardball tactics and paid op-eds paved the way for corporate PR officers to influence policy.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Deirdre Breakenridge

AUGUST 21, 2015

If you’re in PR, then chances are it’s because the company needs brand awareness, reputation / crisis management, or community, media, financial / analyst or government relations to name a few areas of expertise. Think about the challenges and why you’re called to the table. Have examples (the tangibles) ready.

Company 150

Company Meeting Crisis Management Government 150

Deirdre Breakenridge

AUGUST 21, 2015

If you’re in PR, then chances are it’s because the company needs brand awareness, reputation / crisis management, or community, media, financial / analyst or government relations to name a few areas of expertise. Think about the challenges and why you’re called to the table. Have examples (the tangibles) ready.

Company 150

Company Meeting Crisis Management Government 150

Cision

NOVEMBER 10, 2015

Then, they began a storytelling model for “good news” – creating a wide range of topics from technology improvements to onboard enhancements to new ships, environmental and sustainability initiatives to increase positive sentiment. Consider a change maker to help effectively tell your brand story.

Crisis 120

Crisis Brand Branding Crisis Communications 120

Critical Mention

SEPTEMBER 19, 2018

After all, a PR pro’s reputation is based on keeping track of the how the market is progressing and what that means for their company. As technology advances, we fear that robots will eventually render some jobs obsolete, including PR. They’re prepared for a crisis to go viral. Artificial intelligence. SCHEDULE A DEMO.

How To 61

How To Media Crisis Crisis Management 61

Cision

AUGUST 9, 2016

What role does social media play in reputation and crisis management today? In maintaining and building brand reputation, social media also allows public relations professionals to empower their customer advocates with shareable information. Social media influence on brand reputation cannot be understated in this regard.

Crisis 0

Crisis Reputation Study Social Media 0

Critical Mention

SEPTEMBER 9, 2018

The conference’s theme, communications convergence, is especially appropriate this year as technology continues to advance. A globally recognized thought leader in creative excellence and business strategy, his passion is connecting consumers with brands in a genuine way and promoting positive societal change. SCHEDULE A DEMO.

Conference 66

Conference Crisis Management Survey Big Data 66

Stephen Waddington

JULY 11, 2018

We're the world's most creative PR agency delivering work that matters. AI has become a catch all term to describe technology that simplifies a task for a human being. Technology is impacting PR work in a variety of ways, including the simplification of tasks; listening and monitoring; and automation. Here's a copy of my speech.

Analysis 60

Analysis Ethics Technology Crisis Management 60

NewsWhip

MARCH 31, 2021

I mean, I think it starts with really that technology layer, because now there’s so many things that we can start to kind of measure in comms that we really couldn’t measure even just one, two years ago. So are you seeing a spread of ideas, technology, methods between comms and marketing generally? Bryan: Yeah.

Advertising 131

Advertising Advertising Data Reputation 131

Doctor Spin

FEBRUARY 22, 2024

PR professionals control the narrative, mitigate damage, and restore public confidence during a crisis. Through consistent and effective communication, PR can sway public opinion in favour of the organisation, enhancing its reputation and standing in the community. Source: Business Horizons 10 Coombs, W.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Prohibition

DECEMBER 17, 2021

Crisis communications is an important aspect to tackle as a business owner. A crisis occurs when there is a severe risk or threat to the reputation, business, and organisational viability. A crisis can negatively impact your brand and reputation on multiple levels if it’s left unaddressed. Managers and supervisors.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Waxing UnLyrical

AUGUST 10, 2011

As one great article I read recently from IABC described it, the future communicator must be able to think both creatively and strategically. Funnily enough, they called this the “creative strategist.&#. New media technologies: The world of new media is moving and changing the face of our profession – fast!

Ethics 75

Ethics Community Internal International 75

Newsfile

JANUARY 30, 2024

However, remember that AI should not replace human-written content and creativity. Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? These emerging technologies can offer immersive and innovative experiences for your audience.

Trends 105

Trends YouTube Video Social Media 105

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. Marketing turns to creative to stand out from the clutter . The pendulum has swung too far and at the expense of creativity in marketing.

Marketing 189

Marketing Content Marketing Data Social Media 189

Melissa Agnes

MAY 14, 2015

In November of 2014 I was honored with the invitation to speak at a TEDx event, which was to be hosted by the City of LA’s Emergency Management Department in March 2015. Standing on the reputable TEDx stage, people expect a certain caliber of message to be shared with them. It’s meant to be engaging and motivating.

How To 185

How To Crisis Management Crisis Exercises 185

Cision

JULY 5, 2016

Our talented leadership team—among the best with whom I’ve ever worked–also positions us well to serve clients, both proactively and reactively, in building, strengthening and defending their reputations. What are some of the key components of a successful crisis management strategy?

Nonprofit 227

Nonprofit Crisis Viral Groups 227

Landis PR

JANUARY 3, 2022

“PR agencies will be using more and more tools for handling the routines while concentrating on the creative jobs.”. So, to stay relevant, our focus must be even more on what separates the human brain from the machine: Creativity, Strategy, Feelings – and value-driven by high-quality content.”.

Trends 52

Trends Trade Shows Agency Communications 52

Buzzstream

DECEMBER 13, 2023

Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. Content Ideation Tools Crafting successful digital PR strategies demands creative ideation, and the right tools can transform the seed of an idea into compelling campaigns that drive big coverage.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. Content Ideation Tools Crafting successful digital PR strategies demands creative ideation, and the right tools can transform the seed of an idea into compelling campaigns that drive big coverage.

Digital PR 62

Digital PR Tools Google Pitching 62

PR Conversations

AUGUST 17, 2014

Why do we blame others for our failure to persuade management of the real value of public relations? I’m concerned that PR as a field is generally unaware of – and uninterested in – technological developments as discussed in Catherine Arrow’s Op-Ed ( Why public relations must wake up to wearables ).

Education 87

Education Training Policies Crisis Management 87

PRSay

JULY 26, 2022

Deeptie Sethi is a global brand and communications specialist helping businesses leverage the power of public relations and communications-leading strategic planning, media relations, brand and reputation management, crisis management and effective advocacy programs.

Local 133

Local Crisis Management Internal International 133