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One key PR ethics lesson from the Pulse nightclub shooting – Ann Marie Varga

Ethical Voices

Thinking about your career from circus to healthcare to agency, what is the most difficult ethical challenge you ever confronted? The most difficult ethical challenge for me occurred following the Pulse nightclub tragedy in 2016. I was working for Orange County government and I led the communications team through a nightmare week.

Ethics 91
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The Capitol Riots: A Crisis Communication Retrospect

PRSay

The concept of crisis communications can elicit images of Olivia Pope on the ABC series “ Scandal ” rattling off a monologue to a slew of reporters. While not quite as cinematic in reality, crisis communications is at the heart of any professional communication enterprise. Learning from the crisis.

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From Crisis Point to Turning Point

Maxim Behar

“The Global PR Revolution” is delving into ethics, morality, accuracy, and transparency — but the fact is that the gist of our job has always been to tell the truth, and this is what we’ve been doing in our everyday lives. Many people deem the Bell Pottinger case an incredible precedent and a milestone in the PR industry.

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This Week in PR Ethics (5/18/23): Taking on Climate Lies

Ethical Voices

On Reddit in science-driven communities, 51% of the posts highlighted climate skepticism claims, and on skeptical community subreddits, unsurprisingly only 33% of discussions support the current scientific consensus. This is particularly important, because Reddit is a prime news source for Gen Z and Gen Alpha.

Ethics 80
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Understanding the Defense Tech Industry and the Role of Public Relations

5W PR

It delves into the intricate landscape of national security, cutting-edge innovation, and complex ethical considerations. In this high-stakes arena, public relations isn’t simply useful when it comes to crisis control. It’s about protecting lives, forging strategic partnerships, and navigating ethical gray areas.

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Research, Communication Crucial Before Collaborating With Influencers

PRSay

Each September, PRSA recognizes Ethics Month to bring increased attention to the core foundation of the communications profession. Please visit prsa.org/ethics for additional programming and ethics resources and PRSA’s social media platforms for updates throughout the month. In May 2023, the U.S.

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Reputation and Social Responsibility

5W PR

Investing in CSR can help companies develop a corporate reputation, and attract customers while protecting businesses from any damage to their reputation, as well as helping them recover faster after a PR crisis. This is a great way for companies to give back to their communities and customers that have supported the business in the past.