Karen Freberg

MAY 11, 2020

With travel being suspended and all of my summer conferences going virtual (this will be the first time in a long time I have not been on an airplane in months!), HubSpot Social Media Certification (update). HubSpot Academy has updated their latest social media certification with new videos, areas of specialization, and topics.

Education 59

Education Social Media Media Resources 59

wiredPRworks

FEBRUARY 14, 2022

What’s hot – and what’s not in social media right now? On February 22, 2022, American Marketing Association [AMA] Chicago will present a program on 2022 social media trends at Morningstar. Social Media Trends for 2022 Expert Panel. Will TikTok REALLY take over everything?

Social Media 52

Social Media Trends B2C Media 52

Communications Conversations

JANUARY 2, 2020

That post represented the start of my social media journey. It was a creative outlet. That was my social media “ground zero” moment. I was a social media addict. Earlier than that, I knew all about Facebook, obviously. It was a new social network devoted entirely to pics.

Social Media 78

Social Media Media LinkedIn Instagram 78

Cision

APRIL 18, 2016

A lot of the buzz after Facebook’s recent F8 Conference focused on Messenger “bots,” sensationalizing that feature to the point that you might be under the impression that Facebook’s artificial intelligence is sophisticated enough to carry on natural conversations with you (spoiler alert: they’re not).

Facebook 0

Facebook Mobile Analytics Advertising 0

Cision

JUNE 8, 2015

Within minutes, the airline acknowledged the situation on Twitter and Facebook. The airline continued to communicate via social media throughout the ordeal and was universally lauded for its social media response to this crisis. Social media adds an overwhelming complexity to crisis communication.

Crisis Communications 120

Crisis Communications Social Media Crisis Communications 120

Cision

APRIL 25, 2016

Often you’ll read that Facebook is a “pay-to-play” platform for businesses. million active users on the Facebook platform, but with Facebook Page reach in the single digits (at best) it is generally thought that it is necessary to allocate dollars to communicate on Facebook. There may be 1.5

Facebook 120

Facebook Advertising Advertising Measurement 120

Solo PR Pro

DECEMBER 22, 2020

There’s typically no department conference budget or boss urging you to attend the latest networking event on behalf of the company. That’s why PR conferences and events are one of the best ways to hone your skills so you can bring even more value to your clients. 10 PR conferences you can’t miss in 2021. PRSA ICON 2021.

Conference 58

Conference Content Marketing Community Education 58

Karen Freberg

OCTOBER 20, 2017

I just returned back to Louisville, and I have been to a conference where I did not even want to step out and explore the city. This conference captured not only attention, but my creative soul, and that is a first. You may be asking what conference is this and where do I sign up. I have a confession to make.

Creativity 40

Creativity Social Media Education Conference 40

wiredPRworks

MARCH 23, 2022

Looking for the future intersection of social media and podcasting? Get transported to the future today with Jennifer Navarrete, aka @epodcaster, and Barbara Rozgonyi, two Social Media Club chapter founders who met via Chris Heuer and Kristie Wells. Jennifer Navarrete on Facebook. About Growing Social Now.

Web 119

Web Transportation Social Media Community 119

Cision

MAY 21, 2015

Welcome to The #AskGaryVee show, where I answer your questions about marketing, social media, and entrepreneurship. Tools, tips and tactics on everything marketing and social media related. Social Media Zoom Factor. to rock your social media and content marketing. Want to get on the show?

Social Media 120

Social Media Marketing Pinterest Media 120

The Proactive Report

JUNE 18, 2021

It was like “Old Home Week” with panelists I’ve known for many years and shared a stage with at many conferences. There are many social media management tools you can use to do this – I prefer [link]. You can create your own groups on social media and build a community of engaged followers.

Small Business 213

Small Business Fashion Groups Local 213

Sword and the Script

MAY 21, 2019

My employer launched a print magazine, website and social presence telling stories about health and community to business audiences, which is still going, BetterTennessee.com. Social media for business was then in its infancy, and we were able to reach both decision makers and consumers with a limited budget and get real traction.

B2B 81

B2B Social Media Company Marketing 81

wiredPRworks

APRIL 20, 2022

Fifteen years ago, David’s ideas seemed radical, creative, and wonderful. In 2022, David is back with the eighth edition, which extends the new rules to reach the top trends in marketing and PR including AI, podcasting, and social audio. Facebook [link]. About Growing Social Now. Connect with David Meerman Scott.

Marketing 118

Marketing Social Media Trends Instagram 118

Karen Freberg

JUNE 26, 2022

While this may spark some reactions from my fellow colleagues in academia – it is important to say that the value you are able to get from Cannes Lions is beyond what any academic conference can offer to professors and students. Yep, I said it. Just waiting to see if the lightening bolts from the academic community will come down.

Conference 97

Conference Pinterest Hotels Nonprofit 97

Karen Freberg

AUGUST 15, 2017

With professors who are teaching social media, this can be a daunting and intimidating task in many ways. Teaching social media, as I have written about many times, is a constant prep. From how to approach Facebook Live to creating Snapchat ads for students and many more. Social media campaigns by Carolyn Mae Kim.

Social Media 69

Social Media Media Resources Education 69

PRSay

JANUARY 9, 2020

Organic reach on social media was also still possible for brands. 2020 is the perfect time to take a fresh, creative approach to your partnerships. Things to think about How can you leverage organic content (with permission, of course) and empower your everyday fans to continue to share your brand message creatively?

Trends 167

Trends Nonprofit Consumer Newspapers 167

Contently - Strategy

FEBRUARY 22, 2023

Facebook Live videos drive three times more engagement and 10 times the amount of comments than traditional videos. Big, elaborate events such as conferences switched to a livestream model during the pandemic. That could be Instagram, Facebook, TikTok, YouTube, Twitter, or LinkedIn. Livestreams can take on many forms.

Video 89

Video Strategy Marketing Instagram 89

Mindful Marketing

MAY 3, 2024

Allowing AI to drive information gathering, analysis, and even creativity can be very helpful, but without a heavy human hand on the wheel, is society on a collision course to moral collapse? Among other things, the right questions clarify needs and spur creative solutions.

Ethics 65

Ethics Privacy Radio Sports 65

Karen Freberg

DECEMBER 4, 2017

There always seems to be a new tool, platform, or trend we are seeing here related to the social media field. for social media professors. As I am preparing for two social media classes in the spring, there are some trends that I have to note and adapt my lessons for class, and add on to the readings.

Education 42

Education Facebook Video Social Media 42

Communications Conversations

FEBRUARY 20, 2018

Chanel’s only been with Sleep Number for a year-and-a-half, but in that time she’s emerged as a true star for the social media team. I’m Chanel Schmidt, Sleep Number setting 35, and I’m a social media + influencer specialist at Sleep Number. We also added Facebook Live videos into the mix wherever possible.

Social Media 76

Social Media Media Video Trends 76

PRSay

AUGUST 12, 2016

With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads. Social media in general is the perfect tool today PR professionals.

Storytelling 60

Storytelling Social Media Sports Strategy 60

Solo PR Pro

AUGUST 11, 2015

The Solo PR crew works hard and plays hard, and we’re doing plenty of both at Solo PR Pro’s main event activity for 2015—the Florida Public Relations Association (FPRA) Conference, taking place this week (August 9-12, 2015). Measurement on a Small Business Budget – Lisa Gerber, Founder, Big Leap Creative.

Conference 40

Conference Small Business Storytelling Journalism 40

Waxing UnLyrical

DECEMBER 16, 2010

Image: Lars Plougmann via Flickr, Creative Commons Really, if you just read through the comments, there’s your follow-up blog post… but since I promised you one, you’re getting one. All the comments were thoughtful, but there were a few that made me think a lot more about this whole “social media&# thing.

Social Media 89

Social Media Media Facebook Twitter 89

PR 20/20

SEPTEMBER 29, 2022

Gather a group of digital marketers and you’re sure to be privy to a creative conversation. Marketers are more than just the people behind a computer posting on social media and making aesthetically pleasing pieces of content. We’re a force to be reckoned with ( just ask anyone on the receiving end of a creative snafu!).

Marketing 79

Marketing Creativity Advertising Advertising 79

wiredPRworks

APRIL 6, 2022

Ted’s managed all aspects of production for live concerts and entertainment in everything from small clubs to conference centers to major venues like Carnegie Hall and Yankee Stadium. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities.

How To 52

How To Engineering System Insurance 52

Sword and the Script

JANUARY 3, 2023

PR can also involve managing events, speaking at conferences, and developing social media campaigns. PR practitioners use a variety of methods to get their message out, including press releases, media relations, social media, and more.

Interviews 99

Interviews Publicity Technology Social Media 99

Sword and the Script

OCTOBER 15, 2019

About 18% of PR pros would invest in social media next year if money weren’t an issue. The survey doesn’t get into how that budget would be broken out, which means it could include entail headcount, creative or design, social media management tools, and paid social. Conference handles. But they are.

B2B 78

B2B Facebook Advertising Advertising 78

Marketwired

FEBRUARY 16, 2016

CreativePR, the hashtag, caught our attention at last year’s PRSA conference when Deirdre Breakenridge, Jason Sprenger and Heather Whaling teamed up for their presentation, “Creative PR: Delivering Your Story From Narrative and Design to Measurement.” But, it’s not creative for the sake of creativity. She holds a B.A.

Creativity 100

Creativity Pitching Writing Conference 100

Stephen Waddington

MAY 2, 2020

It turns out that video conference fatigue is a thing. We’ve all had a rapid onboarding on FaceTime, Facebook Messenger, Google Hangout, Teams and Zoom during lockdown. The answer landed in the form of video by Fiona Crump in my Facebook newsfeed via 80% Awesome , a Facebook group created by Rachel Picken.

Transportation 84

Transportation Government Community Facebook 84

Maxim Behar

SEPTEMBER 5, 2021

Our industry has undergone huge changes, but it should be noted that the changes were not the result of a pandemic, but of the growing influence of social media over the years. Only 10 years ago, we were the communications intermediary between our customers and the traditional media. How is the pandemic changing our industry? -

Meeting 98

Meeting Advertising Advertising Agency 98

ImPRessions - Crenshaw Communications

MAY 15, 2017

A chance to show creative flair. . At Crenshaw, we encourage young talent to make their own opportunities to create appealing graphics for social media sites or design a piece of content for a client or the firm. And virtually everyone is welcome at a creative brainstorm, because a good idea can come from anyone.

Skype 147

Skype Agency Meeting Software 147

wiredPRworks

OCTOBER 9, 2021

Gratitude, nature, creativity, and music do the trick. For those of us that work in social media, unplugging can feel like we’re walking away from home. Read: 10 ways to Vacation from Social Media and Technology. Social media, email, and texting. And, your day quickly fades away. How about you?

How To 98

How To Social Media LinkedIn Instagram 98

ImPRessions - Crenshaw Communications

AUGUST 23, 2017

Press releases still have their place, but in today’s digital environment we may choose to break news through Facebook Live, or with a tweet that links to a fuller announcement. This can mean digital video, creative Instagram posts, and inbound marketing techniques. Mastering new tools. Embracing a new content model.

Digital PR 168

Digital PR SEO Storytelling Instagram 168

PRSay

OCTOBER 17, 2019

Through technologies from social media to sensors, manufacturers and tech companies will be able to see how Alphas interact with their brands. Keep up with new social media platforms. To avoid the prying eyes of their millennial and Gen Z parents, Alphas will likely gravitate to new social media platforms.

Groups 140

Groups Mobile Real Estate Skype 140

Karen Freberg

JANUARY 20, 2020

The Educators Summit is held during the Cannes Lions Festival of Creativity, but there are specific sessions and activities that are dedicated just to educators and speakers. How is Cannes Lions compared to other professional conferences? We incorporated insights and case studies in our class working with Facebook Blueprint.

Education 56

Education Industry Case Study Conference 56

Stephen Waddington

JANUARY 17, 2019

In this blog I explore how paid forms of media can be used as part of an integrated campaign. These include native advertising, sponsored content, syndication; and paid influencers, search and social media. Internet-driven forms of digital media have led to the use of an integrated media model. Social media.

Media 103

Media How To Advertising Advertising 103

Stephen Waddington

MAY 19, 2020

Those insights will lead to better briefs to inform creative and content. With everyone stuck at home we’ve seen a boom in big messaging and social networks. Engagement and traffic on Facebook, LinkedIn, Instagram, TikTok and WhatsApp is up. No one wants to attend a two day conference via webinar.

Crisis 151

Crisis Government Energy Community 151