MaccaPR

JUNE 11, 2020

With over 50% of employees fearful of contracting COVID-19 upon returning to the workplace, effective internal communications must go beyond addressing the safety procedures being put into place. All of your internal communications must lead with compassion, empathy and should be come from the C-Suite.

Internal 62

Internal International Communications Employee 62

PRSay

JULY 27, 2020

For communicators, that means eliminating hype, jargon, buzzwords and corporate-speak. Employees have never liked corporate-speak, of course. To eliminate corporate-speak, analyze your writing with tests such as the Flesch Reading Ease Score or the Flesch-Kinkaid Grade Level Score. How to improve on corporate-speak.

Employee 197

Employee Leadership System Corporate 197

Sword and the Script

OCTOBER 25, 2022

“Communications professionals are now responsible for producing videos and podcasts, hosting live stream events, playing photographer, designing graphics, learning the back end of websites and more to keep up with changes in the ways people consume information.”. More internal comms. Old and new tasks. Jack of all trades. climate.”.

Communications 124

Communications Crisis Internal International 124

Sword and the Script

APRIL 15, 2017

You only get one shot at making a good first impression – and that’s true for corporate apologies too. Somehow as we grow up, those principles we learned as kids are beaten out of our collective corporate being. This is true of messaging, positioning, press releases and corporate apologies. 1) The incomplete corporate apology.

Corporate 80

Corporate Airlines How To Crisis 80

Deirdre Breakenridge

MAY 1, 2017

Video content is the future of social media and for brands, businesses or influencers questioning the benefits, we detail five ways going live has improved our agency. Build and Establish Thought Leadership. We now include cinemagraphs, 360 videos, animation, promotional content, and more in our services!

Video 283

Video Facebook Social Media Creativity 283

PRSay

MARCH 14, 2022

Often, the things we call creative have never been done before: a new way to advertise something, a unique approach to a PR campaign, a new kind of video effect. Invite your new employees and interns into the board room. As the great French artist Henri Matisse once said, “Creativity takes courage.” Bring in young voices.

Creativity 152

Creativity Employee Survey Internal 152

Communications Conversations

DECEMBER 20, 2022

Messages on corporate intranet sites, emails and town halls are all in play and are key strategies for reaching employee audiences. This could be content internal comms has already developed for internal audiences–just putting an external wrapper on it. Leadership can also play a role here.

LinkedIn 74

LinkedIn Employee Survey Internal 74

Stephen Waddington

OCTOBER 13, 2020

If the internal and external communication function inside an organisation didn’t report directly to management before the crisis - it almost certainly will now. Communication as a strategic management and leadership function Communication has been a critical management priority for organisations throughout the crisis.

Report 144

Report Communications Government Crisis 144

PRSay

AUGUST 30, 2022

During the video meeting, he announced that if you were unlucky enough to be on that call, then effective immediately, you no longer had a job. Garg came to represent accusations that corporations treat employees as expendable units. Of course, using video demands that executives know how to speak on-camera. She was honest.

Employee 87

Employee Real Estate Video Internal 87

Deirdre Breakenridge

MAY 8, 2017

Almost four in 10 respondents to a survey of corporate communications, marketing and industry leaders for CommunicationsMatch’s new PR and Communications Agency Search Report said they were looking to hire new agencies in 2017. A Guest Post by Simon Locke, Founder & CEO, CommunicationsMatch TM. With 5,000 U.S.

Agency 223

Agency Survey SEO Social Media 223

Sword and the Script

MAY 29, 2018

3) “Thought leadership can’t be outsourced. 9) “That reporters don’t write corporate profiles, they cover NEWS.”. 12) “Internal communications is as important as external.”. 27) “Corporate communications is a fire marshal and not a fire chief. It’s all those combined, and each is valuable and necessary.”.

Corporate 74

Corporate Communications Survey Employee 74

PRSay

OCTOBER 22, 2021

This was a scenario that was unimaginable,” said panelist Trebor Banstetter, director of corporate communications for Atlanta-based Delta Air Lines. “I They produced videos for customers that explained Delta’s longstanding health measures and new protocols to clean its airplanes that had been implemented since the outbreak began.

Crisis 78

Crisis Airlines Travel Internal 78

PRSay

JUNE 2, 2021

Word-of-mouth campaign strategy: Encouraging organic conversations about your brand, product or organization by setting a buzz-worthy message in motion through cause marketing, video or other media. Farmer previously worked in corporate communications for ConAgra Foods (now ConAgra Brands). Illustration credit: shutterstock ].

Strategy 178

Strategy Meeting LinkedIn Communications 178

PRSay

JULY 6, 2021

Your corporate brand. Your corporate brand: The value employees help to deliver. The final lens to look through for discovering your employer brand is your corporate brand. APR, oversees the Internal Communication & Employee Engagement Strategy practice for JPL, one of the Mid-Atlantic’s largest integrated marketing firms.

Brand 178

Brand Branding Employee How To 178

Business Wire

JANUARY 19, 2017

With over 50 years of industry leadership, Business Wire has established irrefutable trust from within the news market and has proven its thorough understanding of the needs of the digital age by creating a technologically sophisticated, patented distribution network.

Financial 164

Financial Video Consumer Data 164

MaccaPR

AUGUST 26, 2015

Corporate histories are important to customers, employees, business partners, and community members. Your corporate story can prove that sound business decisions have been made along the way, pay respect to your employees, build goodwill, and demonstrate long-lasting corporate strength. Legos' Corporate History Video.

Corporate 48

Corporate Examples Storytelling Brand 48

ImPRessions - Crenshaw Communications

MAY 15, 2017

While some PR firms boast comprehensive intern or entry-level programs, they may be short on actual PR practice and long on busy work. We also encourage everyone – even interns – to write blog posts and try their hand at short videos for social sharing. “Real-world” opportunities from day one.

Skype 147

Skype Agency Meeting Software 147

Deirdre Breakenridge

JANUARY 27, 2020

Our PR intern, Lauren McDonald , stepped forward to suggest creative ways of building awareness for the movie and educate the public as we do it. We’ve also started to post behind the scenes career advice videos aimed at helping others elevate in their careers! Movie Sizzle Trailer from Pioneers in Skirts ® on Vimeo. Go Pioneers!

Film 252

Film Marketing Nonprofit Education 252

PRSay

APRIL 22, 2020

The COVID-19 pandemic has had positive outcomes on employee engagement and collaboration, but mixed results on productivity, according to a new study focused on internal communication by the Institute for Public Relations and Peppercomm. By Steve Cody, Peppercomm, and Tina McCorkindale, Institute for Public Relations.

Employee 176

Employee Crisis Survey Study 176

PRSay

OCTOBER 25, 2017

Here are some highlights from three professional development sessions at the PRSA 2017 International Conference in Boston on Oct. 3 Ways to Maintain Control of Your Corporate Social Media. Corporate leaders need to guide their workers on how they should (and should not) represent their brand their online. Prepare in advance.

Social Media 119

Social Media Conference Media Corporate 119

Critical Mention

JANUARY 3, 2019

I started reading some very interesting papers and books about the psychological forces come into play in tough corporate and external environments. I would do so via a live satellite feed, providing insights, and sharing my experiences at international conferences from London to Shanghai. Most of this happened in the U.S. If so, how?

Interviews 105

Interviews Ethics Government Internal 105

Sword and the Script

MAY 4, 2021

You can see it in this month’s summary of news – the 24 th edition of the PR Tech Sum – there’s a corporate transaction, a few new products and a handful of PR surveys at the end. >>> In a video review of the product, (embedded nearby) the Influencer Marketing Hub called Klear a “ hybrid social listening and analytics tool.”

Tools 101

Tools Survey Pitching Analytics 101

Mindful Marketing

NOVEMBER 21, 2021

Marketers also have offered input through the specialization known as internal marketing , which treats employees as a unique target market and strives to meet their needs. The firm played the videos on digital signs throughout buildings at its headquarters and in satellite locations.

Employee 90

Employee Training Leadership Video 90

PRSay

DECEMBER 10, 2020

This work-from-home revolution has given way to another revolution in corporate and organizational communications: “informal everything.”. In times of crisis, in great change, you have to focus on authenticity,” said Derek Pando, Zoom Video Communications head of international and partner marketing.

Communications 158

Communications Nonprofit Employee Film 158

Deirdre Breakenridge

APRIL 17, 2017

Watch a video summary of this article on the CommunicationsMatch YouTube Channel. The site has 5,000 agencies and consultant profiles in areas including crisis communications, public relations, internal communications, government affairs, investor relations, content marketing, social media, SEO, website development, photography, and video.

Measurement 247

Measurement Communications Banking Crisis Communications 247

Melissa Agnes

JULY 19, 2016

Live-streaming is an example of these risks, one that should officially be on your list of things to discuss internally and address within your crisis preparedness program. Watching an un-edited, live-streamed video gives the perception – whether real or not – that the video is pure and tells the whole story.

Crisis 100

Crisis Crisis Management Crisis Communications Video 100

Sword and the Script

AUGUST 20, 2019

She says her career aspiration, at the time, was to be a video jockey for MTV. SHRM would have been a dream client because leadership is innovating across its products, events, member experience and communications, so it is a thrill to be in-house. 10 Leadership Tips for 1:1 Meetings with Employees.

Employee 90

Employee Internal International Training 90

The Stalwart Blog

JUNE 9, 2015

Millennials, who were born between 1980 and 2000, are outward thinkers whose work revolves around collaborative teamwork and involved leadership. Because of this change in corporate structure, executives may need to alter their internal relations. . Watch the video below: .

Construction 60

Construction Leadership Corporate Internal 60

Stephen Waddington

MAY 16, 2019

The wide-ranging discussion covered: how to land your first job in PR; the role of a PR practitioner; the importance of continuous learning; opportunities in the North East versus other areas of the country including London; working for a start up versus a corporate organisation; the importance of mental health and culture.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Melissa Agnes

MARCH 6, 2018

This process is based off of the Crisis Ready Model, which is a model I’ve developed throughout my years of helping organizations—from international corporations, to government agencies around the world, to businesses just like yours—become crisis ready. Determine your current processes of internal escalation.

Crisis 172

Crisis Crisis Management Handbook Viral 172

Contently - Strategy

NOVEMBER 3, 2021

Dimond recalled writing a piece about how the parents of transgender children have translated their parenting lessons into business and leadership decisions. Starter Course , partially funded by RTI International and the Rita Allen Foundation via the Misinformation Solutions Forum Prize , is a free, five-lesson course for beginners.

Content Marketing 144

Content Marketing Marketing Viral Study 144

Cision

JULY 28, 2016

That expertise, combined with PadillaCRT’s other top-notch multi-disciplinary practices, give our health care clients the full complement of research, strategic planning, creative services, digital communications, social and traditional media, crisis planning, corporate reputation and internal communications.

Pharmaceuticals 120

Pharmaceuticals Nonprofit Healthcare Travel 120

Maxim Behar

DECEMBER 20, 2022

Thank you so much for all your positive energy, leadership, and goodwill. Our industry continues to suffer from a lack of visible leadership. We know each other for almost 15 years now, have done numerous projects together within the International PR Organization ICCO, have met several times in Austria and in Bulgaria.

Energy 52

Energy Groups Internal International 52

ImPRessions - Crenshaw Communications

SEPTEMBER 27, 2018

Earlier this week, we made the case for raising your internal PR game. The technological and social changes over the past few years have both made internal communications more important, and also opened up opportunities to revolutionize it. Still, companies are dragging their feet in this aspect of corporate communications.

Internal 147

Internal International Employee Mobile 147

Stephen Waddington

DECEMBER 30, 2019

The report provides an international perspective on the challenges facing the PR business. A study called the Velvet Ghetto commissioned by the International Association of Business Communicators (IABC) first called out the gender pay gap in the PR profession in 1986. ICCO consists of national PR trade associations in 55 countries.

Government 103

Government Education Print Ethics 103

Sword and the Script

JULY 14, 2020

It seems to me, if everything is viewed through political filters, then we want to apply those filters to all communications – external and internal – before it goes out and not after. New platforms, news sites, and blogs – along with links, images, videos, and optimizations, oh, it’s endless.

Survey 140

Survey Measurement System Education 140

Inbound PR

JULY 31, 2018

a corporation), the more important it becomes to build a business case and present it in front of the right person in the right way in order to get out what you want for your next steps. And as always, I learn by reading, listening to videos and of course, by doing. I spend a lot of my time at my job doing exactly that.

How To 49

How To Video Corporate Course 49