NewsWhip

JUNE 22, 2023

That’s why every month we look at a rolling list of the Fortune 100 companies to see their levels of media and public interest, and spot trends within those stories. In May there were over 891k articles published that mentioned Fortune 100 companies in the headline or summary, and nearly 30M engagements to those articles. Not anymore.

Google 88

Google Twitter Publicity Media 88

Deirdre Breakenridge

DECEMBER 12, 2017

Since it wasn’t resonating with editors, I decided to try Twitter. Determined to get results, I taught myself Twitter in one weekend. I researched top Twitter influencers, read and retweeted their content. For me, using Twitter is synonymous with reading The New York Times on Sundays, except in an hour.

Twitter 208

Twitter Software Retail Agency 208

NewsWhip

SEPTEMBER 20, 2022

Patagonia has always been at the forefront of corporate climate activism, and that continued last week when Patagonia founder Yvon Chouinard transferred ownership of the company he founded to a charitable foundation and pledged that all profits from the company would go towards fighting climate change. .

Twitter 78

Twitter Corporate Policies Company 78

Sword and the Script

SEPTEMBER 19, 2022

CEOs and business leaders are increasingly recognizing the value of corporate communications; investors say comms can increase company valuations. This week I paused to catch up on reading several other PR and corporate communications surveys that I haven’t had a chance to read yet and summarize them here for you.

Survey 81

Survey Corporate Communications Financial 81

Sword and the Script

APRIL 19, 2022

A survey of 2,500 journalists finds Twitter is still their favorite social media network – here are time tested PR tips for B2B to earn some traction on the platform. There are things brands can do if PR is important to them: turn your Twitter handle over to a capable PR person and let them get to work.

B2B 103

B2B Twitter Brand Branding 103

Axia PR

JUNE 27, 2023

Find out why your business needs a strong social media presence for corporate communications and reputation management. The digital age has led to social media becoming an integral part of corporate communications and reputation management.

Social Media 87

Social Media Reputation Communications Company 87

Communications Conversations

NOVEMBER 4, 2015

So, not surprisingly, one way we’re staying connected with reporters is through Twitter. We developed the requisite Twitter lists. Let’s look at both sides of the coin: Engaging from your personal Twitter account. Although… Engaging from the client’s corporate Twitter account.

Twitter 60

Twitter Corporate Media Report 60

PR for Anyone

JANUARY 2, 2024

Stacy Kehren Idema is an entrepreneur, business advisor, mentor, and the founder of The Global Collective – an initiative that strives to harmonize the individual strengths of masculine and feminine business leaders in an effort to harvest the greatest potential success for companies and individuals.

Instagram 130

Instagram YouTube Corporate LinkedIn 130

Communications Conversations

NOVEMBER 24, 2020

The company reacted, fairly quickly, and offered Apodaca a new truck packed full of Ocean Spray juice. They embraced behavior and visuals that are most certainly not “on brand” (you think a guy longboarding down an interstate drinking Ocean Spray is “on brand” for the company?). ” Oh boy. ” Oh boy.

Social Media 179

Social Media Viral Company Education 179

NewsWhip

APRIL 29, 2022

This week, Elon Musk makes headlines with Twitter takeover, and interest in Earth Day significantly drops. Apr 26th: Elon Musk officially buys Twitter. engagements to articles about Musk and Twitter, the majority of which after 11am were about Twitter accepting his deal. . In the last 24 hours there have been 7.2M

Twitter 78

Twitter Employee Meeting Report 78

Sword and the Script

MARCH 2, 2021

Years later, I’d land the company that bought the divested business as a client, so it was interesting to see the outcome compared with the rationale for buying and selling at the time. In 2017, the company acquired a then buzzy new tool called BuzzSumo, which is also based in the U.K. Twitter handle. Twitter bio.

Company 150

Company Tools Technology Software 150

ImPRessions - Crenshaw Communications

DECEMBER 19, 2023

Some were management failures, while others were about corporate values or behavior. After the outcry from the company’s most important stakeholders — both investors and its workforce — the Board members were replaced and Altman’s position restored. Yet, nothing happens in a vacuum.

Banking 212

Banking Nonprofit Twitter Advertising 212

ImPRessions - Crenshaw Communications

MARCH 8, 2023

But sometimes, good companies have to share bad news. The last six months have seen waves of staff reduction announcements at major tech companies, despite record-low unemployment levels. What can smaller companies learn from these announcements? For most corporations, it’s best not to drag out such plans.

Employee 182

Employee Viral Twitter Corporate 182

Onclusive

JANUARY 24, 2023

If you’re a PR or comms pro, you’ll already know that environmental sustainability has become a central part of corporate strategy, building brand reputation, and the media landscape. You could argue that it’s unimportant if companies are moving in the right direction. Not to mention a crisis minefield for PR and comms teams to manage.

Analysis 195

Analysis Media Financial Reputation 195

Onclusive

JANUARY 24, 2023

If you’re a PR or comms pro, you’ll already know that environmental sustainability has become a central part of corporate strategy, building brand reputation, and the media landscape. You could argue that it’s unimportant if companies are moving in the right direction. Not to mention a crisis minefield for PR and comms teams to manage.

Analysis 195

Analysis Media Financial Reputation 195

Deirdre Breakenridge

FEBRUARY 13, 2015

ET, the #PRStudChat community will participate in a Twitter chat discussion focused the state of healthcare communications. Dana Lewis created and moderates #hcsm, the international healthcare & social media community on Twitter that meets Sunday nights at 8pm CT. On Tuesday, February 17, 2015 at 8:30 p.m. Event PR 2.0

Healthcare 150

Healthcare Community Twitter Communications 150

Communications Conversations

OCTOBER 12, 2018

The University of Massachusetts Dartmouth Center for Marketing Research recently released its annual report showcasing how many Fortune 500 companies are using social media channels. The report shares some interesting data about corporate blogging. Namely, that it is UP more than 11 percent since 2017 among the Fortune 500 companies.

Corporate 74

Corporate Blogging Social Media Facebook 74

Communications Conversations

OCTOBER 7, 2014

Yet, I know of AT LEAST two big companies in Minneapolis that are still using Lotus Notes. Most likely, they’re accessing sites and platforms like: * Facebook, Instagram and Twitter. All I’m saying is that there’s a big problem and disconnect for employees of larger companies across the U.S.

Employee 157

Employee Corporate Communications System 157

PRSay

DECEMBER 18, 2019

Within hours of sending the message, Morey found himself the subject of a Twitter uproar. More than 170,000 Twitter responses appeared to come from basketball fans who were offended by his position. ( In a sign that the investment was in jeopardy, several Chinese companies suspended operations with the Rockets and the NBA.

Corporate 100

Corporate Crisis Management Crisis Government 100

Melissa Agnes

AUGUST 8, 2016

With the growing use of social media to follow brands, rather than navigating to the brand’s corporate website, should your corporate website still be used as your crisis communications home base? The same applies to LinkedIn, Instagram and most social media platforms with the exception of Twitter. This is a good question.

Crisis Communications 100

Crisis Communications Corporate Crisis Real Estate 100

Sword and the Script

JANUARY 9, 2024

In this edition: Cision silently rebrands HARO; Meltwater’s dealmaking continues; PR tech briefs and mentions content picks There have been so many private equity (PE) deals among PR technology companies, that it’s easy to lose track of who owns what. Innovation tends to grind to a halt as acquiring companies try to figure out integration.

Brand 149

Brand Branding Reddit Pitching 149

Deirdre Breakenridge

MAY 10, 2018

ET, the #PRStudChat community will gather for an in-depth Twitter discussion on the State of Digital Corporate Reputation. Joining us as our special guest and co-host will be Mike Schaffer ( @mikeschaffer ) Senior Vice President, Digital Corporate Reputation at Edelman in Washington, DC. What is digital corporate reputation?

Corporate 56

Corporate Reputation Community Resources 56

ImPRessions - Crenshaw Communications

OCTOBER 25, 2018

There’s not a major corporation today that doesn’t have a small army of PR and reputation experts helping it navigate a tricky media and government relations landscape. But occasionally, the damage comes from a company’s own ranks. What’s more, it comes as the company is under pressure from shareholders.

Crisis 213

Crisis Government Crisis Management Public Affairs 213

ImPRessions - Crenshaw Communications

JANUARY 27, 2022

Yes, the news may be offering something unique to the company, but don’t position it as a reinvention of the wheel unless it is truly going to change the industry. . Companies (and their PR teams) like to say their offering will disrupt and change the industry but in reality it may be a flashy term used to say ‘hey look at this!’

Course 418

Course Meeting Industry Corporate 418

Prakkypedia

JANUARY 8, 2023

And Twitter is … whatever Twitter is now. -PR It goes beyond Corporate Social Responsibility; the public wants companies to walk the talk, to “ take more responsibility for their role in society “ Peruse the articles for yourself. Instagram is quickly becoming uncool. You’ve got to laugh!

Trends 148

Trends Government Internal International 148

Waxing UnLyrical

MARCH 18, 2013

For those of us who’ve been using Twitter for a while, we sometimes forget that there are new adopters of the network every day. Trying to figure out Twitter back in the day was bad enough; can you imagine what it’s like these days? So here are 18 tweetable Twitter tips for newbies (check out that alliteration!).

Twitter 110

Twitter Real Estate LinkedIn Web 110

Communications Conversations

AUGUST 23, 2016

Because this isn’t one of those typical “Twitter is dead” posts. It’s more like “Will Twitter be dead to businesses within 2 years”-type posts. Brands have long (well, as least for the last 7-8 years) relied on Twitter as a customer service tool and a brand management tool. And I mean ANY.

Twitter 60

Twitter Brand Branding Tools 60

Flack's Revenge

OCTOBER 15, 2020

Many assumed that Elon Musk, a celebrity CEO with 43M Twitter followers, no longer wanted to suffer a sometimes unkind media; and thinks he can frame the Tesla narrative on this own. Well-known businesses, such as Fortune 100s and companies with celebrity leadership, can reach a certain point where bad press will not affect consumer habits.

Leadership 282

Leadership Social Media Trends Facebook 282

Waxing UnLyrical

JUNE 21, 2013

When I first started writing this post, I was going to call it “How I Use Twitter.” ” Then I thought again, because a) I’m not as frenetically active on Twitter these days as I used to be, and b) who the heck cares how I use Twitter? Where Twitter for PR usually begins… and ends.

Twitter 98

Twitter How To Pinterest Tools 98

Communications Conversations

MARCH 15, 2022

For the last week-plus, many companies have come out with messages of support of the Ukraine, as Russia continues to invade the country. Companies are clearly putting a lot of time, thought and effort into the language of these social media posts. Thomas), one thing has occurred to me: execution matters. Back to execution.

Brand 173

Brand Branding LinkedIn YouTube 173

Landis PR

APRIL 29, 2024

It also provides information on key economic indicators, government initiatives, and advice for foreign companies looking to navigate Finland’s media environment. It should be pointed out that many large companies have found Finland a lucrative country to invest in. million users X/Twitter : 1.96 million users TikTok : 1.64

Radio 59

Radio Pinterest Television Government 59

Sword and the Script

OCTOBER 14, 2017

How do you find a good corporate story? 2) Digging Deeper for a Corporate Narrative. But one mattress company has done it, according to Jasmine Bina in her piece on Medium titled, Dig Deeper: The Secret To Gripping Brand Narratives. You have to make the uninteresting interesting. They all look the same. you’d be correct.

Corporate 63

Corporate Storytelling B2B Facebook 63

PRSay

APRIL 14, 2022

In our work with corporate and higher ed clients, we coach that delivering well-crafted communications isn’t enough. When employees feel free to ask clarifying questions, escalate concerns (whistleblowing services), engage a champion (allies and mentors) or share ideas that challenge company norms, we avoid confusion and cultivate trust.

Employee 187

Employee Communications Internal International 187

ImPRessions - Crenshaw Communications

AUGUST 4, 2023

Have questions in your back pocket If you ask good questions up front, you get stronger material that goes beyond corporate bullet points. While putting together interview questions, try to preempt the questions and challenges one of your company’s own customers or prospects would want to throw at them.

Interviews 296

Interviews How To Reddit Journalism 296

Sword and the Script

DECEMBER 5, 2023

million seed round Twice in my career, I’ve worked for companies that acquired several software companies with the intent of mashing them together. Both companies had plans that looked good to go on paper. In my opinion, the last deal the company closed tanked the business and they ended up selling out.

Software 132

Software Reddit Technology B2B 132

Deirdre Breakenridge

DECEMBER 6, 2016

Jessica Lawlor, President & CEO of Jessica Lawlor & Company. Our special guest and co-host leading the Twitter discussion will be Jessica Lawlor , President and CEO of Jessica Lawlor & Company. Jessica spent six years in corporate PR before launching her own business. Is PR Right for me?”

Community 150

Community Twitter Corporate Groups 150

ImPRessions - Crenshaw Communications

OCTOBER 5, 2021

So, how can we position brands and companies as relevant when the news cycle shifts the conversation so quickly? Narrow the focus to your industry through media monitoring tools like Google Alerts, building a Twitter moments list and flagging trending news or relevant keyword searches. Stay up to speed on the latest news.

Trends 293

Trends Pitching Agency B2B 293