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7 Ways To Prep A CEO For A Broadcast Interview

ImPRessions - Crenshaw Communications

For PR pros , landing an on-air interview for a C-suite executive is a big deal. Unless they’re accustomed to giving public interviews and speaking to journalists frequently, there’s a good chance that even senior execs will need some coaching in advance of a key interview. Develop the interview’s messaging.

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How Industry Speaking Opps Drive Thought Leadership

ImPRessions - Crenshaw Communications

While some events are pay-to-play, meaning a company has to sponsor the event to secure a slot, there are plenty of conferences that are open to all in the industry. Speaking at an event offers instant credibility and a chance to build a reputation as an expert resource. Credibility. Content that has legs.

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WIRED PR PRIMER Course Podfest Master Class Code Gives Free Access to Growth Strategies

wiredPRworks

A WIRED PR PRIMER mini-course for podcasters, speakers and event planners. Did you catch my WIRED PR primer course promo in my Podfest Master Class case study ? At the end of the presentation, I offered you free tuition to the WIRED PR PRIMER, a mini-course that sells for $97. WIRED PR PRIMER COURSE CODE.

Course 52
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Five Lessons When it Comes to Influencer Marketing from Global Events

Prohibition

In recent years, we’ve seen this develop to now be utilised as a tool to drive awareness of some of the most well-known events across the world, such as The Met Gala and Coachella. Months of preparation and planning go into pulling these events off and the brands that attend utilise influencers to showcase their presence.

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Michael Jackson’s UK publicist warned star against now-infamous Bashir interview

Mark My Words

It comes following a turbulent week for Bashir, after the Dyson Report found that he faked financial records to secure an interview with Diana, Princess of Wales for the BBC. ” However, Mr Borkowski said his overall opinion was that Jackson should not let Bashir carry out an interview. Nothing dissuaded me from that.”

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6 PR Tips For Staffing A Media Briefing

ImPRessions - Crenshaw Communications

Below are a few things we should keep in mind when staffing an interview: Kick things off. Most journalists will do their own research ahead of an interview, but a verbal summary is a good conversation-starter. That’s a good time to ask about a previous article they’ve written, current events or just how their day is going.

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How Industry Speaking Opps Drive Thought Leadership

ImPRessions - Crenshaw Communications

While some events are pay-to-play, meaning a company has to sponsor the event to secure a slot, there are plenty of conferences that are open to all in the industry. Speaking at an event offers instant credibility and a chance to build a reputation as an expert resource. Credibility. Content that has legs.