PRSay

OCTOBER 24, 2018

In 2000, the company had become part of the DaimlerChrysler alliance, but then Mitsubishi tried unsuccessfully to hide defects in its cars, rather than acting ethically by conducting a mass recall. By the end of 2015, the automaker had introduced popular new products and finally seemed to have recovered customer and market trust.

Ethics 261

Ethics Automotive Technology Conference 261

The Stalwart Blog

JANUARY 28, 2016

I thought it would be a good time to check in on our former interns and find out where they are now. Melina Destein , Stalwart summer 2012 intern. Current position — Google, Retail Marketing Team. I am currently working on the retail marketing team at Google, working on partner relations with our key retailers.

Internal 60

Internal International Retail Ethics 60

ImPRessions - Crenshaw Communications

APRIL 2, 2019

Whether it’s a reactive pitch about Amazon’s effects on a startup ecosystem or a proactive push about a company’s unusual approach to online marketing – execs should always be using the media as a platform to educate relevant audiences. Become a constant at conferences. Bylines and blogs. Take home some hardware.

Conference 160

Conference Leadership LinkedIn Social Media 160

Journalistics

SEPTEMBER 13, 2021

Media ethics forbid this, but advertising packages often come with editorial opportunities, access to journalists, or advertorials. This sale of “thought leadership”– market visibility with inherent credibility – is neither a recent development nor a crime that deserves a congressional investigation. Let me know.

Advertising 52

Advertising Advertising Ethics Conference 52

Critical Mention

JANUARY 3, 2019

From going to prison after being convicted for violating the FCPA (the US foreign anti-bribery law) to founding Front-Line Anti-Bribery LLC, and educating multinationals on current issues and challenges with respect to compliance, ethics and anti-bribery, Richard Bistrong has come a long way. Most of this happened in the U.S.

Interviews 105

Interviews Ethics Government Internal 105

Stephen Waddington

MAY 9, 2017

Fake news, social media speculation, the Croatian Public Relations Association conference and support for students, are all among the topics discussed on the latest #FuturePRoof podcast. Fake news has become a catch all term for any ethical issue that impacts the media or public relations. Here’s what you’ll learn. Student support.

Ethics 108

Ethics Conference Advertising Advertising 108

Waxing UnLyrical

OCTOBER 4, 2017

In a few hours from now, I’ll be heading to AdWeek DC to moderate a panel on content marketing. Then on Friday, I head to Boston to speak at PRSA’s Association/Nonprofit Section Half-Day Conference on email marketing. Notice a common thread here? Nowhere in the panel descriptions do you see “PR.”

Internal 43

Internal International YouTube Nonprofit 43

Stephen Waddington

APRIL 23, 2020

The challenge with the COVID-19 crisis is that it requires an international governmental response and there are countless unknowns. It’s an area of huge international effort among healthcare providers. The UK’s response has been daily press conferences. It’s likely this situation will continue through to the summer.

Government 132

Government Crisis Exercises Retail 132

Bianchi Biz Blog

OCTOBER 9, 2023

In recent years, I have spent a great deal of time covering the emergence of new commercial vehicle powertrain technologies such as battery-electric and hydrogen fuel cell trucks, as well as internal combustion engines that run on cleaner and renewable fuels. Describe the craziest or most fun story you have worked on.

Transportation 99

Transportation Meeting Newspapers Media 99

Sword and the Script

JANUARY 3, 2023

Public relations professionals create and maintain a positive image for their organization, often through the use of marketing, branding, and communication strategies. PR can also involve managing events, speaking at conferences, and developing social media campaigns. How is public relations different from marketing?

Interviews 100

Interviews Publicity Technology Social Media 100

PRSay

NOVEMBER 16, 2016

The lines are blurring among the disciplines of public relations, marketing, IT and customer service, and the need increases to create more collaborative teams and hybrid professionals. Our Code of Ethics remains the standard for performance, and we have added a collegiate credential. Diversity remains a challenge and a top priority.

Privacy 60

Privacy Ethics Mobile Big Data 60

Waxing UnLyrical

MAY 24, 2018

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. Finally, it goes without saying, and you probably know this, but I’m going to say it anyway – be ethical.

Creativity 96

Creativity Storytelling LinkedIn System 96

Maxim Behar

SEPTEMBER 27, 2022

But this is part of the very big confusion of business, not only in Bulgaria, but also international business. You know that I manage an International Forum in Davos, Switzerland, where we have been seeing each other for 10-12 years now, every year we go there, leave a bag of money - expensive hotels, restaurants, halls, and everything.

Government 52

Government Tourism Ethics System 52

Karen Freberg

OCTOBER 17, 2021

I know Tyler and Luke both from conferences at NCA and AEJMC – and they are rising PR scholars and professionals who will make waves in our field. That’s why I love some of the social psychology theories (TPB and ELM) is because marketing, PR and others can use them and they make sense? Go to a Psychology conference.

Study 111

Study Journalism Interviews Conference 111

wiredPRworks

JUNE 8, 2016

I'm excited to present LinkedIn social selling marketing strategies for financial services and insurance pros at MDRT's annual conference in Vancouver!! Already sold out, you can follow conference event action on twitter @MDRTTweet with the hashtag #MDRT2016. It's almost here! Here's my press release. 12:30 p.m.,

Insurance 40

Insurance Insurance Financial LinkedIn 40

Ethical Voices

DECEMBER 12, 2022

Joining me on this week’s episode is Rebecca Wilson , the Executive Vice President International for WE Communications International. While I was a bit under the weather from a cold, Rebecca provided ethics insights on a number of topics, including: . The two things every ethical communicator must embrace.

Ethics 73

Ethics Brand Branding Internal 73

Cision

MAY 22, 2015

Several years ago, as my employer welcomed a new crop of interns, the young woman assigned to our group asked me a serious question: “Am I going to have to lie a lot?”. Making it in this field requires a distinct professional skill set, an outgoing personality and a tireless work ethic. PR people are liars.”.

Hotels 120

Hotels Fashion Ethics Meeting 120

Maxim Behar

NOVEMBER 23, 2020

We were about thirty enthusiasts, PR, marketing and advertising specialists, mainly from Europe, but obviously there was a need to gather at a high level, because in just three years we were already 250 people from all over the world and the forum created its own life, again in Davos. Which businesses strengthened advertising market?

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

Communications Conversations

MAY 3, 2016

She is particularly interested in pursuing a career with an international nonprofit that works to alleviate poverty and improve educational opportunities around the globe. Since the fall semester Brown has interned with the City of Hattiesburg mayor’s office, a position at which she has excelled. Kathryn Duke, @dukekathryn.

Sports 0

Sports Leadership Internal International 0

PR Conversations

OCTOBER 27, 2023

Page conference three weeks ago, a panel on the new media suggested that Google should be the home page for an organization rather than its own web page. Now they are saying what they think in a huge international arena and even obscure publics can have a great impact on the organization’s reputation. At the Arthur W. Vercic (Eds.),

Reputation 52

Reputation Social Media Internal International 52

Sword and the Script

DECEMBER 22, 2020

Here’s a look at statistics across PR, marketing, and social media that were surfaced in the various reports and studies covered on this blog throughout 2020. The list below is broken into four sections: Marketing statistics from 2020. Content marketing statistics from 2020. Marketing Statistics from 2020.

Survey 178

Survey Marketing B2B Study 178

Maxim Behar

MAY 31, 2021

And then, I became a journalist, although I studied International Business and graduated in Prague, the Czech Republic. Now we have thousands of international awards, a big office with many people, but my attitude towards the business is the same. Eventually, we make a press conference confirming or denying the story.

Newspapers 52

Newspapers Social Media Ethics Travel 52

Where the Fishermen Ain't

OCTOBER 25, 2013

This Sunday, I will be delivering my talk " Hacking Public Relations " at the PRSA International Conference in Philadelphia. There''s a preview over at the Edelman Digital site : Everyone can agree that the complexity involved in public relations and marketing has skyrocketed in the past decade. By Phil Gomes.

Publicity 39

Publicity Wikipedia System Community 39

5W PR

JANUARY 31, 2024

Event PR: Manages public relations for tech-related events, conferences, and trade shows to maximize exposure and engagement. Internal Communications: Ensures effective communication within the company, keeping employees informed about company developments and fostering a positive internal culture.

Technology 78

Technology Product Launch Crisis Management Case Study 78

PR 20/20

NOVEMBER 29, 2018

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. The Marketing AI Institute was created and is powered by PR 20/20. Now, keep in mind, this study is not specific to marketing, so the Pioneers percentage would be significantly less if only applied to our industry.

Marketing 47

Marketing Technology Training Privacy 47

MaccaPR

NOVEMBER 30, 2017

It was the experiential marketing campaign that blew away all previous experiential campaigns. Compared to how you measure traditional advertising, with experiential marketing we measure buzz, impact, engagement and conversations generated by a campaign. In fact, 'Fearless Girl' became a tourist attraction!”.

Marketing 76

Marketing Consumer Measurement Viral 76

Stuart Bruce

DECEMBER 29, 2014

Professor Anne Gregory @gregsanne – I’ve known Anne for more than 20 years and she’s one of the most impressive advocates I know for increasing professionalism in public relations and emphasising how ethics should be at the heart of what we do. CIPR Ethics Politics public relations'

Ethics 95

Ethics Local Blogging Internal 95

Stephen Waddington

AUGUST 27, 2018

The first model is publicity or press agent, the second is public relations information model, the third asymmetric persuasion, and the final one — the two-way symmetrical model — has become accepted as a formal definition of best practice for communication in Western markets between an organisation and its audiences.

Communications 60

Communications Analysis Web Handbook 60

Beyond PR

JUNE 16, 2017

While we were all enthusiastically traveling back (on June 9) from the 2017 NIRI Annual Conference in Orlando, the House of Representatives passed the Financial CHOICE Act of 2017 (FCA2017), a bill predominantly intended to undo various aspects of Dodd-Frank. Their code of ethics. Staffing and internal resources and the.

Financial 68

Financial Policies Banking Resources 68

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. Advertising and marketing people might have used to have control. We’ll look at ethics and governance.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

PR Conversations

FEBRUARY 5, 2015

In the second half of his guest post, Spear suggests 20 female speakers who specialize in “science communications” who he believes, individually or collectively, can help conference organizers to achieve at least some of the above. Think outside the conference tick-box of topics and speakers. By Mike Spear.

Communications 40

Communications Conference Government Policies 40

PR Conversations

FEBRUARY 5, 2015

In the second half of his guest post, Mike Spear suggests 20 female speakers who specialize in “science communications” and who he believes, individually or collectively, can help conference organizers to achieve at least some of the above. Think outside the conference tick-box of topics and speakers. By Mike Spear.

Communications 40

Communications Conference Government Policies 40

Communications Conversations

MAY 13, 2015

She graduates this spring summa cum laude , and has already secured a position as an account executive intern at Skyya Communications in New York City. She has a strong background in advertising, public relations and marketing and is skilled at primary research (surveys and focus groups). You can find her portfolio here: [link].

Groups 60

Groups Internal International Conference 60

Stephen Waddington

NOVEMBER 19, 2017

12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics. I’ve also published a blog of key international events in the public relations calendar as part of the project.

Publicity 164

Publicity Ethics Data Community 164

Stuart Bruce

MARCH 17, 2014

The World Communication Forum in Davos is the most international and diverse of all the conferences I attend around the world. The idea behind the ‘Three Whales Game’ was to simulate the communications market and see if what emerged either resembled reality or what people thought it should be like.

Communications 153

Communications Conference Groups Reputation 153