Deirdre Breakenridge

AUGUST 5, 2015

Yes, companies and their executives all make mistakes and often pay the price in the form of reputation damage. What have PR professionals and their companies done right lately? Here are a few items to consider for your PR Don’t Do list: Don’t always focus on the blunders and gaffes in Public Relations.

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Cision

FEBRUARY 18, 2016

Put Your Ear to the (Social) Ground. One of the most effective customer research tools is social listening. By paying attention to what people are saying on social media, you can learn a lot about the people you’re trying to reach. What they like best about your company. and pick their brains.

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ImPRessions - Crenshaw Communications

APRIL 18, 2017

Companies partner with PR agencies to add value to their business, and that means offering new ideas and innovative ways of looking at the organization’s challenges and goals. Unless the engagement is with a state agency or company spending $1MM+ in PR, an overlong RFP is a bloated relic of a bygone era.

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Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Completely. Here’s the interview.

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Melissa Agnes

FEBRUARY 17, 2015

There’s nothing like being there for a group of people who love the company they work for and helping them better communicate and connect with their stakeholders. Don’t be another sap who calls an issue a social media crisis. I mean connect with people in real life and on social media. Make friends.

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Communications Conversations

APRIL 13, 2020

Again, watch what people say on social media the next few weeks for proof. We’re social beings by nature. I can’t see my boss’ look on her face on Skype. My theory: it’s easy to work from home for a few days. Even a few weeks. But, a couple months? That’s hard. Take me, for example.

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Prohibition

APRIL 15, 2020

Whether it’s an internal message from a senior leader to employees or a video for social media explaining your company’s response to the current situation, there’s lots of reasons why you might need to film someone in your company talking to camera over the next few weeks.

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Cision

JULY 8, 2015

Q: How has social media changed the way we spread our ideas to others? A: Social media has made it easier for ideas to spread rapidly and cheaply. But fundamentally, the goal is to increase your impact and your ability to influence the discussion in your company or your industry.

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MB Blog

MARCH 20, 2020

Even more - the state somehow has enormous resources and - I hope - a good working engine, while offices, companies, enterprises and different businesses need a "total change" in their new life of emergency, breaking new grounds. In my office, we chose Zoom , ignoring the already known Skype or Go to meetings and the choice was very good.

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Beyond PR

APRIL 26, 2018

Every company wants to work with influencers because they believe it’s a cost-effective way to get more eyeballs on their content, and they’re right, maybe. Ideally, you should be interacting with that influencer and social media long before the pitch. Do you want to set up a Skype call? It totally works.

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prTini

OCTOBER 3, 2014

How Skype Uses Storytelling to Be the Most Human of Tech Companies. How to Set Social Media Goals That Will Move Your Marketing Forward. Like a good cocktail, this mix of news — hand-crafted by Team Geben — will enlighten, inspire and educate. Cheers and happy reading! . The 10 Tech Terms You’re Mixing Up.

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Waxing UnLyrical

APRIL 15, 2013

Yes, you need to maintain an ongoing dialog with your public, and social media communication, as one example, is a way to accomplish that. But at the end (or beginning) of the day, in-person or, at the very least, telephonic (and I’ll add some of the current-day online platforms like Skype) communication must take place.

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Solo PR Pro

SEPTEMBER 16, 2014

That means we’ve hashed out client projects on Hipchat and What’sApp, Basecamp and Podio, Skype and GChat, texting and Facetime. I’ve found that clients truly appreciate when you give them access to your network.For example, our city’s public transportation organization is one of our social media clients. Accessibility.

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Mark My Words

DECEMBER 15, 2020

The record for an advertising Instagram post was $500,000, paid to Kim Kardashian in 2015, but Mr Borkowski said Oprah’s social media video was ‘a million buck post in free publicity’ at least. He said: ‘Having Oprah Winfrey endorse your product is the golden ticket in global advertising for any company.

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Cision

MARCH 14, 2016

It sounds obvious, but the real secret is this: Start with a great story,” Steve said at the Social Media Conference for PR, Marketing and Corporate Communications at Disney World last week. Who are the unsung heroes at your company? In late 2015, Microsoft rolled out Skype Translator. Why stories? Tell their stories.

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Maxim Behar

FEBRUARY 15, 2024

I even used Starbucks as an example of a place where you can drink coffee and be more beneficial to your company than sitting at the office with all the noise and clutter around you. Once, I asked them, “Why not Skype? In the same way, you can work from home or in some restaurants. That was just plain logical. There is Zoom, right?

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Waxing UnLyrical

MARCH 14, 2019

Could this young person have called the insurance company? When she is not working to build and grow the community of women in technology, Gloria provides social media consulting services; speaks on a multitude of social media and women in technology topics; and is an Adjunct Professor of Social Media Strategy at Drexel University.

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Deirdre Breakenridge

MAY 16, 2017

Posted more than 3 social media updates per day. Whether keeping in touch through Skype or social media or taking a moment to teach someone something new, it can bring people together. And those higher levels were clearly correlated with digital behaviors. Were 34% more likely to own a selfie stick. Gail Nelson.

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PRSay

APRIL 19, 2016

Engage them with a string of posts, not just one picture at the microphone, and engage the outlet’s social media as much as you can. Local TV + Bloggers – Local bloggers are usually fans of local TV, and adore being considered part of the media market. Play with the timing of your posts to see if it makes a difference.

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Waxing UnLyrical

FEBRUARY 22, 2013

When I did shortlist candidates – I think six or seven – I asked them to follow a specific process to set up a Skype interview with me. Which would make working on the social media marketing side of things difficult. for screen sharing, now that Skype doesn’t let you do that without a premium account?

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Barokas

JANUARY 3, 2018

Not only did we secure coverage of the news, but our client was recognized for its unconventional way of sharing a great milestone for the company. While taking breaks can free the mind, I find it best to shut down email, iMessage, Skype, social media, etc. Break the Rules. Break the rules. Rock the boat.

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Solo PR Pro

JUNE 21, 2016

Today, you do not have to be a large company with multiple offices to be national or even international. Use online strategies such as social media, groups and forums to build rapport within your targeted area or industry. Schedule Skype or video calls periodically to add a more personalized touch.

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Waxing UnLyrical

MAY 3, 2011

For Mother’s Day last year , I didn’t buy my mother an expensive gift, or take her out to dinner, or do any of the things that would, no doubt, make a lot of marketers and companies happy. I usually talk to my mother every weekend via Skype (yes, to my dad as well, I’m not mean!), That’s her, on the right.

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Waxing UnLyrical

NOVEMBER 1, 2010

Gary was kind enough to sit down with me over Skype to chat a little about this initiative. The advent of digital and social media has made this challenge far more complex and vital than ever before. I am not aware of any university that has a full course in PR/social media measurement or accountability.

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Waxing UnLyrical

FEBRUARY 5, 2016

Among other comments he made, this one stood out to me: “The modern-day work environment doesn’t do a whole lot to help the situation either, especially for those of us who work in public relations and find ourselves communicating more and more via social media platforms.” Pierre-Loic Assayag (@pierreloic) February 4, 2016.

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Waxing UnLyrical

JUNE 22, 2011

Sam Title even got on a Skype IM chat with me to help me customize my MacBook Pro, since I was, at the time, completely clueless about all things Apple (not that I’m much better now, but certainly a little better). And the company’s Scott Forstall hasn’t even tweeted yet, despite much being made of his getting on Twitter.

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PRSay

OCTOBER 17, 2019

Alphas are using mobile devices earlier in life, and they’re adept at connecting with friends and family members via online platforms such as FaceTime, Skype, Zoom and the video game Fortnite. Through technologies from social media to sensors, manufacturers and tech companies will be able to see how Alphas interact with their brands.

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Cision

JANUARY 14, 2016

Facebook and Twitter come to mind when someone mentions social media marketing. What if your time and money can be spent better on a not-so-popular social media platform? What are the unorthodox social networks? Statista recently released the list of top social networks ranked by the number of users.

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Stuart Bruce

MARCH 16, 2017

However, many PR professionals are put off the idea of using gifs because their main knowledge and experience of them are the the humorous ones they see on social media with brief clips of characters from popular films or TV shows. Mobile friendly and work across platform including social media, web sites.

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Waxing UnLyrical

APRIL 19, 2018

Skype : Similar to Zoom, this video/phone conferencing platform allows free video conference one-to-one and free unlimited audio conferences for groups. The Skype emojis are the best in the business and a good reason to use this platform all by themselves. Community Building and Social Media Hacks. Discover.ly : Discover.ly

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