Stern + Associates

SEPTEMBER 29, 2023

Of all the companies and brands we know, our perception of them can often be boiled down to a single word. Your credit card company? Mapping your audience’s mindset to messaging is a key component of how we approach communications at Stern Strategy Group. appeared first on Stern Strategy Group. Are we engaged?

Company 98

Company Exercises Banking Groups 98

Practical Law Construction

MAY 20, 2020

And what about multi-national groups of expert witness companies, who offer expertise in a variety of specialisms? Are such companies different to barristers’ chambers whose members routinely act for opposing sides? A Company v X and others: the facts. Fiduciary duties (short form). of the LCIA Rules (2014)).

Groups 52

Groups Company Construction Policies 52

Ethical Voices

AUGUST 29, 2022

Through the years, this client had used coalitions really as front groups, which they had planned to do again. I mean, it’s X, Y, Z industry using a front group to pass legislation. So I said, “Let’s collect a hundred dollars of dues from each one of these 16, 17 groups. Make it a part of company culture.

Ethics 91

Ethics Groups Handbook Education 91

ImPRessions - Crenshaw Communications

MARCH 21, 2019

With the public too cynical to buy into ads trumpeting a company’s inherent beliefs, public relations offers that all-important third-party acclaim. If a tech company only uses only renewable energy, then it might partner with an environmental group for an issues awareness campaign about the environmental impact of high-tech products.

Company 174

Company Conference Corporate Leadership 174

Mindful Marketing

SEPTEMBER 13, 2023

In 2019, the Lego Group conceived a creative way to bridge the participation gap by using the bricks’ raised knobs to represented braille letters. For the last few years, the company distributed its Braille Bricks selectively – mainly to individuals and organizations teaching children with visual impairments.

Company 98

Company Consumer Radio Employee 98

Agility PR Solutions

APRIL 28, 2022

Facing significant pressure to increase their oversight of ESG issues including climate and diversity, directors around the world say they’re concerned that their companies will not be able to execute on their ESG ambitions, according to a new report from Boston Consulting Group (BCG) and the INSEAD Corporate Governance Centre.

Company 147

Company Government Corporate Groups 147

Bianchi Biz Blog

APRIL 4, 2022

I am the VP of Content, Wrecked Media Group. Wrecked Media Group is an Ohio-based media company created in 2020 to acquire and build automotive-focused media businesses. I’m a cofounder of the company and my day-to-day is making sure the beast is fed. Current properties include EV Pulse and FlatSixes.com.

Groups 97

Groups Meeting Automotive Media 97

PRSay

AUGUST 16, 2022

Or, if your company is a well-established iconic brand looking to give back as a team (with a bit of fun competition), then you can host a collection drive that engages groups to vie for the title of “making the greatest social impact.”. Does your company prefer to sponsor projects that focus on STEM, literacy, or food insecurity?

Company 154

Company Nonprofit Apparel Banking 154

Marketwired

MARCH 24, 2016

Many research tools are available, but focus groups can be valuable in getting insights into how a product may or may not work. Focus groups are small groups drawn from the larger audiences from which you need information. An advantage of a focus group is that it is individualized to the project at hand. Not always.

Groups 100

Groups Report Survey Resources 100

5W PR

AUGUST 9, 2022

In a world where technology has changed how business is conducted, SaaS companies must establish a solid public relations strategy. PR is an essential part of any business’s marketing strategy and is even more crucial for Saas companies. SaaS companies are unique in the way they approach marketing. Strategies That Work.

Company 78

Company Strategy Software Writing 78

Stern + Associates

MAY 8, 2023

Social media has become an essential integrated marketing channel for B2B companies. To make the most of social media, B2B companies can (and should) strategically use hashtags to increase visibility, reach new audiences and engage with existing followers. Need help boosting your brand’s social presence?

B2B 111

B2B Social Media Company SMB 111

Stern + Associates

APRIL 27, 2023

Even in times of recovery, companies may unintentionally hamper their progress in a rush to get to a “new normal.” His research was sparked by a curiosity to understand how a few small and large companies can leverage purpose in fundamental ways to transform themselves and drive performance.

Company 103

Company Employee Case Study Strategy 103

Agility PR Solutions

AUGUST 11, 2020

As new business challenges emerge in the COVID battle, Americans say they value “caring for others” and “control” more in a pandemic-challenged world—but are showing a distinct lack of trust, particularly of companies, businesses and employers, new research from Deloitte reveals.

Groups 78

Groups Consumer Report Company 78

Maxim Behar

MAY 12, 2021

M3 Communications Group, Inc. The company made an impressive hat-trick with three awards in the "Special Event or Launch" category and won the prestigious sedond price in the "Agency of the Year" category. The creative projects, with which M3 Communications Group, Inc. M3 Communications Group, Inc. 12.05.2021.

Groups 52

Groups Communications Public Affairs Internal 52

Stern + Associates

AUGUST 23, 2022

And these days, corporate reputation is often dictated by what leaders say about key issues that might have little to do with the actual products or services their companies sell. How does that topic relate to the company? What does success look like for your company, your executive? What’s your goal?

Company 88

Company Communications Corporate Measurement 88

Stern + Associates

JANUARY 26, 2023

“It will not only make it easier to attract and retain talent; it will also improve your company’s performance and sustain it over time.” The post In This Competitive Job Market, Your Company Needs an Integrated Employee Value Proposition appeared first on Stern Strategy Group.

Employee 111

Employee Company Marketing Case Study 111

Stern + Associates

MAY 1, 2023

That phrase – which could also apply to private and smaller companies rather than just the mega corps – may be a cliché but is essentially true. In other cases, you’ll need to rely on a partner like Stern Strategy Group to provide media training. The average person doesn’t like a “faceless corporation.”

Strategy 93

Strategy Company Communications Insurance 93

Stern + Associates

SEPTEMBER 28, 2023

When it comes to designing and executing communications strategies for B2B tech companies, we have numerous tools at our disposal – from social media , podcasts and blogs to media relations and influencer programs and more – to ensure your messages repeatedly reach target audiences.

Conference 62

Conference B2B Company Strategy 62

Axia PR

AUGUST 29, 2018

Why your organization should have a Facebook group. Facebook groups have become part of our daily Facebook use, and most people belong to multiple groups. While Facebook groups are extremely useful in general, they have a huge impact when you use them in your marketing strategy along with your company’s business page.

Groups 48

Groups Facebook Company Strategy 48

Agility PR Solutions

JUNE 13, 2021

While most Americans have never heard of the term “ESG,” but according to a recent survey from multi-national manufacturing and service companies network SK Group, the majority of U.S. adults say they want to work for a company that places a priority on environmentally sustainable business practices.

Consumer 86

Consumer Company Publicity Survey 86

Landis PR

MAY 15, 2023

Photo courtesy of Pixabay After the past few months of corporate missteps , it would be simple to advise companies to just keep their heads down and not engage in potentially controversial issues. Here are eight questions that companies should ask to successfully enter today’s politically charged environment: 1. I’m fortunate.

Company 52

Company Employee Leadership Policies 52

Agility PR Solutions

JULY 16, 2023

New global research from small-biz sales CRM firm Pipedrive examining sales and revenue trends across businesses shows optimism across both functions in 2023, even though it reveals two seemingly contradictory data points from the same group: despite the majority (63 percent) of respondents claiming that the companies they work for grew more in 2022, (..)

Company 78

Company Marketing Groups Trends 78

NewsWhip

MAY 26, 2020

Two years ago NewsWhip was fortunate enough to add Clyde Group as a new client. Clyde Group is a high-growth, PR & Public Affairs firm with a tremendous track record of success in Washington. What makes working for and working with the Clyde Group unique? Clyde Group does a fair amount of crisis work.

Groups 78

Groups Crisis Management Crisis Public Affairs 78

5W PR

OCTOBER 11, 2023

million in 2022, and companies need to be aware of the latest technological and regulatory trends to ensure a baseline organizational readiness to keep the company on strong footing and assuage the concerns of their many stakeholders, namely investors. These companies will have to file an 8-K form with the SEC.

Report 78

Report Company Publicity Banking 78

ImPRessions - Crenshaw Communications

APRIL 30, 2019

As companies continue to talk about their AI, machine learning and data science capabilities, journalists are asking tougher questions about the way these technologies are built. How many people of color, women and other underrepresented groups are part of the development of these tools? How involved are they? Be open and honest.

Company 168

Company Ethics Google Facebook 168

PRSay

DECEMBER 6, 2022

Supreme Court will weigh whether technology companies can be held legally liable for what their users post. The case is the first before the Supreme Court to test the liability protections that technology companies enjoy under Section 230 of the Communications Decency Act. Two separate cases before the U.S. In Gonzalez v.

Company 78

Company YouTube Policies Google 78

Agility PR Solutions

JUNE 29, 2023

Being a patriotic brand in 2023 isn’t as simple and straightforward as back in the baseball and apple pie days—different groups have varying and conflicting interpretations of what represents patriotism amid the divisiveness.

Survey 78

Survey Company Brand Branding 78

Agility PR Solutions

SEPTEMBER 30, 2022

The post Most companies are committed to net-zero, but few are ready to innovate necessary solutions appeared first on Agility PR Solutions.

Company 86

Company Survey Groups Report 86

Axia PR

DECEMBER 28, 2017

As you can see in the chart below, Temkin Group published a lot of interesting research in 2017. best practice interviews, company surveys, and large-scale consumer studies) to deliver insights about customer experience that shaped the thinking and actions of 1,000s of professionals around the world.

Groups 72

Groups Survey Interviews Study 72

Stern + Associates

JANUARY 9, 2023

A disturbing trend started to emerge in 2022: more and more women leaders are leaving their companies, and the gap between the rate at which women and men were leaving is the largest it’s ever been. With over 42% of women experiencing burnout at work, companies can’t afford to ignore the consequences of these findings.

Company 62

Company How To Leadership Strategy 62

Agility PR Solutions

MAY 9, 2022

New research from Boston Consulting Group (BCG) shows that sustainability is at the top of corporate agendas worldwide, and environmental, social, and governance (ESG) goals have become major considerations in companies’ digital transformation programs.

Company 78

Company Government Corporate Groups 78

PRSay

OCTOBER 17, 2019

They represent the world’s next age group: “Generation Alpha,” the demographic after Generation Z. Here’s what communicators need to know about this key, emerging group: Understanding the generation. According to Comscore, a media-analytics company, by 2020 half of all information searches will be conducted by voice.

Groups 137

Groups Mobile Real Estate Skype 137

PR in High Definition

FEBRUARY 12, 2019

Firefly Communications Group is poised for an excellent 2019, following a series of client wins which helped increased its revenue by 18% in the last quarter of 2018. The London, Paris and Munich offices all secured a number of client wins last quarter with a range of technology-based companies.

Groups 59

Groups Communications Retail Travel 59

PR in High Definition

JULY 9, 2018

the company based on the popular open source project and offering a suite of technologies designed to develop and deliver modern applications, has appointed technology marketing communications agency Firefly Communications Group to handle communications in the UK, France and Germany. NGINX, Inc.,

Groups 69

Groups Communications Pinterest Enterprise 69

Agility PR Solutions

APRIL 18, 2024

Teenagers have always been a tough crowd to market to, but never as complicated as today’s Gen Z batch, the most digital-savvy, highly informed group yet.

Retail 94

Retail Study Trends Banking 94

Stern + Associates

JANUARY 12, 2023

A disturbing trend started to emerge in 2022: more and more women leaders are leaving their companies, and the gap between the rate at which women and men were leaving is the largest it’s ever been. With over 42% of women experiencing burnout at work, companies can’t afford to ignore the consequences of these findings.

Company 62

Company How To Employee Groups 62

Onclusive

JUNE 17, 2021

I am pleased to announce that Onclusive and MSL, the communications unit of Publicis Groupe which is one of the world’s largest marketing services companies, have expanded our global partnership to bring real-time insights around PR Attribution to all MSL and Publicis Groupe clients worldwide.

Data 370

Data Groups Measurement System 370