PRSay

OCTOBER 10, 2022

brands have been gearing up full throttle on PR and marketing communications campaigns. As an agency that heavily infuses fun creative in our earned, social and digital media campaigns, we wanted to understand consumers’ appetite for lighthearted approaches in brand marketing, given this challenging news climate. Embrace it.

Consumer 163

Consumer Brand Branding Marketing 163

Burrelles Fresh Ideas

NOVEMBER 7, 2023

During the summer, I had the opportunity to work as a public relations intern in the clean energy space. As a student studying environmental communications, the opportunity was refreshing and exciting because my knowledge of how crucial PR is to the renewable energy space deepened.

Agency 88

Agency Energy Crisis Management Industry 88

Waxing UnLyrical

FEBRUARY 5, 2013

But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement. Below I’ll highlight a couple of simple and effective methods that’ll help grow a B2B Facebook community through engaging content curation. Offer something of real value instead.

B2B 92

B2B Community Facebook How To 92

Stephen Waddington

MAY 19, 2020

In the public sector, communicators have never been busier, as energy is directed to public education and information. Here are the areas in which I think we need to focus our energy in skills and learning and development. PR as a strategic management function is an issue that lies of the core of the #FuturePRoof community.

Crisis 151

Crisis Government Energy Community 151

PRSay

SEPTEMBER 13, 2021

PRSA members may access the ESA in the Ethics in Communication Community Library on MyPRSA.). In a way, the ESAs are for PR ethics what Silver Anvil case studies are for PR creativity and campaign planning.

Ethics 170

Ethics Analysis Case Study Exercises 170

Wadds Inc.

OCTOBER 4, 2022

Public relations agencies are expected to pitch for free, follow ambiguous processes, and contracts are frequently awarded on the basis of intangible metrics such as chemistry and creativity. The issue was recently highlighted by the Public Relations and Communications Association (PRCA) which suggested that the issue had got out of hand.

Pitching 78

Pitching Publicity System Energy 78

Stephen Waddington

DECEMBER 17, 2018

Don’t over complicate it, save your energy for clients. Community – the era of command and control is over, especially in networked agencies. Energy – agencies should be high energy environments. Eliminate bureaucracy and communicate openly, transparency, and quickly. It’s critical to motivation and performance.

Agency 114

Agency Marketing Energy Financial 114

Stern + Associates

APRIL 13, 2023

Read on to discover ten climate and energy experts Stern represents who are showing organizations and governments how to invest strategically, find purpose, take decisive action and influence others to build a cleaner and safer future, during Earth Month and beyond. Unfortunately, says Steven E.

Policies 93

Policies Energy Government Crisis 93

Cision

APRIL 28, 2017

The specifics of how to engage the community are going to change depending on how broad or narrow the definition is of the market. The community shapes how we make decisions to interact and engage. Not applying the same energy and creativity to their brand/company as they do to their client’s needs.

Local 227

Local Energy Agency Policies 227

Barokas

FEBRUARY 4, 2019

Our staff is smart, gritty and creative. We give back to our communities with passion and energy. We have roots in two of the country’s hottest technology hubs, surrounded by mountain ranges and outdoor paradise. So yeah, we keep things pretty cool around here. And our new COO David Mandell fits right in.

Leadership 114

Leadership Energy Agency Local 114

PRSay

SEPTEMBER 20, 2019

When your company hires a new employee, one of two things can happen: Your organization routinely adds another employee to the company directory, or it can creatively and thoughtfully onboard a new hire who is primed to become a brand advocate. Your communications teams have significant influence over which path your organization takes.

Internal 126

Internal International Communications Strategy 126

Communications Conversations

APRIL 23, 2020

We go each year to see my parents who live in a wonderful golf community. Down: Bring (way) more energy on Zoom. No tip was more valuable than watching Meghan McInerny bring an insane amount of energy to her presentation one particular year (for the life of me, I cannot remember the year or venue). It was March 13.

Social Media 88

Social Media Energy Media Training 88

Prohibition

JUNE 8, 2023

By leveraging UGC, you tap into the creativity and authenticity of your audience, creating a more engaging and dynamic viewing experience for them and for your wider online followers. This will show that you are actively engaged in the community and will keep your video content fresh and exciting.

Video 62

Video Social Media Instagram Media 62

Maxim Behar

DECEMBER 20, 2022

Thank you so much for all your positive energy, leadership, and goodwill. And I want to say that you are one of the most creative, one of the most energetic person, PR person, I’ve met in my life, and I’ve met you several times. Senior Communications Manager, EIT Urban Mobility. Former President, Omnicom PR. Thabisile Phumo.

Energy 52

Energy Groups Internal International 52

Solo PR Pro

MARCH 8, 2021

There’s a whole community of like minded people you can lean on. So, find folks who not only get the work done, but bring some positive energy! That hard-to-define spark of gelling with someone is important— you can find yourself being more creative, productive and satisfied with your work.

Energy 96

Energy Policies Creativity Training 96

Cision

APRIL 26, 2016

In this interview, Ashley discusses how to best leverage data and analytics, establish specific objectives for your communication strategy and be creative and take risks with your public relations efforts. What drew you to the field of public relations and communication?

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Marketwired

MARCH 8, 2016

What does a team brainstorm session look like in one of the most-engaged online PR communities today? Get organized with internal communications tools. A team brainstorm session to which everyone brings their best ideas allows those ideas to be “hashed out” – direction is provided and the path-to-be is envisioned.

Internal 100

Internal International Exercises Tools 100

Rock the Status Quo

OCTOBER 27, 2015

Every community manager worries about trolls. This one from Kuno Creative is pretty ingenious. Community Managers. Without community rules, topics veer all over the place and a group loses value quickly as a niche resource–the very thing that makes it successful. Kinda fun, too, in a pre-Halloween kind of way.).

Social Media 100

Social Media Groups Community Guidelines 100

Stern + Associates

SEPTEMBER 22, 2022

A trade-off mindset between the four domains of life ­– work, family, community and self (mind, body and spirit) – prevents us from leading and performing as effectively as we would like. Put People First to Unlock Innovation, Creativity – and Higher Profits. Going Beyond Work/Life Balance for True Mental Health.

Employee 62

Employee Leadership Exercises Mobile 62

Cision

JUNE 1, 2016

We are living in times of transformational change, and the broader Northwest tech community is a major force in creating that disruption. At APCO, I am focused on connecting the tech community to APCO Worldwide and to the unique services we can provide to them as the sector continues to grow and evolve. You can’t do better than that.

Public Affairs 120

Public Affairs Community Strategy Energy 120

prTini

JULY 12, 2016

Design your day” means identifying ways to structure your day or week in a way that maximizes energy and productivity. If you have a project that requires a lot of concentration or creativity, or just a list of menial tasks to knock out, take half a day to work somewhere outside the office that’s best suited to help you GSD (get stuff done!).

Energy 28

Energy Employee Creativity Exercises 28

Shift Communications

MARCH 3, 2016

For this talk, I will outline some of the new additions for this year’s event as well as cover the general community vibe of SXSW Interactive. SHIFT: After 27 years, how do you (and your team) recharge the creative process and come back even stronger year-over-year? . Or, what’s something you always look forward to every year?

Interviews 60

Interviews Conference Creativity Community 60

PR 20/20

SEPTEMBER 5, 2018

In the process of making marketing more intelligent, AI has the potential to make brands more human by enabling marketers to focus increasing time and energy on listening, relationship building, creativity, culture and community. AI should make us better people, professionals and brands.

Conference 59

Conference Marketing Analytics Case Study 59

PR 20/20

JUNE 25, 2019

With intelligent resources focused on operations and a personalized customer journey and operations, brands will be able to dedicate greater resources to creativity, listening, relationship building, culture, and community. And REI invites its community on adventures to experience “global cultures, flavors, and wonders.”.

Marketing 52

Marketing Storytelling Technology Community 52

Waxing UnLyrical

MARCH 23, 2015

With the weather getting warmer (hopefully) and the days getting longer, you’re hardly alone if you feel a new rush of energy. If that’s not a fresh take on community building, what is? 5 Tips to Get In Your #Creative #PR Groove. Spring has officially sprung. Check out these seven posts.

Strategy 40

Strategy Creativity Web Energy 40

wiredPRworks

JULY 25, 2016

The creative industry can be an exciting and challenging landscape to work in, and the path you take is totally up to you. SheSays Chicago has assembled some of the top women and men in creative for the sole purpose of helping YOU. MENTORS: Dan Fiestam , Chief Creative Officer at Laughlin Constable. Will you be there?

Conference 40

Conference How To Creativity Energy 40

PR 20/20

JUNE 18, 2019

Take time to understand the potential for AI and how it can supplement your work, truly freeing you to focus on the things that marketers should care about: empathy, creativity, strategy. .” - Pam Didner ( @PamDidner ) , B2B and Tech Consultant and Author Read the full article, Supercharge Your Sales with AI.

Marketing 53

Marketing Conference Technology Interviews 53

Waxing UnLyrical

JULY 29, 2013

Focusing Your Energy in Business. Making a Little Noise about Productivity and Creativity. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. So this week’s roundup focuses on… focus. Image: Leland Francisco via Flickr, CC 2.0.

Energy 76

Energy Resources Writing LinkedIn 76

Solo PR Pro

DECEMBER 22, 2020

Its annual ICON conference is your opportunity to develop your skills, share ideas, learn fresh ways to grow yourself and your business, all while immersing yourself in a fostered community of professionals and resources that can enhance career knowledge. For independent practitioners like us, there’s PRSA’s Counselors Academy Section.

Conference 58

Conference Content Marketing Community Education 58

Waxing UnLyrical

DECEMBER 8, 2011

He is doing this because so far, at least, he’s been unsuccessful in securing funding to build a prototype for what sounds like an interesting invention in the energy field. Are they going to become part of his community? Hire for smart, creative thinking. So now he’s turning to crowd-funding. Hire for experience.

Energy 105

Energy Community Twitter Social Media 105

wiredPRworks

NOVEMBER 20, 2019

Walking into High Point, you get a sense of the high energy that characterizes the design community. Last, but not least, was meeting James, my colleague and our talented Creative Director, in person. And, I’ve launched kitchen and bath design PR as well as managed many showroom events, each one a dazzling party, over the years.

Marketing 40

Marketing Wikipedia Transportation Trade Shows 40

PR 20/20

SEPTEMBER 5, 2018

In the process of making marketing more intelligent, AI has the potential to make brands more human by enabling marketers to focus increasing time and energy on listening, relationship building, creativity, culture and community. AI should make us better people, professionals and brands.

Conference 40

Conference Marketing Analytics Case Study 40

Prohibition

JANUARY 17, 2022

Social Media has become a powerful tool for communicating directly with consumers and engaging them with targeted content and creative contests. Facebook users spend an average of 20 minutes each day on the social networking site, making it potentially the most influential social network used by your community.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

wiredPRworks

NOVEMBER 20, 2019

Walking into High Point, you get a sense of the high energy that characterizes the design community. Last, but not least, was meeting James, my colleague and our talented Creative Director, in person. And, I’ve launched kitchen and bath design PR as well as managed many showroom events, each one a dazzling party, over the years.

Marketing 40

Marketing Wikipedia Transportation Trade Shows 40

PR 20/20

SEPTEMBER 17, 2019

You'll connect with an incredible community of experts and uncover tactical advice from industry-leading practitioners in the vast world of SEO, mobile, conversion optimization, local search, and more.”. These four September days are for you—the product manager, the creative marketer, the start-up founder.

Conference 97

Conference Marketing Case Study Content Marketing 97

Sword and the Script

JANUARY 10, 2017

This makes sense to me since WordPress is surrounded by a community of developers that created plugins that assist with design, organization, and content distribution – for search and social. The tension between these two goals is a beautiful thing and one that makes the pursuit worthy of our time and energy as bloggers.”.

Survey 60

Survey Blogging Corporate Analytics 60

Shift Communications

JANUARY 28, 2015

Nevertheless, I have been able to assist with internal processes like onboarding, creative brainstorming practices and management development that make adjusting to growth like ours a little easier. What’s it been like to work with 135 PR, marketing and creative professionals day in and day out?

Agency 60

Agency Real Estate Creativity Training 60