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6 Ways to Score a Broadcast Interview in the Midst of COVID-19

MaccaPR

Prepare your spokesperson for virtual interviews. With the majority of interviews being done virtually, it’s important that your spokesperson is trained to deal with any potential quirks that might result from remote interviews. But now we’ve been able to add Skype into our control room as, essentially, a live shot.”.

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Coronavirus Has Changed the Media — and Those Changes Are Here to Stay

PRSay

Attitudes shift about virtual interviews. There was once a time when a journalist would scoff at the idea of an interview over Skype or Google Hangouts. Updates on the pandemic are coming fast, and that makes things difficult for both PR teams and the media. Now, these are tools that they need to use to do their jobs.

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Powwowing With Pepco on Social Media

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Here’s the interview.

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How to film thought leadership when you’re stuck indoors

Prohibition

Whether it’s an internal message from a senior leader to employees or a video for social media explaining your company’s response to the current situation, there’s lots of reasons why you might need to film someone in your company talking to camera over the next few weeks.

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8 Great Linked Tactics for Communicators

PRSay

If I can get a conversation going with a provocative question on the right subReddit a day before the interview, I can drive more attention to my thought leader. Posting substantive comments with a link to the interview on the subReddit afterward will also drive engagement, traffic back to the site and reach.

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5 Tips to Build Client Partnerships

Solo PR Pro

I see the new business process as an opportunity for me to interview a prospect, just as much as it’s an opportunity for them to get to know Geben. That means we’ve hashed out client projects on Hipchat and What’sApp, Basecamp and Podio, Skype and GChat, texting and Facetime. Do they see you as a partner or a vendor? Accessibility.

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The Craft of Creative Writing

Barokas

Not only did we secure coverage of the news, but our client was recognized for its unconventional way of sharing a great milestone for the company. While taking breaks can free the mind, I find it best to shut down email, iMessage, Skype, social media, etc. Break the Rules. Break the rules. Rock the boat.